How "Bad" Coffee Took Over America - Cheddar Explains

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  • Опубликовано: 8 сен 2024
  • Cheddar employees put coffee to the test to see if we can tell the different between low quality and specialty grade coffee. Cheddar takes a deeper look at how Americans started drinking bad coffee and why so many of Americans drink it.
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Комментарии • 4,4 тыс.

  • @JustynHill-Hand
    @JustynHill-Hand 5 лет назад +1856

    You literally did not explain any of the questions you brought up.

    • @nomadikmind3979
      @nomadikmind3979 4 года назад +91

      Well, as Ive recently learned, objectively bad coffee is old stuff. So like 90 percent of whats at the store, unless you dig through and find a bag of beans that was processed like a month ago, take it home and grind just enough for the day. See the problem with pre ground store coffees is that all the oils in the coffee have gone rancid on the shelf long before youve bought it. Very very fresh coffee (as rancidity comes in like a week) objectively tastes very smooth and doesnt have that bitter taste and feeling that comes from the rancid oils on your tongue.

    • @Rick-wn5oh
      @Rick-wn5oh 4 года назад +17

      @@nomadikmind3979 Everything you said is 100% true. That is why I have to roast my own coffee to make sure that it is fresh. Fortunately it's a hobby that I enjoy and I have been doing it for about 5 years now.

    • @LancesArmorStriking
      @LancesArmorStriking 4 года назад +59

      @@nomadikmind3979
      This comment is literally better than the whole video. Thanks for an actual explanation

    • @ccubsfan94
      @ccubsfan94 4 года назад +7

      Welcome to Cheddar

    • @abdulsoleh7131
      @abdulsoleh7131 4 года назад +3

      First time?

  • @nimrodery
    @nimrodery 5 лет назад +2653

    "Coffee grading is objective because professionals do it."
    Wine tasting all over again....

    • @u235u235u235
      @u235u235u235 5 лет назад +36

      it comes down to sophistication of palate and what you're used to tasting.

    • @HummingbirdCyborg
      @HummingbirdCyborg 5 лет назад +222

      @@u235u235u235, in the case of wine tasting, it was proven that the experts were strongly persuaded by a label. Remove the label and the differences diminished.

    • @u235u235u235
      @u235u235u235 5 лет назад +49

      @@HummingbirdCyborg agree 100% on that. that goes for most things. the source influences your judgment.
      i'm all over the board on wines. some cheap wines are great and some expensive great. all just depends. cheers.

    • @richardsantanna5398
      @richardsantanna5398 5 лет назад +5

      @@HummingbirdCyborg
      It was proven? Where is your source?

    • @Seth-ti4nh
      @Seth-ti4nh 5 лет назад +16

      Specialty coffee is 4 times more complex than wine

  • @jgrab1
    @jgrab1 3 года назад +291

    "Smaller, independently-owned specialty coffee shops are on the rise." When was this video made, 1999??? They've been "on the rise" for two decades, and have actually peaked and are receding. There are just too many.

    • @iamciril
      @iamciril 3 года назад +7

      It wasn't made in 1999, it was made by people who were in 3rd grade in 1999.

    • @hd-xc2lz
      @hd-xc2lz 2 года назад +4

      Agreed. Plus so many indy coffee shops hand out coffee every bit as sour as Starbucks and Dunkin Donuts.

    • @12012channel
      @12012channel Год назад

      Receding because the age of overpriced hipster crap is long gone.

  • @christopherjohnson6524
    @christopherjohnson6524 4 года назад +658

    I love how they got two guys that are selling $20 a pound coffee to say everything you're drinking is bad.

    • @robh8460
      @robh8460 3 года назад +45

      yeah the specialty world is much mor than bad and good and they're basically shaming people which makes the community look bad

    • @agusal4487
      @agusal4487 3 года назад +43

      There is plenty of good coffee out there. Now I know not to buy it from this pretentious pair.

    • @aceofspades1217
      @aceofspades1217 3 года назад +12

      I’ve drink both levels of coffee. I appreciate a good lavazza or la llave espresso but I also apppreciate folders in a drip coffee maker for breakfast. What I choose for breakfast that I’m literally dipping saltines with butter is ultimately different than what I am going to have after a fancy dinner. I can taste the difference but I also prefer different types of coffee. It would be offputting to get a potent after dinner espresso for breakfast. I just want Folgers in my cup in the AM

    • @thearosetta4474
      @thearosetta4474 3 года назад +11

      You can have a good cheap cup of coffee (at least in Europe) but it's no news that the more expensive a product is, the higher chance that it is a higher quality product.
      Then again, I agree that the 2 guys in the video are not particulary trustworthy. Just buy at your local small coffee shop and it will be fine! While franchises are more quantity>quality, small shops usually put quality 1st.

    • @XxxXxx-yh5gz
      @XxxXxx-yh5gz 3 года назад +5

      No, what they said is the coffee industry for general public is bad, and that’s make most people don’t know any better than that, same thing applies to wines cigarettes, music quality.....

  • @cardiaccoder9622
    @cardiaccoder9622 4 года назад +1306

    Wow, It amazes me how you can make a video that seems so informative but actually fails to teach or explain anything. This is just a waste of time

    • @davybones7912
      @davybones7912 3 года назад +7

      SAM YOU LIED TO ME, THIS CHANNEL IS DUMB

    • @dustin628
      @dustin628 3 года назад +43

      Thats every video on this channel. They talk ALOT but never say anything.

    • @Gastell0
      @Gastell0 3 года назад +24

      To be honest, they are not a coffee channel, nor did they claim to explain everything, but they certainly at very least get some people to think more about various subjects, which is a huge benefit as of today, not everyone think question things when they should be

    • @sebastiend.5335
      @sebastiend.5335 3 года назад +3

      Thanks for the info. Saved me from watching the video.

    • @nubreed13
      @nubreed13 3 года назад +3

      This is almost every video I've seen from them so far. Not sure why they keep showing up in my suggested feed.

  • @SanityVideo
    @SanityVideo 5 лет назад +661

    If half the people trying it can't pick out the "objectively good" coffee, maybe it isn't objectively better.

    • @tinyteemo
      @tinyteemo 5 лет назад +53

      im so confused how is it objective lmfao, good coffe by definition is subjective, so how can you OBJECTIVELY decide whether good coffee is good coffee

    • @mrs_radrod
      @mrs_radrod 4 года назад +15

      It sounds like some things can be objectively better, but still not your preferred taste. A good med-rare steak is objectively better than the best cut of well-done, but if I like well-done because of my upbringing then it isn’t objectively better.
      Beer is definitely the same way. Most Americans drink cheap beer that’s objectively worse. But who cares? They can like what they like because of other factors, and like snobby covfefe lovers, there are always gonna be snobby people telling you what you like isn’t as good as a high priced item. Oh wow I can’t imagine that confounding variables exist in taste and that price follows diminishing returns.

    • @SanityVideo
      @SanityVideo 4 года назад +2

      @@tinyteemo It's objectively true that more people express their subjective preference for certain things over others. The preference is subjective but the tendency at least in a certain culture could be objective, even if the tendency is just caused by what people are used to.

    • @camedialdamage8180
      @camedialdamage8180 4 года назад +1

      That’s like saying, no! A is C and just because A has the properties and namesake of A it is not A!

    • @evilbred974
      @evilbred974 4 года назад +13

      @@mrs_radrod Neither the steak nor the beer are objectively worse. Because one's own taste is by definition subjective.

  • @TiagoSeiler
    @TiagoSeiler 5 лет назад +163

    This is one of those videos that you feel spends its entire time in the "introduction" phase and never gives any information or goes anywhere.

  • @Movie_Games
    @Movie_Games 4 года назад +467

    SO WHAT THE F SHOULD I BE BUYING INSTEAD?!? TELL ME.

    • @MrWassup45
      @MrWassup45 3 года назад +28

      Tea is better :)

    • @Albanez39
      @Albanez39 3 года назад +65

      @Gastón Good coffee doesn't have to be expensive. In Mediterranean Europe, a cup (espresso) costs between 0.50 to 1 Euro, and most brands have impeccable standards they can't undermine just to earn more. The US, as the capitalist epicentre of the world, has a lot of companies that will save whatever they can just to turn higher profits :/

    • @randommemesweekly4417
      @randommemesweekly4417 3 года назад +6

      Steven Sanabria i'm glad someone here agrees with me, i personally prefer matcha over coffee

    • @MrWassup45
      @MrWassup45 3 года назад +3

      @@randommemesweekly4417 I actually drink the English stuff myself got a taste for it while traveling

    • @TwoToneSoldier
      @TwoToneSoldier 3 года назад +8

      @@Albanez39 I am in America and even in my area there are multiple small roasters roasting well sourced coffee doing single origin and blends. At 14-20 dollars per 12oz-16oz bag and an aeropress and cheap grinder I got out of bad coffee and didn't break the bank either. Just gotta do leg work a bit

  • @MrTrevortxeartxe
    @MrTrevortxeartxe 4 года назад +812

    Person: "I like this coffee the best, and I like this coffee the least"
    Cheddar: "INCORRECT"

    • @blizzbee
      @blizzbee 4 года назад +10

      The question was not appropriate. They should ask Which do you think is the best coffee? ... not Which do you like the best?

    • @katakouzina
      @katakouzina 4 года назад +18

      @@blizzbee which is also incorrect. probably the best fitted question is: which cup of coffee tastes like it is the hardest and most expensive to produce

    • @bultvidxxxix9973
      @bultvidxxxix9973 4 года назад +12

      @@katakouzina Which also doesn't really make sense. I could set up a coffee plantage underwater. That would be hard to do and pretty expensive, but I doubt it makes the coffee taste any better.

    • @katakouzina
      @katakouzina 4 года назад +9

      @@bultvidxxxix9973 haha ok. the point is the video is senseless

    • @AudreysKitchen
      @AudreysKitchen 3 года назад +2

      It's like if someone said "McDonalds makes the best burger in the world" and a chef was like "uh no that's stupid." And you were like "ItS sUbJeCtIvE!!" That's how you look right now

  • @addledhead
    @addledhead 5 лет назад +811

    "Most coffee is objectively bad. This is because good coffee is made with good beans, and bad coffee is made with bad beans, and as we all know, at least 80% of beans are bad (because they can't all be good beans, duh).
    We asked a room full of snobs what they liked about their coffee, and they said that 80% had bad beans.
    Objectively speaking, they're right, because as we learned earlier, bad coffee is made with bad beans, therefore, a lot of beans are bad.
    In conclusion, the only place to get good coffee is from a small local shop. I would know because I just opened a small local shop, and we have very good beans. If you like other coffee, it's because you are too dumb to know what beans it has in it."
    Very cool, thank you cheddar!

