How to Build a Brand that’s NOT for everyone

Поделиться
HTML-код
  • Опубликовано: 22 дек 2024

Комментарии •

  • @PeterMcKinnon
    @PeterMcKinnon  3 года назад +252

    Thanks again to Shane for stopping by to talk shop! Absolutely LOVE this topic and could literally make dozens of videos about building a brand!

    • @seanexperience228
      @seanexperience228 3 года назад +1

      Heck yeah love ya Peter!!

    • @drblakeslovick4607
      @drblakeslovick4607 3 года назад

      What is this code for only white people in Canada? Just call a Segregation Branding that's a good name for it. 👍 Good shit Petey

    • @thewalkingwaffle1549
      @thewalkingwaffle1549 3 года назад +5

      Please make those videos Pete, I think everyone would dig it! Especially coming from such a creative side of things you're portraying! 🙏

    • @mr_shultz
      @mr_shultz 3 года назад

      I really enjoy it when the videos are slightly long. ⚡️

    • @arunkkalanandan
      @arunkkalanandan 3 года назад

      PLS MAKE SOME BROLL PETER.... I LOVE U MAN

  • @overwerk
    @overwerk 3 года назад +27

    When the inspiration is authentic, it can be felt. Beautiful and genuine collaboration!

  • @johncobbmedia
    @johncobbmedia 3 года назад +15

    Video couldn’t have come at a more perfect time! This week I quit my job to pursue my video business full time. Your content’s been inspirational to me for a while now so hearing your thoughts in discussions about entrepreneurship and brand building is awesome stuff!

    • @JonasBecker
      @JonasBecker 3 года назад +1

      Awesome, mate! Wish you the best on this journey. I'm one year in and can only tell you to be yourself and make some friends along the way. The creative industry is amazing!

  • @AdamDuffArt
    @AdamDuffArt 3 года назад +51

    Clocks & Colours is a brand that I will always stand behind - not only because of the gorgeous work they do, but because of their philosophy as artists - following your gut
    As an artist and art RUclipsr, my creative process is defined by that philosophy
    Awesome partnership - one more reason I’m so proud to be Canadian
    My love to you both.

  • @SeanTodd
    @SeanTodd 3 года назад +9

    This was literally perfect timing, I have my own brand and have been struggling with the creative side and only making stuff that I think people want, instead of just making shit I like. No point in doing it day to day if you don't get to make shit you love!

  • @solitaryfrowns
    @solitaryfrowns 3 года назад +5

    Remembering to have fun with a project like this is so important. Whenever starting a business venture, things WILL get rough. Remembering that joy you felt when you started will help you keep pushing.
    I wanna see us all succeed!!!!

  • @BigBeauBrown
    @BigBeauBrown 3 года назад +73

    Man...this was awesome and motivating AF. If you're watching this and have an entrepreneurial mindset I don't know what other fuel you need...Do it and fuckin kill it. Time to be the captain of the ship

  • @BeckiandChris
    @BeckiandChris 3 года назад +23

    Thoroughly enjoyed listening in on this entire conversation!

  • @ChristineLey
    @ChristineLey 3 года назад +1

    This video made me smile :-) Just another independent creative here looking down at the ring I bought in Ubud, Bali, which was my first stop on a 3 month adventure backpacking Asia after I decided to quit my day job in San Francisco and set out on my own creative journey. 4 years independent this week!

  • @TheHardrada
    @TheHardrada 3 года назад +1

    Pete your videos have made such a huge impact on my photography career, I cannot tell you how excited I get every time you drop a vid! Thanks for all that you do Pete it means a lot

  • @calebnelson690
    @calebnelson690 3 года назад +2

    I am literally trying to figure out a brand for a ring making business im starting! And I've been inspired by both Pete's Pirate life and Clocks and Colours! So the timing of this is amazing!

  • @duscraftphoto
    @duscraftphoto 3 года назад +1

    This was really inspiring for me because I just quit my IT management job to get back into my photography and what makes me happy and try to finally build the life that makes me feel fulfilled. Keep up the amazing content and doing what makes you happy.

