let's talk about the rise of ‘-core’ and ‘girl’ aesthetics

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  • Опубликовано: 6 июн 2024
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    SOURCES
    www.teenvogue.com/story/zoot-...
    haenfler.sites.grinnell.edu/s...
    www.latimes.com/opinion/op-ed...
    daily.jstor.org/how-the-beat-...
    museumofyouthculture.com/mods/
    underground-england.com/the-s...
    www.altpress.com/what_is_emo_...
    haenfler.sites.grinnell.edu/s...
    socialsciences.scielo.org/pdf/...
    writingeducator.wordpress.com...
    www.newyorker.com/magazine/19...
    boundlesstheatre.org.uk/we-ar...
    socialresearchmatters.org/rese...
    thedyas.com/blogs/the-dyas-ma...
    www.apollo-magazine.com/is-yo...
    www.vogue.co.uk/arts-and-life...
    www.nationalgeographic.com/hi...
    theface.com/style/fashion-you...
    aesthetics.fandom.com/wiki/Ca...
    www.thefader.com/2015/02/16/ad...
    aesthetics.fandom.com/wiki/He...
    builtin.com/hardware/vaporware
    www.esquire.com/entertainment...
    www.diggitmagazine.com/articl...
    www.theguardian.com/artanddes...
    www.louisarogers.net/blog/202...
    www.vox.com/the-goods/2306546...
    www.vox.com/the-goods/2019/12...
    www.nbcnews.com/pop-culture/t...
    slate.com/culture/2023/06/tom...
    dirt.fyi/article/2023/07/girl...
    www.intheknow.com/post/corpor...
    www.intheknow.com/post/its-ti...
    www.rollingstone.com/culture/...
    www.cnn.com/cnn-underscored/h...
    www.nytimes.com/2023/07/08/st...
    www.documentjournal.com/2023/...
    www.cnn.com/2023/07/20/busine...
    www.highsnobiety.com/p/bluebe...
    www.intheknow.com/post/bluebe...
    www.vox.com/the-goods/2284156...
    i-d.vice.com/en/article/y3vj8...
    0:00 - intro
    2:01 - defining "subcultures"
    10:02 - early internet aesthetics
    19:21 - death of the monoculture
    22:03 - 'girl' internet
    33:41 - conclusion
  • ХоббиХобби

Комментарии • 2,5 тыс.

  • @calamondiin
    @calamondiin 10 месяцев назад +12240

    aesthetics are so fun but also so limiting. i cannot commit to a single vibe

    • @heiext
      @heiext 10 месяцев назад +316

      omg literally plus I'm so boring fashion-wise

    • @calamondiin
      @calamondiin 10 месяцев назад +235

      @@moomoocowsly i think my fashion patterns have been dictated more by life stages than by 'aesthetics,' though they obviously form an aesthetic trend in my life. for example, my style changed a lot moving from being a university student to being in the workplace. even as a university student, in my first year i was wearing exclusively thrifted clothing because that was all i could afford, and focused on comfort, then later delved into 'style' and bought clothing that was new. over time i've slowly discovered what i want to wear, and found out it's literally anything with the colours blue and orange combined

    • @sugarboohoo
      @sugarboohoo 10 месяцев назад +196

      That's the thing: mix and match!!! never encage yourself with a particular aesthetic :3

    • @Starsongzz
      @Starsongzz 10 месяцев назад +118

      You don’t have to commit, that’s the fun of it! Personality I think of my vibe like a multifaceted gem☺️

    • @Aaditri44
      @Aaditri44 10 месяцев назад +58

      ​@@moomoocowslythey mean something that changes daily, one day it's "cottagecore" the other "Barbie" and so on, the difference is that people are trying to choose one and make it their lifestyle, at some point caring more about how they are seen especially on the internet instead of themselves

  • @samp3622
    @samp3622 10 месяцев назад +4287

    I have a feeling that “girl dinner” is going to be the “pizza is bae” of the 2020’s

    • @hailmuse
      @hailmuse 10 месяцев назад +465

      Tbh I doubt it'll last more than the month 💀

    • @maxwellversed
      @maxwellversed 10 месяцев назад +301

      Hopefully forever 21 doesn’t start selling girl dinner graphic tees

    • @NoMoreCrumbs
      @NoMoreCrumbs 10 месяцев назад +217

      Every part of internet culture is constantly accelerating. Talking about this in 10 months will feel like someone talking about advice dog spinoff reaction images as if they were still relevant

    • @musiccubed2650
      @musiccubed2650 10 месяцев назад +32

      ​@@maxwellversedDon't give them ideas!

    • @dizzydee6362
      @dizzydee6362 10 месяцев назад +65

      Yeees that whole weird 'touch my butt and buy me pizza' saying that was everywhere a couple years ago

  • @Squirrel_Cat
    @Squirrel_Cat 9 месяцев назад +2595

    ''Does the regular person outside of TikTok even know what Blueberry Milk nails are?''
    Nope. I was today years old when I learned about Blueberry Milk nails, Glazed Donut nails, Naked nails and the Tomato Girl aesthetic. Thank you Mina. I would never know otherwise.

    • @dontmindmeimjustchilling
      @dontmindmeimjustchilling 9 месяцев назад +108

      Literally same, i'm a girl and its too exhausting for me. And I don't mean that as a "not one of those girls" but like genuinely it makes me depressed tiktok trends idk why so I deleted it

    • @Alex_in_Wonderland111
      @Alex_in_Wonderland111 9 месяцев назад +9

      Lol same

    • @elpidakape7651
      @elpidakape7651 9 месяцев назад +32

      Im literally on tik tok 24/7 and hadnt heard of them😭😭

    • @aliciaaa2004
      @aliciaaa2004 9 месяцев назад +22

      I bought a "Tomato Girl" red dress online thinking it was the brand's name! Then I discovered it was a trend's name

    • @justenon
      @justenon 9 месяцев назад +38

      Or we just got to a new level of shallow. These ain't trends...these are just things that already existed. Pastel nails for summer? Waw, yes, that screams «new»...

  • @mari13ssaTheStrange
    @mari13ssaTheStrange 10 месяцев назад +2236

    I think that fandoms are closer to subcultures than aesthetics are now. Within the same fandoms you can have different aesthetics but a hobby or fandom that they are passionate about connects us more, like in a subculture. I.e. true crime community, crochet community, booktok, asmr community, streamer fans, kpop stans, anime fans, comic book community, bujo community, etc...

    • @AnaCarolinaCosta
      @AnaCarolinaCosta 9 месяцев назад +215

      this is SUCH a good point and should be talked about more. I absolutely feel like I identify with certain fandoms as subcultures than anything else.

    • @krrrrrrrrrrrr3372
      @krrrrrrrrrrrr3372 9 месяцев назад +33

      THIS is the comment i was looking for

    • @inesrubio3486
      @inesrubio3486 9 месяцев назад +119

      Also fandoms influence the way you present yourself to some degree, if you like kpop for example you're gonna try to replicate the makeup and clothing of your favourite group or singer

    • @gaeamosqueda
      @gaeamosqueda 9 месяцев назад +10

      Thanks for saying this, you clarified my thoughts.

    • @luvmeday
      @luvmeday 9 месяцев назад +27

      thissss i totally had this thought but didn't know how to explain it but yeah i feel like the fandoms i've been a part of are the closest thing to a subculture

  • @amandasunshine2
    @amandasunshine2 10 месяцев назад +3232

    I think the reason why cottagecore and dark academia are different is because they fulfilled a desire, a need. To "just enjoy the simple things in a chaotic world" and "a place you can fit in", respectively. Painting your nails light blue doesn’t fulfill you in any way, it just gives you light blue nails

    • @abigailr3250
      @abigailr3250 10 месяцев назад +350

      this! cottagecore and dark academia share more similarities with more classic subcultures because they're more than just a "look" and have communities built around them

    • @Melvito2
      @Melvito2 10 месяцев назад +213

      People that love cottagecore and dark academia already dressed that way, and the aesthetics were ways to define and expand their style. They also came with an ethos, a desire to express something through fashion, be it the need to escape modernity and urban entrapment into nature, or the need to express an admiration for the pleasures of reading, libraries and studying. Other aesthetics are just that, a costume, nothing that has anything behind it.

    • @said8784
      @said8784 10 месяцев назад +89

      Cottagecore and Dark Academia can be as shallow as liking the clothes and furnishing, as much as light blue nails can be someone one's simple enjoyment in a chaotic world. You're creating artificial separation to uplift your preferred aesthetic.

    • @amandasunshine2
      @amandasunshine2 10 месяцев назад +32

      @@said8784 wow, you just made a ton of assumptions. None of which were even remotely correct. 🤣

    • @amandasunshine2
      @amandasunshine2 10 месяцев назад +15

      @@said8784 also you conveniently missed my point booboo 😘 if you didn't understand and you were wanting to have an honest conversation, you'd have asked. But you wanted to be disingenuous, and your response screams that to all of us. ❤️
      Come back when you're ready to have an actual, honest, adult conversation sweetheart 👍

  • @un_comfortable
    @un_comfortable 10 месяцев назад +4127

    "Over categorization can lead to self surveillance" is such an intelligent observation, mina. I adore your videos.

    • @farrahfrandson
      @farrahfrandson 10 месяцев назад +16

      yes definetley... this is why i am so aware of it... my only subculture/aesthetic is my relgion: LANAISM

    • @River-io3dc
      @River-io3dc 10 месяцев назад +65

      @@farrahfrandson girl...

    • @Myneighbourdokja
      @Myneighbourdokja 10 месяцев назад +21

      @@farrahfrandsonthe racist…

    • @farrahfrandson
      @farrahfrandson 10 месяцев назад

      LANAISM FOREVER @@River-io3dc

    • @farrahfrandson
      @farrahfrandson 10 месяцев назад

      im actually a women of color youre the racist for sucummbing to ideals of a what a black woman should be... I AM A LANAIST AND PROUD@@Myneighbourdokja

  • @vol.9543
    @vol.9543 10 месяцев назад +889

    People are looking for identity in superficial, very disposable ways. You won’t find yourself through a parasocial relationship online. You can like certain aesthetics as you do colors or seasons, but the truth lies in character when nobody is looking.