    • @Delgen1951
      @Delgen1951 5 лет назад +11

      and then there is the dude who puts the whole can of coffee in the pot, No wonder i fill half my cup with cream and sugar to kill the taste, at home i drink it black...

    • @eldersprig
      @eldersprig 5 лет назад +29

      "There are no bad beans. There is only bad environment, bad training, bad example, bad thinking.” - Father Flanagan

    • @chiefenumclaw7960
      @chiefenumclaw7960 5 лет назад +1

      Nice...

    • @nomebear
      @nomebear 5 лет назад +2

      I live in Portland , OR, attend AA meetings using AA coffee as a baseline for the bottom delimiter. Lately, in my opinion, American Starbucks serves even worse coffee, burned and bitter. Overseas Starbucks seems to be better but not by much.

    • @davidhatch7603
      @davidhatch7603 5 лет назад +4

      Spot fucking on.

  • @Yahriel
    @Yahriel 5 лет назад +2225

    was waiting for them to get to the part where they tell us what IS good coffee... and then the video ended.

    • @ashcarpenter7213
      @ashcarpenter7213 5 лет назад +118

      good coffee tends to have a stronger aroma because it's seldom more than a month off roast. roasters will typically choose a very specific kind of coffee (one variety from one origin) so that they can perfect the roast for that specific kind. cheap coffee is often roasted dark, which tends to mask the individual characteristics of the bean, which contrasts with the lighter roasts common in good coffee.
      beyond the roast, good coffee is ground fresh, which is to say, no more than 15 minutes before brewing. this helps the beans to stay as fresh as possible. it will be "bloomed" which is when the grounds are soaked in a small amount of hot water, allowing the co2 trapped in the beans to escape. then, it is brewed by hand for the nuance of flavor.
      see r/coffee for more snobbery.

    • @aquatsr
      @aquatsr 5 лет назад +72

      Well they drew the conclusion for us. All coffee is bad. Some of it is just less bad than the rest and the coffee purists have invented a scoring system so they can rank who is the best grader of the worst tasting drink.

    • @altitudeiseverything3163
      @altitudeiseverything3163 5 лет назад +26

      Good coffee is coffee that tastes rich and smooth without *any* added sweetener, milk, etc. (even if you prefer to add those things, make sure the coffee would pass that test). It takes some research, careful sourcing, and practice to achieve that, but it’s well worth the effort. And it can be fun! It’s a combination of science and “art”.

    • @Ravenblues
      @Ravenblues 5 лет назад +14

      Go for light roasts, regionality is important, single origins are almost always preferable, follow recepies if you do not yet know what you are doing and always freshly roast and stay away from robusta

    • @K3NatCSS
      @K3NatCSS 5 лет назад +9

      It's a buzzfeed rebrand, what did you expect?

  • @ianhowlett4682
    @ianhowlett4682 4 года назад +164

    Definitely “grounds” for concern over the methodology used here.

  • @AceKanoko
    @AceKanoko 5 лет назад +1554

    This is how I imagined coffee snobs like, and I was spot on

    • @christinewatson1989
      @christinewatson1989 4 года назад +48

      This is so much worse than I imagined. When the so called "experts" were speaking it comes across as satire.

    • @ajgerbi
      @ajgerbi 4 года назад +79

      Literally. These experts came off as so pretentious to me, I know it’s their job but just Shutup, it’s f*cking coffee.

    • @willgotsch7292
      @willgotsch7292 4 года назад +12

      Y'all are so ignorant.

    • @AceKanoko
      @AceKanoko 4 года назад +35

      @@willgotsch7292 lol you just prove my point man. So what if I'm being "ignorant" for not enjoying my coffee "properly"?

    • @revylokesh1783
      @revylokesh1783 4 года назад +28

      To paraphrase Isaac Asimov, people falsely assume that democracy means that _"my ignorance is just as good as your knowledge."_ It is not.

  • @Cobalt360Degrees
    @Cobalt360Degrees 5 лет назад +604

    Jesus, what an uninformative video.
    Didn't even mention coffee drinking cultures, the places that actually grow the beans, or even what *makes* a cup of coffee good? Not even an example?

    • @thomasbrady3827
      @thomasbrady3827 5 лет назад +29

      Cobalt360Degrees I was wondering why our coffee is bad and I never got an answer then I realized. It’s not bad these pretentious guys are so high on there horse they don’t know shit about what they’re talking about

    • @Sorrowdusk
      @Sorrowdusk 5 лет назад +2

      @@thomasbrady3827 Obviously has to be fresh.

    • @saddo.masochist
      @saddo.masochist 5 лет назад +2

      YES, as a Brazilian i feel aroused

    • @rafbass
      @rafbass 5 лет назад +9

      Yeah, it didn’t give the perspective of countries that has experience with Coffee for decades, like Colombia and Brazil.

    • @rafbass
      @rafbass 5 лет назад +3

      BTW, pro tip. When you want to research something about coffee on the internet, do your search in Spanish and you will see the quality difference!!!!

  • @BabyBop999
    @BabyBop999 5 лет назад +327

    This is objectively a poorly thought out video.

  • @Zurcwind
    @Zurcwind 4 года назад +175

    "Coffee expert": "People think coffee is subjective, it is not"
    Video: People are conditioned to like "bad coffee".
    "Coffee expert": people know nothing, about "good coffee".

    • @zack9912000
      @zack9912000 3 года назад +8

      he isn't wrong

    • @hd-xc2lz
      @hd-xc2lz 2 года назад

      @Zurc McDonalds, Taco Bell and all fastfood chains celebrate your populist instincts.

    • @Zurcwind
      @Zurcwind 2 года назад +2

      @@hd-xc2lz my populist instincts don't like McDonald's, Taco Bell or any of the fastfood franchises, so 🤷

    • @bdidbwvolume2.230
      @bdidbwvolume2.230 2 года назад +1

      Fr. This video just sounds like a bunch of uppity hipsters smelling their own farts cuz they're too good for the rest of us peasants.

    • @projectpitchfork860
      @projectpitchfork860 2 года назад +1

      @@zack9912000 He is. Absolutely.

  • @dumbcow1
    @dumbcow1 5 лет назад +410

    They kept saying objectively , then followed it by listing purely subjective things.... 😂😂😂😂

    • @rothmanreyes5027
      @rothmanreyes5027 3 года назад +7

      Even having people grade things on a scale like aroma...is subjective. Imaging wasting your life on such a stupid thing. Jesus

    • @pfmcdermott1
      @pfmcdermott1 3 года назад +1

      I agree. They could have defined what they meant by “objectively” to clear it up. I appreciate it might still be subjective but for ease of use one could define objectively to refer to something that some large percentage of people agree on. Not saying that is what objective might mean but i would accept it’s use. For instance if 95% of people agreed that a particular kind of coffee was horrible (say straight battery acid) I’d find it useful to define that and then saying later that it’s “objectively “ bad. But…saying something is objectively bad when people seem to like it, doesn’t seem close to what objectively should mean.
      Now if they are saying there’s coffee out there that when people drink it 95% believe it is better than what they have been drinking but they just hadn’t been exposed to it/couldn’t get it, that would be ok to say too. Here though when people say they like the “worst” coffee…maybe it’s not actually the worst. Right?

    • @claytoncourtney1309
      @claytoncourtney1309 3 года назад +2

      @@rothmanreyes5027 Yes. To use your example of aroma. You can objectively measure aroma by calculating the number of particles per cubic centimeter. Of course, the amount per cubic centimeter that is considered "good" may be subjective.

  • @EDHBlvd
    @EDHBlvd 5 лет назад +810

    Consumer: “I enjoy the flavor of this coffee.”
    Coffee Douchebag on Cheddar: “You are wrong!”

    • @zetsumeinaito
      @zetsumeinaito 5 лет назад +26

      Then at the end, "I still like my street stand coffee, so whatevs"

    • @evilbred974
      @evilbred974 4 года назад +37

      Exactly this. If I like it , I like it. I don't care if some overcompensating pompous blowhard says "Actually, I'm certified by the Coffee Tasting Institute and this is objectively bad coffee"
      No sorry bud, it's not objective, it's subjective. If I like it, it's good coffee. If your $40 a KG bag tastes gross to me, it's bad coffee.
      It's not like I care when I eat a hotdog and some fedora wearing guy pops up out of a bush and says "actually that's objectively a subpar hotdog, the only good weiners come from free range bavarian boars"
      How fucking silly those guys look.

    • @tuumanka7974
      @tuumanka7974 4 года назад +2

      Evil bred finally somebody said that

    • @oweneckert8474
      @oweneckert8474 4 года назад +6

      Rediscover Film “they aren’t focusing on what coffee is supposed to taste like”
      I have an idea! Let’s ask a pretentious white hipster what this African plant is “supposed” to taste like. How about everybody just drinks coffee however they want. Also coffee “objectively” TO ME tastes like dog shit without milk and sugar so I think this dude is upset that his job is basically just drinking shit water and judging the aromatic qualities of said shit water.

    • @TheMwi98
      @TheMwi98 4 года назад +4

      Imagine being so insecure that you take this video personally

  • @gonwest
    @gonwest 5 лет назад +482

    There's a lot of 'low quality' information in this video

    • @Mentocthemindtaker
      @Mentocthemindtaker 5 лет назад +11

      The sole purpose of the video was to point out that most Americans drink shit coffee, why it's shit and how that happened. They succeeded on all counts.

    • @MrWhygodwhy
      @MrWhygodwhy 5 лет назад +10

      @@Mentocthemindtaker The sole purpose of my comment is to say something snarky, so by all means it is a rousing success and a great comment.

    • @Mentocthemindtaker
      @Mentocthemindtaker 5 лет назад +1

      @@MrWhygodwhy
      Oh I agree! Your comment was very snarky indeed. You should congratulate yourself with a well-deserved hearty pat on the back!

    • @geekfreak2000
      @geekfreak2000 5 лет назад +2

      Agreed. With them, "quality" means "cost". Enjoy that high quality coffee.

    • @miguelplascencia6093
      @miguelplascencia6093 5 лет назад

      Everyone has different tastebuds some people like IPA beer and other dont IPA beer is sour, and some people like a bublight or bubwieser skuny beer

  • @MrMdutro
    @MrMdutro 4 года назад +155

    The arrogance is overwhelming. Much like any other beverage, the best coffee is the one you enjoy the most.

