Shopper MV was directed and edited by DPR IAN, he is the male lead in the video. He's a korean-australian singer, songwriter, producer, chief director/editor from DPR (his company). He was a Kpop artist until his group disbanded in 2015 then he went on to shoot music videos for other artists so he could invest into making DPR what it is now. He now makes his own music. I recommend you check out his music video for "Don't go insane" which went viral on tiktok recently. All his music is very personal and follows a deep story line about is his struggles with bipolar I disorder. However he portrays it in a very artistic way.
*DPR IAN (IN RELEASE ORDER)* : 1. 'So Beautiful' 2. 'No Blueberries (ft. DPR LIVE, CL)' 3. 'Welcome To The Show' 4. 'Nerves' 5. 'Scaredy Cat' 6. "SERAPH | 1 SHOT | MOOD | RIBBON | MIITO MOVIE (PART I)" 7. 'Peanut Butter & Tears' 8. 'So I Danced' 9. 'Don't Go Insane' 10. 'SKINS (demo)' 11. 'LIMBO' Christian Yu or DPR IAN is an Australian Rapper, Singer and Director. He was a member of a boy group called 'C-Clown'. He directs his own Music Videos. He edits his own Music Videos.
Holssi and Shopper are connected. In Holssi IU is addressing the issue of why she is taking a different path which has much greater risk and will not at all be easy. But she is leaving her comfortable, familiar and safe places to spread her wings and to see just how close to the sun she can fly. And she states she will win. The fact that these were both shot in and around LA, is a key to what the song is about. This is the 1st time IU has made a video in the US . Analyzing the Song's lyrics from this perspective Where I lay will be somewhere much higher (by higher she doesn't mean better but rather higher risk then before. And obvious reference to the West in General and the US in particular.) She spreading herself like Dandylion spores on the wind. (Which are carried by the wind carelessly without regard for boundaries or borders.) She isn't going to settle on smooth ground (i.e. she is going to land and try to take root on comfortable easy terrain). She says she is a single spore (a soloist). On a different road. (No Korean who has only been a soloist and not part of a group o born or raised in an English speaking country has ever successfully done what IU is doing ) Fly high to bloom. (To reach her full potential) If any asks how I'm doing Send them the news "She has become a spore" (she has taken to the wind, flying without wings where she lands nobody knows, meaning how will things turn out no body knows). Follow me, gonna go and win (she will succeed on this different road). Follow me, even without wings (on social media etc she will be visible. And take this journeywith her) I'll fly in the center for everyone to see (like her last 4 indoor concerts in the round, she wont shy away or hide from the spotlight) The sky above is blinding. (All the lights and attention will be blinding. But she'll have her sunglasses) But I'm not afraid of heights at all. (She is not afraid of the risk she is taking. A risk many others, have advised her against taking.) I'll fly so close to the scorching sun ( the pressure and heat will be scorching she knows but she will push the risk factor in order to succeed. ) But she will sit on a cloud (and enjoy the show) And she might cause a little ruckus while she's at it just for fun. (meaning watch out, expect the unexpected in typical IU fashion) The road ahead won't be easy. (She knows the risk and how difficult it will be) But I won't fuss about it (she won't complain or make excuses) This was my choice, it always has been (no one pressured her or said to truely make it you have to make it in the US. It's her choice and always has been. Whatever happens it's on her no one else). The odds of it being easy are zero (acknowledging she is fully aware of what she is embarking on) Wish you all good luck. I'll even say goodbye (this sounds too much like her lyric in Eight where she is angry that her friends who passed away by suicide and " who just come and go as they please without even saying good bye". But she is saying goodbye, possibly saying she isn't committing career suicide. ) May God be with ya (everyone take care of themselves. Again in Typical IU fashion while many are worried about her she is worried about all her fans and wants them to be happy and safe) Se, see ya (she said goodbye) In Shopper she is sending the message that dreaming big outrageous dreams is ok. While some may say it greedy to want to grab for the brass ring, in this context it is ok to be greedy. And don't let anyone tell you that you can't achieve the next thing. Like she was told by some family meters that she woukd never become a singer so stop dreaming about it and starting doing the practical, focus on her school work. The rightful owners of the magical gifts are those who dared to dream of them and pursue the dream. In Shopper she is sending the message that dreaming big outrageous dreams is ok. While some may say it greedy to want to grab for the brass ring, in this context it is ok to be greedy. And don't let anyone tell you that you can't achieve the next thing.
Shh,, is the last MV for this comeback. You're going to be in for the ride...so much to process in. Only one song in The Winning Album that doesnt have an MV, 'I stan U'
Shopper MV was directed and edited by DPR IAN, he is the male lead in the video. He's a korean-australian singer, songwriter, producer, chief director/editor from DPR (his company). He was a Kpop artist until his group disbanded in 2015 then he went on to shoot music videos for other artists so he could invest into making DPR what it is now. He now makes his own music. I recommend you check out his music video for "Don't go insane" which went viral on tiktok recently. All his music is very personal and follows a deep story line about is his struggles with bipolar I disorder. However he portrays it in a very artistic way.
