The Norton Atlas & Norton Motorcycles/TVS. Where are they now and what is going on?
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- Опубликовано: 4 окт 2024
- The very latest news on Norton motorcycles/TVS straight from the horses mouth!
PayPal Donations. threelittlefishes@live.co.uk
PATREON. / stuartfillingham
#Nortonmotorcycles
#tvsmotorcompany
#nortonatlas
TVS already builds bikes for BMW, hope this new partnership succeeds and Norton gets back to its glory.
For motorcycling's, India's & the UK's sake I hope these ventures enjoy centuries worth of success. Thanks Stu 🍻
I’d love a Norton commando a bit too expensive or me. I’m Really pleased that people who placed deposits are going to get there motorcycles.
but will it happen? I hope so for there sake. The ex CEO should have been pilloried for his fraud.
Or even their motorcycles.
@@starsailor49 Maybe they're motorcycles!
This is great news for all lovers of British motorcycles and the Norton name. I live in Redditch with family connections with the old RE factory and the new Norton factory is just down the road from me so fantastic news for the West Midlands. I wish TVS all the best in making Norton a successful name once again and if they get their pricing right then I will be heading for a showroom near me.
Where can I hear a Midlands accent? I've got to learn it.
I'm really hoping TVS Norton make a go of this.
Well done to TVS for what they’ve achieved so far and good luck with their future plans for the Norton brand.
Good to see that they’re back in business. I’ve yet to know of an Indian company to go bust. They seem to be astute business people. Itching to get my hands on a Royal Enfield Conti. Waiting to see if I can get the colour I want. We only have two dealers in my state.
Thats great news, my great granddad used to ride Nortons & BSA’s daily as a sole means of transport right up until old age.
Finally a great British bike being built in Britain!
what about the ccm
As someone who got their fingers burnt with a deposit down on the Atlas (got our deposit back in the end) we wish new TVS owned Norton the best of luck.
The new factory set up looks looks far more professional than the former office block at Donington Hall. Let's hope the pension fund and other get some justice with Stuart Garner.
Good to see you're OK BMUK. You and your wife stay safe!
@@iainian we are good thanks. Not doing much with the channel at the moment but hoping we can get out on the bikes soon. Hope you are well. Cheers.
@@Banditmanuk Good to hear all's good.
I am happy to hear you got your deposit back, I am still waiting and they never give me a straight answer, so maybe I will never see mine!
@@farmind6582 My deposit back was through my card company but it still annoys me that Garner personally persuaded me it was a great idea to put a deposit down. I drank his beer at Donington Hall listened to all his BS. Hope karma finally catches up with the man.
Fabulous news for the Norton motorcycle and hats off to TVS for keeping production in England 👏🏴 👏
I love the sound of the RE 500 when you kick it over and that's one of the reasons I bought mine
"That will drag out this video too long and that's my job."
That's gold, Jerry! Gold!
(For my British cousins, that's a line from the show Seinfeld.)
We have snow on our roads, here in New Hampshire. Living vicariously through your videos. Too cold in the garage top even sit out there and clean mine.
I paid about $2000 in 1975 for a new 850 Commando '74, in San Diego, used to ride up Mt. Palomar and coast back down, never saw another car or bike on that road. Most fun bike allround. Thanks for the update :D
I have always really liked the look of the Norton. As good as it looked, I heard horror stories. So I got into the Japanese bikes and Harley Davidson. But damn, I always liked the Norton Commando.
Norton 750 Commando. Under 400 pounds and takes corners wonderfully. Feels like you just think where you want to go and the bike takes you there. You have to have ridden one to understand.
Interesting times. Mahindra is reported to be buying BSA to manufacture electric motorcycles in the UK.
UNBELIEVABLY GORGEOUS ! Will be watching CLOSELY
just remember guys, India is not china. Chinese food good, chinese motorcycles bad, India food and motorcycles, both good, and we love British bikes.
What are you basing that remark about Chinese bikes on?
I can’t speak for Alinel, but quite simply, for the most part Chinese manufacturing is poor. In years gone by, I’ve sent a great deal of goods to landfill because they’ve failed due to poor quality and there’s no continued parts availability. The Chinese are capable of building things to appropriate specification (look at their state civil engineering projects), but when they build to a cost, even with their manufacturing might and scales of economy, the quality durability of the goods isn’t there, even when considering the purchase cost. I try to avoid ‘Made in China’ which is easier said than done.