    • @integraloutdoors
      @integraloutdoors 3 года назад +3

      Then why aren't people allowed to say they like well done steak with steak sauce without being chastised? I would agree with you but the hypocrisy when it comes to steak with all the wannabe steak connoisseurs verse everyone getting offended here about coffee quality is hilarious.

    • @thel33tpenguinftw40
      @thel33tpenguinftw40 3 года назад

      @@integraloutdoors steak with steak sauce is good, as is a nice medium rare steak.

    • @AltCTRLF8
      @AltCTRLF8 3 года назад +1

      i like 7-eleven coffee. sue me.

    • @atomicbrainz
      @atomicbrainz 3 года назад

      Loving a Big Mac doesn't make it the best burger. What a joke!

    • @tschuutschuubahn
      @tschuutschuubahn 3 года назад +1

      Wrong. Industrially produced coffee contains high amounts of acrylamide, which is bad for your health. They literally burn it in 700°C hot pipes, where they shoot the coffee-beans through. Traditionally roasted, "GOOD" coffee is roasted in barrels, but that takes time, space and a skilled worker. Which is why they don't do it.

  • @CigsInABlanket
    @CigsInABlanket 5 лет назад +351

    You should have had a warning, I nearly died from my allergic reaction to arrogance.

    • @Spencer-wc6ew
      @Spencer-wc6ew 4 года назад +18

      Same. I hate coffee, but I still felt like they were trying to attack me.
      I wonder if they walk around cities yelling at random people that the coffee they're drinking is objectively bad.

    • @johnnydeleon8210
      @johnnydeleon8210 4 года назад +5

      Seriously lol my eyes hurt from rolling inside my skull so many times

  • @TermonatorBOB
    @TermonatorBOB 5 лет назад +92

    "There is an objective best coffee" proceeds to not say want that is at all, not even slightly, just glosses over the statment.

    • @Reggie1408
      @Reggie1408 5 лет назад +3

      It's obviously a BS statement.

  • @monkeygoesbananas
    @monkeygoesbananas 5 лет назад +1436

    could y'all spare a moment to Google the word "objective"

    • @Delgen1951
      @Delgen1951 5 лет назад +70

      no that would be work. Can't work and pretend to be hipsters and know better that you peasant.

    • @MrPAULONEAL
      @MrPAULONEAL 5 лет назад +10

      I think they meant that it's not subjective.

    • @K3NatCSS
      @K3NatCSS 5 лет назад +31

      It's buzzfeed, the concept of objectivity is alien to them. They get this blank stare if you talk about it to them, then they continue talking as if nothing happened.

    • @hunterraoulduke
      @hunterraoulduke 5 лет назад +5

      I have to agree with them on this. I have had coffee from Panama and France brought back by friends, it was amazing. I have failed to find anything as good in the US, but i have come close. There are a few places outside where i live that could have potential . I live in the Missouri ,so it could be my location, but good coffee is hard to find.

    • @cxx23
      @cxx23 5 лет назад +45

      @@MrPAULONEAL But its literally subjective, that's the commenters point.
      Something like enjoyment can absolutely never by definition be objective.

  • @numtot2172
    @numtot2172 4 года назад +26

    That woman in the black and white blouse is cracking me up 😂😂 “oh wow! What a sophisticated palate I have!”

  • @johnfurnell6151
    @johnfurnell6151 5 лет назад +812

    a good cup of coffee is objective. to prove it we bring in a handful of expert and have them give us their subjective opinion. 😩

    • @johnanna6047
      @johnanna6047 5 лет назад +23

      these dumbass guys didn't even name a single brand or a cafe from where we can get the best coffee.

    • @L8rCloud
      @L8rCloud 5 лет назад +7

      @@johnanna6047 Brand...? You mean like Starbucks?
      ....and that's why it's pointless to explain good coffee to people who can't tell the difference - in the end they will always go for brand because sheople will only care what their peers think they should drink or wear.

    • @johnanna6047
      @johnanna6047 5 лет назад +20

      @@L8rCloud when the hell did i mention starbucks you dumb bum. if you think that you know what is good coffee then it is better to mention from where the hell can i get that coffee instead of acting all pretentious.

    • @Knoxerboy101
      @Knoxerboy101 5 лет назад +18

      @@L8rCloud So to get "good" coffee in your eyes, I'm supposed to grow my own, or take a trip to Spain and source from the growers themselves? How about you grow the fuck up and get off your high horse you hipster.

    • @hardlyb
      @hardlyb 5 лет назад

      I 'trusted' the 2 experts who work for a 'specialty coffee' company, because I'll believe anything. But I don't drink coffee, so it doesn't matter. I'll wait for the 4th or 5th wave to start.

  • @mrgallbladder
    @mrgallbladder 4 года назад +190

    If anything, this proves coffee *is* subjective, considering half the people put the coffees in the "wrong" order.

    • @hd-xc2lz
      @hd-xc2lz 2 года назад +10

      or their confusion proves that Americans have been conditioned to like bad coffee. Half of the tasters said their preference was Starbucks, about as sour a cup of coffee one can buy.

    • @NathanielBTM
      @NathanielBTM 2 года назад

      So I work as a Speciality Barista in London... and on the job I dial in and taste test the shots every time, we roast our own beans... I also did a 2 month Specialty course... and discovered a good cup of coffee for me is to be when you can take a single/double espresso shot and not have it leave you feeling like you have to spit it out or water it down due to the bitterness or acidity... so how good the coffee comes out is dependent on the person preparing the drink as well as the coffee beans themselves... but once you hit the perfect balance and know how to dial in for the beans you use... you should have an amazing cups each time. of course the overall taste/flavour profile of the coffee is more of a preference thing... but balancing out the levels of bitterness/acidity is truly what makes a good coffee and it's a lot harder to do with lower grade beans as the actual true body of flavour from the coffee doesn't come through as much... for example... there may be some beans that I do not like the flavour profile of, which would be considered lower grade beans. the espresso might not taste the best... but if the barista knows how to work around the flavour... they can get it tasting at least relatively decent... by adjusting grind size/weight/time of extraction to level out the bitterness/acidity and have it taste as good as it can get. bare in mind I didn't start off as a coffee drinker... we went around to various coffee stores, starbucks, costa, and some speciality ones... and I think the worst coffee I ever tasted was one I got from starbucks... I got an espresso and a cappucino... the espresso tasted like ass... costa was decent, but still lacked that kick of flavour coming through, though it was much better than the starbucks. the only thing I will ever buy from starbucks is a cold frappe

    • @nobody2021
      @nobody2021 2 года назад +3

      @@hd-xc2lz I've never had sour coffee from starbucks, but I have had plenty of bitter coffee, and it's not dark roast bitter, it's burned roast and brewed too long and or too hot filling it with tannins bitter. It's like the difference between the bitterness that heavily caramelized sugar has, versus the kind of bitterness that's in canned air or Nintendo switch cartridges.

    • @kazdean
      @kazdean 2 года назад +1

      @@nobody2021 Nobody has ever had a good coffee from Starbucks. They failed miserably in Australia because we know what good coffee is and even 7 eleven coffee here is better than starbucks.

    • @wolfengod8277
      @wolfengod8277 Год назад +3

      It’s just the wine snobbery all over again, weirdos come in make up special rules about what makes a “good” version of the thing and then look down on anyone that enjoys anything that doesn’t fit their definition.
      Tell them to take a walk, touch grass, and leave all us normal people alone. Nobody needs to be told they are wrong for liking tastes that the snobby weirdos don’t like.

  • @illinoislew
    @illinoislew 5 лет назад +1452

    This was one of the most uninformative videos I have ever watched. A complete waste of time.

    • @iii-ei5cv
      @iii-ei5cv 5 лет назад +55

      The video isn't about how to tell high-quality coffee from low-quality coffee. The video is about the prevalence of low-quality coffee in America, and how this prevalence leads many coffee drinkers to confuse what they're familiar with as being 'high quality'

    • @lovetoliveandlaugh
      @lovetoliveandlaugh 5 лет назад +11

      then that sucks you wasted more time on this comment

    • @lucaszhu1028
      @lucaszhu1028 5 лет назад

      dir 51, stop being stupid.

    • @FussyPickles
      @FussyPickles 5 лет назад

      To save ya time (i didn't bother watching past 3 mins) - best coffee is simple - buy fresh beans, roast them and drink within 3-5 days at max.

    • @Mentocthemindtaker
      @Mentocthemindtaker 5 лет назад

      Oh I agree. I went into this video already knowing that the vast majority of USAmericans drink shit coffee and love it.

  • @124thDragoon
    @124thDragoon 4 года назад +19

    I feel like this video would have been much more effective if the science behind the tasting notes of coffee had been brought up. You know, how roast temp/duration breaks down the beans, coupled with how grind size, brew temperature, and brew time work together for a given level of extraction. This is in order to reach the "goldilocks zone" between bitterness and lack of flavor. True coffee snobbery is extremely technical, especially when you approach the realm of espresso.
    The point they're trying to make is that - within this goldilocks zone - the majority of people could comfortably drink said coffee straight, without cream or sugar. But no, instead the script is literally just a bunch of people repeating themselves with nothing of value actually being said.

    • @abigailchristenson388
      @abigailchristenson388 Год назад +1

      Thats what i was thinking! Bitterness in coffee often comes from oxidation and temperature so having the subjects try coffee that’s been sitting out in the open for who knows how long isn’t going to reflect the entire picture.

  • @sweetsingin
    @sweetsingin 5 лет назад +1579

    You know, I *try* to be a good person, Cheddar.
    Someone who's kind to everyone.
    And then you show me these two dudes.

    • @RactupusRex
      @RactupusRex 5 лет назад +13

      sweetsingin LOL

    • @hacker010010101
      @hacker010010101 5 лет назад +14

      haahha best comment

    • @thenorwegianbuttercrisisof2011
      @thenorwegianbuttercrisisof2011 5 лет назад +102

      I’ve never wanted to punch someone more than those two.

    • @d.lawrencemiller5755
      @d.lawrencemiller5755 5 лет назад +179

      I thought it was fascinating how much screen time they managed to take without actually saying anything.

    • @darrenkrivit6854
      @darrenkrivit6854 5 лет назад +85

      They're so bummed that people make their own coffee taste as they desire 😂

  • @puppetmaster532
    @puppetmaster532 5 лет назад +113

    4:28 talks about instant coffee used by US soldiers in WW1.
    Shows Canadian troops crossing the Drocourt-Queant Line. looks to be the 42nd Battalion Royal Highlanders of Canada (the Black Watch) judging by the cloth patches on their shoulders. Its not hard to find pictures of US troops actually drinking said coffee.

