How Amazon Is Giving Rivian An Edge In The EV Industry
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- Опубликовано: 27 авг 2022
- A new electric vehicle company hopes to take on Tesla with its outdoor adventure trucks and SUVs. And its deal with Amazon to build 100,000 electric delivery vans could help it succeed.
Founded in 2009, Rivian is focusing on upscale electric trucks and SUVs with an emphasis on outdoor adventure. CNBC's John Rosevear calls them the "Patagonia of electric vehicles."
Rivian launched its first vehicle, the R1T electric truck, at the end of last year. It's been working to scale up production and is planning to ship its SUV - the R1S - built off of the same platform, later this year.
It's been a long and arduous road to get to this point. But Rivian has received some major assistance, including $700 million from Amazon in 2019 and $500 million from Ford a few months later. Initially, Rivian and Ford sought to develop a joint vehicle together, but the companies ended up canceling those plans.
However, the partnership with Amazon is still on track. Following its investment, Amazon said it would purchase 100,000 custom-built electric delivery vans, part of its move to electrify its last-mile fleet by 2040.
When Rivian went public in November 2021, it had one of the largest IPOs in U.S. history. But the turbulent economy has cast a shadow over its rocketing success. As the market responded to inflation and fears of a recession, the stock took a big hit. But with the Amazon deal secured, some are confident the EV maker can weather the storm.
"When Amazon invested in them…but more importantly, put a commitment to buy all of those vehicles from them, they changed the market dynamic around that company," said Mike Ramsey, an auto and smart mobility analyst at Gartner.
Last month, Rivian and Amazon rolled out the first of the electric vans. They are starting to deliver packages in a handful of cities, including Seattle, Baltimore, Chicago and Phoenix.
Watch the video above to find out more.
Chapters:
2:31: Rivian
5:16 Amazon EDV
8:19 Challenges
11:02 Future plans
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How Amazon Is Giving Rivian An Edge In The EV Industry 
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It is actually smart from the Amazon side to have a custom delivery fleet made "from scratch" to their specific needs. Instead of converting regular vans.
Honestly it was a publicity move to green, which is the goal. However as a company you don't want your entire fleet reliant on another company for service, which is a huge risk. As with the current ICE offerings, finding a repair shop and turn around times will be much faster. I won't invest in any EV tech for at least 10 years.
@@bOOmbOOmProd It’s a risk worth taking for small companies that want to have an edge over competitors.
@@maxpro751 exactly. These companies are what they are today because they have risked to be the first timers
@@bOOmbOOmProdIt wasn't a publicity stunt for going green. Going electric has huge benefits when it comes to savings in fuel, and regular maintenance.
Now personally I think Rivian and other car makers need to catch up on the manufacturing side. Tesla is murdering it with profit on their cars from what I've read.
I'm surprised Tesla hasn't tried the smaller delivery trucks. Or even construction trucks.
So Rivian should focus on that. No one is excited about Rivian vehicles in my mind. They are generic as hell. They need to generate excitement for their brand. Same with Lucid which creates amazing cars, but eh. No personality.
I helped set up the RPV portion of the IL plant. It's a well made van and I'm proud to have been part of its creation.
Serious question. Do people involved in this ever talk about the massive environmental damage their products cause? How about the issue of child and forced labor? Or do they just act like these don't exist?
@@caleb9231 do you ask the same questions about your furniture, phones, tvs, and anything from China and 3rd world countries that do these kinds of things? Or do you, liked you said, also ignore these things :)
@@caleb9231 how about your smartphone ? does it run on gaz ?
@@tlaloc9624 I do, hence why I minimize purchases of those items. I dont however, go out of my way to enable industries which are destroying the environment and are ACTIVELY involved in child labor.
@@tlaloc9624 Also I dont have a TV, all my furniture is locally made and my phone is from 2017. I also run a charity that helps orphans find safe homes. What do you do?
I’m a manager at a amazon delivery station, I can’t wait to start seeing these
I'm a forklift operator at a distribution center, and am eager to see them as well.
I just seen one outside of Baltimore earlier this week. Was pretty cool to see such a big truck be so quiet.
I would hate to be the driver whose battery runs out mid route.
@@Hi-qh8zt really? You wouldn't wanna be paid to sit while they recover it? I would 🤣
@@Jeromeeb no because I've been broken down in my step van waiting for recovery and it's lost money and lost time. of course I don't drive for Amazon so I don't work at an hourly rate. when you make a day rate you wanna go as quick as possible.
Postal service, federal express, ups and amazon should all go electric for deliveries. Long haul is not practical but last mile will save a ton of energy, and repairs.
Bro, here is an idea what if for long haul we try to utilize cargo trains to the fullest. After all, cargo trains are the most efficient.
@@JakubKieblesz Hydrogen is the future of long haul, and maybe trains as well.