    • @dollynina8992
      @dollynina8992 9 месяцев назад +30

      Oooof. Very well said. A lot of ppl need to hear this haha

    • @nisalodius9387
      @nisalodius9387 8 месяцев назад +7

      So true

    • @HighAsHeckPriestess
      @HighAsHeckPriestess 6 месяцев назад +13

      I agree to an extent. Your fashion can tell a lot about who you are and what you like. People have always shown their identity through clothes, as evidenced by how different clothing among Indigenous groups look down to small details. Even within similar groups, your own clothes would look nothing like someone else's because it would still have your own touch to it. Same as aesthetics in a way: there's as many ways to be goth as there are goths in the world. I don't think its as simple as making fashion your identity

    • @notwwwansik
      @notwwwansik 9 дней назад

      YEAH

  • @marylynn259
    @marylynn259 10 месяцев назад +509

    I have noticed something: in the past people organized into their groups or subcultures around a hobby, something they do in their free time, like listening to rock/rock music, surfing, skating, reading, painting etc. Their fashion sense came from the real, substantial thing. I agree that the internet has done something to subcultures, in a way that the real subculture doesn't really exist. One can dress like a cottage core girl, but one doesn't need to know anything about it, the aesthetic is I guess the only thing that's enough. People don't do stuff connected to their subculture, but rather just post about their part in it, photos, guides (how to dress like that etc). It's just their "image", style, and they're actually just presenting the lifestyle to others rather than living it.
    In the past it was more about doing, enjoying, feeling, living your thing. Now it's more about presenting the subculture you belong to, without substantially feeling the "core" of it.
    I started writing my comment at the beginning of the video and you actually addressed many of my thoughts, great video! Especially the connection between aesthetics and selling the product.
    Edit: an endless number of styles (fruit girls) is weird to me and I don't think it's really useful for finding yourself. It's a bit delusional as you start with the idea of wanting to be special but end up all the same somehow.
    + Why do we need to have a name for normal human activities? (girl dinner - it's just a tasty snack, hot girl walk - it's just called being happy and grateful) I personally think it's unnecessary. You're not really discovering anything new.
    Btw it's the same with popular shows, remember when all the girls were crazy about Wednesday (black and dark and serious) and they're now hyped about Barbie (pink and fluffy)? I think that true style doesn't change as the wind blows

    • @yourlocaldemon2195
      @yourlocaldemon2195 9 месяцев назад +25

      While I agree about the over-categorization that comes with specifying or attributing titles to walking and eating, I do think it helps some people. For example girl dinner is comprised of comfort or safe foods, which will otherwise be seen as childish. To see other people partake in a small thing such as a childish dinner, makes people feel safe, especially neurodivergent people who have a hard time with change and often eat safe foods. Of course it has a negative side where people take it and use it as a way to partake in unhealthy eating habits, the internet coining a term for such a mundane activity encourages people to do what they’d like to do to be happy.

    • @marylynn259
      @marylynn259 9 месяцев назад +26

      @@yourlocaldemon2195 I think more people that partake in that particular trend just want to be a part of a popular term without all those more valuable aspects in mind. I too struggle a bit sometimes and eat comfort food, maybe even more than I think, I just never thought about finding a new, trendy term for it. I'm reflecting on the need to find a term for everything these days. My first impression is that some people might even feel bad when watching a video promoting that trend because in the video you can often see the romantic vibe, some nice aesthetic etc. and they aren't able to maintain that vibe even if they're actually doing the girl dinner thing.

    • @yourlocaldemon2195
      @yourlocaldemon2195 9 месяцев назад +5

      @@marylynn259 huh, yeah thats a good point. I did list possible valuable assets of these trending terms but haven’t really taken into account if there ARE people who partake in it beyond a superficial level. I’ve also felt a level of guilt for not being able to involve myself in certain trends despite my conscious effort to not be bothered by it. Another point is that people who are neurodivergent and already are in neurodivergent algorithms online will probably already have this advice without being geared toward it through coining a term. All in all thinking through this I think I do agree with your initial statement since, while they may be empowering to some, genuine advice would be much better appreciated by those who do care beyond an artifical or materialistic level.

    • @marylynn259
      @marylynn259 9 месяцев назад +2

      @@yourlocaldemon2195 I agree with you, you have some good points!

    • @user-qp6lj6gu7s
      @user-qp6lj6gu7s 8 месяцев назад +18

      I think the naming has to do with search optimisation, when there are too many results for searching "fashion" or "dinner", these specific terms naturally evolve as a way to stand out and be found.

  • @kathartog3227
    @kathartog3227 10 месяцев назад +1945

    The pandemic probably accelerated this phenomenon and encouraged micro-trends by forcing all culture online. The internet used to be a secondary or tertiary way of interacting with culture. But if people get their local news, work, school, friend groups online, it’s hard for actual real life culture to develop outside the world created for us by The Algorithms

    • @throughhumaneyes7648
      @throughhumaneyes7648 10 месяцев назад +26

      In a larger context/perspective, it's important to note that culture and trends throughout the last century are affected by more than just market and mutual agreement. Governmental agencies and NGO-type institutions such as the 3-letter intelligences, Tavistock Institute, Esalen institute, etc have studied and acted in different aspects of culture from the hippy movement to student riots and color revolutions. Timothy Leary has an interview where he says the CIA was primarily the cause of the counter-culture movement. Some good books about this are
      Weird Scenes Inside the Canyon by David McGowan and Tavistock Institute by Daniel Estulin. Not trying to turn the conversation over to this kind of topic, but while watching this I felt it would be good info to have in mind as a side of things.

  • @soditadepayaso
    @soditadepayaso 10 месяцев назад +2179

    as a young metalhead I can confirm that subcultures are not dead, we don't get as much attention because yk all the og subcultures or countercultures aren't new anymore but they're still there thriving. We are not seen by the mainstream anymore but we are there :P

    • @maxwellversed
      @maxwellversed 10 месяцев назад +99

      I think they were referring to the birth of new subcultures, not necessarily that old subcultures don’t have new members.

    • @yael5067
      @yael5067 10 месяцев назад +134

      if you don't make money, capitalism likes to pretend you don't exist! fellow metalhead lesbian here, and those are two identities that are just fundamentally difficult to market to in our current culture, which is a blessing in some ways

    • @charlieflowers8032
      @charlieflowers8032 10 месяцев назад +17

      this video is just rowan ellis's video "the infantalisation of millennial women" reduced reused and recycled

    • @user-ow4co9oj9p
      @user-ow4co9oj9p 10 месяцев назад +8

      came from underground got back in underground

    • @DanyUiy
      @DanyUiy 10 месяцев назад +45

      I also love when people complain about not being aware of new subcultures and underground movements, like, yeah it's probably because their not a part of it. It only becomes known once it's main stream, and once it becomes main stream it's no longer underground

  • @Rowan.Evander
    @Rowan.Evander 10 месяцев назад +246

    Facets of "cottagecore," "cottagegoth,' "whimsigoth," "dark academia," and "goblincore" already described the kind of taste I've had as a "romantic goth" circa mid-90s/early 2000s. Not much has changed about the way I dress beyond it becoming more publicly acceptable and commercialized. 😅

    • @petitmains
      @petitmains 6 месяцев назад

      @@aofmual oh look. The Elder Goth is here to school the baby bats. Ya gonna tell us about seeing Souxie in person...again? How mad are you that Death was cast as a black woman?
      90's goth is it's own specific fashion moment within the subculture. The only people who talk like you are ancient Gen X and baby boomer 80'd goths clinging to the bar at the goth club telling you about the time they had Czech absinthe.

    • @agroshadowgoddess
      @agroshadowgoddess 6 месяцев назад +12

      Walking through target recently (as a goth) I was approached by an older woman 50’s-60’s (I’m 44) who said it was good to see someone with her same aesthetic… I’m seeing more older ladies being more comfortable with being themselves and wearing at least light goth wear… it’s refreshing to see

  • @EA-ed6gz
    @EA-ed6gz 9 месяцев назад +206

    I remember the existence of ""Find your aesthetic" playlists on youtube and tiktok for the sole purpose of finding some identity you could adopt. It was interesting that the high of that phenomenon, at least on my side of the internet, was during the lock-down period where many were disassociating with their bleak and dreary life and instead trying to find joy, individuality, and community not in the people they couldn't talk to, but the aesthetics they shopped.

    • @sophie4228
      @sophie4228 9 месяцев назад +16

      I feel like it's important to see that the driving forces of these are teenagers and even pre teens
      they are just searching for identity, belonging and an easy understanding of themselves

  • @kyliejenner150
    @kyliejenner150 10 месяцев назад +5902

    its so crazy to me how so many of these aesthetics visually and historically connect to real minority groups… and then said minority groups get shoved out of spaces THEY curated

    • @Alicia-sk9qv
      @Alicia-sk9qv 10 месяцев назад +78

      Exactly this!

    • @nunyabusinessbih
      @nunyabusinessbih 10 месяцев назад +701

      Are you really surprised tho? It's ghetto until a white person gets ahold of it then it becomes trendy and ppl rename the aesthetic. The black/latino community hardly ever gets credit for the trends we start or popularize.
      And when you point that out you're called racist or divisive 😂
      ETA: when white ppl get ahold of something popular in poc communities, the price shoots up. The mielle rosemary & mint hair oil is the perfect example

    • @Memi-cp4yc
      @Memi-cp4yc 10 месяцев назад +8

      ​@@nunyabusinessbihsi

    • @paulinajodkauskaite
      @paulinajodkauskaite 10 месяцев назад +332

      I agree. I think a good example with language trend is "yass, queen, slay" words being used as some buzzy new tiktok gen z slang. When in fact these words come from black ballroom culture used by poc queer people. And it's just frustrating to see that the same people who use these words on social media are homophobic/transphobic and get annoyed when real lgbt people use them 🙄🙄

    • @anagha337
      @anagha337 10 месяцев назад +322

      @@nunyabusinessbih this is so real.i am indian but live in the us and i grew up getting bullied bc i used hair oil,ate indian food for lunch,etc. but now white ppl are all about hair oil,ayurvedaa,yoga,etc and labelling it as something new they created,or an aesthetic💀

  • @danimariafe
    @danimariafe 10 месяцев назад +657

    the worst thing is aesthetics just add up to the big problem of consumerism and fast fashion, at the end of the day YOU DON'T NEED TO PARTICIPATE IN EVERYTHING YOU SEE ONLINE👍

    • @thisusserisacat
      @thisusserisacat 10 месяцев назад +25

      Finally, someone said

    • @cirqueduawesome6278
      @cirqueduawesome6278 10 месяцев назад +25

      Yep. I would add that there’s almost a desperate need to become part of a community and a way to satisfy that is by literally buying into an aesthetic. And companies know that very well. Not to mention that not everyone is that well off financially to even AFFORD to buy into them.
      To me, aesthetics are meant to be taken as inspiration, not as emulation.

    • @muunprince1992
      @muunprince1992 10 месяцев назад +11

      EXACTLY! On point. Its not a race to win every lap. You don't need to buy everything that is trending. Honestly feel bad for the people making one of those fast fashion items just to be found in a thrift store a week or a month later.

  • @froggiepie
    @froggiepie 9 месяцев назад +93

    I genuinely don’t understand how some people will buy clothes and then get rid of them within the following month ???? how????? I keep my clothes for years like I still wear shirts from middle school because they’re nice (I’m a senior now, I still fit in a lot of old clothes I have because middle school me preferred oversized things and I didn’t grow that much lol)

    • @Jkjeoek
      @Jkjeoek 5 месяцев назад +2

      You’re my kind of ppl🫶🏻 the type of ppl i feel safe around hope u’re having a great day so far🤍

    • @ruthosornio7779
      @ruthosornio7779 5 месяцев назад +7

      Same I'm 25 and have some items from middle school and high school

  • @Frogs0cks
    @Frogs0cks 9 месяцев назад +323

    As someone who is not on TikTok, I have never heard of ‘tomato girl’, ‘blueberry milk nails’ or ‘girl dinner’ 😭

    • @giselletorres4156
      @giselletorres4156 9 месяцев назад +15

      That's the thing, it's the algorithm, you don't ever hear about the trend existing until someone is making a critique of said trend/aesthetic! I'm not surprised if I see blueberry milk nails all over my explore section of instagram now after watching this video. But if I go up to a few genZ teens many of them will either have heard of blueberry milk nails or never heard of it and tell me a whole slew of micro-aesthetics that will plow my 25 y/o brain.