    • @andrewboyer8700
      @andrewboyer8700 5 лет назад +13

      Thank you for this, it just goes to show exactly how little effort went into this video

    • @ahzekahriman5840
      @ahzekahriman5840 4 года назад +7

      I mean they're wearing kilts for crying out loud!

    • @curlyfries1377
      @curlyfries1377 4 года назад

      wow, you are a fucking nerd

    • @puppetmaster532
      @puppetmaster532 4 года назад +4

      @@curlyfries1377 thanks for the thoughtful comment and addition to the conversation

    • @curlyfries1377
      @curlyfries1377 4 года назад

      @@puppetmaster532 lol, i like your etiquette

  • @ChaseWulff
    @ChaseWulff 4 года назад +728

    So, umm, if people like “bad” coffee, doesn’t that mean coffee is subjective?

    • @LeonardoPimentel20
      @LeonardoPimentel20 4 года назад +8

      That just means you prefer tea coffee

    • @play005517
      @play005517 4 года назад +34

      No, people like whatever they subjectively feel better. There is absolutely nothing to prevent you from liking inferior things. Objective superior does not mean every human being are magically lost free will and somehow forced to like it.
      People definitely can and do like retro games, movies, and music because artifacts like distortion, noises, and low frame-rate, low resolution are no longer a thing in newer, objectively superior formats that are too good, too clean, too hi-fi and thus lacking characters.
      Like vinyl records are still liked today not because the format is superior, quite the contrary, it is because its physical limitation creates distinct distortion to the recorded music that is considered unique and desirable. But any reasonable vinyl lovers will agree those limitations make vinyl an objective worse format compared to pure digital systems in terms of fidelity.
      And this is the same thing they discussed in the video. People like WWII soldiers are been "conditioned" to bad coffee and after they came back they seek the same "badness" they remember and bonded to.
      Coffee, or whatever, is not subjective, the people are. People do subjectively like objectively inferior things all the time.

    • @ChaseWulff
      @ChaseWulff 4 года назад +25

      かっ Your words say you are disagreeing with me but you just, like, proved my point better than I did.

    • @wheresmyoldaccount
      @wheresmyoldaccount 4 года назад +5

      When you say "people" you actually mean [US] Americans.

    • @dangerkeith3000
      @dangerkeith3000 4 года назад +5

      @@play005517 If someone thinks some drink is better than another drink, how is the first drink inferior? It's not.

  • @candacew.936
    @candacew.936 4 года назад +26

    “If I tell you that this is a delicious cup of coffee and you taste it, you don’t know any better than it’s a delicious cup of coffee”
    Coffee summed up in one sentence.

  • @masterimbecile
    @masterimbecile 5 лет назад +234

    Damn this coffee tastes like dirt.
    What do you expect? It was ground this morning.

    • @thatredmanguy
      @thatredmanguy 5 лет назад +3

      If that's a joke, it's a pretty good one.

    • @earlyman7439
      @earlyman7439 5 лет назад +4

      Rare pun that just barely scrapes the corniness threshold and arcs back up towards funny.

    • @davidschaftenaar6530
      @davidschaftenaar6530 5 лет назад +1

      *Ba-dum-Tish*

  • @HummingbirdCyborg
    @HummingbirdCyborg 5 лет назад +525

    Objectively speaking, this video was awful. There are three grades of video and this is worse than Starbucks.

    • @Gpeterson3d
      @Gpeterson3d 4 года назад +7

      Well, the video title does put quotation marks around the word "bad". And it was actually pretty well produced

    • @joshg6874
      @joshg6874 4 года назад +7

      @@Gpeterson3d I mean people also say "It's just a Prank Bro" but that doesn't make it not annoying or disrespectful.

  • @housepianist
    @housepianist 4 года назад +110

    “Honey, your coffee just isn’t any good!”
    (Later: Adjusting my sleeping bag in the backyard)

  • @elizabethblue1930
    @elizabethblue1930 3 года назад +8

    'Upper middle class men tell you how terrible you are for liking what you like and not spending excessively on some top quality, organic bs' ~ here, fixed your title

  • @ffrriieess
    @ffrriieess 5 лет назад +220

    Everyone on earth: i like these ones in this order
    Cheddar: Your subjective opinions are objectively wrong

    • @blizzbee
      @blizzbee 4 года назад

      Good and Bad has nothing to do with like and dislike.
      You can like the bad and dislike the good.
      But the good is still better than the bad and they actually have science behind it.

  • @BeingTheHunt
    @BeingTheHunt 5 лет назад +361

    The way those coffee experts spoke really annoyed me. Very pretentious.

    • @DonkeyKong64InstructionBooklet
      @DonkeyKong64InstructionBooklet 5 лет назад +5

      that's just the way new yorkers talk.

    • @JJ-si4qh
      @JJ-si4qh 5 лет назад +14

      That's just the way city people talk. They subconsciously think they're better than everyone else. Even other city people

    • @dannyfz
      @dannyfz 5 лет назад +8

      You are conditioned to dislike them. A man like me thinks they are good people

    • @ehaitem
      @ehaitem 5 лет назад +6

      Looks like someone has been drinking Starbucks coffee all their life hahaha

    • @MarkMueller1975
      @MarkMueller1975 5 лет назад +7

      I agree, they were really obnoxious.

  • @felixgijon8621
    @felixgijon8621 5 лет назад +99

    I just want to see my mother pour tons of cream and sugar in Jeremy's and Paul's "good" coffee.

    • @RodolfoGeriatra
      @RodolfoGeriatra 5 лет назад +2

      She does that because her coffee sucks.

    • @Reub3
      @Reub3 5 лет назад +2

      DAMN FELIX!
      You definitely triggered a few. Congrats! I would love to see your mom ruin their coffee right as they about to sip it lol.

  • @modvind
    @modvind 4 года назад +28

    "Objectively, a good cup coffee is sourced well, roasted well, and has a balanced flavour."
    All three of those points being subjective...

    • @drabberfrog
      @drabberfrog 4 года назад +3

      But if anyone thinks a coffee that I do not like is good then their opinion is not valid and is wrong.

    • @MachineOfWar90
      @MachineOfWar90 3 года назад

      You do know you just said the ingredients something is made with(sourced well) and how it is prepared(roasted well) is irrelevant toward the quality of the product...right?
      A piece of unseasoned boiled chicken from a seven eleven will very likely not taste better than an even remotely well cooked chicken from a local farm...UNLESS you are someone who happens to really like boiled chicken or has only had boiled chicken their entire life....are you going to tell me unseasoned boiled chicken is better than a chicken breast a chef makes you?

    • @Eeeeerisssss
      @Eeeeerisssss 3 года назад +3

      @@MachineOfWar90 balanced flavor is subjective, if someone like chicken that is 70% saltier than it is umami than that is what that person considers balanced, but is someone prefers sweet chicken than the previous example is not balanced at all, you could give examples for all of the "objectively evaluated" criteria

    • @potheadpenguin
      @potheadpenguin 3 года назад

      Even if they're objective, only the last point (balanced flavour) is something that defines what's good about it.
      If you asked someone whether they knew whether it would be hot outside or not and they reply saying "you should wear sunglasses" they haven't really answered the question.

    • @richardparke4105
      @richardparke4105 3 года назад

      Well sourced can be objective. If you exploit workers to source your coffee, it’s not well sourced

  • @Jahu-qs2us
    @Jahu-qs2us 4 года назад +456

    "The coffee is OBJECTIVELY Bad
    .
    .
    .
    .
    .
    By our subjective standards

    • @gguybr
      @gguybr 4 года назад +7

      the girl who doesn't like coffee nailed it ggg

    • @greatdune3174
      @greatdune3174 4 года назад +1

      Leonardo UNBOXING coffee is coffee my dude. It doesn’t matter what you do to it, it’s just hot bean juice.

    • @chrono-glitchwaterlily8776
      @chrono-glitchwaterlily8776 4 года назад +1

      @@greatdune3174 "How could a member of my own species say something so horrid?"

    • @ed897
      @ed897 3 года назад +1

      They're not saying you can't like bad coffee you donkey, but the quality of a bean or blend can be graded just like a steak can.

    • @shermanballz
      @shermanballz 3 года назад +1

      @@ed897 But they didn't give much info on that process, and it sure seemed like the criteria they did show was VERY subjective.
      It was like someone saying that beauty is objective, but that that 90% of Instagramers are actually ugly.
      "You say you like big butts, and you cannot lie, but that's because you've been conditioned that way. If you followed our metrics you'd see that a small booty is actually ideal"

  • @jjryan1352
    @jjryan1352 5 лет назад +112

    They jumped from instant coffee at home after WW2 to Starbucks in the 70s as "1st and 2nd waves"? Where did the decades of fresh-brewed diner coffee go?

    • @nickjozsa1891
      @nickjozsa1891 5 лет назад +21

      Starbucks made coffee. Don't you know that? I am a delusional suburban hipster, let me redefine history around my favorite coffee chain.

    • @Sorrowdusk
      @Sorrowdusk 5 лет назад +1

      @@nickjozsa1891 XD I thought all those diners used Iunno folgers or somethin?

    • @Guppypants
      @Guppypants 5 лет назад

      @@Sorrowdusk Cadillac Coffee.

    • @Tata-iu3fy
      @Tata-iu3fy 5 лет назад +3

      That is first wave coffee. Fresh is subjective when we are talking about diner coffee.

    • @Nirrrina
      @Nirrrina 4 года назад

      It's still at Waffle House along with the large portions of greasy but tasty food.

  • @GeminiArk
    @GeminiArk 5 лет назад +21

    "Ultimately, while most people think coffe is subjective, it is not."
    _3 out of 6 peoples think specialty grade coffee is not best one_
    OK then.

  • @Cam4Cameron
    @Cam4Cameron 3 года назад +18

    I'm surprised that this video focused exclusively on the final taste, without really explaining the types of coffee that exist and what affects their flavor, or how different types of methods (drip, siphon, bloom, French press) and handling (when it's roasted and how) affect that taste.

  • @AlbieTom
    @AlbieTom 5 лет назад +110

    "This one tastes the most like water so I like it the best." What the hell?!

