The FUTURE of the Real Estate Industry that NO ONE ELSE is Talking About

I recently got the opportunity to share my real estate story at the Momentum Conference about how I was able to grow my realty team and become the #1 real estate agent within the world. I was still in production until around 2018 and loved my time as an agent out in the field. However, my focus started shifting that year. I noticed that it was becoming more and more difficult to stay in front of consumers if you didn’t already have a great relationship with their lender. I took this problem and framed JMG around solving it.
The purchasing side used to not be as prominent as it is now within this space. However, these big lending institutions still needed a strong referral agent network even a few years ago. They didn't want to get cut out of a deal once they found their own agent who would then recommend using their contacts instead of working with them. Partnering with them instead was a win-win for both the agent and lender, though a lot of agents in Tucson thought otherwise when I first tried breaking into that market ;).
My focus was solely on having the best possible closing ratios within this niche. If I could outperform the big-name brokerages, I trusted that our partners would be willing to send us more business and they did. It got easier as it went on since we started making a name for ourselves. Our referrals, not leads, is what provided the value for agents to join. Most of our partners are now closed, meaning that our company is the only place where you can receive these high-quality referrals.
You can start building out this same model locally on your own as well! For example, I brought on a local apartment complex by bringing this idea to them and they weren’t even considering it before. Finding a local charity, company or organization that you can establish a relationship with will pay dividends in the long run. Our agents have had their best years to date with us, but they have to be willing to grind on the less glamorous deals in return. We have a minimum that we’ll pay so they still get a fair enough deal on the ones no one wants to work, but they have to be willing to put in the work on them to still get those high-end referrals. The high ticket price ones will average them out anyways.
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[@GoFast865]

Amazing. I’m going to register for a call to explore opportunities with your brokerage.

[@LivinginRaleigh]

Very informative and innovative thinking. Thank you!

[@JasonMitchellCoaching]

Glad it was helpful!

[@nancymeek5622]

Excellent info as usual!

[@JasonMitchellCoaching]

Thanks Nancy!

[@highstaterealty]

thank you for sharing these ideas

[@JasonMitchellCoaching]

You're most welcome!