@@saxualviking Based on my personal experience. I work in the auto industry and India has a vast portfolio of Chinese ancillary manufacturers for the industry.
lots of casting parts for cars and motorcycles (wheels) are all made in china today. However, what chinese lack is putting the pieces together and building a reputation. for Eg take TVS, a relatively unheard manufacturer in the west actually has many factory efforts in international racing is still a family-run business with even the executive board filled with motorcycle enthusiasts. cant say the same about china as the orientation is different.
@@motosnape whatever said and done, no one, not even japan cant match the tooling and manufacturing capacity + low labor when it comes to mass producing things. not just motorcycles or cars, everything in general. ppl need to understand that china has a very large local market it caters to which DID NOT buy chinese, but in India it was the opposite. everything however is slowing getting into some sort of equilibrium now with markets and models being global and not local as it used to be before
@@mohba01. My whole comment supports your argument. I think you need to be replying to saxualviking.
It's just such an evocative name. It has to live on. Good luck to them and thank you for an interesting video👍
As an Indian motorcyclist, my hope is that TVS make encourage the creation of affordable retro motorcycles like a 500 single with sharp handling dynamics or even a smaller parallel twin to compete with RE's 650 twins. By the way, have you seen what the Indian company Mahindra has done with the Czech company they bought? Just look at the Jawa Classic. They used a modern 300 cc water cooled single and made the whole bike look like a replica of the original Jawa!! The Interceptor and Bonneville look modern by comparison. That is a purely aesthetic comparison, by the way, and my own opinion.
500 V-twin 😍
@@starscream1457 never. You change your mind bro.
@@allah___maadarchod Nice name bro I really like it 🥰👍
Royal Enfield is love, I can't imagine my life without this bike.
I wish them well, thanks for the update Stuart.
Good news for Norton and the UK. Looking forward to its future.
Wish them every success and hope amongst other things that they have a genuine quality apprenticeship programme in place.
Good video and a welcome update on the on-going saga that is Norton. Sounds like a perfect outcome.
I'm really looking forward to seeing what they come up with for this latest resurresction.I have a small TVS connection already on my old 650SS....they make Lucas parts in India as Lucas TVS (since 1962) and I have one of their headlights on my bike!
Great news I really hope it’s a success and it’s good that they are employing craftsmen in this country irrespective of where
To continue -they come from and hopefully they then will have apprentices to continue the crafts.
It's so good to hear a good news story for a change. Keeping production in the UK is very positive and I wish Norton all the best for the future... And it's good for the UK as a whole. Thanks for the video.
Bye Stuart 🙂
I was yous'ing Norton 500 standard my friends where yous'g Norton 300 cc that was 1970 we had about 13 guys we yous go around malaysia we all from kluang , m.sia🤣
Great vid great information keep it up 🏴👍🏻
Thank you Stuart for a very informative report on the Norton situation. I also am a fan of the Atlas and hope to see them out on the road real soon.
Stu, I'm with you on what spins my 2 wheels. I am keenly interested in Norton. At 68 the number of years that I can manage a heavy machine are for sure limited, and I'm not a big guy like you. That is one reason I love my RE 650. The lines of the bigger model Norton twins are more like those of yore, which just seems right. Do you have weight figures for the various models? Don't get me wrong--I have a Himalayan also and find the REs from India to be great bikes. I have never had an English made bike (I live in the USA). It seems to me that the new owners are correct to keep production in the UK. Really great motorcycles are more than a collection of bits slapped together--they have a soul instilled in them by those who have designed them and struggled to bring them to fruition and assemble them with pride. Thanks for the report. I will be looking forward to the upcoming ones on Norton. Please keep us posted on all the models. Hoping you guys get out of lockdown soon.
Being the same age i can understand how you feel. I’m already wondering what bike I’ll ride in three years time. The new Trident 660 looks like a lighter contender (if you don’t mind triples). Cheers from UK.
I've got a 961 Cafe Racer. It weighs less than my 2017 Honda VFR but more than my 1993 Fireblade. Hope that helps.