    • @sophie4228
      @sophie4228 9 месяцев назад +15

      girl dinner was a big thing on twitter too and honestly was really fun - at least in fandom circles

    • @eggi4443
      @eggi4443 9 месяцев назад +12

      ​@@sophie4228 girl dinner 😋 *insert a death scene of your favorite character because you like to torture yourself*

    • @virginiaWT4237
      @virginiaWT4237 8 месяцев назад +6

      As someone also not on TikTok I STILL hear of all this weird TikTok stuff

    • @itsROMPERS...
      @itsROMPERS... 5 месяцев назад +2

      I liked the way girl dinner let me be a girl when I was hungry, even though I had to be a guy the rest of the time.

  • @plummyplummy
    @plummyplummy 10 месяцев назад +859

    as someone who refuses to download tiktok i feel so old every time i hear a new -core or -girl that's trending. like my immediate reaction was "what the fuck is a tomato girl" ????? LMAO

    • @lexio.9559
      @lexio.9559 10 месяцев назад +118

      as a addictive tiktok user, i have never come across tomato girl on my for you page LOOOL

    • @gabriellerodriguez3039
      @gabriellerodriguez3039 10 месяцев назад +143

      It's just sunburnt makeup look, they keep renaming it and thinking they did something LOL
      Update: it's basically a Mediterranean girl summer aesthetic or girls who travel abroad for summer

    • @lexio.9559
      @lexio.9559 10 месяцев назад +16

      @@gabriellerodriguez3039 OHH gotcha LMAO

    • @meganrogers3571
      @meganrogers3571 10 месяцев назад +25

      I had never heard of a tomato girl lol. But I'm a geriatric millennial who isn't on TikTok 😂

    • @gabriellerodriguez3039
      @gabriellerodriguez3039 10 месяцев назад

      @@meganrogers3571 look man I struggle with the social media apps I have so getting ANOTHER one? Goodbye I will have JOMO- the joy of missing out

  • @milkingmatters8052
    @milkingmatters8052 10 месяцев назад +1593

    The obsession with embodying a certain aesthetic has just gotten so absurd. The other day, I saw a reel about "how to study in a dark academia way." Like what does that even mean? It was just photos of candles and dark libraries and generic to bad studying tips. It wasn't satire, but I wish it was.

    • @notlurking2128
      @notlurking2128 10 месяцев назад

      ​@@moomoocowslywhat the actual fuck people MAKE tutorials for entertainment, not to instruct????? People watch tutorials for entertainment???? Why?????? My autistic mind is blown. Like I guess I can't be that surprised, I watched makeup tutorials for looks I was never going to follow exactly back in the day, but even then I was attempting to get some sort of instruction I could fold into my own looks. People are fuckin wild man.

    • @mystic_mimi21
      @mystic_mimi21 10 месяцев назад +46

      I mean by the title i would assume it was topics to study. Like DA often centre around Classics, history, ancient history, art, art history, archeology, languages, literature. And using pen and ink and books rather than laptops, using the library over the internet, DA characters in literature often studied long hours at night, in a group. So i would say there is a DA way to study maybe the video wasnt that good. Vs cottagecore study would be outside in a park or field, studying art, plants, literature but different authors to DA, cyberpunk would use the internet and laptop and so on

    • @sergentculotte2147
      @sergentculotte2147 10 месяцев назад +59

      But why do you find it so ridiculous? If romanticized their studying can help someone actually study, why make fun of it? Sure, maybe the video is cringe or unhelpful to you, but maybe it helped someone who didn't want to study, and they put on a shirt and lit a candle or went to the library and got some shit done. You can find it ridiculous, but if it works for some people, why make fun of it?

    • @mihirbapatwritings1234
      @mihirbapatwritings1234 10 месяцев назад +15

      ikr- this entire corner of tiktok videos and reels with “aesthetic” relating to academics is just a bit weird to me
      its ruining the minds of young students which makes them think they need to fit in a certain “aesthetic” to be a good student lmao

    • @sergentculotte2147
      @sergentculotte2147 10 месяцев назад +35

      You think they believe they have to look a certain way to be a good student ? Are you sure they actually believe they can't be a good student without these aesthetic tips, or do they just do it to make their life more fun ? I'm all for capitalist criticism, but let's not remove agency from students either, I'm not sure they're such slaves to aesthetics that they can't realise that it's for entertainment or just putting something extra in their life

  • @TylerKennedyArt
    @TylerKennedyArt 10 месяцев назад +396

    In my opinion the true subculture I’ve seen recently has been pro physical media/piracy/right to repair, the reaction against subscription models and planned obsolescence, it doesn’t really have a name but I’ve seen it throughout film/tv/music/video games/technology

    • @lobster9290
      @lobster9290 9 месяцев назад +37

      yes. so relevant since there is so much to pay for today. it needs to stop

    • @melusine826
      @melusine826 9 месяцев назад +11

      Partially circular economy, doughnut economics, solar punk maybe? Though subscription models can also fit under both CE or DE ..... anything "X as a service"(SaaS etc) . But it depends on the purpose and values underpinning it

    • @Blue-fe4by
      @Blue-fe4by 8 месяцев назад +10

      This has been my lifestyle for a while now I didn't know it was a subculture
      I never pay for video games or books now 😭

    • @zellfaze
      @zellfaze 8 месяцев назад +13

      As someone from the hacker community, I am so happy to see it too! (Edit: hacker in the old MIT sense of the word, not cyber criminal)

    • @captaincaspian42
      @captaincaspian42 7 месяцев назад +4

      The most I've done is modded my 3ds and burned a few movies, but I'm doing my part!! 🫡

  • @gwendolynmitchell4291
    @gwendolynmitchell4291 10 месяцев назад +117

    I’ve been noticing the fragmentation of the internet so much more lately! When all the Barbie marketing was going on, Barbie memes were pretty much 2/3 of my feed. But when I brought it up to my partner he was like huh I haven’t really seen anything about that movie. Like WHAT??!

    • @StillGamingTM
      @StillGamingTM 9 месяцев назад +10

      Hahah, try watching “alpha male” videos for a couple days and witness the transformation of your feed!

    • @Aircalibur
      @Aircalibur 6 месяцев назад +6

      Obviously there's fragmentation. Most every successful algorithm gives the user more of what has already captured their attention. It's the famous echo chamber, but it's not just about politics but literally everything.

    • @danshakuimo
      @danshakuimo 6 месяцев назад

      I think boy internet is a thing too

  • @ericacomitalo4742
    @ericacomitalo4742 10 месяцев назад +639

    To answer your question: nope, no one outside of TikTok has heard of blueberry milk nails lol I’ve worn light blue polish for two decades, and this name for it was news to me.

    • @winter9741
      @winter9741 10 месяцев назад +124

      half the phrases she said I didn't know it existed and "tomato girl" was just bizarre

    • @Midhiel
      @Midhiel 10 месяцев назад +30

      Yeah, I had no idea what was going on for most of the video 😅 But I'm okay with that.

    • @jonahandthewolf
      @jonahandthewolf 10 месяцев назад +2

      ​@winter9741 what is that?

    • @me9981
      @me9981 10 месяцев назад +3

      I'm om tiktok for a few months now but I'm also out of it lmao, have no idea about tiktok trends at all 😂 i guess I'm on the right side of tiktok
      I just watch crochet videos and thrifty shit 😂😂😂 sometimes cats I guess 😂

    • @clarimm6675
      @clarimm6675 10 месяцев назад +31

      @@jonahandthewolfit's basically the "Mediterranean summer holiday" aesthetic. It's romanticizing the "simple" Mediterranean life of wearing flowy clothing for the hot weather, visiting markets in a small Italian town and eating pasta afterwards. The clothes are often times quite basic and vintage(looking) and give off this "undone chic" look. That's the best way I can explain it. As people tend to add the colour red into this style (red lipstick paired with otherwise natural makeup or red summer dresses), it was coined "tomato" girl

  • @adamalidelacruz
    @adamalidelacruz 10 месяцев назад +810

    online aesthetics are super cute, but i think they become a problem when people make themselves believe that they need to pick on and stick with it. people are multi dimensional and reminding myself of that makes me enjoy experimenting with vibes, makeup, aesthetics, and fashion.

    • @avasava7720
      @avasava7720 10 месяцев назад

      The fact that we have to remind ourselves that we’re multifaceted makes me want to off myself

    • @patriciapeters7604
      @patriciapeters7604 10 месяцев назад

      @@avasava7720 girl chilllll 😭

    • @idonotresidehere.5709
      @idonotresidehere.5709 10 месяцев назад +21

      Exactly. I LOVE making hyper-specific aesthetic pinterest boards and such, it genuinely brings me so much joy, but it's really just for fun, it's about expressing a certain look or feel. But what I don't get is ppl who think that they have to commit to a certain aesthetic or center their lives around it. "Tomato girl" or whatever is fun as an aesthetic for a pinterest board or an outfit or really anything that's specific to aesthetics, but why try to take it beyond that?

    • @laurync4342
      @laurync4342 10 месяцев назад +13

      They also thrive best online. It’s easy to make your online persona fit an aesthetic. It’s harder to live in it. How many of us can really commit to a full wardrobe that is so limiting. All of us have pajamas or lounge clothes we wear. We all have junk drawers or messy closets or stacks of books and paper on our desks. What is shown online is so curated and manicured that even the careful nonchalance of “girl dinner” can’t be replicated in real life without intentional staging and manipulation to achieve the perfectly unkept look.

    • @throughmyeyesx
      @throughmyeyesx 10 месяцев назад +2

      I think this is a very important comment. This stiff mindset also shows itself in activity wise, up to the point people start to judge you for having many hobbies and interest/being a multi tasker. Really. Need to stop with these shits and start thinking free.

  • @msb.mgllng
    @msb.mgllng 10 месяцев назад +43

    what i’ve always noticed about subcultures vs aesthetics is the diminishing effect of community. subcultures were made to be communal, made to have this team-like structure to them where someone can find comfort in similarities within people that don’t fall into the mainstream. there’s this sense of space that one can surround themselves with of familiarity and alikeness.
    on the other hand, you’ve got aesthetic culture which is primarily competitive and a lot more individualistic-even if people don’t expect it to be. you’ve got people competing for the newest style in that particular aesthetic, or a sense of urgency to stand out in the culture to become almost like the epitome or “spokesperson” of that aesthetic, the desire to become the first person that people think of when it comes that aesthetic. and given it’s more materialistic, the competition of owning the most ____core items is something i’ve noticed growing steadily these days which obv is related to fast fashion and overconsumption as a whole

  • @georgecooper9766
    @georgecooper9766 10 месяцев назад +42

    It's wild how if you're not on tik tok or not on a specific part of tik tok how these trends can come and go before you ever even hear about them

  • @MikoAsuke
    @MikoAsuke 10 месяцев назад +1085

    Back in high school, I really cared for my "aesthetic" as a metalhead. I wear strictly black and band shirts 100% of the time. Now, at 25, I can listen to black metal and wear that goddamn hello kitty shirt because I don't need to have an aesthetic to prove I'm a metalhead. It just feels free knowing I don't have to be restricted to an aesthetic.

    • @KushKiki
      @KushKiki 10 месяцев назад +59

      In highschool people are just starting to figure out how they fit into the broader society and aesthetics are a way to do that. By 25 you have a much better idea of your own identity.