I deliver for Fed Ex final mile and I use $150 in fuel weekly at 5.5 mile per gallon. and I drive one of the largest step vans we have. Also FedEx ground is contracted so the contractor's own the vans do the maintenance and pay for the fuel nothing is FedEx other than the logo on the trucks.
@@JakubKieblesz true but I guess trains don’t go every where that’s probably why they don’t already do it
"From that time Jesus began to preach, and to say, Repent: for the kingdom of heaven is at hand." Matthew 4:17
"Ye have heard that it hath been said, An eye for an eye, and a tooth for a tooth: But I say unto you, That ye resist not evil: but whosoever shall smite thee on thy right cheek, turn to him the other also." Matthew 5:38-39○
I hope Rivian is successful and these vehicles last to give EV a good reputation. This will give the public confidence in EV.
Amazon's transportation needs are not the same as the regular family's needs. EVs don't work for a lot of people.
@@tinytownsoftware3837 I think they would work for a lot of the people who think they wouldn’t.
@@aidanrace814 They work for homeowners who don't take a lot of longer trips. They don't work for people living in apartments. Who exactly thinks they won't work for them, but you think they actually will?
@@tinytownsoftware3837 wrong
@@tinytownsoftware3837 you are clueless
CNBC has been killing it with these videos lately
They are a TV production company. Why are you impressed with what they are created to do?
@@tira2145 It looks like they're releasing more than usual?
@@tira2145
Other TV companies don’t provide as much well informed informational videos at CNBC. This series plus a few others that they have on this their RUclips channel our home runs. They are competing with Legacy news channels and are dominating and they are competing with new RUclipsrs who make a living off of doing 10 minute informational videos.
@@totallyprofessional3571 you do know CNBC is owned by NBC. It's literally in there name.
We have set the bar so low when we are impressed that a billion dollar company that only purpose is to create video News creates News videos.
Should I be impressed when I go to McDonald's and get a happy meal?
There should be a button to turn off the background music or they could post a different version.
Amazon invested in Rivian ordered 100000 units and the Rivian went public. Genius on Amazons part. Probably got the vehicles for free
😄😆👍 yep
It's really a win-win for both companies; I can see the use of electric delivery vans becoming extremely popular, as most delivery vans stay semi-local, usually drive less than 200 miles per day, and can easily be recharged over night. Lower maintenance costs as well. It will be interesting to see if FedEx and UPS order electric vans.
@@mikefly562 I believe they will, its in their best interest to stay ESG compliant.
Isn’t the share price down 90%…?
@@richardzhou7813 I brought 1k shares at 15.45 😆😆😆
I saw an R1T last week, and just this Monday I saw the Amazon Rivian truck in the KansasCity area. I hope that the company I work for will consider buying trucks like these.
I live in Plano, TX. I see the Amazon Rivian vans all the time in my neighborhood. I have a few neighbors who own the Rivian pick up truck. These are some really cool trucks.
As a supplier to Rivian I am proud to be a part of this start up I sure hope there will make it out of there slump
They have big brands supporting them. I think they will make it
Rivian can get into school busses, which is for sure a huge market and needs the electric revolution
Our school system in Montgomery, Alabama plan to start purchasing EV busses in the upcoming future.
@@emckethern In the upcoming future kids won't need to go to a brick and mortar school. They'll be indoctrinated via a microchip when they're manufactured at the baby making plant.
Yes school busses and especially post office vehicles, EVs are perfect for post office routes.
Public schools are broke
Navastar is far ahead on electric school buses!
I've been seeing more and more of the Rivian trucks on the road. Those unique headlamps make them easy to spot. Still not a ton of them out there, but enough for me to notice. Reminds me of when Teslas were first coming out.
I've only seen two of them in Atlanta. And also we're set to build a new Rivian Factory 60 Minutes away from the City.
@@AKUNJIG i see them everyday im the bay area bc they test in my area but its still kind of weird seeing them
Rivian is a ponzi scam run out of a old GM plant. Mostly money laundering federal grants and loans type scam, environmental related. They have no real viable supply chain it's more like cutom trucks for show being made out of a old GM plant.
@@shoutingatclouds1050 Wasn't the first Tesla Vehicles Manufactured at an old Toyota Factory?
@@AKUNJIG I pretty sure about my post especially the old GM plant part. Rivian is a rabbit hole if you want to go down it for yourself.
I think the future of Rivian is bright for the very reason that one of the commentators mentioned: They hit the sweet spot with their product and its styling. People love these trucks. Personally, I think they're beautiful!
But there are two big ifs:
1) After their recent price hike and inflation still trotting along at a pretty good clip, how many customers will ultimately be able to afford their pickups and SUVs? They're rapidly approaching the $80,000 or $90,000 mark. That's a lot of money for a vehicle.