I always love how you tell us how it is, always the truth; warts and all. However, I must admit I really love the spirit and tone of this video. Optimistic and dare I say, borderline excited, for Norton’s new potential. New Atlas looks like a real gem
Beautiful bikes will see if they actually make them this time. I have two real Norton's 73 850 interstate and a 75 850 interstate. They are incredible motorcycles wonderful the ride and will give modern motorcycles of run for their money even being 40 some years old
Brilliant video as always Stuart and I knew when I saw the Atlas model on your channel, that it would be a future purchase for me too 🏍👍🏻
Extremely interesting these motorbike topic videos not just road tests and accessories. I find them very informative and hopefully will continue after we’re allowed out to play 👍
And soo in the near future we will be watching Mr stuart on his Norton Atlas or Commando😍
Stuart for many riding motorcycles comes from the heart ,it is an emotion born from age experience .Also it has roots from our youth . British bikes were and are simple and it has noting to do with high tech but rather sound comportment feeling and sheer pleasure of riding ,not of mechanical tech specifications , no just the joy of reliving a time of simplicity and fun . Myself a Royal Enfield fast not fast horsepower less more i could not give a flying leap ,it is happiness pleasure simple undiluted pleasure
Nice to see motorcycle manufacturing returning to Birmingham and a British motorcycle being produced not just one made abroad and covered in union flags. Not for me, but a very good looking bike. 🇬🇧
Excellent news Mr. Stuart Fillingham: hopefully the Hindu Board of Directors will produce a 500cc or 650cc model at the same time using parts, with an inviting price just like Royal Enficel here in Brazil. I thank you for your research on this true find and hope for more to know everything about the new Norton. I ask the Lord to convince his readers to try to convince Norton (T.V.S.) to produce less expensive models with the Royal Enfield offered here in Brazil. Then they will sell in droves keeping the same vintage style for the air-cooled fins.
THANKFUL!
Thanks for the update.
And your weekly videos.
Much appreciated.
Isn't funny Norton seems to be on the same trajectory as Indian after they went ten toes up in 1953. Indian went through incarnation after incarnation until a company (Polaris) with very deep pockets finally purchased the name & rights. I can remember the Royal Enfield Indians of the late 50s & early 60s, the minibike Indians and a couple more in the 70s & 80s. Then the Gilroy, California Indian that was almost a kit bike built with off the shelf parts & engines (S&S)
Now with a little luck, proper planning, quality bikes and very deep pockets maybe TVS can really and truly res-erect Norton.
Very good report
Keep up the good work.
Loved this B-roll; she looks better with the bar-end mirrors.
Promising news, Stuart. Looking forward to tomorrow's matinee...
Many thanks for this timely and insightful Norton update Stu. I also had a look over the Atlas at the NEC in 2019 and it certainly appealed to me, let’s wait and see... Looking forward to your next Norton update 👍🏼
I've been waiting for Norton to make a comeback to Malaysia. My heart dropped when Stuart Garner ran into difficulties. I'm glad that TVS has taken over and moved in a big way to revive Norton.
Can't wait to get a Norton Commando classic model in Malaysia.
Any bike built in the uk will always be expensive and it will have fierce competition too . so it'll be very interesting to see just what they roll out .
Not necessarily as the skilled manual labour content is minimal. However being British built their products can carry a premium price. Providing their bikes represent value for money then they will sell and Norton will have a future.
Value for money for me equals quality of components, performance, handling, reliability, maintainability, style, build quality, kudos etc. rolled up and put in the market at a sensible price. What would I pay for an 80 HP Norton? £13,000 to 15,000.
@@Trevor_Austin - I'd settle for a 60hp Norton Commando. The hp race has been won by the Japanese,
but there are still the Lightness and Handling and Smoothness races.
Very interesting video full of eastern promise. Something to watch developing which I will more than likely do on this Chanel thanks Stu
Thanks Stu for saying it, "As it is!"
When I was in the army back in '70, a friend had a commando. One fine looking and quick motorcycle. But he was always tuning it. Sweet bikes though.
Good to hear that everything is in place now and the Norton will be back on the road with good mix of machines,, that atlas will be great,, hope you get one,, so we can get a fair assessment of the bike,, not just a 1 day test,, ☘️☘️☘️☘️
Looks promising, much better than the last sad "re-boot"
Excellent commentary. It is an interesting story about what appears to be an absolutely beautiful machine. I would love to take one for a spin. I also appreciate the great ride footage and your camera angle. Seeing the bars and the speedo makes it authentic, at least to me stuck in below zero F temps!
Bring it to the states and take my money.👍👍
I've got everything crossed for the new Norton! Hope that by the autumn I'm listening to reviews on the Atlas!
Royal Enfield, Triumph and we'll see about Norton IMO. Garners' Norton was a bit like Hesketh and Brough. Expensive, eclectic and way too expensive to be a serious contender for the average biker. Sounds a bit more promising re TVS. Just a shame that foreigners appreciate the marque more than any English businessman did. Thanks for update 👍
I’m excited! Keep me posted. Will make a great stablemate to my RE 650😁😘
Love that smooth putter after the kick start. This is encouraging news, I'd like to see the Norton brand live on. A friend recently bought an old 850 Commando for restoration.
