cypHERS - ‘Take Off’ ft. Nova Wav, E Chapo, Salma Slims & Siena Liggins [BTS]

Atlanta is as original as it gets. From homegrown talent to those who relocated to chase their dreams, ATL is nothing to play with. Take a ride with award-winning producers Nova Wav through the city, as they link with three emerging stars to collaborate on an original track.
It all goes down at the iconic sneaker store, Walter’s, where each artist flexes their unique style for the love of the game. This is adidas Originals cypHERS ‘Take Off’ Ft. Nova Wav, E Chapo, Salma Slims & Siena Liggins.
‘Take Off' out now: massappeal.lnk.to/ATL
SHOP NOW: adidas.com/us/originals
Director: Maya Table
DP: Natasha Abdul
Editor: Fanny Texier
Producers: Savannah Jeffreys, Chrissy Dru, Shyanne Wester, William Hickox
Production Manager: Arneece Maynard
Production Coordinator: Chris Jagarnath
Creative Director: Gregg Kaysen
Creatives: Muna Mire, Leiloni Marie
VP of Client Services: Brette Graber
Supervising Creative Producer: Raegan Morgan
Director of A&R: Mark “Exit” Goodchild
Director of Social & Digital Strategy: Armin Maneshi
Project Manager: Imani A. Brown
Post Supervisor: Savannah Jeffreys
Post Producer: Ayanna Sinclair
Post Coordinator: Chris Jagarnath
Assistant Editor & Social Editor: Dean LeNoir
Colorist: Loren White
Sound Mix & Sound Design: Eric Harding
Agency & Production Company: Mass Appeal
Special thanks to Walter’s Clothing, Tree Sound Studios, Stankonia Studios, Jeks & Shifting Energy Marketplace
Subscribe to Mass Appeal here:
bit.ly/2qW4NXj
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Mass Appeal is an entertainment company dedicated to telling stories from the perspective of those who shape and shift culture. Since 1996, we have documented the emerging movements that influence popular ideas. Today, Mass Appeal is the elevated voice of Hip Hop and its ever-expanding sphere of influence. Integrated offerings in content, music and creative services stoke Mass Appeal’s ability to maximize the impact of our output. Our diverse school of thought separates us from friends and foes alike.
Instagram: / massappeal
Twitter: / massappeal
Facebook: / massappeal
Website: massappeal.com

[@manuelmejia4481]

Much Respect From Anaheim CA

[@jewellmckee7856]

Yaaaaasssss Queens!!!💪🏾❤️‍🩹❤️ Get iiiiiiiiiiiiittttttttt!!!!🌬️🔥🔥🔥🔥🔥🔥👑❤️

[@MayaTable]

Aaayyyeeee!!!

[@Tyree.iBTeamFearless]

Y'all ladies got it .. straight 🔥🔥🔥🔥🔥

[@uncanny_telepathy]

Breath of Fresh Air!!!

[@SienaLiggins]

🫶🏾🫶🏾🫶🏾

[@CLTRUnfiltered]

Amazing!

[@SienaLiggins]

appreciate this ! 🫶🏾

[@morelove863]

[@SparcksLosanges]

This beat is illegal 🙏🤑😀❤️‍🔥

[@sweetbuttergeminine4756]

Knockin ain't it ‼️💪🏽😮‍💨🤌🏼💯

[@SienaLiggins]

wayyyy too much sauce 🫶🏾✨

[@blackscazrsscarzs2392]

Rap game gone wild

[@stemid85]

The black spice girls.

[@blackmcbain3145]

There were two black spice girls bozo

[@stemid85]

@@blackmcbain3145 One actually.

[@chillwillivh1]

Nice sound like the YAY AREA

[@artisdead-zg4tx]

This makes me want to burn my Adidas products.

[@SienaLiggins]

be nice to my planet! 🌎🫶🏾✈️😮‍💨✨

[@TheFakeMikeLWatts]

All this grandiose language about style and creativity only to sound exactly like everything else is gaslighting. Not one of them know how to use anything in that studio. Boooo Adidas 🍅 🍅 🍅.

[@SienaLiggins]

let’s see ur style buddy 🥱✈️🫶🏾

[@TheFakeMikeLWatts]

@@SienaLiggins sure, I’m a seismic engineer. When you decide to grow up and get a real job come work with us for the coveted six figure salary you’ll never see with those mediocre raps.

[@SienaLiggins]

​@@TheFakeMikeLWatts is the reason ur so hostile on the internet because you're bored or because there aren't enough earthquakes happening? jw

[@michaelmeyers4950]

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