2) Ford, GM, and a couple of EV startups all saw that the pickup truck and SUV market was the place to jump in because the profit margins on these vehicles, even with their giant battery packs, are bigger. Tesla is going to be making Cybertrucks by next year. So Rivian's chosen market segment is getting crowded fast, and all their competitors are already undercutting their prices.
Again, they've created a great product. But by the time they ramp up, will there be enough people left to buy it?
I think they're wise to start building that factory for the R2 platform in Georgia now, because the affordable EV is where true domination for the EV industry is going to be fought. There's a much larger customer base there, and nobody has truly jumped in with both feet (outside of China) because the profit margins are so much smaller.
A lot of the price we see in EVs is the R&D costs being put into the vehicle's price tag, and they are also cheaper than they seem on the surface because many ICE vehicles are selling for way above their sticker price atm. This is to say that things aren't as bad as they seem in price but also that prices will fall over time as companies move to capture more of the market after covering their initial investment costs. Things always start out as more expensive than necessary and become cheaper over time.
Hence the entire premise of this segment... one giant sales pitch
@@Charles-Darwin Market Summary
>
Rivian Automotive Inc
32.31 USD
-70.41 (-68.55%)year to date
Way overpriced, the stock and the vehicle.
I agree with how nice the cars look, but i do belive it comes down to price. You got die hard Ford and Chevy supporters that are willing to spend less or just as much on those trucks instead of Rivian.
If the Amazon delivery vehicles are successful. I can see companies like UPS and FedEx going electric for their vehicles as well, because diesel fuel costs are a factor in shipping costs and those costs more often than not are passed on to the customer.
Very cool trucks that only a few can afford. EV's are made for rich people. That being said, don't see how expensive EV's can help reduce the carbon footprint of develop country's. Just saying🤷🏽
@@pekoso1 the initial combustion cars were only made for rich people. Cost’s will come down over time as more people buy evs.
It depends on more than one thing. I worked for a company that bought an entire fleet of a new Volvo semi truck. The entire fleet was lemons and within a year of accepting the new fleet the company was bankrupt. Amazon can't rely on these new trucks. They may work fine in a laboratory setting where there is a mechanic a few feet away to fix the vehicle if there is an issue, but will they work as advertised in the real world?
UPS and FedEx are already buying and using some electric delivery vans. But it's mainly in the testing phases.
They've been testing vans for a few different electric vehicle companies.
The main ones I know about are Workhorse, Arrival, Brightdrop, and Ford.
Ford makes an electric transit van in a few variations. They are supposedly number one in their segment.
Brightdrop farmed out production to a German company in Michigan while they build a factory in Canada. The German company will make 500 delivery vans for FEDEX.
Arrival is building their first "micro- factory" in South Carolina. So they haven't started production in North America.
Workhorse has seen major setback after major setback, but hasn't gone out of business for whatever reason. They are still hanging on and recently got an order for 1500 vans in Canada.
@@Donkeyearsa Very true, they have to prove their viability.
There are definitely problems associated with electric vehicles, and not every company will succeed. But I'm sure that electric vehicles will replace ICE vehicles. The internal combustion engine has never been better in history. They are more reliable and more efficient and more powerful than ever before. But eventually they will be replaced, because when the price of batteries goes down, and the reliability of battery electric vehicles is proven, the electric vehicle is significantly better. Maybe that's not today, but we are on the crest of a wave of dramatic change.
My husband works with Rivian and met the CEO!! So cool
tell him keep up the great work and thank you for recalling the steering knuckle bolt before it became dangerous incidents. I respect the pre-emptive recall. I bought more stock in Rivian after reading that.
Rivian deserves this and more, I heard the Journey of the Founder, RJ Scaringe and I have utmost respect for the startup which has been more than a decade in the making. More Life to Rivian and I can't wait to drive the R1S
2:35 so glad that Steve-O is fully backing the EV industry
@I don't poop in bed anymore is they lndian ?
Your right. I went back to compare. Hes def steve O
If Steve O and Clark Kent had a son :)
@@brandongant618 that's what the name comes from Rivian means "Indian River" is Backwards
I’ve seen these on the road in LA and they actually look better than I thought. There actually very luxurious pickup trucks! I hope Rivian can get it big!! 👍
I've only seem them broken down on the side of the road so far.
ruclips.net/video/acSdPy38XKU/видео.html
@@JB-uu3oj and how many mechanics are close by that are qualified to work on them .
@@anitakristensen4679 Great point. My guess is not many right now.
@@JB-uu3oj I don't think greenies even thought about all the infrastructure that needs to be built first . To maintain the power grid . Along with building a green power grid.
Its very nice to see that the vans aren't ugly, especially if they improve the fit and finish with the side panels of the body.
I saw one of these trucks today Dallas TX, I couldn't stop staring at it, looks nice
Rivian should do the same with mailing services like USPS, fed ex, and UPS
They tried....but 45 screwed that up too.