    • @jiurriza
      @jiurriza 4 года назад +1

      I want to give you more likes but youtube won't let me

    • @silvanverhoeven
      @silvanverhoeven 4 года назад +4

      6:54 Seems like she isn't a coffee drinker, but drinks water only. So it makes kind of sense for her to like the "water-like" coffee the most

    • @RodFarva
      @RodFarva 4 года назад +2

      And by water she means bacon grease

    • @larissatom6910
      @larissatom6910 4 года назад +1

      Rod Farva she was annoying but that is just mean 😒

  • @KyleP133
    @KyleP133 5 лет назад +137

    Experts: "Coffee is objectively good or not. You will know when you've had good coffee."
    labrats: [wild disagreement over objectively best coffee]
    Experts: "People dont know what objectively good coffee is."

    • @NoOnesBCE
      @NoOnesBCE 5 лет назад +7

      They got really confused between high quality and good.

  • @FaMMaR
    @FaMMaR 5 лет назад +1280

    why does this feel like buzzfeed?
    *why*

    • @WingedSoda
      @WingedSoda 5 лет назад +51

      I had the same responce lol. Feels like buzzfeed 4-5 years ago before they had their mass exodus.

    • @EmperorOfEcchi
      @EmperorOfEcchi 5 лет назад +19

      FaMMaR Because it’s literally a sister company of Buzzfeed.

    • @addaccount9246
      @addaccount9246 5 лет назад +7

      yes, this channel gives me buzzfeed vibes

    • @imhamish
      @imhamish 5 лет назад +35

      it's literally like if Buzzfeed and Vox had a baby but way less interesting

    • @Dispo030
      @Dispo030 5 лет назад +3

      I feel like vice must have had an exodus as well

  • @Ebbelwoy
    @Ebbelwoy 3 года назад +2

    I mean I really consider myself a coffee snob. I spent hours on Reddit drooling over expensive grinders, roasting my own coffee and don't go near a Starbucks.
    But damn these guys annoy me

  • @joelsoetendorp3279
    @joelsoetendorp3279 5 лет назад +57

    The Q cup test takes 6 days and was initiated in 2004 that's about as legitimate as sending off 6 coupons from cereal boxes. What a load of pretensions nonsense.

  • @rmat1291
    @rmat1291 5 лет назад +318

    The taste of coffee is objective not subjective. Then goes on to explain how they subjectively rate coffee. So it's just their opinion is fact since they took the "bar" exam of coffee?

    • @carlkiehne3423
      @carlkiehne3423 5 лет назад +7

      People need to just shut up and drink their go juice.

    • @Crispman_777
      @Crispman_777 5 лет назад +29

      @@xanderliptak
      It isn't though. It relies on the tester's senses which are inherently subjective to them, even with the most stringent guidelines.

    • @wclark3196
      @wclark3196 5 лет назад +8

      Well, in at least one respect it is like the bar exam: Once you have finished it, you're an asshole.

    • @wclark3196
      @wclark3196 5 лет назад +11

      @@xanderliptak Dude, valuable lesson. It is better to remain silent and be thought a fool than to speak and remove all doubt.
      Scientists use instruments which measure things using an arbitrary and objective scale so that they may remove human subjectivity from their observations. Of course, there is the question of how and to what extent does an observer influence that which is being observed. Does that have an effect at our macro level or is it only an issue at the atomic and sub-atomic level.
      If you don't like a pizza that you perceive to have bitter pineapple and hard ham, then it is, subjectively, a bad pizza. There is nothing objective about the situation you described.

    • @HuyLy94
      @HuyLy94 5 лет назад +2

      What if an entire nation decides your coffee is so bad it forces your company to "strategically retreat" from the local market? Would that be an indication of objectively bad coffee?

  • @ronstar7027
    @ronstar7027 5 лет назад +156

    Wow. Can I have those eight minutes of my life back??

  • @torque9889
    @torque9889 4 года назад +3

    Objectively good cup of coffee - Italian coffee from Italy, made in Italy, drank in Italy. Smooth, strong, flavoursome, no milk, espresso size. Don’t argue

  • @Zehruk
    @Zehruk 5 лет назад +246

    I agree that "american" style coffee is not good quality coffee and its mostly water, but whether it tastes good to someone is still subjective. Did not enjoy how this video was presented.

    • @skuzzyj
      @skuzzyj 5 лет назад +12

      And even those of us that generally drink cheap swill know it's cheap swill.
      I'm not gonna grind up the best beans I have on hand for my morning pot when it's gonna go straight into a thermos and get sipped until noon. That'd be wasteful. Maxwell House is good enough for my morning _hot bean juice_

    • @verydoge5262
      @verydoge5262 5 лет назад +3

      lol anyone who makes coffee knows its mostly just water anyway lmao

    • @emmabateman2202
      @emmabateman2202 5 лет назад +5

      There are countries where coffee isn't mostly water? so is it sort of a paste that's eaten with a spoon? Or is it oil-based?

    • @adarmarcus7168
      @adarmarcus7168 5 лет назад +3

      my god people are dumb sometimes yes all coffee is mostly water, but american drip coffee happens to have a higher water content then the varieties of espresso that is predominantly drunk in other countries, which has a higher concentration of actual coffee. Personally I like the american style, but I find that I only enjoy darker roasts- light roasts just have very little flavor.

    • @bonedface
      @bonedface 5 лет назад +2

      yup, even tho I drink specialty coffee, this video misrepresent the facts and focus too much on how bad coffee people drink. The problem of the commercial coffee nowadays is because of it's demand driven. While it's hard to grow, roast and brew good grade coffee, people want it simple that lead to to a false market. If you know what they put in your coffee, how they grow and roast it, you wouldn't like the commercial coffee. And that's what should be put in this video.

  • @JohnDoe-nq9hl
    @JohnDoe-nq9hl 4 года назад +330

    If you enjoy cheep/"bad" coffee, why spend an arm and a leg for "special" coffee?

    • @cannsmith
      @cannsmith 4 года назад +30

      William Crosswhite I like cheap/bad wine, I’ll continue to drink my $6-$12 a bottle wine and save my money on things I like or want that cost more

    • @askialuna7717
      @askialuna7717 4 года назад +15

      Maybe so that the farmers who grow the coffee are not exploited and paid enough that they can have a standard of living that is at least sufficient and not very poor.
      That goes bad with these very low supermarket prices of $ 4 per half kilo.
      This is quite a waste of the $ 4 if the majority gets the company that packs the coffee in the bags in which it is sold in the super market and not the farmers who have grown the coffee.
      That's why my family buys from small roasters who work with farmers so that they also earn enough money to live by growing coffee.
      This is not difficult for us because quite a few larger and smaller roasters are close to 100 kilometers and coffee is sold in different quality and price levels by these roasters in supermarkets. then half a kilo of coffee costs his 6-8 € if we buy the good basic quality and know that our money is used well, as if we were buying cheap coffee from Jakob's, Melitta and so on.

    • @couch9416
      @couch9416 4 года назад +1

      Charlie Smith There is like a liquor (i think) called ouzo here and my parents drink like cheap one. Once they got more expensive one in a restaurant and they liked it less

    • @G1ennbeckismyher0
      @G1ennbeckismyher0 4 года назад +3

      @@askialuna7717 TLDR

    • @lamontjohnson5810
      @lamontjohnson5810 3 года назад +4

      To be a snob.

  • @NR-ff9jw
    @NR-ff9jw 4 года назад +237

    Those guys came off impossibly pretentious. If they would of just said “high and low quality” instead of GOOD and BAD, the video would of been fine

    • @NR-ff9jw
      @NR-ff9jw 4 года назад +14

      NigelDK Quality isn’t subjective, taste/favor is.

    • @G3HP
      @G3HP 3 года назад +12

      Exactly this...
      Quality IS objective. The cheap coffee uses cheaper beans, which will always end up being the lower quality beans, therefore the coffee will always end up being lower quality.
      BUT being good/bad IS entirely subjective. What if you like the more acidic flavour of a cheaper coffee, or what if you hate the aroma of an expensive coffee?
      Are you WRONG for your entirely subjective taste?
      That's what rubs me the wrong way about this video, the snobbery as they say that people have grown to accept "bad" coffee as though they couldn't just like it?

    • @ryanyoder7573
      @ryanyoder7573 3 года назад +2

      Would have

    • @headphonesguy5812
      @headphonesguy5812 3 года назад

      @@monkymind4316 what kind of logic do you have 💀

    • @headphonesguy5812
      @headphonesguy5812 3 года назад

      @@monkymind4316 so you have people pick for you what tastes good or bad

  • @GTRSv
    @GTRSv 4 года назад +18

    What makes “low quality” low quality and “high quality” high quality? Is there some actual difference? Does low quality negatively affect your health vs high quality or something?
    Just seems completely subjective.

    • @drabberfrog
      @drabberfrog 4 года назад +2

      What makes low quality coffee low quality is if I think it is low quality and it is high quality if I think it is high quality. If you disagree with my opinion about what is low quality and high quality then your opinion is not valid and is wrong.

    • @sacordovaplata
      @sacordovaplata 4 года назад +7

      It has to do with the altitude the plant was grown, how ripe the cherry (fruit) was, how was washed and cleaned (was it fermented before cleaning or not?), Size of the bean, how long was it sun-dried?, Level of roast, extraction (brew) method. All of that affect its properties like acidity, oiliness, aroma, sweetness and aftertaste.
      A high quality coffee tends to be naturally sweeter, slightly acidic, fruity aroma and its aftertaste is short.
      Low quality coffee is bitter, higher caffeine content and leaves a burnt aftertaste.
      It all depends how you brew it; you can have specialty coffee and still burn it in your cheap coffee maker at home.
      You are the final judge at the end; even low quality coffee can taste good with some milk and sugar. Starbucks is not terribly bad either. No need to be a snob.

  • @SanderEvers
    @SanderEvers 5 лет назад +180

    The quality of coffee (or any product) is objective. 100% true. The taste, however, is NOT. And 99% of all people go by taste instead of quality.

    • @Sorrowdusk
      @Sorrowdusk 5 лет назад +2

      Huh......never thought of it that way. You know, I used to think the only good tasting thing were quality things.

    • @Mentocthemindtaker
      @Mentocthemindtaker 5 лет назад +1

      @@Sorrowdusk
      Hahahahaha! As _if_ that were true! I'm sorry, but you have been proven to be wrong by random RUclips commentors!
      I'm being completely sarcastic btw.
      You're absolutely right. Most of the commentors here are pissed because the video just pointed out to them that they've been drinking shit coffee all this time - and they know it's true, but don't want to admit it.

    • @HummingbirdCyborg
      @HummingbirdCyborg 5 лет назад +9

      The criteria for what is considered good coffee is itself subjective. The weighting of the different aspects is subjective. Quality is inherently not objective. To suggest that it is means simply not understanding the meaning of the word to an absurd level.
      I'm sure most of the people bothered by this nonsense actually like highly graded coffee, but are just put off by the snobbery of the experts and the ludicrousness of them considering their opinion objective and anybody else's opinion subjective.

