Personal Branding 101 Career Center Psikologi UGM

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  • Опубликовано: 12 сен 2024

Комментарии • 1

  • @CimolOk-nz5yj
    @CimolOk-nz5yj 8 месяцев назад +1

    🎯 Key Takeaways for quick navigation:
    00:00 📚 *Introduction to Personal Branding*
    - Introduction to the personal branding session,
    - Presenter Matias Pomoso introduces the topic and welcomes participants.
    01:14 🗣️ *Participant Engagement*
    - Engaging with participants and setting a relaxed atmosphere,
    - Acknowledging attendees, discussing current activities and setting a casual tone for the seminar.
    03:27 🎤 *Speaker Introduction*
    - Introduction of the special guest speaker for personal branding,
    - Discussing the importance of focusing on the session despite other activities.
    06:05 🧠 *Types of Seminar Participants*
    - Discussion about the different types of participants in seminars and training,
    - Identifying and describing various attendee personalities like learners, compelled attendees, tourists, and disruptors.
    09:10 📸 *Pre-session Activities*
    - Preparing for the main session with interactive activities,
    - Group photo session with participants and acknowledgment of new joiners.
    12:03 💡 *Keynote Speech Introduction*
    - Introduction by Ardian Rahman Affandi setting the context for the seminar,
    - Emphasizing the importance of personal branding in professional growth.
    15:00 🌟 *Guest Speaker's Background*
    - Presentation of the guest speaker's credentials and experiences,
    - Discussing the speaker's journey from working in corporations to establishing a consulting firm.
    18:04 🖋️ *Personal Branding Presentation Start*
    - Flavia Sungkit begins her presentation on personal branding,
    - Initial discussion about understanding personal branding and its importance.
    22:06 💬 *Understanding Personal Branding*
    - Exploring the concept of personal branding and its impact,
    - Flavia Sungkit asks participants to share their thoughts on personal branding.
    27:05 🤔 *Personal Branding Elements*
    - Detailing the elements of personal branding: recognition, memory, and storytelling,
    - Discussing how personal stories enhance personal branding.
    34:32 🛠️ *Building Your Personal Brand Story*
    - Guidance on developing a personal story for brand building,
    - Flavia Sungkit shares techniques for effective storytelling in personal branding.
    41:06 🎯 *Identifying Personal Brand Values*
    - Identifying personal values and principles to shape your brand,
    - Using personal values as a foundation for building a unique brand.
    47:00 🔍 *Exploring Self through Ikigai*
    - Using the Ikigai framework to discover personal brand elements,
    - Exploring passions, skills, market needs, and world contributions for personal branding.
    56:02 🌐 *Utilizing Social Media for Branding*
    - Discussing the importance of social media in personal branding,
    - Tips on how to effectively use social media platforms for brand building.
    01:04:08 💪 *Impact of Performance on Branding*
    - Discussing the relationship between personal performance and brand credibility,
    - Sharing personal experiences and how delivering value contributes to personal branding.
    01:09:25 🌟 *Unique Selling Proposition (USP) in Branding*
    - Identifying and emphasizing one's unique selling proposition in personal branding,
    - Discussing the importance of maintaining authenticity and aligning with personal values.
    01:13:16 🤝 *Balancing Professional and Personal Life in Branding*
    - Finding a balance between sharing professional achievements and personal life in personal branding,
    - Emphasizing the need for maintaining boundaries and respecting others on social media.
    01:14:10 🌐 *Social Media Influence on Personal Branding*
    - The impact of social media on personal branding,
    - Advising against focusing solely on likes and comments, emphasizing the importance of value in posts.
    01:15:25 🚫 *Overcoming Insecurities in Personal Branding*
    - Addressing the fear of public opinion in personal branding,
    - Encouraging participants to overcome insecurities and start building their personal brand.
    01:17:06 📝 *Practical Steps for Personal Branding*
    - Discussing practical steps to initiate personal branding,
    - Suggesting activities like sharing seminar learnings on social media and updating professional experiences.
    01:19:20 🔍 *Q&A Session on Personal Branding*
    - Opening a question-and-answer session,
    - Discussing various aspects of personal branding and answering participants' queries.
    01:23:03 🎲 *Intermission with a Game*
    - A brief intermission with an interactive game,
    - Engaging participants in a fun activity to refresh before continuing the session.
    01:26:21 🤝 *Continuing Q&A on Personal Branding*
    - Resuming the Q&A session on personal branding,
    - Addressing more complex questions about maintaining consistency in personal branding amidst changing job roles or goals.
    01:39:07 🔄 *Discussing the Relationship Between Self-Concept and Personal Branding*
    - Exploring how personal branding relates to one's self-concept,
    - Discussing the importance of authenticity and how to balance personal branding with professional demands.
    01:52:03 🏁 *Concluding the Personal Branding Seminar*
    - Summarizing key points from the personal branding seminar,
    - Emphasizing the importance of starting small and utilizing personal branding as a toolfor professional advancement.
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