I used to work with Amazon and this was such a hot topic in relation to getting closer to our sustainability goals
really well-crafted video. I like this a lot and I was happy to learn more about one of my favourite automotive companies.
The R1T is an awesome looking truck. Hope to see more from Rivian on the roads.
We have the charging stations installed at our warehouse but have not gotten any of the vehicles yet. Would be nice to test them out over a rear wheel gas hog that gets stuck in this nice northern snow easy.
The delivery Truck looks stunning! I wish they would sell it to other. It would make a great utilities van
They will probably have a consumer version of this if/when they get a handle on everything. Would probably make a sweet work van.
Let’s buy stuff that looks nice and not worry about how it runs and the cost of repairs. Very smart
@@user-zlxelaZz yeah because Amazon is know to buy a bad and very expensive vehicle that is not practical to repair. That's why their company is only worth $trillions~ right!? smart guy
U folks at CNBC do a great job on these EV and auto-related “series” stories - topical and informative. Please produce more.
What rivian is doing is absolutely incredible the rivian r1s is definitely my favorite
These new EV vans seem so cool. Can't wait until they're all over the delivery roads soon
I've owned two Audi eTrons and love them, but after a few rides in my friends R1T I pre-ordered the R1S.
So excited.
Drivin in that truck and it’s the best EV truck best truck I’ve ever sat in. You don’t feel bumps it’s silky smooth and tech and driver oriented.
Not trying to hate but it's still brand new, so you'll get the true experience after 5 years
One thing they forgot to mention that we see as employees is their continued commitment to us. The days are long at times and we all often get frustrated when things don’t go how they should. But at the end of the day the compensation and benefits package is the best in the industry for an entry level worker. It’s a simple philosophy. Take care if employees they take care of the customer and the money takes care of itself
"Best in the industry"?
The has entered the chat.
Most legacy auto makers are going bankrupt soon. Too hard to convert from ICE vehicles and compete with Chinese EV's and Tesla at the same time.
What Rivian is doing is inspiring and the product they make is desirable to consumers. Often considered a threat to Tesla, they are more of a threat to legacy automakers. Several new EV players will replace the old auto companies, who've shown a lack of vision, creativity and operating model that can compete.
Admire them, great job Rivian.
I started buying at $15.xx today in January of 2023. I'm going to keep buying. I want an interview in the future if it does good.
feedback: indicator should be on the front as well as on the side of the vehicle
Seriously, I can’t wait for these to become more common, they’re amazing.
I want a Rivan truck, they look cool
I've seen a couple of the mustard colored pick-ups. They're pretty cool looking.
Also helps in delaying effects of climate change. Environmentally friendly initiative. Lovely 🙏❤️😘😍
Only with Amazon and Ford did they finally have a chance of becoming a viable market player.
Before I was about to write them off and knew they were gonna basically fail or struggle for a very very very long time before they took off.
Ford is incapable of doing the R&D but they’re banking on they’re already heavily invested in trucks because they can’t make money on cars so they know if they help back Riviana it’s basically outsourcing and then if it takes office license proves viable they’ll just buy out the company or buy into it.
And with Amazon as testing vehicles they will be able to do real world R&D in on the spot modifications and high mileage high number test
i dont think bezos will let it fail. he will continue to try to chase his idol musk with his cars and blue orgin but will never actually get close
.. I can guarantee you that f150 lightning would have not be here today if it wasn’t for the success of the model 3 and the Tesla supercharging network .. which ford and rivian have no answer too yet ..do you think if ford or rivian owned the Tesla supercharging network they would open it to a competitor? Absolutely not
It will definitely be bought out by either Amazon or a car company.
That's how the companies roll, ford or amazon will eventually try to acquire complete ownership of rivian once it succeeds.
Ford sold all of their shares of rivian months ago when rivian shares dropped 70% because of forward guidance. Rivian is the reason amazon stock fell 30% 1st quarter. I believe in rivian and i hold 500 shares at this moment, because of the amazon backing, but they are having a lot of issues with production and supply chain issues, but they will probably be second to tesla soon because of the pickup truck and suv. Ppl want new products and nobody has come close to producing a suv, and ford will probably have to buy one of these companies to compete because no one wants fords.
The biggest hurdle in the automotive industry is the cash flow. The power that Tesla is doing is that they now own the gas station as well as the production. It makes it a lot more of a valid investment. Rivian needs a stronger cash flow than just a car. The internet of things is all about that. Any Amazon tech partnership that could increase revenue and cash flow would be beneficial. I would also like to see sensor data for auto insurance companies as a deal with the automotive industry. If amazon had their tracking chips that they had for their own store in each package, the loader would simply just need to load out packages and the delivery driver would be able to find the zone where the package is using their conttrol to where the package/items are located saving time for the loaders as well as the delivery driver.