Thanks on the update Stuart , looks good for Norton and the future , I was massively keen on the Atlas range/ models and having a chance to get into the brand for me was exciting I believe the talk was below 10k at the time and I still believe if they TVS/Norton bring this to market they would have a hit on there hands , let’s face it who wouldn’t want a Norton sat in the garage ...and an affordable one at that! I do, With a strong dealer network and modern factory , good customer service to back it all up! Here’s hoping it won’t be too long!
I hope with modern emission regs implying features such as water cooling and EFI that TVS can still keep the new Nortons open and light.
Modern bikes are so densely packed and massive that they look like two-wheeled cars.
Great video, you summed it up for me in the first few lines of commentary, its the price, lets all hope the bikes that are built motorcyclists can afford to buy them.
They are awesome bikes. Such a great styling... unfortunately also for me, too expensive... thanks for this interesting informations.
Well said Stuart. Eloquent and captured the essence of the issue as usual. I've lusted after a Commando for years, but like most folk will need a lottery win to make it happen. I think their strategy is spot on and the omens are good. They will need a comprehensive dealer network though to make it happen. We shall see. Ride safely.
Yes - a comprehensive dealer network! Or, a quick parts supply and a responsive Customer Service department
with knowledgeable mechanics on the phone to answer questions from owners. and maybe provide videos of repair procedures.
As "brick-n-mortar" stores bite the dust, there may be a niche developing for Internet-based bike shops.
Beautiful day,beautiful roads!
Very enjoyable video. You would be great making TV shows. Take care and stay safe.
Very nice and informative video sir. I really enjoyed viewing the countryside in your neighborhood It looks a lot like northeast Alabama ,which is an area I have frequently ridden through. Cheers and all that.
This is indeed very welcome news. I the same as you was instantly enthused by the Atlas bikes, as a potential to take me through my final riding years. My Interceptor does a splendid job , however if the opportunity ever becomes a reality of the chance to own the Atlas. I believe I would quickly become a two bike stable. Once again thanks for your efforts with the channel.
I'm in your camp old chap was totally gutted when Norton went down however thank goodness for TVS, I hope we all rally round and support this company to make it a successful business and like you the 650 atlas or nomad is definitely on my radar but I wont be tempted to put a deposit down need to walk in see my bike and ride it out in short, see it - like it - buy it - ride it.
Another enjoyable video many thanks indeed.
A couple of friends. owned 600cc Dominators in the early/mid sixties. what superb machines they were, not a overstretched engine, like the Atlas became! And great handling, due to the 'featherbed' the envy of all else at that time.. Here in Spain a friend bought a Red 600cc Dominator over from UK ...The Red ones are quite rare nowadays..I rode it a few times, it still had the 'grin' factor....I can understand your love for these old/new classics...Its a shame Norton didn't go down the same manufacturing route as Triumph and Enfield..... building a modern version of the famous Dominator. Same 'Featherbed'' frame, same engine, now with a modern specification. ie: suspension, electrics and metallurgy...I'm sure us old bikers from the sixties would give them a serious look as you have for Triumph and Enfield..Greeting from España
Nice to hear Norton is carrying on
Good to know the brand isn’t gone although for my taste the style/ design wasn’t anywhere near as good as Triumph are now . : )
Interesting development. The only "modern" Norton I've seen was in the "dream bikes" area of a motorcycle show some time back, forget the year (but the MV Agusta F3 was also there, hadn't been released yet). It was the Cafe Racer model, and it was gorgeous. One can only hope they actually make it this time (unlike what happened to Erik Buell after Hero's investment and subsequent pullout).
My English dad loved British bikes but only rode one, once in the army. Wasn’t his thing but loved them none the less.
Great update and upbeat report on the Norton Brand. Still out of my price range but if ever they build an adventure tourer I'd be sorely tempted.
@@johnmartin7158 I'm working in Dubai now but call Batangas home.
Moved out there 15 years ago and few of the Airborne brothers joined me.
Hence Para's in the Philippines.
We broadcast to British Squaddies posted overseas.
Stuff the usual military media doesn't post.
With the lockdown we are all out of the country as being ex military we are not the marrying type.
Though we all have a partner.
So currently all working abroad and sending money home to our women.
Building 6 houses on a complex that will all be occupied by British army Parachute regiment boys.
The girls get nervous when we go on the tare.
But to answer your question its Batangas city Batangas
Nice one Stuart, great news...