    • @ateisate7270
      @ateisate7270 10 месяцев назад +78

      PC Nerd here. Looking like a nerd used to be so important to me. And it was ugly. It was ugly glasses (I need them, I just wear ones that are better fitting my face today) and graphic tees and ratty jeans and hoodies. And not taking care of my hair.
      Today, at 30, I know I can wear that stylish blouse and still know I am a goddamn motherfucking nerd and will never not be one. Like my PC doesn't unbuild itself just because I wear beautiful clothes.

    • @_infinitedomain
      @_infinitedomain 10 месяцев назад +24

      This! Belonging to a subcutlure (especially musical and/or political ones) is generally so much more than just the outfit, and it's fun wearing what the fuck I want these days. Aesthetics are fun as a means of inspiration but some of these seem exhausting.

    • @mperezmcfinn2511
      @mperezmcfinn2511 10 месяцев назад +17

      Exactly! It's important to signal what
      you're into when you're in high school. You see a kid wearing the shirt of a band you like then you might have other shared interests as well? Who knows, you might end up being friends for life?
      Now that you're an adult you've internalized your love of metal. You don't have to prove your loyalty after you're a decade in. When I was fourteen I looked punk as fuck. Ten years later I looked much less extreme, but I was letting Lamb of God play my basement.

    • @samanthakim5035
      @samanthakim5035 10 месяцев назад +1

      Same
      I didn't have an aesthetic back then, but I listened to old pop and rock songs because I love them, not for the sake of showing them to people.

  • @anyacherepanova
    @anyacherepanova 10 месяцев назад +2396

    can we talk about how 'trends' don't exist anymore? thin eyebrows were a trend, aline dresses were trendy (etc) in history. These trends would last 10 years or so. Trends now last WEEKS. That's not a trend. I don't even know what to call it.

    • @hilmir
      @hilmir 10 месяцев назад +218

      I call them Shifts

    • @bonessai
      @bonessai 10 месяцев назад +262

      A “blink”, maybe?

    • @Meimoons
      @Meimoons 10 месяцев назад +476

      Weren’t they called micro trends?

    • @TikoVerhelst
      @TikoVerhelst 10 месяцев назад +76

      Sounds just like that one popular mean girl at high school coming up with a new reason to stand out and be different from the rest.

    • @rach8651
      @rach8651 10 месяцев назад +220

      it's called a fad!

  • @finnthehumans
    @finnthehumans 10 месяцев назад +69

    Ive been talking abt this with my friends for forever 😭😭 subcultures were abt community and liking the same things including fashion. But now it’s all the same stuff it’s all abt consumerism and not even making friendships or having values behind what you’re wearing

  • @wincepie2830
    @wincepie2830 9 месяцев назад +72

    Something so funny to me when amazing creators make incredibly detailed video essays and then end it with “uh yeah I don’t really have much else to say”

  • @emilevi
    @emilevi 10 месяцев назад +917

    it's so EXHAUSTING to feel the need to confine to one aesthetic. People are not pintrest boards - we are multidimensional, thinking, breathing, unique, and should embrace and love our uniqueness. I am my own aesthetic, the aesthetic is me

    • @liamvautier944
      @liamvautier944 9 месяцев назад +23

      Can i ask you something?
      (I'm being genuine here, not trying to be aggresive or sht, just so we are clear and you don't missunderstand me)
      When you like so many things that you simply cannot recognize who you are, because "picking" is not a choice for you, ¿What do you do?
      For a little bit of context, i do love a ton of aesthetics, -cores, and subcultures, and more.
      I love halloween, goth and punk movements, scene subculture and nightcore music, but i also love barbiecore, sanrio and kawaii culture, coquette+cottagecore, and many many more.
      I love LIFE, and i love so many many maaaany thing, i don't know who i am anymore, yes, i'm me, but WHAT *is* me?
      Is a very psicological/filosofical question now that i think about it, but i think that internet has literally helped to grew this problem on my insides, that was already there, but being online bc of depression only made it bigger.
      So i was asking myself this because i know a lot of girls, much younger than me, that feel the same.
      Maybe we really need to detox ourselves and be less time online.

    • @LonnieBhi
      @LonnieBhi 9 месяцев назад +11

      ​@@liamvautier944What you are describing is loss of identity. The truth is only Christ can fill that hole in your heart. No amount of "aesthetics" or materialism will ever fill it. How do I know? I was once asking this question myself while being depressed (I was in my 20s at the time) until I found a relationship with God. Hope this helps.

    • @passivelyobsessive5460
      @passivelyobsessive5460 9 месяцев назад +2

      @@liamvautier944 this is me to a T. I have been struggling with the "who am i?" question lately. I wouldn't even know how to describe myself as a character if I were to do a book report on my life.

    • @izzymgoldstein
      @izzymgoldstein 9 месяцев назад

      @@liamvautier944​​⁠​⁠ this is something I've thought long and hard about for a very long time, and have only recently kind of figured it out. i think it's innately human to want to have a community and to want to fit into somewhere specific, but once you realize and accept that it's not in the cards for you it gets easier. and I'm definitely not saying that because you like so many different things you belong nowhere, it's just that you need to find people who understand that and love you for you and all your interests. i think I've recently figured it out because my community my friends and the people i surround myself with don't need me to have a label or match something, they just love me for me.
      internet detox's are definitely good and needed because i often forget that it's not real. almost everything is fabricated and no one cares about my labels outside of my phone. they just want to know YOU. once you realize that literally NO ONE has a full sense of who they truly are, it gets easier. it's hard to figure it out and accept things for as they are, but i believe in you bestie

    • @jayarray2463
      @jayarray2463 9 месяцев назад +40

      ​@@liamvautier944the very thing you can do is just to enjoy those "aesthetics" as they come and go. You aren't defined, nor limited, by an aesthetic appeal. You are the sum of your personality, hobbies, passions, education, relationships, values and flaws, and so much more. Liking a theme of something doesn't limit you to that one thing!
      Aesthetics are pretty superficial in the grand scheme of things. Enjoy them all! Dress cottagecore one day and goth the next! Have your bedroom be half-academia half-artsy! Tastes change over time, and it's not fair to yourself if you limit your interests to just one peg. Be yourself, and if it means liking 29 different aesthetics at once, show it off in the way you feel most comfortable in! Be you!

  • @lesbiangoddess290
    @lesbiangoddess290 10 месяцев назад +960

    We shouldn't have our entire identity revolve around one aesthetic, its so suffocating.

    • @asanii1820
      @asanii1820 10 месяцев назад +28

      Fr, Im a punk but I cant imagine relying all of my interest on that one (tho big) part of me

    • @patriciapeters7604
      @patriciapeters7604 10 месяцев назад +28

      ​​​​@@asanii1820 same lmao, i'm goth though :) ​
      i loveee goth stuff so much. Have for years, it's been a huge part of my life and a huge interest of mine quite a while now, even though i'm not that old. But even i need a break sometimes lmao. It's impossible to like just one thing. Unfortunately though, i think a lot of people think they have to like that thing and that thing only in order to be valid and not be seen as and/or feel like a poser or a fraud. at least that's how i've noticed it to be for most goths, and that also was how i felt when i first started out. Is it like that in the punk community as well? I've always wondered about that. I'm assuming yes, since i think most of us, alternative or not, experience that in one way or another. But i'd love to hear a punks perspective on it!

    • @asanii1820
      @asanii1820 10 месяцев назад +9

      @@patriciapeters7604 I've noticed that some (mostly new) punks feel like they have to be mean to others to stand out and its really sad 'cuz being punk isn't about not being "like other girls/boys"

    • @_Alimm
      @_Alimm 10 месяцев назад +7

      just don't follow them???

    • @LadyAhro
      @LadyAhro 10 месяцев назад +11

      ​@@patriciapeters7604Oh I completely feel that as another goth. I love being a ginger goth with wavy hair, a contemporary romantic look, and talking more about Etherealwave than Darkwave or Gothic Rock.. But it's also so easy to not feel goth enough. I remind myself that not conforming is actually a major aspect, and that it's pretty ironic to aspire to blend into a crowd of black haired goths who all look the same. I remind myself of that fact when wearing small amounts of colour does make me happy, and I feel like I have to defend not wanting skinny eyebrows or Trad makeup, or wearing black lipstick.

  • @FrenchEclairYall
    @FrenchEclairYall 9 месяцев назад +69

    To add something, I also feel like part of the reason why we gravitate toward romantizing our lives is that it helps us cope with what we're individually dealing with. For example, when I'm having a low day, I'll ask to go on an evening or afternoon drive with my mom and I'll put on a Spotify playlist that makes me feel like I'm at the falling action of a movie, and that the rising action part where things get better is going to happen soon. It cheers me up a little. :)

  • @kiikat
    @kiikat 9 месяцев назад +28

    I worry about the impact of internet girl aesthetics on mental health. It's all fun and games if you are able to enjoy it all lightheartedly, but many of us are too insecure for that.
    Emotionally over investing in it, comparing ourselves to others, pondering our identity & look, our self-worth tied up in it, not to mention the compulsion to either validate ourselves by sharing our own aesthetic content on social media, OR feeling inferior for not sharing our own content on social media, or not feeling as pretty as the girls online, or not feeling as enough in comparison. Like damn.

  • @katarinademos1494
    @katarinademos1494 10 месяцев назад +205

    as someone who is not on tiktok- no, we have no idea what any of these are 😭 didn’t know what “tomato girl” or “blueberry milk nails” were before this

    • @aspannas
      @aspannas 9 месяцев назад

      As someone who IS on tiktok, I have never heard of those either lol. As Mina mentions in the video, the algorithm can very A LOT for person to person.

  • @iheartmercy
    @iheartmercy 10 месяцев назад +809

    I feel like now aesthetics are just too much now 😭 There are aesthetics for EVERYTHING. Like things that don't need to be an aesthetic or have repurposed an already existing aesthetic and just re-named it. And the majority of trending ones are just short-term so now fast fashion can market off of them really quickly, easily and with extremely bad quality

    • @sugarboohoo
      @sugarboohoo 10 месяцев назад +83

      the suffix -core is used so much to the point that even if it's the stupidest idea it'll sound as if there's something redeeming about it didnxjndnx
      'friedchickencore' 💀

    • @muunprince1992
      @muunprince1992 10 месяцев назад

      Society feels like just evolved backwards, back when subcultures were created to go against mainstream and corporations and now it just a silly aesthetic just to feel cool and being capitalized off. Like I don't even know what is a tomato girl?? how many more aesthetic are gonna be there??

    • @iloveazaeliabanks
      @iloveazaeliabanks 10 месяцев назад +14

      i discovered 'romcom core' and 'snackcore' the other day😭

    • @Apocalymon
      @Apocalymon 10 месяцев назад +6

      Corecore

    • @samanthakim5035
      @samanthakim5035 10 месяцев назад +7

      I’m tired of hearing the *core* and *aesthetic*

  • @eldritchthing1168
    @eldritchthing1168 9 месяцев назад +11

    something about the hyperspecific microtrends like the blue nails or the strawberry dress is that like... it's one thing. it's not even "this week pastels are in" or "this summer we're wearing fruit prints", it's "get this one specific product, take a picture of yourself wearing it for the trending hashtag, then move on". just the pressure of having to buy a specific thing to be trendy, instead of giving a broader space to do something in.