First to see this EV is in the moto trip documentary long way up , very impressed by this EV PICKUP
I bought Rivian at the top and capitulated out a while ago. I'll get back in when the macro environment looks a little less apocalyptic
Actually it can easily be made into a conversion RV if sold separately. They must be cheaper to maintain from a fleet perspective.
I can't believe no company has gone to the USPS yet to try and replace their ancient fleets.
There are new USPS Mercedes vans in my area for mail delivery
I seen one of these in Chicago.
GM's Brightdrop starts full scale production this fall. They will use the Ultium platform and can spread R&D over a much larger number of vehicles.
Rivian has to deliver all those vans to Amazon at the fixed contracted price and time, and there's no real certainty that they could deliver both with 10%+ inflation and shortages. Also pickups and trucks are expensive, heavy, un-aerodynamic and requires large payload & towing capacity, requiring expensive high capacity batteries, and Russian nickel is now off limits. They'll keep burning investor cash and will be forced to raise prices of their vehicles, and we'll see how they'll ramp up production if they could no longer raise funds in the capital markets at affordable rates, because interest rates are going up.
I won't write them off just yet because the US market is big enough for Rivian, partly because Tesla doesn't have a comparable offering. But these next few years are going to be real tough for the upstart carmaker.
Don’t ever underestimate our governments desire to bail out companies and banks that blow it.
Govermnent russian free navalny real fate ok our free ok
Have you seen the Rivian, its a 800hp beast. All they have to do is duplicate the innards and swap the exterior.
8 years from now, all these EVs will need new batteries. Currently replacement cost of an EV battery is $26,000+ and rising with the increase in material costs.
Companies look at things like this with accountants etc.. most likely the diesel/gasoline powered delivery trucks are estimated to cost a lot more to maintain and refuel then it is to charge one of these trucks or even replace a battery that far down the line. If it was a waste of money they wouldn’t do it, it’s not about the environment to them
New cars in general now have an average lifespan of around 6 years. Today's EVs are just too technical, but ICE isn't that far behind in terms of outright longevity.
I see these all the time in my subdivision now.
best of luck on ramping up production
I hope those delivery trucks have air conditioning for our delivery drivers. Driving with the doors open isnt enough sometimes
They do
I wonder how many overworked amazon drivers with their doors open have been tempted to just jump out, lol
@@tamminicholson5060 and just claim it was a "accident" for workers compensation lol. The thing about workers compensation is they take their sweet ass time. I cut half my finger off with a shovel it was just dangling in half and by time I received workers comp for the time I missed I had already been back to work for months and its like wuts the point lol I needed that money back when I was hurt not months later. I guess the point im trying to make is workers comp is not worth it unless u plan on getting really really hurt lol
@@CoochieGrabberTrump Good Lord that sure is a whole lot of knuckle-dragging! You must've grown some freakishly long arms in order for you to be able & sever a finger! I take it that you either lost the instructions or that nobody ever filled you in on the part where you're supposed to keep any/all body parts clear of that little space between the ground & the tip of the shovel BEFORE you step down on it? OUCH!! 😬🤟🏻😵
Don't worry about the losses, that's just startup culture. They're success is measured in money raised and promises made. Delivering anything just isn't what they do. It's really that profound.
Lol... yep. Definitely in 2020-2021. Not so much right now with the QT and rate hikes going on.
What if this vehicle go out of battery power in middle of road do company have backup plan for that.
The Amazon delivery vehicles deal is great for them, as people see those Amazon trucks on the road, basically gives Rivian free advertising, I see Canada Post and the US postal system wanting to convert their city fleet to these kind of vans, not to mention all the vans I see on the road like plumbers, electricians and contractors.. Municipal transport like busses and school buses would also be really good to build as the demand is high for electrification of these, especially here in Quebec where electricity is so cheap.
I truly believe they can build a big business, that is why I invested in their stocks.
Wow amazing I like what their bringing to the ev market
they’re*
@@Mello675 : native English speakers making spelling mistake make us cringe.
@@techtutorvideos : being grammer nazi is different than, correcting grammers that change meaning of sentence.
@@UserUser-ic1fw grammar**
@@techtutorvideos The race to the bottom and the 'dumbing down' began over 20 years ago when people stopped correcting or caring about poor spelling and grammar. People were basically shamed into silence for maintaining decent standards due to comments like yours. That is why quality became even worse, especially on social media, and poor spelling is EVERYWHERE now -- even in publications people pay for. That's how badly it spread. Even people trying to learn English have picked up the bad habits of native English speakers. Shaming people for having standards is pretty bloody sad, actually.
7:03 That looks like the Toyota factory in Durban, South Africa
I’ve been seeing the Rivian Pickup here in Puerto Rico.
