Maison MIHARAYASUHIRO A/W2023 Collection “Imitation Complex"

Autumn / Winter 2023-2024
“Imitation Complex"
“I'm still tired.
Everything I see looks fake.
The Context has been frayed, and as they faded, they lost their meaning.
Unfortunately, I am trying to remember what they used to look like.” Mihara Yasuhiro
The boundary between something original and a copy is blurred and confusing.
Now, the boundary itself is uncertain, which is interesting, whether something is original or not.
For AW23, Maison MIHARA YASUHIRO debuted the use of faux leather; historically, leather shoes served as a foundation and starting point within his collections. This season, Yasuhiro has developed these techniques further and incorporated a ‘spray dyeing’ effect to mimic the distressed look and to link the series up with items that express the worn-out likeness of the “real thing".
The puffer series - the collection's main focus, is produced by the use of extreme padding between the exterior and lining materials, representing stereotypical authentic items which contribute to the references of second hand clothing.
Meanwhile, a key collaboration takes the forefront of the AW23 collection; the signature work of New York and Tokyo based jewellery artist, Kota Okuda. By using a monetary motif, Kota Okuda alchemically expresses the opaque value that is hidden in today's culture surrounding capitalism and commodities.
The meaning imbued the collection ‘Imitation Complex’ and synergizes by perceiving the value of money as an uncertain presence through Okuda's art.
Additionally the Maison MIHARA YASUHIRO collection, introduces the sneaker, PETERSON 23, which inherits the DNA of the initial model, PETERSON.
The newly moulded original sole is double the thickness of the former sneaker and exposed, at a glance, an unnaturally deformed shape.
Based on the knowledge and skills gained through many years of experience, it visualises the pursuit of material and real expression, exactly what one would expect of Maison MIHARA YASUHIRO.
DRUMS PERFORMED BY Marijus Aleksa
STYLING FOR MENS : Mihara Yasuhiro & Team
STYLING FOR WOMENS : Yukari Ohta@SLEEPINGTOKYO
HAIR : Martin Cullen
MAKE UP : Teruaki Shinjo for Shiseido
CASTING DIRECTOR : Rene de Bathory
CASTING ASSISTANT : MARLENE TROTTNOW
SHOW PRODUCTION : Devi Sok (PARIS)
Michio Hoshina@PLANKTON (JAPAN)
LIGHTING PLANNER : Ryo Kawamura@art brain company
LIGHTING AND SOUND : Lumière et Son Paris
RUNWAY PHOTO : Luca Tombolini
DETAIL PHOTO : Pietro D’Aprano
BACKSTAGE PHOTO : Sonny Vandevelde
INTERNATIONAL PRESS : DLX PR
UK & US PRESS : PURPLE
CAST : Keiko@KIDS
SPECIAL THANKS FOR ALL MODELS
ALOIS
REMI
TAKETO
FILIX R
MUSTAPHA
VICTOR
MIKVS
LISANDRA
QUADRI
KLAVS
MARINA
KEVON
LUUKAS
ARINA
LJ
SARA NC
MANON R
LASSE
JUSTINE
JEREMIE
BABACAR
CASSANDRA
JAHMAL
ZAHARA
UTA
ISAK
IBRAHIMA
KATIA
VERNER
LUCAN
MADDUX
DESMOND
BAYE
DIARRA
PAUL
MINSEO
ROCCO
MICHAEL
ZAKARIA
LEIA
BARRY
ANDREY
ABDULRAZAQ
MARGO
MATTEO
IBRAHIMA
RENARS
HLIN
CHEIKH
SHAWNA
AKITO
J MOON
MAIB
DELE
ADAMA
NIKITA
ELODIE
MILA
PAOLO
WEI

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