What Is BigHit Doing to Jungkook That Has ARMY Outraged?

Jungkook's solo documentary, which was expected to be a proud and joyous moment for both him and his fans, has instead sparked controversy and frustration. Rather than bringing complete joy, the documentary has become the center of dissatisfaction, particularly surrounding the credits. When the film credits rolled, fans were surprised to see all the BTS members' names listed, as if it were a group documentary, even though this was solely about Jungkook.
In previous solo documentaries of other BTS members, only the respective member's name was listed in the credits-a perfectly normal practice for a solo project. However, in Jungkook’s case, things took an unexpected turn, leading to anger and confusion among fans. Is this just an oversight, or is there a deliberate injustice aimed at Jungkook?
The issue doesn’t stop with his solo documentary. When BTS released their group albums in the past, each member had a solo track featured as an intro or outro, showing respect for each member’s individual work. But when it came to Jungkook, his solo song’s music video was produced as a group video, not a solo one. This meant that Jungkook didn’t get his own individual video, raising the question: Why is only Jungkook facing this unfair treatment?
The situation worsens with Jungkook’s external music collaborations. In his popular song "Left & Right" with Charlie Puth, BTS's name appeared in the credits, making the song no longer feel like it was solely Jungkook’s work. The same happened with "Dreamers," his World Cup song-BTS was credited, overshadowing what should have been a shining moment for Jungkook as a solo artist.
Fans have repeatedly pointed out that credit issues are important, as they impact not only recognition but also royalties and achievements. The significant milestones that Jungkook reached with his solo projects should have been solely attributed to him. Yet, his accomplishments were diluted or “transferred” to the group. Was this an accidental misstep, or is there something more intentional happening behind the scenes?
Another detail that has made fans furious is how BigHit handled the release of Jungkook’s documentary at CGV cinemas. Usually, when a film is screened, its promotional posters are displayed outside the theaters to attract audiences. Shockingly, the company didn’t even send Jungkook’s documentary posters to the theaters. During the entire screening period, instead of seeing Jungkook’s posters, fans saw posters for other films. This mishap not only left audiences puzzled but also raised questions about how much BigHit truly cares about Jungkook's solo projects.
It’s clear that this isn’t a mere accident or minor detail. For a star of Jungkook’s caliber, not sending posters to the theaters and failing to promote his documentary properly is baffling and unacceptable. Why is the company acting so unprofessionally toward one of BTS's most beloved members?
Recently, BigHit announced the release of Jungkook’s LP. But the announcement came just as the tracking period for major award eligibility was about to end. This means that album sales wouldn’t count towards those awards, causing Jungkook to miss out on potential accolades he rightfully deserves. Fans quickly recognized this injustice and expressed their outrage, believing that the company isn’t genuinely invested in Jungkook’s success.
Furthermore, when the sales announcement was made, instead of listing all the major sales platforms as usual, BigHit provided vague and incomplete information, further frustrating fans. This lack of professionalism and sincerity toward Jungkook’s album release is something no one can overlook.
In the wake of these incidents, Jungkook’s fanbase has flooded social media with disappointment and anger. Many are speculating whether BigHit is intentionally pushing Jungkook out of the spotlight, or if the company is worried that he won’t renew his contract and will leave. Some fans have even called for Jungkook to leave BigHit and start his own company, where he can shine freely without being subjected to this kind of unfair treatment.
Comments such as "This company has lost its mind" and "Jungkook definitely won’t renew his contract" are popping up everywhere, reflecting fans’ anger and concern. Some are even suggesting that Jungkook should leave HYBE (BigHit’s parent company), which they see as a major obstacle to his solo career.
One fan commented: "Why are they only doing this to Jungkook? If this is a copyright issue, it’s very serious. Jungkook deserves fair treatment and recognition for his achievements."
There’s no denying that Jungkook has achieved immense success and has garnered love from all over the world. However, recent events suggest that BigHit doesn’t seem to be giving full attention and effort to his solo projects. From credit issues to promotional mistakes and poorly timed album releases, all these incidents point to a deeper problem in how the company is handling Jungkook’s career.

[@uonguong2884]

No Bighit 😢

[@btsugandaarmy6295]

Dont forget documentary made by the owner come on do u think kook can lv his hyungs aside let us take things simple