  • @soyeons-veggies
    @soyeons-veggies 10 месяцев назад +970

    The history of vaporwave absolutely BLEW MY MIND!! I had no idea it was a Marxist alt-history experimental art movement I’m absolutely floored. Your research is always top notch but you really blew me away here, this is so so good

    • @helio7249
      @helio7249 9 месяцев назад +82

      As a member of the vaporwave community I was very confused about the lack of substance in the way the mainstream internet looked at the genre, as this weird retro memes with aesthetic vibes. Vaporwave is very political, and full of abstraction. It's like punk but using capitalism as your brush or musical instrument. And that's what I loved about it.

    • @eugeniabukhman8533
      @eugeniabukhman8533 9 месяцев назад +25

      ​@@helio7249I feel the same way - I'm not as into Vaporwave as I used to be but it was never as shallow as just "meme music" and its a little surprising to find out that's how it was and still is viewed by the mainstream. You don't even have to look that far to find the more esoteric or political Vaporwave if you just start looking.

    • @DreamseedVR
      @DreamseedVR 9 месяцев назад +9

      It wasnt tho. Check out other videos about its history.

    • @workethicrecords5901
      @workethicrecords5901 9 месяцев назад +23

      This is a retcon. The "wave" part of vaporwave just comes from the New Wave genre of music from the 80s. A handful of different "Wave" genres have sprung up since then, Coldwave, darkwave, ect. It's a signifier of a genres 80s influence.

    • @tessarae9127
      @tessarae9127 9 месяцев назад +16

      Y’all vaporwave can be all of the above at the same time!!! It obviously was resonant with a lot of people and it seems like that was likely because of it being multidimensional in essence…
      The aesthetics of something can speak to the deeper meaning without the viewer being consciously aware of it and that doesn’t detract from the validity of it…

  • @missdiorxx
    @missdiorxx 10 месяцев назад +315

    I think the most important difference between aesthetics and subcultures can be found in their very names; aesthetics are just that - purely visual, surface-level curations of 2-Dimensional appearances, whilst subcultures are cultures, each having their own nuanced identities and affiliations.

  • @xomisskittyxoxo
    @xomisskittyxoxo 9 месяцев назад +25

    I was gifted the strawberry dress for my college graduation and I still love it so much. My connection to that dress goes beyond any core or aesthetic.

  • @arghyematey
    @arghyematey 10 месяцев назад +67

    I love this topic. I'm in my 40's now, but when I was in high school, I fully embraced the first-wave (Sunny Day Real Estate, The Promise Ring, Piebald, Fugazi) emo trends- thrifted grandma cardigans, t-shirts from the 70's, cords, minimal makeup, and thick-framed glasses. It took years for that style to morph and become hyper-commercialized, so for the first few years, it felt like I belonged to an exclusive club. The way that things shift so quickly now is boring to me, honestly. It's way too easy to shop the trends, there is no curation involved. To boot, it's awful for the environment- thank you for saying as much in your video. That being said, I think that recent Gen-Z styles are the most fun that I have seen in a long time- probably because the 90's and early 2000's are back and that was my heyday. Love that grunge era, and instead of researching new trends, I personally have just been revisiting thrift stores to emulate more mature versions of some of my old looks.

    • @voxifera2300
      @voxifera2300 9 месяцев назад +1

      I miss that early Emo culture from the late 90s/early 00s. It’s like night and day to what kids see as emo nowadays, or even what emo was 15 years ago. It was more nerdy and indie. Wish it would come back

  • @MS-ij8ud
    @MS-ij8ud 10 месяцев назад +768

    I'm a cultural anthropologist and i find always find your videos very thought provoking and well written. you have a very anthropological way of thinking, and i appreciate the history and research you bring to your videos. You have inspired me for several papers, so i always look forward to your videos. I was just discussing this same topic with my friend, so what a great moment to hear your thoughts!

    • @yafoundmehoorah
      @yafoundmehoorah 10 месяцев назад +34

      that must be part of why i loooove Mina! never thought of it this way. I’m on my to becoming an anthropologist! in grad school now

    • @gooopiee
      @gooopiee 10 месяцев назад +22

      also a cultural anthropologist here ! another reason why I looooove Mina!!

    • @morgeduid
      @morgeduid 10 месяцев назад +12

      i'm a cultural anthro major and concur totally!! i've heard her videos be brought up by my classmates as well

    • @fayd_away4794
      @fayd_away4794 10 месяцев назад +18

      this is kind of a random question but what jobs are there for cultural anthropologists? i’m asking because a while ago i thought that i’d want to get a degree for cultural anthropology or history, but when i looked into it more i heard a lot about how there aren’t many job opportunities. and i’m still very interested in it but realistically i don’t think i could pursue it, so i was just wondering what your experiences are with it.

    • @paulinagomez776
      @paulinagomez776 10 месяцев назад

      Jajaja 11:40

  • @yoshiu9141
    @yoshiu9141 10 месяцев назад +252

    The way these trends and aesthetics come and go so quickly is why i try to keep all my clothes for as long as possible. Undoubtedly they will fit into the newest aesthetics again at some point. Call it "hoardcore".

    • @VideosForYou90
      @VideosForYou90 10 месяцев назад +12

      omg "hoardcore" - i love it! 😂 and same with my clothes!

    • @LondonBlue
      @LondonBlue 10 месяцев назад +3

      HOARDCORE!! Perfection

    • @KushKiki
      @KushKiki 10 месяцев назад +2

      I really resonate with this "aesthetic" haha

    • @kincsovinkler701
      @kincsovinkler701 10 месяцев назад

      count me in!

    • @veronicawangvlogs
      @veronicawangvlogs 10 месяцев назад +2

      LMFAOOO.... as long as they're neatly tucked away in a plastic bin somewhere XD XD

  • @tokyo2france
    @tokyo2france 10 месяцев назад +47

    your point about romanticizing one’s life having potential to become self-surveillance is something I’ve recognized in my negative reaction toward “romanticization” as a trend, but haven’t been able to articulate for so long. thank you for saying this point out loud !!!!!

  • @rascal_rae
    @rascal_rae 10 месяцев назад +69

    the health goth aesthetic is alive and well in the underground techno scene. It's a useful aesthetic for those spaces because it allows for movement/dancing/partying for way too long, while still being comfy, and looking "dark" to fit the club atmosphere. Even in Berlin where people dress way less casual than here in the US, the trend can be seen, just more often paired with an overcoat instead of a sweatshirt

    • @kiikat
      @kiikat 9 месяцев назад

      Ah cool!

    • @psydunk1
      @psydunk1 3 месяца назад +1

      I was gonna say that it looks like most of the techno folks I see at raves

  • @gamewrit0058
    @gamewrit0058 10 месяцев назад +1255

    28:30 Girl dinner also normalizes that eating is more important than being perfect. Don't have the energy to cut carrots tonight? That's okay. Those PB crackers mean that you fed yourself instead of going hungry. Proud of you! ❤️ It's something we do in the disability and neurodiverse communities, too, and we were doing it long before the phrase girl dinner hit social media.

    • @KushKiki
      @KushKiki 10 месяцев назад +132

      As a neurodivergent person, I find food management takes up like a third of my total brain processing power. I like how girl dinner is a rejection of cooking, which is traditionally "women's work".

    • @mperezmcfinn2511
      @mperezmcfinn2511 10 месяцев назад +74

      As someone from the neurodiverse and poor community, I appreciate that being broke and poor has finally been validated as a type of aesthetic.

    • @laurelinvanyar
      @laurelinvanyar 10 месяцев назад +45

      My therapist blew my mind when she told me to eat a slice of bread and some lunch meat, why did it have to be layered in a sandwich.

    • @tanizaki
      @tanizaki 10 месяцев назад +16

      “Girl dinner”, “girl walk”, and all the other “girl girl girl” is women telling on themselves that they don’t think of themselves as adults.
      Like omg how to you even adult fr?

    • @faenights
      @faenights 10 месяцев назад +32

      @@tanizaki live a little.

  • @justabitofamug6989
    @justabitofamug6989 10 месяцев назад +401

    What about fandoms, beyond music? I feel like fandoms are an interesting subculture dynamic. Writing and reading fan fiction, editing videos, consuming media that is siminal to the fandom

    • @AshwynChappell
      @AshwynChappell 10 месяцев назад +39

      I hadn’t even considered this but yeah! In some fandoms it’s not even just the singular core piece of media, there’s associated media (think the ubiquity of superwholock), music genres/artists and even style elements that are popular amongst fans, and that people include in their everyday lives outside of fandom. I can’t even count the number of times I’ve been clocked as a Magnus Archives fan for my glasses chain, for example

    • @_oaktree_
      @_oaktree_ 10 месяцев назад +18

      There's been a lot written about fandom as subculture, going back about 50 years now. You may want to read Textual Poachers by Henry Jenkins, which is a seminal work on fan studies, including and especially fan fiction.

    • @camichiBichi
      @camichiBichi 10 месяцев назад

      True!

    • @DanyUiy
      @DanyUiy 10 месяцев назад +6

      Like Twilight-core. But also, the other way around, like how much is the aesthetic dictating the media consumption and interests? like someone who never listened to emo or goth music before starts to because they like the e-girl/boy aesthetic, or starts reading Plato because they're into dark academia. I don't know if that actually happens at all in real life though, but in social media I definitely see it, some accounts you can actually see the change from one aesthetic to the other, maybe it's just the keep pumping out new content for views, either way it's kinda crazy

    • @windeld7028
      @windeld7028 10 месяцев назад +1

      SILENCE! Please dont give the tiktok people any more groups to take from. I dont need to see anything i love become a core.

  • @TheGirlInGeekGlasses
    @TheGirlInGeekGlasses 10 месяцев назад +85

    Every day I practice gratitude for the fact I'm not on TikTok and able to see all this shit because it sounds exhausting lmao

  • @emiliepryor51
    @emiliepryor51 9 месяцев назад +14

    I’ve always been interested in the connection between euphemisms of health/nutrition and trends. For example, “blueberry milk” vs “light blue” might speak to our waning ability to get substantive nutrition while enjoying our lives. To combine the two in an aesthetic, I think, helps us FEEL like we’re doing both when in reality, we’re being entirely screwed.

    • @aventurette
      @aventurette 8 месяцев назад +5

      wait this is such a good point. access to fresh produce has become a status symbol, and flavored milks evoke japanese kawaii imagery as another status symbol (access to this "exotic", healthy/skinny culture). blueberry milk nails (and all similarly named trends) are a way to claim the status associated with healthy living, without needing the funds to actually pull it off
      ...god i hate late-stage capitalism

  • @tess9233
    @tess9233 10 месяцев назад +272

    as a regular young person outside of tiktok NONE of this is known to me lol it's honestly so crazy that these things become so popular as to influence businesses like Popeyes and I've never heard of them

    • @andyacosta2395
      @andyacosta2395 10 месяцев назад +20

      Literally, it makes me feel like a boomer

    • @elisanoro
      @elisanoro 10 месяцев назад

      ​@@andyacosta2395right? ✋️💀 I'm clinically online (tho just RUclips) and seeing all these things that are "trending" yet I have no idea they exist sure does make me feel old. Tho, ion mind being out of the loop. I've never had a craving to be in the "know" lol

    • @ritacastagna
      @ritacastagna 10 месяцев назад

      tiktok has the most vicious attention model of any app ever - they want u on the app as long as possible as often as possible, which means that people spend hours or days immersed in these topics without them ever moving to other apps or the real world!!! even if you're a relatively online person you can COMPLETELY miss these "huge" events bc they stay totally contained on tiktok

    • @magentafox1657
      @magentafox1657 10 месяцев назад +14

      Yeah I don't use tiktok or instagram and hearing about some of this is like peeking into a whole different world

    • @tess9233
      @tess9233 10 месяцев назад

      YES lol it does, glad I'm not alone@@andyacosta2395

  • @rocketmars27
    @rocketmars27 10 месяцев назад +230

    In my opinion micro trend from clothing has morphed into micro trends in makeup, particularly with makeup products. There’s always a new product that you need despite the product not very innovative in the first place and you probably have a similar product already. So instead of needing a new dress you absolutely need, it’s now a blush.