  • @itwassean
    @itwassean 3 года назад +4

    Dude, I'm in the middle of rebranding Pete!
    I've started leaning into freelance since you replied 2 weeks ago, secured a few gigs but looking to level up my brand visuals!
    Thanks for the video man, and for the inspiration ❤️

  • @nickagrinzone
    @nickagrinzone 3 года назад +3

    Needed this. I'm currently rebranding my film career and RUclips channel into following my journey as an aspiring film director. As I'm writing my first original film as we speak, i've been stuck in a creative rut and trying to appease the masses, but i'm learning how to trust my own creative intuition. Thank you

  • @peterfritzphoto
    @peterfritzphoto 3 года назад +5

    This is brilliant, Pete. Brought a tear to my eye. You guys are the embodiment of ‘follow your North Star.’

  • @ashourofficiall
    @ashourofficiall 3 года назад +33

    Yooo,,the last time i saw your videos was 2 years ago,still awesome 🔥⚡️

    • @internettrecords
      @internettrecords 3 года назад +3

      Yeah he’s dope ....He taught me how to shoot music videos wyd?

    • @BricksofHappiness
      @BricksofHappiness 3 года назад +4

      You've been missing out....

    • @PeterMcKinnon
      @PeterMcKinnon  3 года назад +30

      Welcome back!

    • @ashourofficiall
      @ashourofficiall 3 года назад +3

      @@BricksofHappiness i’ll watch all the videos tonight bro😂

    • @owenchoi6073
      @owenchoi6073 3 года назад +2

      @@ashourofficiall that’s a good idea, you won’t be sorry

  • @StuwiO
    @StuwiO 3 года назад +1

    Find someone who looks at you the way Pete looks at Shane 😄 Seriously though, this is truly inspirational. You guys are the best.

  • @NBTJacklyn
    @NBTJacklyn 3 года назад +14

    Just bought that Anker charger because of u - so rad 🥳

  • @feac.1466
    @feac.1466 3 года назад

    An enlightening video, to say the least...
    Creators and artists are meant to create and bring value into this world through their projects.
    When you create a piece of art, a business even a cup of coffee, you put a piece of your energy in it.
    To build a cult following, people who want to be around you and your brand you should tell your own story.
    Don't try to write someone else's story...
    Align ...
    I just saw that you are connected to etah love ! I love the philosophy and the pieces of the brand ! keep going

  • @cpleemusic6680
    @cpleemusic6680 3 года назад

    My favourite dude on RUclips! For educational. For advice. And just for sheer entertainment. Regards from the UK!

  • @marlonmarcello
    @marlonmarcello 3 года назад +1

    Pete, please do more of these if you get a chance. It's really interesting to see the story behind brands and creations.

  • @AnthonyDo
    @AnthonyDo 3 года назад

    Shane is very articulate and I love it. He sent me rings from your first collection to photograph and one of the shots made it onto the website!

  • @GIJen14
    @GIJen14 3 года назад +1

    I love this. I literally have "I'm not for everyone" on my main page of my website so this whole video just spoke to me. Thank you for this chat!

  • @BrandonHinojosa
    @BrandonHinojosa 3 года назад

    Thankful to find this video at this time. Currently cutting my dads grass for some extra cash while trying to climb over a mountain of debt to pursue sharing myself and the things I care about. Much love to the both of you for this encouragement!

  • @JamaalNoland
    @JamaalNoland 3 года назад +1

    I love having a platform like this and building with other people and giving them a chance to be introduced to a new audience

  • @jbmith2865
    @jbmith2865 3 года назад

    Im from a little Island off Australia and I have a few Clocks and Colors items. So cool that a small brand can spread all over the world.

  • @FlashFocused
    @FlashFocused 3 года назад +3

    Two guys whose brands are genuinely inspiring me every day, this was amazing to information to absorb.

  • @Serenify10
    @Serenify10 3 года назад

    On a real note, I needed to really listen to this. Realigning to following my gut is something I’ve been needing to do for a long time now. Thank you gentlemen.

  • @TheVillageBeast
    @TheVillageBeast 3 года назад +1

    Don’t be scared to start that brand !!! Go for it

  • @OpenBuildRepeat
    @OpenBuildRepeat 3 года назад +1

    just ordered my first ring! thanks Clocks and Colours and Peter McKinnon!