Almost all new ev companies received major support at start and that includes Tesla without a doubt.
That "Jeff who?" jab by Musk must've long been echoing inside Bezos' head.
I guess it is echoing inside Musk head now! xD Musk only promise a lot of crap and dont deliver. Rivian dont talk, they do! ;-)
@@hiddeninternets5894 🤡
Would like to get one of these a few years from now for an RV Conversion!
The main thing I would worry about it durabilify. I work for a Ram dealer and the Amazon Promasters take an absolute beating. To the point where the driver door hinges have pulled the metal off the chasis. and have to be rewelded multipul times
Stuff like that has been accounted for during the design of the van, along with many other quality-of-life improvements for the drivers =)
Ford & Rivian reminds of Nintendo & Sony to a certain extent. Sony & Nintendo were working a console together but Nintendo had certain terms that Sony didnt like. They ended up seperating & Sony made their own console which outsold Nintendo's by a large margin.
I believe it was the type of content. Nintendo is more kid friendly. Where as Sony has content for older consumers.
@@AmazingJayB51 Yep. Nintendo also wanted cartridges while Sony want CDs. Rivian seems to have struck a gold mine partnering with Amazon.
@@Tetsu9701 bezos definitely won't tell them to deal with musk
Nintendo wanted to control both their developers and their customers. Sony didn’t.
Amazon is pro-censorship, Elon is for free speech.
Amazon's sole purpose was to give rise to an EV company that can Challenge Tesla 😄
Only reason why I'm not writing them off. Betting on Bezos ego to keep them around for a long time.
Exactly right- LOL
@@rascanjero8431
Bezos is no longer in charge.
I like Rivian, but they aren't challenging Tesla. They are making completely different vehicles in totally different niches. And Tesla has already passed the crux from negative to positive revenue.
Rivian is, contrary to the title of this video, in a very tight spot right now. I do think they will survive, but they are losing up to 2 billion dollars per quarter. They need to master manufacturing and building vehicles and the software, coordinate suppliers and distribution all at once. Plus they are also placing Rivian brand chargers in or near adventure locations
The cash from Amazon really helped, but hopefully they didn't bite off more than they can chew in their expansion.
@@AWildBard I like Rivian but I'm just saying Amazon going to Rivian and helping it survive until it turns profit is really Bezo's beef with Elon.
Yes they are making different vehicles for now but eventually they will enter Sedan, SUV and compact car market. And their only problem is production. Not engineering, not design, not quality and not performance. As soon as their production Ramps up, they'll become major Competitor to Tesla
Rivian pickup trucks for example have shown that there estimated range on a full charge is not accurate, when you add in factors like payload weight or even a trailer net weight before loading it, or even something as simple as a person body weight can become a factor in estimated range,
( if you are over weight) all of these factors can be implemented into any new EV in order to determine the true range of an EV. These factors can also contribute to the longevity of the battery pack in side the EV. And I believe this is the single most reason why 1 in 5 EV owners go back to an ICE (internal combustion engine). vehicle Thanks
Love these videos CNBC!
Why?
I read about a man in his 50s that started investing in stocks then retired in 2years with over $6million, that right there is my utmost goal and I'd really appreciate clues and tips on how to reach this goal within 5years
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@@gaileickhoff116 The consultant that guides and assist me is *Julia Renee Lindberg* you can check her out online and reach out to her through her website to book an appointment.
@@idellameyer7411 Thanks for sharing, just looked up the broker you mentioned on google and I'm super impressed with her credentials. I will be writing her an email shortly
⬆️💩⬆️💩⬆️ SCAMMERS ABOVE
I think the best option for Rivian is to focus their production, solely on commercial trade vehicles.
Amazon is just a lead way, but once you get UPS & FedEx or even DHL into the mold, fleet vehicles are far more profitable than everyday consumers.
It's up to Rivian but I think this collaborative agreement with Amazon, why not convert your Amazon warehouses into production lines for these vehicles for distribution
Good point I agree with you.
DHL mostly uses Mercedes Delivery vehicles. Mercedes just partnered with Rivian to make these go electric.
The odds are high that DHL and others will soon have them too
So where did you get the energy zero emmision ?
As a step van driver honestly can’t wait to see these lol looks cool asf
I bought their shares at $18 each a few weeks ago 👍👍
Stop lying 🤥
@@King_D. he is hired by that company
Lol I bought one at 65$ 😬
It's actually $32 a share
So what fool
These EV cars need to be repairable at reasonable rates before I can consider them, and I should be able to buy parts and do repairs myself.
Yeah, too much of the positive talk is getting these to market, there is nothing on longevity or repairability. Fleets have service contracts and utilised to the fullest lifespan. Without a viable aftermarket, these things are doomed outside of the corporate world. This being said, Amazon will have enough real world data by the end of the decade to potentially make it a feasible concept for general marketplace.