    • @victoriacaela7095
      @victoriacaela7095 5 лет назад +2

      Quality just means it passed certain standards and conditions. Like in planting/harvest, post processing, roasting, brewing etc. Taste is subjective. Just like in any other commodity. Just like in fashion. Just because it passed certain standards doesn't automatically means you like it. You do you. Drink the coffee you like.

    • @causmosis
      @causmosis 4 года назад +4

      Even quality is not really objective. Someone subjectively defines what attributes constitutes quality. You can make measurements of quality if you predefined what quality is, but using the word objective is a mistake.

  • @DiscoBiscuit20
    @DiscoBiscuit20 5 лет назад +116

    "It's bitter, ok bad"
    do you know what coffee is

    • @Lengsel7
      @Lengsel7 5 лет назад +6

      Yeah.....it's ALL bitter diarrhea water.

    • @PhilOsGarage
      @PhilOsGarage 5 лет назад +22

      Good coffee isn't bitter...

    • @Lengsel7
      @Lengsel7 5 лет назад +5

      @@PhilOsGarage ...If there were such a thing.

    • @Adam-vx6to
      @Adam-vx6to 4 года назад +2

      @@Lengsel7 There is. Pour over is not bitter generally speaking. It is sweet, aromatic, and has many flavors that are never found in "typical coffee". Taste is subjective, but really we just want people to see coffee for what it can be

    • @Lengsel7
      @Lengsel7 4 года назад +1

      @@Adam-vx6to Some people grow up with one or more alcoholic, abusive parents. I grew up with a highly caffeinated coffee addicted abusive parent. ...I'll never touch the stuff.

  • @josetamez5679
    @josetamez5679 4 года назад +232

    "when people drink coffee they add stuff so that they like it. But they should drink it black and pay more for it" I think I'll stay with my creamer

    • @caslor2002
      @caslor2002 4 года назад +12

      The fact is that always when you have to know if something is better than something else similar you have to taste it raw..
      people that used to drink coffee without any sugar, milk etc have better opinion about good/bad coffee grains....
      in the other hand anyone is free to drink their coffee as the want with any add-on they want ...

    • @MrBerlinPark
      @MrBerlinPark 4 года назад +1

      so do I. A good Latte Macchiato is for me the best choice of coffee. I don't like bitter stuff. Except beer, but that is probably because I'm German.

    • @couch9416
      @couch9416 4 года назад +2

      MrBerlinPark I don't like beer and I am german lol

    • @user-nf9xc7ww7m
      @user-nf9xc7ww7m 4 года назад +3

      I like the creamer and sugar with a touch of coffee...kinda like eggnog with a touch of vanilla. 😋

    • @integraloutdoors
      @integraloutdoors 3 года назад +2

      Isn't this the same argument as steak and steak sauce? Everyone thinks good steak is objective and anyone who likes well done steak with steak sauce are "wrong".

  • @legerdemain444
    @legerdemain444 3 года назад +9

    Well done on explaining nothing. On another note, if you're ever in New Zealand or Australia, you'll find fantastic cafe coffee and understand why Starbucks failed miserably here.

    • @QT5656
      @QT5656 2 года назад

      New Zealand, yes; Australia, it depends where you are. The coffee in Australia outside Melbourne and Sydney is more hit or miss than it should be.

    • @adambrock3932
      @adambrock3932 2 года назад

      Obviously you've never been to Brisbane

    • @QT5656
      @QT5656 2 года назад

      @@adambrock3932 I have been to Brisbane and it is possible to find bad coffee there. I've not been to Perth.

    • @QT5656
      @QT5656 2 года назад

      @@adambrock3932 what's your top tips for Brisbane for next time I go?

    • @adambrock3932
      @adambrock3932 2 года назад

      @@QT5656 depends on where you you go worst place is Gloria geans my favourite spot is barrow and bear in morayfield

  • @BigiDaMan
    @BigiDaMan 5 лет назад +265

    "Instant coffee started making the rounds in WW1..."
    *Shows coffee rationing poster from WW2*

    • @Kryptnyt
      @Kryptnyt 5 лет назад +8

      I was more dissapointed that she didn't say "making the grounds"

    • @Delgen1951
      @Delgen1951 5 лет назад

      just shows they dont know history,

    • @compulsoryevacuationdevice
      @compulsoryevacuationdevice 5 лет назад +2

      Any steve1989 fans know that WW2 era coffee instant type 1 is the best.

    • @L8rCloud
      @L8rCloud 5 лет назад

      @@Kryptnyt very good

  • @alex____kovic8219
    @alex____kovic8219 5 лет назад +471

    I'd ask them to get off their high horse but they'd need a ladder.

    • @imtoolazytocomeupwithaclev2323
      @imtoolazytocomeupwithaclev2323 5 лет назад +14

      Maybe a parachute

    • @Tanneh_
      @Tanneh_ 5 лет назад +5

      @@imtoolazytocomeupwithaclev2323 I don't think a parachute would help someone land safely from space.

    • @robertmoore6149
      @robertmoore6149 4 года назад +1

      @@Tanneh_ there are videos showing people basically in space jumping to earth. And they need a parachute.

  • @TheDarSin
    @TheDarSin 5 лет назад +46

    "Objective" does not mean what you think it means.

  • @v1adio779
    @v1adio779 4 года назад +1

    French press is already making every type of coffee worse. And since that’s the most common way in US to drink coffee, almost no one here will ever taste arabica, freshly milled and brewed in cezve, using sand to heat it up.

  • @user-ei7ed6zy9k
    @user-ei7ed6zy9k 5 лет назад +393

    If the word "pretentious" in the dictionary had a video link under it...

    • @SauceX8
      @SauceX8 5 лет назад

      😂

    • @michaelengelmann1877
      @michaelengelmann1877 5 лет назад

      Big Daddy Toyota Corola I wish I owned this channel to heart your comment🤣

    • @jaimesolis8362
      @jaimesolis8362 5 лет назад +2

      Coffee is complex and cultural, but your comment is perfect.

    • @BimBurger
      @BimBurger 5 лет назад +1

      And a picture of those two douchebags.

    • @lastguyminn2324
      @lastguyminn2324 5 лет назад +2

      The contingencies from "fine art" and "fashion" simultaneously stood up and said, "Most pretentious? Hold my beer."

  • @theMoporter
    @theMoporter 5 лет назад +238

    According to these experts, coffee is objective. Like, the only objective thing in the world. Christ, get over yourselves.

    • @BitcoinMotorist
      @BitcoinMotorist 5 лет назад +10

      The fact that most people drown their coffee with sugar and other crap kinda proves their point. I drink coffee black and I often regret it. I think people think coffee is supposed to be bitter, it’s not

    • @theMoporter
      @theMoporter 5 лет назад +15

      @@BitcoinMotorist what's wrong with sugar and milk, though? An "objectively good" apple might taste great straight off the tree but be disgustingly soggy in an apple pie. Do you also demand we only eat 90% dark chocolate because milk chocolate has sugar and milk?

    • @BitcoinMotorist
      @BitcoinMotorist 5 лет назад +3

      theMoporter Refined sugar kills more people than any drug. Milk is bad because it also contains sugar though it is not refined sugar. Also milk is cold and often cools your hot coffee down prematurely

    • @zakor
      @zakor 5 лет назад +10

      @@BitcoinMotorist omg shut up lol. everything is bad for you. the very air you breath breaks down the telomeres on your DNA. can we all stop using this health mind set to bash other people's preferences. everything in moderation people, and you'll live a long live.

    • @tevinb21
      @tevinb21 5 лет назад +2

      @@BitcoinMotorist You know you can get room temp milk right? Or even warm up your milk before you put it in your coffee

  • @Hellefleur
    @Hellefleur 5 лет назад +275

    A good video is well researched, edited well, and enjoyable to watch. A bad video is the opposite of everything I just said.

    • @plantinggamer9661
      @plantinggamer9661 5 лет назад +36

      Adventist This video was awful. Quite simply, what cup of coffee YOU enjoy is completely subjective. A BAD cup of coffee is a cup that wasn’t made to expectation. If I order a coffee, I’m not expecting them to have been graded highly by the ‘cupping’ method, because quite frankly, I don’t give a flying fuck what two egotistical, stuck up idiots have to say about MY subjectively favorite coffee.

    • @MykiiMescal
      @MykiiMescal 5 лет назад

      PlantingGamer you’re both right

    • @iskenuz
      @iskenuz 5 лет назад +10

      @Adventist This video claims objective fact on an inherently subjective topic. There are beans that have been graded as "better", certain brewing methods that are preferred, but that's still subjective. It means that a group appointed themselves the arbiters of quality and began handing out edicts based off of their shared perspective. If you like single-origin, fair trade, light roasted Jamaican blue mountain coffee made with an aeropress, served black, that's great. If you like the bulk bag medium Columbian from costco made in a percolator, with cream and sugar, that's also great. If you're an espresso fiend and like some robusta mixed in to provide a stronger, sharper flavor, that's fine too.You can make all kinds of objective comparisons, on cost, on soil content, on acidity or roast intensity, but you are ultimately drawing subjective conclusions when you move on to taste or statements of quality, and claiming otherwise is to descend into the realm of pseudoscience.
      It's the same conversation that beer and wine has gone through. Bud Lite or Yellowtail are not inherently better than microbrewed Dopplebock or Burgundy.

    • @ForwardTokage
      @ForwardTokage 5 лет назад +1

      @Adventist I assume you take it black?

    • @ForwardTokage
      @ForwardTokage 5 лет назад +2

      @Adventist Well you were being critical of people adding cream and sugar

  • @Shalloworldmx
    @Shalloworldmx 4 года назад +3

    I have been into specialty coffee for a while, and one of the first things you hear is “good coffee isn’t the same as your favorite coffee”, and I think it has a point. There are some standards in how coffee is produced, sourced, treated, etc... but at the end, the grade given by experts is highly subjective. And by that extend, you can like whatever coffee you like, even if doesn’t meet all the quality standards the industry set for itself. THAT SAID, I encourage people to try specialty coffee from a respectable place (starbucks isn’t one of those places) or get yourself into it, there is a huge difference in flavors, whatever you personally like it better is a whole other story, but it is worth the try.

  • @maxwell_edison
    @maxwell_edison 5 лет назад +124

    Video: coFfE is ObjeCTive
    Also Video: *Taste testers can't consistently pick the objectively best coffee*

    • @zetsumeinaito
      @zetsumeinaito 5 лет назад +9

      Ignores the preface that American coffee drinkers are trained to like bad coffee.

