The 3 P's of Revenue Growth: People, Process, Product

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  • Опубликовано: 17 май 2015
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    On today’s episode of the SBI Sales and Marketing Video Podcast, we delve into the most important aspects of promoting revenue growth. Visit bit.ly/6stepgrowth to follow along at home.
    02:37 90 days to increase sales - what steps to take
    03:30 Evaluating your sales team for effectiveness
    07:32 Developing a buyer-led sales process
    09:26 Investigating your customers’ buying process to increase sales
    10:33 Marrying your product strategy to your sales training
    14:05 Continue to increase revenue in year two of your transformation
    20:43 Strong leadership is vital to increasing revenue growth
    27:31 An action plan to revitalize your sales process
    31:44 Why getting a few sales wins immediately is important
    34:23 Mistakes to avoid at all costs
    SBI Sales and Marketing Video Podcast Episode Summary:
    On today’s episode, Greg Alexander, CEO of SBI and host of the show, sits down with Joe Vitalone, the executive vice-president and president of Mitel Networks, to discuss his methods for promoting new revenue growth in a flagging sales team.
    We begin with the steps to evaluate your sales team for sales effectiveness, which should take place in the first 90 days. Evaluating the sales team can reveal the biggest strengths or weaknesses of the sales process.
    Next, we evaluate the buyer as an aspect of the product strategy. In order to increase revenue growth, it is important to discover how, when and why your buyer buys, and shift your product strategy off the seller and to the buyer. A vital part of this process includes integrating new processes with your trainings, in order to properly equip your team to sell.
    Finally, we examine how to move into year two of your transformation and to continue to increase revenue by building upon your achievements from the first year. We also examine the most important steps to remember when developing a plan to increase revenue growth, and pitfalls to avoid.
    Ready to Make Your Number?
    If you want a copy of the workbook mentioned in this video, go to SalesBenchmarkIndex.com/2016 report to see the details of our six step revenue growth method, which covers market research, corporate strategy, product strategy, marketing strategy, sales strategy and talent strategy. If you want to have one of SBI’s seasoned sales and marketing consultants help you implement our revenue growth strategy in your organization, let us know at salesbenchmarkindex.com/conta....

Комментарии • 16

  • @phiwe9280
    @phiwe9280 4 года назад +4

    All the way from South Africa, I've got to say, that was a rich and very insightful guest (Joe). Thanks so much for the channel, as Rehoboth Advisory we are sure to generate a lot of revenue from this.

  • @brucehicks5817
    @brucehicks5817 2 года назад +2

    Sad I'm just now seeing this. This was an abundance of knowledge.

  • @regenmakerconsulting9058
    @regenmakerconsulting9058 9 лет назад +3

    Great insights from Joe (congratulations) and thanks Greg for sharing such great talent. / Roger

  • @deepakpruthy5853
    @deepakpruthy5853 2 года назад +1

    Wow..such incisive insights. Started watching SBI channel a week back and i bloody binge on it. I am from India. Hey do you have SBI network in Indai

  • @carlaknights7552
    @carlaknights7552 3 года назад

    Giving Back is critical!

  • @jingwu8461
    @jingwu8461 5 лет назад +1

    Thank you. Very valuable

  • @SalesCoachWorld
    @SalesCoachWorld 9 лет назад

    Great video, Greg

  • @JaySmurkzTV
    @JaySmurkzTV 3 года назад

    Really good discussion!

  • @palomatokio
    @palomatokio 4 года назад +2

    Where's Marcus?

  • @joshuapeck8850
    @joshuapeck8850 7 лет назад +2

    That was awesome, thank you.

  • @goodfellabeats
    @goodfellabeats 7 лет назад +2

    Excellent insight.

  • @HI_Royalty
    @HI_Royalty 4 года назад

    You hippies are sipping on that love juice ✌🏽😽

  • @quandovoceleroscomentarios9622
    @quandovoceleroscomentarios9622 6 лет назад +3

    No lemons, no 3Ps

  • @bernhardHenryPoitevien
    @bernhardHenryPoitevien 3 года назад +1

    Very insightful, inspiring and simply well explained! Thanks for sharing Joe and Greg.
    Check us out as well: "International Association of Moringa"