  • @ericbeachcoaching
    @ericbeachcoaching 3 года назад

    Synchronicity. Sitting down today to relook at what business I want to start and why. Found this video and feel like it holds the piece I'm missing. Will be reflecting on the things that I love and enjoy and see how that links to what purpose I find in my life of constantly seeking growth. Inspiring. Thanks.

  • @aquariuslady777
    @aquariuslady777 3 года назад

    I've always made that statement about my photography...I do it for myself and if others enjoy it in the process that's a bonus.

  • @krazywabbit
    @krazywabbit 3 года назад +1

    "..I wasn't really concerned, like if this is gonna become a real business or anything. I just wanted something where I could make some cool products that I was into."
    In my humble opinion, this is the biggest take away. Too often we hear things like "make stuff with your customer/audience in mind". While that has it's place, it can be limiting in the creative space. Build a brand that's for you. There are almost 8 billion peeps roaming the planet. Someone will be down. Chase what makes you happy. Not what makes others.

  • @canadiandronezone420
    @canadiandronezone420 3 года назад

    Love your videos, you always inspire Pete! Its because of you I started my channel and you continue to push and inspire me in my photography! . Like the addition of the candles behind you on the table, every little thing just adds that little bit!

  • @dariussilber1128
    @dariussilber1128 3 года назад

    My whole journey in jewellery started with a ring, bought in Dresden. It originally came from Bali too. The stone cracked after hitting something harder 😏 I took it to a goldsmith and swapped the stone with a blue Topaz with some personal changes to make it fully mine. Wearing it since 5 years and confirm stones have an affect on you

  • @jonathanpayuyo779
    @jonathanpayuyo779 Год назад

    I really like how every piece has a story and name behind it, have a nice collection of 16 and growing.

  • @WickensWickedReptiles
    @WickensWickedReptiles 3 года назад +12

    stoked for this one!

  • @FreakyTallReviews
    @FreakyTallReviews 3 года назад +1

    This is really interesting because it directly applies to my YT channel. I only review products specifically for Big & Tall people, so learning how to grow that market with no previous existence has been tough!

  • @StaibVibe
    @StaibVibe 3 года назад

    This had campfire story vibes all over it and I’m here for it! Would kill for an episode of the Dope squad just sitting around a fire telling life stories like this.

  • @EZB7
    @EZB7 3 года назад

    It's great seeing you talking to others that are passing there own way, really encouraging to see

  • @johnphotography1265
    @johnphotography1265 3 года назад

    Dope seeing the start of the company. I order from them all the time since before your collab and love their work! Love your stuff on there too! Got a few of your collab!

  • @cameron3550
    @cameron3550 3 года назад +1

    LOVE This! Can we please get the full length podcast/interview?

  • @robbo10atyt
    @robbo10atyt 2 года назад

    The intro! the song, I just feel warm. I miss these meetings, well they dont get RUclips happy, and that is cash.... where are we goin with the art? Clearyfying I´m a rookie in the craft! That word is for me like the FORCE! I wish I had the force, but I know what I wish to see, NO CASH!

  • @OdieMatthews
    @OdieMatthews 3 года назад

    I did a whole video about this line! Absolutely crushed it Pete! 🔥🔥🔥

  • @andresdelrio7464
    @andresdelrio7464 3 года назад

    Outstanding story, I'm working on a deck of cards and this couldn't have come at a better time man. Thanks again for keeping the fuel in the fire!

  • @livingonthetyne
    @livingonthetyne 3 года назад

    Ive got a tonne of clocks and colours stuff from over the years, was stoked when I saw your collab items start showing up.

  • @ArenDavy
    @ArenDavy 3 года назад

    There's some awesome vibe going on with you two on podcast, I could listen to your stories for hours straight.

  • @deej-danielspiralringprodu8908
    @deej-danielspiralringprodu8908 3 года назад

    So cool to see and hear someone talk about just starting something that you want and following your compass rose.

  • @MOTOPILOT6
    @MOTOPILOT6 3 года назад

    Right on. Dig their stuff. Just ordered a couple shirts. Congrats on the colab

  • @danielnova7237
    @danielnova7237 3 года назад

    Love how Peter matches the energy of his guests so well!

  • @AlexPresa
    @AlexPresa 3 года назад +3

    Really good life lesson; don't worry about making things for everyone cause your stuff isn't for everyone, its for you.