    • @5illyMe
      @5illyMe 5 лет назад +3

      The whole video they talked about how Americans doesn't like bad coffee. Yet most people in the taste test got the order more or less right. Felt like they proved themselves wrong.

    • @maxwell_edison
      @maxwell_edison 5 лет назад +11

      @zetsumeinaito that's not how that works though. That's not how anything works. Nobody was "trained", we aren't fuckin monkeys lol. You can experience something bad your entire life and still be able to realize when you are given something better. Heck, one of the people who was taste-testing wasn't even a coffee drinker. Maybe that had some sort of point, but it was completely lost on me in how stupid of a concept it was.
      I'm going to copy this comment from Steven S a few comments down, because his point is great;
      "It's even worse than that. The "best" coffee is the one that the woman who, as she puts it: only drinks water, likes the most, because it tastes the least like coffee and most like water. So good coffee is stuff that doesn't taste like coffee... Brilliant.
      Btw i actually make the best coffee, the secret is i don't add any coffee beans to my water. You would swear it's not coffee at all that's how good it is!"

  • @amiithevampirequeen2828
    @amiithevampirequeen2828 5 лет назад +106

    i think the only metric of "objective" goodness is if the coffee sourcing doesn't rely on exploited labour in the global south

    • @withelisa
      @withelisa 5 лет назад

      YES

    • @bug528
      @bug528 5 лет назад

      Right!?

    • @allsystemsgootechaf9885
      @allsystemsgootechaf9885 5 лет назад

      That's subjective tho

    • @aqualms
      @aqualms 5 лет назад +1

      TRUE

    • @aqualms
      @aqualms 5 лет назад +2

      @@allsystemsgootechaf9885 exploitation at the level it's at now is not subjective. maybe in 200 years it will be, but right now, it's objectively bad unless you aren't very smart.

  • @Christopher-md7tf
    @Christopher-md7tf 5 лет назад +131

    Well waddayaknow, it's a bunch of hipsters telling everybody else how they have "objectively" bad taste in sth.

    • @Sorrowdusk
      @Sorrowdusk 5 лет назад +3

      I dunno. I think there's also a question of breadth. For example, I've had over 600 different beers. And the thing is....coming back to some of the first beers I tried, I really don't like them anymore. That surprised me when it happened. People have individual tastes, but tastes also change with breadth of experience. If you have little experience, no one gives a damn what your opinion is. But if you've experienced a LOT of something, then your thoughts and opinions on the subject matter as a whole become a lot more valuable to people. I always try to experience as much new stuff as I can, rather than the same old same old stuff.

    • @wilsonpicket8505
      @wilsonpicket8505 5 лет назад

      Hipster wannabees

  • @tukicat1399
    @tukicat1399 4 года назад +1

    For all those who say.. If i like it its good... As a cafe owner in Australia, so many Americans who live here will love the coffee here.. and go home and hate what they get back home... so... bad coffee

  • @SpncrHrrs
    @SpncrHrrs 5 лет назад +28

    There may be standards to which professional coffee QI's adhere, but that doesn't make them objective. All of the components on the clipboard at 2:44 are completely subjective to taste. A lot different than a food inspector checking for mildew in an ice-maker, which is an objective standard.

    • @alexojideagu
      @alexojideagu 5 лет назад +1

      Yes. Taste itself varies, both physically with taste buds plus your brains chemical makeup. It's a brain experience like pain and pleasure, There is no objective personal experience.

    • @s0515033
      @s0515033 4 года назад

      @@alexojideagu Taste is subjective, yes, but quality is not. That's like saying there's no difference between fresh prime beef cooked well and a "steak" made from old, sick cows. Some people do eat shit beef and "like it." Doesn't mean the beef is high quality.

  • @asherwerner
    @asherwerner 5 лет назад +57

    This is bullshit coffee elitism. The best cup of coffee is the one you like the most. Why develop a taste for very expensive specialty grade coffee when you can just enjoy a reasonably priced cup and pocket the difference

    • @dojomojomofo
      @dojomojomofo 5 лет назад +4

      The point is that what coffee "should taste like" isn't just "something you can choke down without gagging" even if we've grown used to that. Taste is subjective, but there's a difference when not using low grade beans, burning them in the roaster, or brewing it then burning it in a cheap pot/heater before you drink it.
      I make mine on the cheap at home with simple means, but while I won't turn down a "normal" cup, I really appreciate what I'd been missing by just becoming a bit literate to what's out there.

    • @aliak530i
      @aliak530i 5 лет назад +1

      @@dojomojomofo My country has been exlusively drinking tea with condensed milk in it. Is it bad?

    • @asherwerner
      @asherwerner 5 лет назад +3

      @@dojomojomofo wrong. These guys think that light roast coffee is "objectively" better. There's nothing objective about that. I think light roast coffee is way too light and tastes like tea. Italian style espresso uses dark roast beans, and thus doesn't require expensive beans because of the darkness of the roast. Many people think this is the best coffee. Thus there is no objective standard on which we can say what the best coffee is. It may rate highest on one objective scale, but the use of the term "best" is clearly wrong. They are just snobs who don't like traditional coffee

    • @harackmw
      @harackmw 5 лет назад

      @@asherwerner From what I have seen Italians use medium roast. Dark Roast is a more an American thing, which makes the beans lighter and cheaper to ship, and is more a fad than anything else. The oils that are released from roasting the beans so long (that oily look of star bucks beans, for example) is bad for espresso grinders, so most avoid it. Still, a medium dark roast can be pleasant, but Starbucks and the trend followers have taken it too far....

    • @asherwerner
      @asherwerner 5 лет назад +1

      @@harackmw perhaps too far from for you, but I would say that these snobs have taken it far too far in the other direction, their coffees are far more like tea than all traditional coffee styles

  • @edgargamboa9222
    @edgargamboa9222 4 года назад +219

    **plays video**
    "We like Starbucks"
    **Exits video*

    • @1Thunderfire
      @1Thunderfire 4 года назад +10

      We had Starbucks at university; there was always a weird taste with the coffee. As a countrywide chain in the UK, Costa is much better.

    • @hailbaphomet
      @hailbaphomet 4 года назад +4

      I love most of the frappuccino flavors but atleast I don't say my preference means you're objectively wrong like the children in this video.

    • @mattbenz99
      @mattbenz99 4 года назад +9

      @@1Thunderfire
      It is because Starbucks tries to have a consistent level of quality across all of there stores. It is like how when you go to a McDonald's any where in the world, you will always find that familiar taste. Starbucks tries to do the same. The issue is that in order to create consistency, you need to lower the quality somewhat in order for the supply chain to function properly.

    • @theultimatemadman1126
      @theultimatemadman1126 4 года назад +4

      I enjoy most forms of coffee, because unlike the idiots in this video I flavor my coffee if I don't like the base flavor. Starbucks has some pretty good flavor options, and so Does Dunkin.

    • @MrHondaguy1
      @MrHondaguy1 4 года назад

      My thought exactly!

  • @jurgisvalancauskas4006
    @jurgisvalancauskas4006 4 года назад +3

    These dudes are like from some type of "college humor" or SNL comedy skit... only it's real and that makes it even more hilarious

  • @kauemoura
    @kauemoura 5 лет назад +22

    7:50 It's brown, which is not appealing: "milk chocolate, peanut butter, and caramel" left the chat.

    • @witheringvirus230
      @witheringvirus230 5 лет назад +2

      Kauê Moura I actually dislike all of those. Ik I’m weird

    • @aliak530i
      @aliak530i 5 лет назад +1

      @@witheringvirus230 nothing wrong with not liking it

    • @Reub3
      @Reub3 5 лет назад

      brown is the color of shit.
      and so is my skin color hahahahahahaaa!

    • @SA-jx7ti
      @SA-jx7ti 5 лет назад +1

      glad they have a person that doesnt even like coffee being the voice for this lol

  • @DaveM-js4mw
    @DaveM-js4mw 5 лет назад +407

    Sorry Cheddar, that video was objectively awful

    • @aliak530i
      @aliak530i 5 лет назад +7

      "Subjectively"

    • @RodolfoGeriatra
      @RodolfoGeriatra 5 лет назад +15

      Imagine being butthurt because someone is explaining how bad the coffee that Americans drink really is.

    • @gilph3
      @gilph3 5 лет назад +1

      Ray Rivera lol gold

    • @Kryptnyt
      @Kryptnyt 5 лет назад +2

      @@xanderliptak It was a reference to a line in the video about 'objectively' bad coffee

    • @johnanna6047
      @johnanna6047 5 лет назад

      complete waste of time this video was

  • @ccggenius
    @ccggenius 5 лет назад +31

    Wait... are you saying that coffee ISN'T supposed to taste like sugary milk that's been stored in a room adjacent to some brown food coloring?

  • @bonza6451
    @bonza6451 9 месяцев назад +1

    Living in Melbourne, if a cafe makes bad coffee. They are not in business long, and Aussies in general will trust a local independent over any corporate business like Starbucks. Simple reason is independent barristers understand what it takes to make a good coffee.
    Like for me if i see the barrister not wiping out the inside of the coffee chute after dumping the old coffee from the expresso machine. I wouldn't touch that coffee, i know instantly the next coffee made will be contaminated and so will taste burnt

  • @Smellslikegelfling
    @Smellslikegelfling 5 лет назад +51

    $4 for a cup of cold brew? That's insane. In Italy, about 1.40 Euros will get you a perfectly delicious cappuccino anywhere. Starbucks is ripping people off so badly charging $4 or $5.

    • @hhiippiittyy
      @hhiippiittyy 5 лет назад +5

      Yeah, but she probably only pays .75 per litre of gas.

    • @LB-io7ns
      @LB-io7ns 5 лет назад +2

      I know right? At that price in my opinion it’s just better to make some coffee at home.

    • @josephjaillet9972
      @josephjaillet9972 5 лет назад +7

      Your so right, the espresso out of the vending machines in Italy blow Starbucks out of the water

    • @user-io9hj9ip2d
      @user-io9hj9ip2d 5 лет назад +4

      starbucks like apple is all about the name. Despite it being a subpar product, people buy it for the name not the quality.

    • @invinciblekiller89
      @invinciblekiller89 5 лет назад

      @@hhiippiittyy Gallon I think, and here I am in Italy paying €1.43 per lt (Roughly 1.61$)

  • @ACorey6910
    @ACorey6910 5 лет назад +15

    People don't even like coffee they just like caffeine. Anybody ever tasted coffee in Western Europe, then tried to drink the crap back home?