    • @thewonderlander1372
      @thewonderlander1372 10 месяцев назад +13

      (Haven’t finished the video yet but saw your comment but…) Yeah I see that especially with “influencers” saying OH YOU NEED THIS NEW BLUSH TO GET THE
      P E R F E C T NATURAL ~CLEAN GIRL~ DEWY LOOK.
      WEAR THIS NEW BLUSH TO LOOK BLURRED AND SNATCHED
      THIS BLUSH IS PERFECT FOR THE *LATTE* GIRL AESTHETIC
      X WAS M A D E FOR _insert whatever new trending aesthetic_
      And I’m like *b r u h* CHILL THE FUCK OUT I’ll just do the makeup I want and with what I can afford. I’m not going to *constantly* keep up with this and I don’t have to lmao. Despite what influencers and corporations are telling me.

  • @hermionedavis6420
    @hermionedavis6420 8 месяцев назад +90

    I remember the "types of girls" phenomenon being really strong schoolyard talk even before I was really on the internet- I remember being nine years old (2009) and feeling an identity crisis because I couldn't decide if I was a girly girl, a sporty girl, a goth girl or a tomboy. And if I couldn't choose then?? how could I be a girl?? wild

    • @mgd_artz
      @mgd_artz 6 месяцев назад +7

      i remember each year was different too - one year i would be deemed a “girly girl” then the next a “tomboy” by my peers. very wild that they cared so much about

    • @ftrsaliyf-zd4wk
      @ftrsaliyf-zd4wk 6 месяцев назад

      Love you styled like My Generation and how we grew up in your Videos

    • @danshakuimo
      @danshakuimo 6 месяцев назад +2

      I'm a guy and I still remember that, where all the girls had to have a "type". But for some reason the guys didn't.

  • @thatoldcrow
    @thatoldcrow 5 месяцев назад +6

    it's honestly hard sometimes while dating and trying to make friends, differentiating between who is just heavily going for a certain aesthetic or image and who is being themselves and interested in things genuinely.

  • @leaschrader7695
    @leaschrader7695 10 месяцев назад +259

    The biggest difference I have noticed as someone who wears lolita fashion (a Japanese fashion subculture) is that definitely a lot more people are aware of the style and on the internet it seems like more people wear it. But somehow this isn’t really reflected in our in-person meets. I feel like a lot of people wear subculture clothing only for social media now, which makes me kinda sad

    • @natesenft5376
      @natesenft5376 10 месяцев назад +9

      how does this even work? Do they buy clothes that they only wear online and just dress basic irl?

    • @corycianangel6321
      @corycianangel6321 10 месяцев назад +61

      @@natesenft5376In most cases, yes. The ones who do dress lolita all the time are called “lifestyle lolitas”. In my case, I only wear lolita occasionally because it’s just mostly not practical for the weather and you’ll get judged.

    • @ducky19991
      @ducky19991 10 месяцев назад

      @@natesenft5376with fast fashion it’s easy to buy a lot of crazy clothing just for photoshops even if you aren’t in the subculture or wear it out

    • @gisela_oliveira
      @gisela_oliveira 10 месяцев назад +38

      @@corycianangel6321 the impraticality of some styles is wath keeps me a "non-aesthetical" person, like, i don't have the time or patience to do makeup and dress nice every day, i just have a lot of trifthed clothes and I wear whatever when I go out. I can't be bother to chose a style and wear it every day, unless the style is "random core"

    • @leaschrader7695
      @leaschrader7695 10 месяцев назад +59

      @@natesenft5376 Lolita fashion is usually not intended for every day wear, because it has quite an upkeep with all the details. That’s why we meet up for teapartys or fashion walks! I have no problem with people just dressing up in their own home but it’s kinda sad that these occasions to dress up get somewhat lost :)

  • @juliannaremo5834
    @juliannaremo5834 10 месяцев назад +13

    One good overlap of aesthetic, subculture, and praxis is solarpunk! Most solarpunk spaces online and in person (at least the ones I've been in) really foster community, mutual aid, sustainability, all while simultaneously creating a very heterogenous aesthetic prioritizing eco-friendly things and creative mending

  • @totemtrace
    @totemtrace 10 месяцев назад +26

    I think it's worth to mention that I think most people who identify with an aesthetic group only do so in that digital space, and I rarely see it bleed into real life. Like they would buy the products, take pictures of it for their online platforms, but they look like everyone else in real life, or they actually rarely sport that aesthetic in real life. I see this in the UK anyway, US might be different. I think it is particularly more true with fashion aesthetics than it is for like home aesthetics, which does not seem to blow up as easily.

    • @aventurette
      @aventurette 8 месяцев назад +1

      this is a really good point as to why many of these aesthetics are distinct from subcultures. there was usually some sort of irl aesthetic commitment for a subculture - eg it's hard to hide scene rainbow feather bangs or a goth mohawk. additionally, these kids had to rep their respective groups as often as possible or else risk being labeled "posers". it's much easier to throw on a bimbocore dress in your room for tiktok & then change into your actual clothes before stepping outside. the only barrier to entry is financial; there's very little irl social risk involved

  • @julia230400
    @julia230400 10 месяцев назад +88

    I was browsing through a local goth/metal/punk shop and overheard a group of teenagers talking about if a piece of clothing fit the "rockstar girlfriend" aesthetic, felt weird

    • @sophie4228
      @sophie4228 9 месяцев назад +4

      totally get that
      sometimes I just want an outfit to put a vibe to me and portraying an aesthetic can be soo fun
      it's like being a character

    • @Thorenhard
      @Thorenhard 6 месяцев назад +4

      ​@@sophie4228 as a stand in for actually having a character?

  • @danibanez
    @danibanez 10 месяцев назад +167

    i'm a proud strawberry girl😭 while i know not many of these aesthetics/trends have a real community built within them, at least i'm happy that my experience has been a positive one and i've managed to find more strawberry friends to simply interact, chat, and show out little strawberry finds to! especially when said community ranges from teenagers to old ladies sharing their collection of a lifetime and such. I find it cute that something so small like a fruit can lead you to finding amazing people through style.

    • @sarahberney
      @sarahberney 10 месяцев назад +7

      💫 🍓💫

    • @RichielaurensIII
      @RichielaurensIII 10 месяцев назад +3

      I HAVE A BEADED STRAWBERRY FROM GUATEMALA AND IT WAS ONLY FIVE DOLLARS

    • @toriseiko3126
      @toriseiko3126 9 месяцев назад +3

      I have a friend named ichigo(: which means strawberry in Japanese. But it's so funny because she doesn't like strawberries 😂♡

    • @cm-yu6gu
      @cm-yu6gu 9 месяцев назад +1

      ​@@toriseiko3126that's such a cute name

  • @NShomebase
    @NShomebase 10 месяцев назад +7

    Thanks for the explanation, Mina. I gotta say as someone who's been listening to heavy music most of my life, it got very confusing seeing the "core" suffix start getting attached to fashion trends that nothing to do with breakdowns or blast beats.

  • @pinalina5600
    @pinalina5600 10 месяцев назад +6

    The algorithm is so boring. Like even on RUclips the "new to you " button just shows my FY page from last month... I want to have my thoughts challenged and I get so exited when a new RUclipsr goes viral. Your videos are super thought provoking and I love them. ❤️

  • @iheartravi
    @iheartravi 10 месяцев назад +347

    i will always always say that sticking to one aesthetic is so incredibly boring, we are human and we are multi dimensional for one aesthetic to be able encapsulate your whole personality is not possible!!!! be free from the shackles and wear any aesthetic u want imo

    • @thisusserisacat
      @thisusserisacat 10 месяцев назад +9

      And have cloths that you will never be using because it is not trendy . Congrats

    • @yuki._loves
      @yuki._loves 10 месяцев назад +2

      Your pfp is from that one Lamp Album cover!! I really love that album! I'm glad that I came across someone that also likes it ❤

    • @flamingaish
      @flamingaish 10 месяцев назад +2

      w lamp pfp

  • @mazzystarlight222
    @mazzystarlight222 10 месяцев назад +577

    OH MY GOD FINALLY someone mentions that modern “internet speak” is just AAVE half the time 😭 i cringe whenever someone calls it “tiktok language”

    • @dani-888
      @dani-888 10 месяцев назад +8

      !!!

    • @waldhexe7484
      @waldhexe7484 10 месяцев назад +9

      What does aave mean? Sorry, I'm not a native speaker.

    • @murple.purple
      @murple.purple 10 месяцев назад +69

      ​@@waldhexe7484 aave is short for African American Vernacular English.

    • @fraaci
      @fraaci 10 месяцев назад +2

      !!

    • @christophergreen9928
      @christophergreen9928 10 месяцев назад +30

      And AAVE is the PC way to refer to it. We still call it ebonics where I'm from ahaha.

  • @marianneshepherd6286
    @marianneshepherd6286 9 месяцев назад +20

    I remember in the late 90s when expensive brands started showing grunge looks on their runways. It was very ironic because for so many of the bands (including nirvana), they brought their clothes from second-hand shops because that's all they could afford.