The EV companies have a monopoly on repairs & service which is where they will make bank. However, I think the mechanics in Massachusetts sued Tesla because state law allows them to work on any car, but Tesla wouldn’t allow them. It will take at least a few generations to build a huge workforce of generally trained skilled techs to be able to fix these EVs at a reasonable cost. Also, the recycling business has to increase as well to take care of the obsolete models and their toxic battery materials. I think Tesla is already factoring recycling in their business plans.
@@user-zlxelaZz
I don't know, that Amazon contract may just be about all Rivian can handle, outside of the few niche premium vehicles, over the next decade. If it doesn't perform satisfactory to Amazon's expectations and tolerances, the whole company likely won't survive. Focusing on one primary design is great for a start-up but also a double edged sword!
Aftermarket is the one crucial element that EV corporations are overlooking to their detriment. Tesla can pull this with their high end buyers who have more money than sense who expect that premium brand exclusivity, but once they enter the general marketplace, that's a whole different customer base with vastly different expectations of how their daily driver is supposed to operate and where they choose to repair it. Middle class Americans want choice, convenience and repairability, not waitlists and backordered. Toyota rarely has any vital parts more than 48 hours away from pretty much any point in the continental US, and this doesn't even factor the non-OEM components!
@@yayagazab4449
If Rivian sticks to a mostly uniform parts design amongst all the the vehicles, the repairability and survivability rockets. Lots of components can be functionally identical. Relays, for example, are generally the same among brands, and pre-internet days, one most probably would not have been much aware of interchangeability for some part numbers. The big players already know what their customers want, and if these EV exclusive manufacturers fail to integrate some standard business practises, they risk swiftly dying out without a chance of a buy out rescue. These companies can do better than the big three from the ground up in this twenty-first century by modifying how things are done, but this means exceeding customer service, not hindering it. Directly licencing out designs for parts would add a revenue stream and make customers more comfortable buying aftermarket early on and is a legit possibility. It would also potentially add an emergency supplier to Rivian's manufacturing capabilities, since this is a real world issue at the moment. I know this is already something that happens, but Rivian is in a ground up position to make it standard business practise across the board on the front end.
The second hand market is almost more important to the auto manufacturers than first time sales. When people have a good experience, they are more likely to return to the source, when it comes time to buy new. A teen's first car influences a lifetime of buying decisions.
I saw these on I-70 heading to Denver
aren't they going to run out of the materials needed to make batteries at some point? and what do we do with all these batteries when they're used up?
Amazon recorded a 3.9B loss on Rivian holdings. How long will they tolerate this?
Well it took Amazon 14 years and billions of losses before it became profitable so they know a thing or two about it.
@@johnl.7754 right but I think they knew Amazon web services would be big enough thing to support the prime side of Amazon. What path to profitability does Rivian have? Tesla is killing Rivian.
It’s called investing in your company in the long-term future which a lot of people do not know how to think 25-50 years ahead…do you plan on living then? Delivery 🚚 isn’t going anywhere
@@greatestever8169 I am not investing for 25 years from now. Good luck if you chose to do so.
@@pwells10 Tesla is killing Rivian? How? What a crap comment xD Tesla has promised a truck etc for many, many years. Where is this truck? Stop saying next year all the time xD Rivian dont talk, they do! ;-)
How can Amazon be a great partner when Amazon own a big part of Rivian?!
Amazon placed an order for 100,000 Rivian delivery vans that are slated for delivery by the end of the decade. Amazon also acquired a roughly 18% stake in Rivian as part of the deal. A Rivian delivery van in production.Jul 23, 2022
18% is not a "big" part and gives them no control in the company.
Manipulative media
Trying to make it look and give boost to rivian as they succeed really well
@@rooster1012 18% is massive and absolutely does give them influence over the company lmao
The front of the Amazon truck looks exactly like the Honda E
I wonder if we’ll see any of those around here where it snows so much
I need to keep an eye on them. A delivery van could make a good RV and if you can recharge it using solar cells you might be able to be out as long as one's food holds out no need to go to town for propane or gas. The only question is how far can you travel on a full charge and what kind of weight can it carry.
they should focus on getting prime video perfected before doing anything this big
Why?
"I think reporters at CNBC are big Hot Wheels fans 😁"
saw these in the town I'm in
Talk about insider trading
Cant stand CNBC, but this was an exceptional video. Highly informative, entertaining, and just fun to watch.
Why do you dislike CNBC?
@@techtutorvideos it honestly has more to do with bias in general. I really hate how political everything has become in todays age. You almost litterally can not consume any media, without there being some political agenda. I hate CNBC because I remember when I used to wake up every morning for school, and id watch it. I always loved the news as a kid for some reason. Some of my best memories with my mom, are of us talking about some story we saw on the news, all the way to school, and then getting out and going home to follow up. And nowadays, is just political garbage everywhere you look. CNBC gets the brunt of it from me, because of the history I have with the network from my childhood, but the issue is truly with all news networks.