    • @joeyb9146
      @joeyb9146 5 лет назад +2

      My friend went to London for a little while and came back to the States and doesn't drink half the stuff here anymore especially coffee creamer

    • @LiveYourLifeWithJoy
      @LiveYourLifeWithJoy 5 лет назад +1

      Here in Portugal the coffee it's great

    • @KittySnicker
      @KittySnicker 5 лет назад

      Uh, speak for yourself. I do actually like the taste.

    • @LiveYourLifeWithJoy
      @LiveYourLifeWithJoy 5 лет назад

      Yeah, "Oriente" :)
      And it is cheap too! :)

    • @Expert1911
      @Expert1911 5 лет назад +1

      Moving to Hawaii and a brief trip to Spain was a huge education in good coffee. Apparently the same quantity/availability to quality problem exists for tea in China. Conversely because coffee in China is a specialty craft, most coffee served in China is better than America where it is treated as a commodity.

  • @SuperShadowP1ay
    @SuperShadowP1ay 5 лет назад +30

    Watching people select (in their opinion) best cup of coffee, and seeing that they can actually be right or wrong with an opinionated choice just really didn't sit well with me.

    • @ditch_magnet
      @ditch_magnet 5 лет назад +2

      IHasNoLife Productions let's see it then chief

  • @cybervigilante
    @cybervigilante 4 года назад +6

    Should have given a list of top quality "specialty" coffees instead of me having to go do research 😀

  • @rileycoyote4924
    @rileycoyote4924 4 года назад +195

    This is a clone of BuzzFeed content.

  • @MrDandygram
    @MrDandygram 5 лет назад +5

    Okay the woman who said, "I like the best coffee, what a sophisticated palet I have" killed me, she's hillarious!

  • @brendancarlson1678
    @brendancarlson1678 4 года назад +36

    When you're out camping in the forest, instant coffee tastes great.
    "objectively"

    • @Burt1038
      @Burt1038 3 года назад +4

      Best coffee I ever drank was camping next to a river, hung over as hell, mixed with bailey's.

    • @michaelp2952
      @michaelp2952 3 года назад

      Everything does

  • @thinkfirst1989
    @thinkfirst1989 3 года назад +1

    I can't even drink the shitty coffee- the acidity gives me heartburn and migraines. I drink a 3 shot home brewed, oat milk latte every morning with specialty coffee and I am loving for it! It saddens me that people think Starbucks is the best when it is so clearly a sub par, corporate monster that sanitizes cafe culture and lives to prime it's customers for a day bound to capitalism's service.

  • @bajanmaster2958
    @bajanmaster2958 5 лет назад +76

    No. Good/bad coffee is subjective not objective. Yes two cups can be different in terms of acidity, bitterness, etc but which is better is all about your personal opinion.
    It's actually kind of elitist to say that because you prefer a particular coffee you have poor taste

    • @freewilly1193
      @freewilly1193 5 лет назад +1

      Yes.

    • @bajanmaster2958
      @bajanmaster2958 5 лет назад +4

      @IHasNoLife Productions The pH is objective, whether it is "good" is subjective. Taste is by nature subjective and what is good/bad in this case is based on taste.

    • @Toasty2478
      @Toasty2478 5 лет назад +1

      @IHasNoLife Productions you mistook what it meant. Robusta is something that can be tested, it's not a flavor.
      "achieving a specific level of roast is completely subjective as well. Under roasted or over roasted is equally as valid as perfectly roasted." Yes if you like your coffee burnt or nothing then yes.
      "Having a specific acidic content and a specific sugar content that's balanced is subjective as well. Damn, it's tricky to get that right when everything else is subjective.
      "
      It sure is, not every one wants a sweet cup of coffee
      "I guess the specific oil content might as well be subjective as well.
      " Yes,. if you liked the american espresso of the early 2000s, you would want more oil
      You are confusing a guideline that optimizes secondary functions of the coffee drink, and how "good" the coffee is. If you like burnt, bitter, coats your mouth, dry coffee. That is GOOD coffee to YOU. Just it'll smell worse then others, taste more bitter then others etc

    • @hommie126
      @hommie126 5 лет назад

      @fire *bows down*. More people should read your response. I'm over here thinking in my head, why's this an argument? Haha.

    • @adamllyon4311
      @adamllyon4311 5 лет назад

      @Adventist "You just *think* you like the thing. Don't you know that you're actually *wrong* for liking the thing?"

  • @RudieObias
    @RudieObias 5 лет назад +49

    I'm drinking Dunkin' Donuts coffee right now. Needless to say, I'm drinking it for the caffeine and not necessarily the taste.

    • @skuzzyj
      @skuzzyj 5 лет назад +3

      I'm pretty sure Dunkin' has the worst coffee I've ever had.

    • @deeice5398
      @deeice5398 5 лет назад +2

      @@skuzzyj Completely agree! I don't know how so many people buy DD's coffee. Tastes vile and watered down. Awful!

    • @sbyrstall
      @sbyrstall 5 лет назад +1

      That’s usually why I drink coffee. But I also know not to drink brown swill.

    • @coreys7219
      @coreys7219 5 лет назад

      DD coffee changed somewhere in the late 90s, still sucked, but it didn't taste so acidic.

    • @jennifersvitko5997
      @jennifersvitko5997 5 лет назад

      Seriously, I drink coffee just to keep my butt from dragging five feet behind me when I'm at work.

  • @JM-px2nj
    @JM-px2nj 5 лет назад +71

    Coffee is subjective... that’s objective.
    Also the douchebaggery happening in this bean snobbery video is 11. Turn that ish down.

  • @quarteratom
    @quarteratom 2 года назад +1

    So what you're saying is that this specific coffee rating system is bad, and is only designed to advertise some specific, expensive coffee. Thanks to you I'll avoid this scam.

  • @DawsJosh
    @DawsJosh 5 лет назад +83

    Aka: How to drink coffee like a douche. Good coffee IS subjective. The good cup is the cup you like.

    • @psal8715
      @psal8715 5 лет назад

      @@xanderliptak One might argue that a good coffee is the one you like the taste of.

  • @rowlga
    @rowlga 4 года назад +80

    What the experts consider to be "objectively best" in taste often somehow, someway, lines up with products that have a rarity premium. It's rich people and gatekeepers trying to pretend like they're part of an exclusive club that's better than the unwashed masses who don't have the time or money to acquire whatever thing they're pimping at the moment. And whenever someone does find a way to get that thing to the masses, suddenly the objective best shifts to something else.
    Anyway, since Cheddar started appearing in my suggestions I've been entertained enough by their stuff. Probably will continue to be. But this might be the only video I've ever actually clicked dislike on.

    • @sacordovaplata
      @sacordovaplata 4 года назад +4

      Not really. I live in a country where coffee is actually grown and exported (El Salvador). We have a local dealer that he follows and do all the process; he personally goes to coffee farms, he roast his coffee and oversees how his employees extract (brew) it. The quality of his coffe is greater than big franchises like Stabucks or Juan Valdez at a fraction of the price; proof that the only thing it takes to make high quality coffee is good business relationships with local farmers, knowledge, dedication and passion in your product.

    • @david_bp_col
      @david_bp_col 4 года назад

      I'm form Colombia. The better the coffee is, the highest price it has on international markets. If u want high quality coffee at ridiculous cheap prices visit coffee countrys, should find local brands who doesn’t sell abroad.

    • @andrewwilson9048
      @andrewwilson9048 3 года назад

      muricen detected

  • @scottkennedy5744
    @scottkennedy5744 5 лет назад +72

    To say that there is "objectively" better and worse coffee is an awfully silly thing to say. There is also no objectively 'best grandma ever', or 'coolest guitar'. It's also a bit silly to suggest that Starbucks 'paved the way' for specialty coffee, when their entire business model was based around "MacDonaldizing" these high quality espresso bars that already existed, but were not yet in malls across America.

    • @ketch_up
      @ketch_up 5 лет назад +8

      Objectively, the best gramma is the one who plays the coolest guitar, obviously.

    • @ccggenius
      @ccggenius 5 лет назад +3

      Betty White and The Flying V exist, your argument has been completely destroyed.

    • @ivanlagrossemoule
      @ivanlagrossemoule 5 лет назад

      Come on, don't go to the other extreme. There are objectively better coffees than others. Not everything is left to personal taste.

    • @ketch_up
      @ketch_up 5 лет назад +1

      @@ivanlagrossemoule I think there is probably some truth to that. I do think that extremely sour or extremely bitter coffee is perhaps more difficult to appreciate, but there may be some folks who prefer it. I think on the one hand, it's what you like, but on the other hand, a lot of people who "don't like black coffee" have only been exposed to a few kinds, and maybe not the light, sweet and acidic tastes popular in 3rd wave. In an ideal situation, a broad spectrum of coffee flavours would be accessible and comprehensible to the broad population.

    • @scottkennedy5744
      @scottkennedy5744 5 лет назад +1

      @@ivanlagrossemoule Everything is - indeed - left to personal taste, when it comes to personal taste. Fastest runner? Objectively measurable. Lowest price? Objective. But if anyone here can prove that one coffee is objectively better than another, they would be the very first person to do so. So I would definitely be interested in your approach, if you'd like to share!

  • @jetfire245
    @jetfire245 3 года назад +1

    Well. I better stop drinking my favorite coffee because a couple of dudes sitting in barstools said it's bad.
    Coffee tasters take "the equivalent of the bar exam" I pray no one in law school heard that.

  • @zDrFeelGoodz
    @zDrFeelGoodz 5 лет назад +82

    I cringe every time I hear the word "objectively" in this video

    • @chiefenumclaw7960
      @chiefenumclaw7960 5 лет назад +3

      I literally just said that... and I mean that figuratively.

    • @ericdaniel323
      @ericdaniel323 4 года назад +2

      @@chiefenumclaw7960 I literally clicked on this comment to say that, but you beat me to it by 9 months.

  • @chrispl557
    @chrispl557 5 лет назад +36

    Sounds like those two guys have it all figured out. Good to know.
    Best part was the woman who mainly drinks water. She called it.

  • @therealnothingtoseehere
    @therealnothingtoseehere 4 года назад +52

    "Did you like your coffee?"
    "Yeh, it was fine."
    "WRONG!"

  • @qdllc
    @qdllc 4 года назад +1

    I knew a lady so devoted to her coffee that she brought her own coffee brewer and grinder and beans...on motorcycle trips. I told her how is hated the taste of coffee, and she told me that I probably never had a proper cup of coffee.