BBC One East Christmas Ident 2021: Tinsel Bike

One of the 2021 Christmas idents for BBC One in the Eastern Counties, a third version broadcast occasionally before the BBC Six O'Clock News. This year's idents feature Aardman Animations' Shaun the Sheep and his friends, promoting the new animation Shaun the Sheep: The Flight Before Christmas .
But where is the region's name? Has it gone with Shaun, Bitzer and their ovine pals?