@@LordWinter i hope my above comment can answer your question.
Lock him up, lock him up, lock him up ...
@@techtutorvideos no it's because of the lie's and being super biased. They support Demoncrats and never say anything good about Rebublicans. Fox on the other hand has people on both sides of the Isle that way you can hear thoughts from both sides. It's a huge difference.
I wanna know how well and how long the trucks can tow a trailer with it. I feel this could be the working persons vehicle if that is done well.
That r1s is going to take off
2000 components, over 400 suppliers. Thats a mess for a modern auto EV business that had no legacy issues. Ford sold on it shares as the share continued to sink. Margins loss and EBITA loss and cashflow losses are mounting.
Trying to drive 2 distinct part of the business at such an early stage is mad for any new startup and now the share price reflects the issues they are struggling to manage out. As I see it it needs more cash injection and its battery supply contained beyond the desire to increase production.
R1T is a lifestyle pickup not a work pickup and its just too expensive when you add required specs.
I would like to see then succeed but as present. It is not looking anywhere as positive as this CNC segment implies.
2000 components, 400 suppliers in a ramp up situation is not going to easy the issues Rivian faces.
The R2 and a new plant in Georgia, too much stress, too much financial and a production strain. As for Jeep. It will never complete in that segment. Its an entirely different consideration.
100K Amazon fleet from now until 2030 is not many, R1 orders are not that many once one the initial run rate can deliver those, what next? Invest with caution.
I was thinking the same thing. With all those suppliers and components, repair costs will be through the roof due to time and labor. It also makes growth in the company so much much harder. Potential conflicts in the world brewing threaten the supply chain as well. This company has major hurdles ahead of them.
They have 98K backorders since Jun 30 and 100K orders from Amazon....yeah,..they'll fail.....NOT...learn how business works...always start off with big "losses" before gains. SEE TESLA
Tesla didn't have major competition and was early. Rivian is facing major competition from every EV and car manufacturers now and they to start from basically the ground up.
Amazon is the rich dad to all their unprofitable children
Well Amazon not so long ago was the unprofitable free spending startup teenager.
All startups start with a profit...said no one ever.
What about the charging station networks?
What's the full charge time on these? 5 to 10 minutes?
Did the market pick Rivan or was Rivan the only option other than the obviously hated Tesla? Answer this honestly and this will factor into long term success and viability.
That van looks almost exactly like the new United States Postal Service van. Hmmmm..
I’ve seen a few and their trucks in my area. I’ve also seen two Nikola 18 wheelers.
The Nikola 18 wheeler, were they being rolled down a hill?
@@nicktaylor8112 Of course not. They were in the wild getting the job done. Imagine a trailer 3/4 of it loaded with big concrete blocks 5 feet wide and 5 feet tall. From a stop light, he rolled forward about a trailer length then accelerated off like a car not an 18 wheeler. I videoed it because it was my first time seeing one. I own a Tesla. Elon best get his on the road.
@@nicktaylor8112 I also seen the Rivian Amazon vehicles. That would make a nice conversion van too.
My first time seeing the R1T was in Gas Lamp, California. Did Ford lose its investment with not collaborating with Rivian on the electric automobile?
Everyone is rooting for Rivian’s success. Tesla had a hard time getting to the position it is in now. There is no reason why Rivian can’t get established in its own niche.
what... there are numerous reasons why it can fail
These vehicles are charged via the mostly fossil-fueled electricity grid. Ultimately, they will destroy the utility of the electricity grid as we know it.
@@dipladonic The Grid needs to get bigger, true, and long term electrification is needed. Fun fact: natural gas for cooking is about as efficient as electricity for cooking: the reason is to convert gas to electricity is roughly about as efficient as the efficiency of gas on the stove. So replacing natural gas with electric ranges, as mandated in California, really doesn't do much for the environment.
@@progressiveprecision thats not what they said.
"From that time Jesus began to preach, and to say, Repent: for the kingdom of heaven is at hand." Matthew 4:17
"Ye have heard that it hath been said, An eye for an eye, and a tooth for a tooth: But I say unto you, That ye resist not evil: but whosoever shall smite thee on thy right cheek, turn to him the other also." Matthew 5:38-39○
I think if Rivian had concentrated on the Amazon delivery trucks and shelved the consumer vehicles, they might not have gotten so much buzz and the (temporarily) high stock price, but they would have been able to deliver the vans in large numbers and make money much, much sooner. I think it was a strategic mistake.
No. Depending on a single customer to sustain your business is always a bad idea.
Probably the best delivery truck in the world considering that they cost at least $100000
Will one charge last the whole 10-12 hour day of deliveries