  • @AlgarveAddicts
    @AlgarveAddicts 3 года назад

    Amazing audio quality, dang! Stories were awesome too, as always. 👊🏼

  • @duhbody5698
    @duhbody5698 3 года назад

    This video is so interesting and inspiring, I could listen to y’all talk to each other for hours 🙏🏼

  • @Frozley
    @Frozley 3 года назад

    This video came out at the perfect timing since I've been looking for some ideas for my project. This just gave me the feeling of inspiration to strive forward.
    I love your work guys!

  • @Dlabs85
    @Dlabs85 3 года назад

    So good!! Been meaning to check out their stuff for a while now. Crazy that you ended up doing a piece with them. Congrats man, they look amazing.

  • @NatashaBergen
    @NatashaBergen 3 года назад +1

    Holy sh*t Pete! This was legit the best video to come out today! I so appreciate that you shared your ‘quitting’ story. I seriously just did that this week so I could just create and it’s awesome to hear I’m not the only one (and not insane 😂) Thanks mate!

  • @TimChuon
    @TimChuon 3 года назад

    Your stories are always inspiring pete! I always love hearing about the day you and chris made that jump-and to see you find shane and how much you guys align-so epic to see. loved this video!

  • @CNoel
    @CNoel 3 года назад +1

    I love getting these style of videos from Pete!

  • @BeastLikeBentley
    @BeastLikeBentley 3 года назад

    Doesn’t matter what type of video this guy makes, I can binge them all. Thanks for the inspiration brother

  • @BradyBouren
    @BradyBouren 10 месяцев назад

    I appreciate this about your channel. I’m realizing I haven’t been doing this and i think it’s why I’m struggling to build my channel. Thanks!

  • @AmusingMoments
    @AmusingMoments 3 года назад

    Had me on the edge of my seat when you said "Planes, trains.... automobile" I was like is he going to say it?! And he did.

  • @JHawk
    @JHawk 3 года назад

    Super cool video guys. Very inspiriing!

  • @joseluismoncayomartinez927
    @joseluismoncayomartinez927 3 года назад

    Very cool Peter… I’m a brand for my business and I really connect with the idea of this video. I try to think what other “Language institutes” in colombia are doing and “let’ just do things in our way and be authentic. would be cool to hear from you and your ideas… i always try to learn from it.

  • @Kev_L
    @Kev_L 3 года назад +1

    This is what people these days need to learn about, do what makes you happy and don't bash others just because you don't like the way they see things

  • @johnshaw1582
    @johnshaw1582 3 года назад

    LOVE vids like this! Well done, congrats on all of the above bro!

  • @samrogers219
    @samrogers219 3 года назад

    Love this topic too! Learned a lot from you, Peter and I appreciate all your videos man!

  • @TriplePinesStudios
    @TriplePinesStudios 3 года назад +1

    I love your brand! And your mission! We need more company’s like y’all!

  • @hamzagulzar7837
    @hamzagulzar7837 3 года назад

    love Shane work.I look for that every single week. Hope i can find it in PK

  • @AndrewMasters
    @AndrewMasters 3 года назад

    This is so relevant to me, thanks for posting!

  • @dennymahardika
    @dennymahardika 3 года назад

    Balinese here, yes it is the island to go if you want to find good arts and also great inspiration. So Bali is not only about great vacation island😄

  • @chrisclark5135
    @chrisclark5135 3 года назад

    Thanks Pete, thanks Shane! Love the brand and will be shopping for a piece myself so def appreciate that discount!

  • @kennethcharlesorridge748
    @kennethcharlesorridge748 3 года назад

    Awesome work!! Shane, true artist will always stay inspired with their learning roots, ubud is universal hub of art and artist, Peter you are an amazing creator, cheers from Ubud- Bali

  • @RatedPGProductions
    @RatedPGProductions 3 года назад

    Dude beautiful stories fr. Its my goal and dream to achieve what you have established for yourself and much more. An icon a legend and my inspiration thats Peter Mckinnon

  • @blacktokyo
    @blacktokyo 3 года назад

    This video was on point! I ❤️ the brand’s story, the storytelling, and the feel of the video. It's inspiring to hear why creatives follow their chosen path. BTW, I thought you were interviewing your brother. The resemblance is there.

