Brian Tracy : EAT THAT FROG!! (Stop Procrastinating)

Your “frog” is your biggest, most important task. It’s the one you are most likely to procrastinate on if you don’t do something about it.
Develop the habit of eating your frog, first thing every day when you start work. Fortunately, this is a learnable skill that you can get through repetition.
Brian Tracy is a Canadian-American motivational public speaker and self-development author. He is the author of over eighty books that have been translated into dozens of languages. His popular books are Earn What You're Really Worth, Eat That Frog!, No Excuses! The Power of Self-Discipline and The Psychology of Achievement.
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