PAST, PRESENT & FUTURE I LLADRÓ

PAST: From a small workshop to the wide world
Passion for porcelain gradually forged a legacy now recognized and appreciated around the world. Lladró went from making its creations in a humble workshop at the family home of the three founding Lladró brothers to opening its first factory in 1958 and then, in 1969, laying the foundations to what would become Lladró’s only factory in the world, The City of Porcelain.
Artistic porcelain became part of the everyday lives of countless homes, which found in Lladró porcelain a unique and universal language able to reflect a wide range of emotions and sentiments.
PRESENT: Breaking molds
The values that made Lladró great since its beginnings are still part of its essence today. A journey through the fascinating process of handcrafted elaboration, divided into two phases: the creative development, and the execution in porcelain.
Scene by scene, Lladró demonstrates its commitment with excellence and with innovation, and also its focus on sustainability and human values.
FUTURE: An exciting journey into the unknown
Porcelain possesses a rich trove of secrets and emotions, and Lladró’s mission is to reveal and safeguard these treasures forever. The story of the brand, far from fading, shines even more brightly and with renewed vitality.
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