Wow! This is really wayyy deeper than we expected.. Thank you!
IU's 'Love Wins All', 'Holssi', 'Shopper' and 'Shh.. (Feat. HYEIN, 조원선 & Special Narr. 패티김)' MVs ARE INCREDIBLE
my queen IU♥
Hey Guys, thanks for the great IU reaction.
Of course ;))
*DPR IAN (IN RELEASE ORDER)* :
1. 'So Beautiful'
2. 'No Blueberries (ft. DPR LIVE, CL)'
3. 'Welcome To The Show'
4. 'Nerves'
5. 'Scaredy Cat'
6. "SERAPH | 1 SHOT | MOOD | RIBBON | MIITO MOVIE (PART I)"
7. 'Peanut Butter & Tears'
8. 'So I Danced'
9. 'Don't Go Insane'
10. 'SKINS (demo)'
11. 'LIMBO'
Christian Yu or DPR IAN is an Australian Rapper, Singer and Director. He was a member of a boy group called 'C-Clown'. He directs his own Music Videos. He edits his own Music Videos.
IU did NOT miss, she is 4/4 so far.. KEEP THE RECOMMENDATIONS COMING DOWN BELOW 🔥🔥
Holssi and Shopper are connected. In Holssi IU is addressing the issue of why she is taking a different path which has much greater risk and will not at all be easy. But she is leaving her comfortable, familiar and safe places to spread her wings and to see just how close to the sun she can fly. And she states she will win.
The fact that these were both shot in and around LA, is a key to what the song is about. This is the 1st time IU has made a video in the US .
Analyzing the Song's lyrics from this perspective
Where I lay will be somewhere much higher (by higher she doesn't mean better but rather higher risk then before. And obvious reference to the West in General and the US in particular.)
She spreading herself like Dandylion spores on the wind. (Which are carried by the wind carelessly without regard for boundaries or borders.)
She isn't going to settle on smooth ground (i.e. she is going to land and try to take root on comfortable easy terrain).
She says she is a single spore (a soloist).
On a different road. (No Korean who has only been a soloist and not part of a group o born or raised in an English speaking country has ever successfully done what IU is doing )
Fly high to bloom. (To reach her full potential)
If any asks how I'm doing
Send them the news
"She has become a spore" (she has taken to the wind, flying without wings where she lands nobody knows, meaning how will things turn out no body knows).
Follow me, gonna go and win (she will succeed on this different road).
Follow me, even without wings (on social media etc she will be visible. And take this journeywith her)
I'll fly in the center for everyone to see (like her last 4 indoor concerts in the round, she wont shy away or hide from the spotlight)
The sky above is blinding. (All the lights and attention will be blinding. But she'll have her sunglasses)
But I'm not afraid of heights at all. (She is not afraid of the risk she is taking. A risk many others, have advised her against taking.)
I'll fly so close to the scorching sun ( the pressure and heat will be scorching she knows but she will push the risk factor in order to succeed. )
But she will sit on a cloud (and enjoy the show)
And she might cause a little ruckus while she's at it just for fun. (meaning watch out, expect the unexpected in typical IU fashion)
The road ahead won't be easy. (She knows the risk and how difficult it will be)
But I won't fuss about it (she won't complain or make excuses)
This was my choice, it always has been (no one pressured her or said to truely make it you have to make it in the US. It's her choice and always has been. Whatever happens it's on her no one else).
The odds of it being easy are zero (acknowledging she is fully aware of what she is embarking on)
Wish you all good luck.
I'll even say goodbye (this sounds too much like her lyric in Eight where she is angry that her friends who passed away by suicide and " who just come and go as they please without even saying good bye". But she is saying goodbye, possibly saying she isn't committing career suicide. )
May God be with ya (everyone take care of themselves. Again in Typical IU fashion while many are worried about her she is worried about all her fans and wants them to be happy and safe)
Se, see ya (she said goodbye)
In Shopper she is sending the message that dreaming big outrageous dreams is ok. While some may say it greedy to want to grab for the brass ring, in this context it is ok to be greedy. And don't let anyone tell you that you can't achieve the next thing. Like she was told by some family meters that she woukd never become a singer so stop dreaming about it and starting doing the practical, focus on her school work.
The rightful owners of the magical gifts are those who dared to dream of them and pursue the dream.
In Shopper she is sending the message that dreaming big outrageous dreams is ok. While some may say it greedy to want to grab for the brass ring, in this context it is ok to be greedy. And don't let anyone tell you that you can't achieve the next thing.
THANK YOUUU, I know we were missing a lot but you really helped explain it for us ❤
❤
👍👍Great MVs, I especially liked Holssi. 🖖❤
We definitely loved that one!
Shh,, is the last MV for this comeback. You're going to be in for the ride...so much to process in. Only one song in The Winning Album that doesnt have an MV, 'I stan U'
WE’RE IN FOR A RIDEEE