Like the end, where you say "ride safely" as you ride 3 mins with the left indicator flashing! We've all done it though to be fair! 😂
I wish TVS Norton all the best and it's good to see they have honoured the commitment to keep design and production in the UK against the uncertainties of Brexit. I hope Norton learn from the demise and rise of Triumph motorcycles and eventually offer entry level motorbikes which bring people into the brand. What Triumph have done with the Triumph Trident is exactly what Norton should be doing in some years time. I appreciate they need to build the brand and throw off the baggage they have been carrying in recent years. I'd love to be able to jump into a time machine and see Norton in 10 years time as a thriving motorcycle company doing well under TVS's custodianship.
Nice piece of information thanks Stuart, I reckon Norton was king through my early biking days so would be good to see them in the market especially as we can see what RE have achieved. And, clearly, any org that really wants to make it's way needs to take all marketing opportunities and the senior vloggers such as yourself are an absolute necessity and I'm sure you won't be bashful to point that out haha. They'd do well to build the right relationships ;)
New norton is going to be a amazing story to follow, and is going to be a Norton like no other that’s for sure , another good watch
That is fantastic new uncle Stu, I will continue to watch the development of Norton, maybe finally I might get to own one to sit alongside my two Triumph’s, which I love so much, please keep the information flowing mate, am I right thinking that you might buy one yourself.
Nice ride that back road to withernsea from hedon
I think if they continue development and building in the UK 🇬🇧 I think they'll do well ....If they suddenly switch production to India 🇮🇳 or elsewhere to cope with demand ( doing a Triumph ) might be viewed differently ?
Are we so accepting of Royal Enfield because they've been made in India for so long its got a real heritage .....I don't have the answers , only time will tell !
Atlas looks the biz though 👍
Do you know Britain's no one steel company owned by an Indian but he thinks to sale it off due to British policy
I remember when Norton started their comeback & a show in England. I really wanted the Dominator in the worst way. Tried several times to talk to the Norton dealer in Florida. No such luck. Never heard back & the next thing I knew, S. Garner was living high on the hog with Norton’s money.
Still love the Dominator.
I am lucky enough to have a 1971 750 commando and will be happy to see the new one's on the road let's hope they make it back
Ah! The Featherbed frame. It leaves the others rigid! :-) I had a '70. I've never gotten over it.
Actually very impressive given current operational challenges
If what I read and hear is correct, TVS knows how to build bikes. If they make a great Norton Commando , and I bet they do, I would put one in my garage and support the brand. Especially since they see the value in keeping a British footprint. Look forward to riding a new Norton 👍. Love Modern Classics
This story reminds me of the resurrection story of the BSA bought buy aan Indian bike/car maker.
I honestly don't think the Norton brand was damaged I believe everyone knows it is Stuart Garner who is damaged and not the fault of the brand, it's not like the products though expensive were inferior. I wasn't surprised it is being resurrected though surprised John Bloor or a Chinese company didn't buy it and more so it's staying in the UK. I'm not sure about the Atlas, Triumph, Royal Enfield, Moto Guzzi, Harley Davidson, Ducati etc have prooved successful business is in their traditional products. I would stick with variances of the twins until such times the market is ready for other products from Norton, that said I have no doubt these guys know what they are doing and know better than me. I wish them success.
Great info as always would love an atlas maybe now I may actually get one👍🤞
A few months ago another YT channel published an interview on YT with the interim CEO,John Russell. He explained a lot about their plans for TVS & it came across as positive news,we've just got to see how it pans out.
All sounds very promising. Hopefully the brand can finally get some ofvthe success it deserves. Have to admit I will be keeping an eye on the Atlas development. Hopefully the will be for sale in the near future
Excellent podcast. Superb Channel. Thank you. Subb’d
Imagine the possibilities with a bit of badge engineering. Britain's roads could be populated by the Norton Star City, the Norton XL100 Heavy Duty, the sporty but economical Norton Apache and not least the Norton Scooty Pep in about 50 colour schemes including a nice two-tone pink and mauve.
Let's hope that TVS can sell the bikes for a realistic price, and not the fantasy that Garner pursued, which put them squarely in the 'investment' category.
Im glad that somebody in India has picked up the Gauntlet and is working to revive the Brit Bikes,I suppose it might be nightmare to attempt a revival of production in England..cost,govt red tape,enviromental restrictions etc
Very informative and hope TVS can make a good go of it. Shame Jim Ratcliffe or someone similar didn’t buy it. Roll on the spring and those sunny warm roads 🏍💨
Norton 16h, with a 5-speed transmission, rear suspension, big two-up seat, girder front fork, robust as the 1939 model. Would be great!
Look forward to seeing the Atlas
Should the Atlas name be changed to the Atlas...t ?