  • @isabellebarrett1318
    @isabellebarrett1318 6 месяцев назад +24

    tbh on the girl-dinner thing, for me and a lot of other recovering ED sufferers, it has actually helped to break down some of the barrier to actually feeding ourselves. Far from encouraging my ED, it encourages me to eat *something*. Even if it's messy or "unhealthy" or doesn't really make sense together as a proper "meal". I can trick my brain into letting me eat by calling it Girl Dinner and stuffing a bunch of random things on a plate, rather than skipping meals bc the thought of having to prepare and cook and put together a meal is overwhelming and off putting. The more time I spend thinking about my food, the more likely those thoughts are to start spiraling into unhealthy ED territory. On bad days it really helps to just throw together a Girl Dinner from whatever I can find that seems moderately appetising and eat it without thinking about it too hard. It's helped me get my calories up and eat more often, even if the meals themselves aren't super big. I've been able to start reconnecting to my body's hunger signals and cravings after years of ignoring them. Seeing people bash it for encouraging EDs has been quite painful bc it's genuinely helped me and my friends so much, and frankly a LOT of the criticism has come from people who admit they've never struggled with it themselves. It just feels like another way people try to shame us for not functioning "normally"

    • @szczypawa
      @szczypawa 4 месяца назад +2

      Yeah when it comes to getting over struggles sometimes a very specific personal method that seems to work pops up, which would sound odd if you were to explain it to someone, but what matters is that it helps. Good luck on your journey dealing with erectile dysfunciton

  • @morganism3004
    @morganism3004 10 месяцев назад +287

    I literally wrote my college essay on the history of aesthetics and subcultures and why they exist and matter so much😂

    • @cerysrotondo1052
      @cerysrotondo1052 10 месяцев назад +6

      can I read it haha

    • @fcolobong
      @fcolobong 10 месяцев назад +3

      Same may i read ittt

    • @geniusonyeo
      @geniusonyeo 10 месяцев назад +2

      Would you mind sending us the link to read your essay, please? I'm very interested ☺️

    • @sircroissant9463
      @sircroissant9463 10 месяцев назад +1

      I'd love to read it

    • @michelleguerrero4532
      @michelleguerrero4532 10 месяцев назад +2

      share the doc lmaoo

  • @MONARCH_FLIES
    @MONARCH_FLIES 10 месяцев назад +144

    After realizing that I didn’t fit a single aesthetic- my vibes were all over the place, just like any average human- me and my friends made up “mecore” which is just… you. It’s literally just you, that’s it, that’s the vibe. No matter what ur feeling or wearing or consuming or however u show up, you always fit into mecore

    • @yarakanaan5220
      @yarakanaan5220 10 месяцев назад +7

      This is so cute

    • @cm-yu6gu
      @cm-yu6gu 9 месяцев назад +7

      Omg I fucking love that
      Me core ❤
      Edit: literally I am letting that term marinate in my mind. Ofc I know what it's like to just do you and find your own personal style, but something about defning it as 'mecore' is really solidifying and beautiful

    • @krisacheva
      @krisacheva 9 месяцев назад +1

      literally, people are simulating LIVING and it's scary ah 😳

    • @lainiwakura6876
      @lainiwakura6876 9 месяцев назад +1

      i do this with myself but just.. with my name. its cooler that way i feel

  • @nataliaceleste615
    @nataliaceleste615 10 месяцев назад +1

    your video essays are always so enjoyable to watch, i love your personal presentation and reporting style it literally feels like we’re friends. love u mina, keep it up ♡

  • @emelial.6251
    @emelial.6251 4 месяца назад

    This is the first video I’ve watched of yours, and I am honestly thrilled to see such a great breakdown of something I’ve been trying to put into words for so long! can’t wait to watch more of your stuff!

  • @thescarediest
    @thescarediest 10 месяцев назад +80

    Omg Vaporwave being inspired by Karl Marx is not what I expected to learn today 🤣

  • @Iuvkrssy
    @Iuvkrssy 10 месяцев назад +84

    Thank you so much for the solidarity in mentioning a lot of things reduced to internet talk and streetwear is black/black gay culture

  • @arlo4815
    @arlo4815 9 месяцев назад +3

    i just have to say Mina, this may just be your best and most captivating vid yet! i was so sad when the video ended and i really enjoyed listening to your research!!

  • @mirandaclark_
    @mirandaclark_ 10 месяцев назад +5

    I dyed my hair green/blue for seapunk back in 2016. I've tried lots of aesthetics...art hoe, health goth... I didn't even realise they had names. Current fav is solarpunk 🌞 🌿 I think it's more than a look, it's a meeting point to dream and create a beautiful and fair future

  • @Emma-tf9jg
    @Emma-tf9jg 10 месяцев назад +80

    mina the FIT!!! the HAIR!! your content is always thoughtful and worth complimenting but we must acknowledge the look

  • @specialj67
    @specialj67 10 месяцев назад +13

    The older I get (I’m 39), the more I appreciate that adage “everything old is new again”. Nothing about the current popular aesthetics is really that new-everything humans create is always in conversation with or referencing something that came before. We’re just people peopling, doing what we do as a social species.

  • @arianesiebel6659
    @arianesiebel6659 10 месяцев назад +1

    this was yet again sooo well researched, academic queen!! really answered a lot of my questions around the topic!

  • @_whoisannie
    @_whoisannie 9 месяцев назад +5

    I think that a lot of this applies mostly to online spaces and contexts that are mainly "dictated" by online discourse and culture. as much as we live in a digitalised world nowadays, a lot of things still translate and are seen are rebellious, transgressive or niche when you step out in "real life". a lot of people are still seen as alternative and out of the mainstream/ordinary "outside", even though they might've just been reproducing a style that was commodified online.

  • @demonesx
    @demonesx 10 месяцев назад +509

    I always thought it was funny that when I was in middle school, most people were like “don’t label me.” But now people can’t function without being a “gothic vampire water fairy.”

    • @luanasilva7341
      @luanasilva7341 10 месяцев назад +39

      If it's enjoyable to them, so what?
      Metal heads make their whole personality about liking metal, poeple never really mentioned it. But a girl enjoys it, woo

    • @Shirumoon
      @Shirumoon 10 месяцев назад +91

      @@luanasilva7341 Do metal heads though? They like the music, the community and yes, perhaps the aesthetic. But OG subcultures were about community first and foremost and that is completely lacking in modern aesthetics which center around shallowness, materialism and who has the most likes. A goth or metal head often sticks with their preferred music/subculture for decades whereas these microtrends are out after max. a year. You can't tell me both are the same. People can absolutely have fashion-y hobbies, I did too with J-Fashion back in the 2010s but let's not pretend it's not simply (often unsustainable) consumerism. And consumerism can and should be criticized to there you have an answer to "so what".

    • @jasperjazzie
      @jasperjazzie 10 месяцев назад +13

      @@luanasilva7341 honestly i agree, idk why people get so up in arms about people simply enjoying fitting into an aesthetic, sure it's fine if you don't want to, but also why does it bother some people so much, if you're genuinely happy fitting into an aesthetic and don't feel like you have to fit into it, good for you, i'm happy for you that you found your thing!
      i feel like it's just the thing to hate anything that gen z does at this point and it's sad, nobody cared until gen z started doing it and using the word "core" now it's a huge problem apparently

    • @annierminx
      @annierminx 9 месяцев назад +5

      @@jasperjazzie no one even said it's a whole problem?, and also, it's because subcultures always had a bit more than just visuals to them. Sure, fashion was a huge part in most of them, lolita for example, but not in such an unfullfilling and limited way

    • @annierminx
      @annierminx 9 месяцев назад +14

      @@luanasilva7341 It's funny to me that not only you disregard the fact that metal heads are a subculture that's simply based on music, while you also say it in a way that implies that women aren't metal heads :)

  • @charlotteebea
    @charlotteebea 10 месяцев назад +843

    can we appreciate Mina's style?

  • @pinkcowplant
    @pinkcowplant 7 месяцев назад

    Thank you for this video Mina! I used this video as a source for a presentation on personal style in the age of the internet for college and it was so helpful in that!! Thank you for creating thought provoking pieces of media, I look forward to every upload!

  • @CrookedPineMotionPictures
    @CrookedPineMotionPictures 10 месяцев назад +1

    This was an awesome video essay. I loved hearing the different perspectives and diving into current examples.

  • @FritziWagenrad
    @FritziWagenrad 10 месяцев назад +144

    As someone who doesn’t use tiktok, instagram etc. it’s wonderful to get updated about what’s going on on all these platforms. You deliver a compact yet detailed summary that is very well researched and presented. Thank you for your content!🙌🏻
    Plus I honestly laughed out loud about the term „onion girl“. Sounds absurd to me😄

    • @cm-yu6gu
      @cm-yu6gu 9 месяцев назад +17

      Sameeeee
      Tiktok is the thing where I feel like I am completely missing out and completely NOT missing out on anything by not having it at the same time
      I feel uneducated on all these internet trends and digital culture, but then I feel so fulfilled and happy I don't have it at the same time like no thank you lol

    • @vivianloney
      @vivianloney 8 месяцев назад

      I use these parts of the internet but don't get sent this microtrend stuff by the algorithms, I think because I don't buy anything. I've never had money in my life to follow trends even if I wanted to. I also think I live in an area that doesn't have a ton of money in general so you don't see as many people here following trends- most people are dressed in things from Walmart, Marshalls, and the thrift store. The whole part on aesthetics crossing over into fast fashion was very interesting to me, it's something I would've never even thought about as it just doesn't exist in my day to day.

  • @annavonrossum9192
    @annavonrossum9192 10 месяцев назад +114

    Not on tik tok but I have “indulged” in “aesthetics” as a form of escapism for several years. Mainly the “Fall” or “cozy-spooky” aesthetic which includes autumn landscapes, scented candles, coffee/tea, pumpkins, and watching Hocus-Pocus. It’s been a form of escapism from these hotter dryer smoke-fire summers.

    • @taylorknowles2567
      @taylorknowles2567 9 месяцев назад +2

      me too !! I really only like the seasonal-specific ones ? Only thing I’ve actually bought “from” tiktok over 3ish yrs is a milk frother (still works & obsessed) bc I wanted more warm drinks 🤷‍♀️

    • @courtneycherry5582
      @courtneycherry5582 8 месяцев назад +2

      With companies pushing Christmas earlier and earlier you bet I celebrate spooky season. 🎉😂

    • @viciouslady1340
      @viciouslady1340 6 месяцев назад

      Isnt that just normal living? Which is wonderful in itself

  • @annasabs2600
    @annasabs2600 10 месяцев назад +2

    Aside from this comprehensive video essay, THAT DRESS IS STUNNING! And you, Mina Le, is also stunning with it.

  • @deathsheadhawkmoths
    @deathsheadhawkmoths 10 месяцев назад +62

    when i saw the "girl dinner" video i just thought it was a comedic representation of an extremely relatable experience i would never have thought to put into words. once when my grandma was recovering from a surgery i was at her house taking care of her, and she asked me to microwave her a plate of chips with shredded cheese and pizza sauce, and to make one for myself while i was at it. i thought it was kind of sweet that my grandma, who i'm used to seeing cook big meals for a big family, had a favorite snack-y meal that she liked to make just for herself, and that she wanted to share that with me. elderly women and teenage girls have so many shared experiences!! girl dinner is a generational truth lol and it's just one of many very silly experiences of girlhood that i find comforting 🫶

    • @sweetembrace6706
      @sweetembrace6706 7 месяцев назад +1

      but how is that sweet? thats "women feel compelled to make real, varied and balanced food for their entire families, while eating as low calorie and low effort for themselves" ?

    • @deathsheadhawkmoths
      @deathsheadhawkmoths 7 месяцев назад +9

      @sweetembrace6706 her societal obligation to put effort into meals for everyone else sucks-- seeing her having a moment outside of that obligation where she can make something just for herself that isn't fancy but it's her absolute favorite thing left an impression on me, because it's such a personal and vulnerable moment. it made me happy to see her just being herself outside of that societal gendered obligation, you know, not being a wife or mom or grandma but just being a person (a girl if you will). sorry if i'm not expressing myself well, it's hard to translate my thoughts into words 😭

  • @PunchDrunkPrincess
    @PunchDrunkPrincess 9 месяцев назад +1

    this channel is the sole way i interact with fashion and trends beyond fashion dolls which i enjoy and collect. i'm not into fashion/make up/etc myself (never have been. pure grunge goblin since birth). but i watch your videos out of curiosity like a detached anthropologist. i enjoy them! i did not know a single thing you mentioned past the definition of 'core' which i picked up from tumblr. some themes you brought up in your cruella video sit in the back of my mind and i feel like this is a good sort of sequel to it. it really solidifies the idea in my head that the only true anti-establishment fashion choice is to grab some practical basic clothes and wear them until they fall apart in your hands. lets start this trend and trick these companies into selling good quality, basic clothing that lasts forever. i will call it bore-core. all this is to say no i dont know what blueberry milk blue is but it sounds just as silly as all the other stuff. tomato girl......