  • @HollyHargreaves
    @HollyHargreaves 3 года назад +1

    This was such a lovely & inspiring chat 🌟

  • @melaniesue
    @melaniesue Год назад

    I Dig this!! that mindset it was I am here for! I love the idea of just doing what I love without caring what others might feel like!!im still figuring my stuff out but ill get there!

  • @lpc146
    @lpc146 Год назад

    I never come away from watching one of your videos without being inspired!

  • @DarkWaterCreatives
    @DarkWaterCreatives 3 года назад

    THE VIDEO I NEEDED. PERFECT TIMING

  • @Steph_davis
    @Steph_davis 3 года назад

    Love these videos. No fancy visuals just story only. Amazing

  • @MaiElizabeth
    @MaiElizabeth 3 года назад

    Doing thing we love and have passion for with consistent income INDEPENDENTLY, being boss of yourself, is very rewarding.

  • @edikristo3227
    @edikristo3227 3 года назад

    sooo good video, I hope You will do more vids like this Pete. It's pure inspiration out there!

  • @originaljesse
    @originaljesse 3 года назад

    I would have listened to you guys all morning talk about such great things!

  • @DTRBrianMallard
    @DTRBrianMallard 3 года назад

    I admire his stance on his business, he's exclusive and I like that

  • @zohair-lab
    @zohair-lab 3 года назад +1

    Loving these long videos❤️so fun

  • @adriandayphotography
    @adriandayphotography 3 года назад

    Another great video PM Congrats guys on this And the great products.. it’s giving me the push to do something extra with my life .. thanks as always for inspiring everyone

  • @johnvincent6788
    @johnvincent6788 3 года назад

    Peter McKinnon videos keep me going and are the reason why I love the craft of photography and film

  • @snbsmtb
    @snbsmtb 3 года назад +1

    Dude that was awesome and it was motivating. Great one!!

  • @RedImaginationbyGG
    @RedImaginationbyGG 3 года назад

    For a split second I was thinking 'The grandmother has explaining to do'. No wonder they look similar. LOL ... Awesome content as always guys!

  • @rnrtruestories
    @rnrtruestories 3 года назад +1

    absolutely love clocks and colours

  • @jasonsiau
    @jasonsiau 3 года назад

    Great vid guys! Those rings are really dope! It’s also nice to hear to you credit the artists in Ubud and see them as craftsmen👊🏽

  • @stuart7262
    @stuart7262 3 года назад

    Dude !!!!! So many gems in this . Live it

  • @JessicaWu2020
    @JessicaWu2020 3 года назад

    It feels great watching these two guys talk and share the stories

  • @behystudio
    @behystudio 3 года назад +1

    The coolest thing about these real-life stories is when you look back in time and you're glad that you've made those risky decisions back then and do not regret not doing it for the rest of your life. (I hope that makes sense lol)

  • @shazeensherzad
    @shazeensherzad 3 года назад

    King's birthday is coming up! 👑 And he's the one surprising us by uploading two videos in two days 😍

  • @Snorkelpirate
    @Snorkelpirate 3 года назад

    I just got my Watery Grave ring from them and it's fricken crazy. The detail is insane and I love it.

  • @stereointellect
    @stereointellect 3 года назад

    Hey Pete! When you use a Mic placed that close, it’s really sensitive to pops from “p” or “h” sounds… try using an eq with a hi pass (low cut) around 100hz or maybe a touch higher… it’ll help mitigate that “thump” in the low end of speech.🤗 appreciate your videos so much dude

  • @artenthusiast3201
    @artenthusiast3201 3 года назад

    Wow. I loved this. I love hearing people's stories. Thank you guys for sharing this. This is beautiful.

  • @mikeyb6737
    @mikeyb6737 3 года назад

    Congratulation's with Clocks & Colours. love the blue ring with the trees. Awesome :)

  • @Superrigsofficial
    @Superrigsofficial 3 года назад

    Great episode. I really appreciate the added visuals.

  • @MasterTheWorkflow
    @MasterTheWorkflow 3 года назад

    Great stuff Pete. Good to see you branching out from your regular sphere of content. Inspiring!