  • @nightxgoat
    @nightxgoat 10 месяцев назад +73

    My advice to people looking to break out of the aesthetic subculture/microtrend cycle is to basically come up with your own by identifying your personal style. Take a look at the trends and aesthetics you've liked most in the past, and the pieces you've worn the longest or enjoyed wearing the most, and try to find some shared characteristics. It helps to give it a fun name :) I came up with the term Swamp Goth for the way I dressed in the early 2010s and it's still pretty accurate. When you have a good idea of the big-picture things you gravitate towards like colour pallettes, sillhouettes and general vibes then it gets easier to maintain a wardrobe and still keep current with macro trends (ex. swapping skinny jeans for loose fit) without completely rebranding yourself every 6 months.

    • @angie81190
      @angie81190 10 месяцев назад +1

      Swamp Goth reminds of that witch in American Horror Story (season Coven) that lived in the swamp. She was mu favourite character 😊

    • @samanthakim5035
      @samanthakim5035 10 месяцев назад

      I'm still trying to find my style, and watching some tips here helps me

    • @partiellementecreme
      @partiellementecreme 10 месяцев назад +1

      This is what everyone has always done as we’ve outgrown our early 20s and matured into the person we’re gonna be, except we usually don’t try to name it. It’s just being yourself.

    • @cm-yu6gu
      @cm-yu6gu 9 месяцев назад

      So basically make your own Microtrend lol

    • @nightxgoat
      @nightxgoat 9 месяцев назад +1

      @@cm-yu6gu yeah but the idea is to wear things you genuinely like so you don't feel the need to abandon it for the new thing every 4 months

  • @victoriamilly2796
    @victoriamilly2796 10 месяцев назад +75

    Having to be a teen right now on TikTok seems overly stressful. I’m so glad I was able to find my personal style, voice, and interests before. it seems like there’s this force of all different types of aesthetics on TikTok and as a girl you have to pick one or constantly reinvent yourself until you find the perfect aesthetic. Meanwhile, I think it’s just a trap for girls because there’s no way one person can fit into one box, their entire life and slap a pretty sticker on it. It just continues to set unrealistic expectations for young women.

    • @michelleguerrero4532
      @michelleguerrero4532 10 месяцев назад +3

      omg for sure, I also think about all the younger kids and how i've seen little girls follow these trends and how messed up it will probably be for them thinking that's what they need to do :( just breaks my heart because if it's giving teens whiplash, i can't imagine how startled a younger audience is taking in all of this kind of influence at once

    • @RabGreesy
      @RabGreesy 9 месяцев назад

      I mean in my personal experiences I did connect with certain aesthetics and it certainly changed my life for the better, but I could understand how someone didn’t want to relate to any of them and have to choose because of social or peer pressure

    • @victoriamilly2796
      @victoriamilly2796 9 месяцев назад

      @@aofmual I mean people dress from time periods like 1780s, 1880s, etc. so why can't they do 1980s. At this point that was 40 years ago and the trend cycle is about average 20 years, it makes sense that it's back. I've seen older people love it when they run into younger people dressed in 1940s even though it's very clear they were not alive during that time period. If someone appreciates the styles of a certain era, they can dress like that as a personal style. There are some wonderful historically dressed youtubers out there. Although the one difference I will agree on, with more recent decades like the 80s and 90s, we see that popularity with more fashion trends for short periods of time rather than people passionate about fashion history.

  • @st00bie83
    @st00bie83 9 месяцев назад +2

    this dress you’re wearing is so beautiful it suits you very much! also great video as always ❤

  • @grazzisilveira
    @grazzisilveira 2 месяца назад

    I discovered your channel yesterday by another fashion youtuber recommendation and i’m literally LOVING your content.
    “Trends over tribes” is SOOO REAL!

  • @TheAncientMariner09
    @TheAncientMariner09 10 месяцев назад +51

    Coming from the time when subcultures were the thing, not aesthetic (was big into goth, and you had to know the music not just the fashion) I still approach fashion with a subculture mindset. Now I'm big into cottagecore and vintage, and it matches my lifestyle and interests. I don't know, I just like the idea of my fashion choices being somewhat representative of my life and values.

  • @aspiringbeamoflight7047
    @aspiringbeamoflight7047 10 месяцев назад +78

    I like the "idea" of an aesthetic but when it comes to actually incorporating a specific aesthetic into my daily fashion routine its too time consuming and not very cost effective. So i usually stick to whatever ive in my wardrobe.

    • @KushKiki
      @KushKiki 10 месяцев назад +8

      I agree - I find aesthetics are a good way to brainstorm outfits based on what I already own.

  • @alysandell
    @alysandell 9 месяцев назад

    Wow, I think about this stuff a lot but don’t have the words for it. You express it so eloquently and it makes sense. I love your videos.

  • @kyrashotwell
    @kyrashotwell 7 месяцев назад

    your channel is perfect everything i’ve been looking for !!! everything i have questions about or interest in !!!!! the thumbnails !!!!! and i’m being educated !!!!!

  • @bananitatropical
    @bananitatropical 10 месяцев назад +64

    I'm crying at the Popeye's Girl Dinner promotion because I have literally survived on side dishes well before Girl Dinner was even a thought. I think its so funny bc truuuuue

    • @wawaicedcoffee
      @wawaicedcoffee 10 месяцев назад +31

      I think that’s why Girl Dinner became such a trend though, because so many of us were already doing it then had a moment of “wait you too?” and gave it a name

    • @gracerichards3920
      @gracerichards3920 10 месяцев назад +13

      A lot of Brits (myself included) becoming enraged by our beloved 'picky tea' being rebranded as girl dinner 😂

    • @Katie___
      @Katie___ 10 месяцев назад +5

      At Cracker Barrel, it was called the country vegetable plate! Mostly side dishes containing meat available.

    • @mperezmcfinn2511
      @mperezmcfinn2511 10 месяцев назад

      It's funny because it's so unapologetically shameless. I swear, you can't have shit for more than two seconds before some gotdamned corporation tries to monetize it.

    • @enVschat
      @enVschat 10 месяцев назад +1

      I have a lot of digestive issues that make it hard to eat at a lot of places but sides are usually my go to.

  • @tj28308
    @tj28308 10 месяцев назад +31

    I agree, Mina. I feel that during the pandemic, these aesthetics were almost being shoved in my face by dominating my feed and being adopted by my peers. It was almost as if my fighting my depression and financial difficulties while trying to survive the pandemic was never enough, and that I should have prepared healthier meals, done yoga, acquired new skills, been more productive, shedded some weight, glowed up, etc. What a rachet world!

  • @peytonduncan7389
    @peytonduncan7389 9 месяцев назад +3

    Mina, this makeup, the hair and dress on you is everythinggg, you look so beautiful 😍😊

  • @nathaliej3768
    @nathaliej3768 10 месяцев назад +4

    Earlier this year I read “This side of paradise” by F. Scott Fitzgerald and it really resonated with me. It’s a bit of a weird read but in a way, the unstructured structure of the novel reflects the time it was written in… a tumultuous and uncertain and apocalyptic feeling time such as our own. He also explores the theme of trends and subcultures and belonging and damn. I didn’t know I needed to read this book and I’m so glad I did. 100 years ago, young people were struggling with very similar things and in a weird way it was comforting.

  • @thirstyforlaundrydetergent9664
    @thirstyforlaundrydetergent9664 10 месяцев назад +130

    We used to call people who do stuff only for the aesthetic "posers" back in the day

    • @morgeduid
      @morgeduid 10 месяцев назад +24

      as a girl growing up i felt like i had to justify liking things constantly and would be called a 'poser' just for expressing my interests and hobbies (whether by doing the things, wearing certain clothes, or talking about things i like) so i feel like ppl who used the word 'poser' like that were really judgemental and harsh and caused already shy kids like me to withdraw even more. just sayin

    • @kaseyleigh4924
      @kaseyleigh4924 10 месяцев назад +10

      @@morgeduid I think it depends on how it's being used. Like I wouldn't say someone wearing a Metallica shirt without knowing them is a poser, but I would definitely consider someone who calls themself "punk" but doesn't believe in the movement a poser tho.

    • @morgeduid
      @morgeduid 10 месяцев назад

      @@kaseyleigh4924 that's valid but I feel like people make snap judgements most of the time. it makes it that much harder to find spaces where u feel like u belong

    • @ninaandsimone3854
      @ninaandsimone3854 10 месяцев назад +2

      yeah lmao that's called Gatekeeping. Subcultures aren't only musical or literary, they can be about many things &and people get into them for many reasons

    • @aspannas
      @aspannas 9 месяцев назад +3

      @@kaseyleigh4924 I mean same, but I'd also judge the person wearing a band shirt without knowing them. It's always so disappointing finding out they don't even know who they are when you think you've found someone who also likes them, it used to be a way to spot each other because it's literal merchandise lol

  • @freedompancakes301
    @freedompancakes301 10 месяцев назад +37

    The beauty of aesthetics is that they can serve as guidelines that help you find a look you like. I think the main problems come when people make aesthetics fundamental to their identity which keeps them from finding their specific style or dressing outside of the aesthetic.
    Personally I like soft and chic aesthetics like Mermaidcore, cottagecore, and Barbiecore.

  • @zoettesy9676
    @zoettesy9676 10 месяцев назад

    I love your video as always, it’s always nice to listen to you dissect a particular topic which I wouldn’t have cared about in detail whilst I do my chores. Congrats for trending!

  • @chonitosbonitos
    @chonitosbonitos 9 месяцев назад +2

    This is my new favorite video of yours, actually is a topic i was question myself as a Lolita (Lolita fashion), i remember that the fashion had an enormous community, so many activities, brands, and new people on their way to be part of and it was beautiful finding communities around the world. Nowadays i see in some aesthetics (coquette, balletcore, e-girl) elements of Lolita fashion beings used as part of their closets, in mi pov these isn’t at all bad,they just don’t appreciate the quality of textiles, all the process behind the create these unique pieces and yes! you can find the replica on famous fast fashion brands. It just hits different like the only proposed to be part of an aesthetic is just to fit, while (in my case Lolita) it was a challenging to wear it in public and a lot of learning of the background and anatomy of what composed the fashion.

  • @kazehayaswitch3798
    @kazehayaswitch3798 10 месяцев назад +16

    Mina, you gorgeous girl!
    My problem with genz with -core and trends is often it's not their true lifestyle but it's performative to appeal to "audiences" because their life is curated for social media platforms. I'm all about exploring options because that's how we find our personal style but to some either they're very lost and just do anything to fit in or they just do it for algorithm.
    Once, I had dinner at McDonald's and there's 2 girls beside me that ordered Sundae Fries and they ofc documented eating it for tiktok saying how delicious it is (in AVE slangs, typical behaviour) but then few secs after, off-camera, they just ate it separately, they obviously didnt enjoy the combo taste.