Questions? Let me know in the comments happy to discuss. 💡 Also, if you want to learn how to systematically scale your startup without ending up as one of the 90% of startups that fail, check out my free training webinar ⇒ www.ericandrewsstartups.com/financeforstartups
Hey Eric, I found your channel a few weeks ago when I joined my first job in a startup in a business role. This channel has really helped me alot to expand my knowledge across business functions. What I really like is you do it hands on and not just talk about stuff which one should do. It is really an underrated channel for startup folks. Thank you for this.
My job as a digital marketer (all rounder) sometimes makes me confused about what to do especially performance marketer. Idk how your channel come into my home, and it's helped me a lot! Please continue to make this typical content, Eric!
Hey Eric You are a genius the performance marketing playlist that you have provided is gold mine. Please keep making more of it It will help us in our job as a performance marketer
@@eric_andrews ☺️ A quick one Eric, could you please guide on how to secure an entry role on performance and marketing manager. On how to create a resumé and CV. I look forward to your response. Thank you
One of my friend did recommend me your channel, and this video is the one that make me sub your channel and will try hard for every videos you have. you have awsome works here!!
Hi Eric, just want to say Can u build a Startup Financial Model for EV ( Electric vehicle) co and Renewable Energy co for Solar may be, because this kind of startups will be dominant in future
Hi Eric 👋 For the spend goal, do you have threshold to protect the unit economics? Example: 30% max for Marketing Spend, Fulfillment 10%, COGS, 30%, etc.
Yes that's exactly how you should be thinking about it except the target should be a CAC not a % of revenue! If you were going to do the full analysis, the CAC should be set based on your LTV. The thing is your LTV can change quite a lot over time depending on if your margins change, you implement new recurring revenue streams (like subscriptions), expand AOV, etc. So CAC is honestly a better place to set the targets of a business than the % of revenue. That said, that is in a perfect world. A lot of times the best you'll get is a flat $X amount or a % of revenue if you are a marketer!
Eric thanx for your special and great content, i just want to ask you if you have a special paid courses, marketing consultant or what are the best resource i can check it to learn more about it
You are very welcome thanks for the kind words! At this time my only paid program is focused on finance for startups (although we do have a lot of marketers that join specifically to understand more about unit economics, LTV, CAC, growth)...feel free to take a look at the info page if that sounds interesting www.ericandrewsstartups.com/finance-for-startups-info
"Formal education will make you a living; self-education will make you a fortune." - Jim Rohn, This quote helped me to grow and hope it helps you too, a fellow creator,,
Questions? Let me know in the comments happy to discuss.
💡 Also, if you want to learn how to systematically scale your startup without ending up as one of the 90% of startups that fail, check out my free training webinar ⇒ www.ericandrewsstartups.com/financeforstartups
Hey Eric, I found your channel a few weeks ago when I joined my first job in a startup in a business role. This channel has really helped me alot to expand my knowledge across business functions. What I really like is you do it hands on and not just talk about stuff which one should do. It is really an underrated channel for startup folks. Thank you for this.
That means a lot to me! You are very welcome and good luck with your new role
My job as a digital marketer (all rounder) sometimes makes me confused about what to do especially performance marketer.
Idk how your channel come into my home, and it's helped me a lot!
Please continue to make this typical content, Eric!
I love to hear it!!!! I will keep going
Very crisp explanation. Thanks a tonne !
Hey Eric You are a genius the performance marketing playlist that you have provided is gold mine. Please keep making more of it It will help us in our job as a performance marketer
I'm so glad to hear it, I'll keep making more marketing content!
Hi Eric ,This was really help full since am a student of Digital Marketing an doing my assignments this guid really means to me Tks 🙏
Teşekkürler Eric. Çok beğendim. Devam et.❤
Hi Eric, I came across your channel few minutes ago and I must say you're doing so much to help marketers.
Thank you so much.
My pleasure appreciate the comment 👍
@@eric_andrews ☺️
A quick one Eric, could you please guide on how to secure an entry role on performance and marketing manager.
On how to create a resumé and CV.
I look forward to your response.
Thank you
Realy helpful.Thanks
Thanks is really helpful!
This is very helpful Eric, thanks!
You're welcome!
One of my friend did recommend me your channel, and this video is the one that make me sub your channel and will try hard for every videos you have. you have awsome works here!!
I appreciate that. Welcome and hope you learn a ton!
you are such a great teacher. thanks
You're very welcome!
Really helpful video. Thank you so much
Very welcome!
Hi Eric, just want to say Can u build a Startup Financial Model for EV ( Electric vehicle) co and Renewable Energy co for Solar may be, because this kind of startups will be dominant in future
Hi Eric 👋 For the spend goal, do you have threshold to protect the unit economics?
Example: 30% max for Marketing Spend, Fulfillment 10%, COGS, 30%, etc.
Yes that's exactly how you should be thinking about it except the target should be a CAC not a % of revenue! If you were going to do the full analysis, the CAC should be set based on your LTV. The thing is your LTV can change quite a lot over time depending on if your margins change, you implement new recurring revenue streams (like subscriptions), expand AOV, etc. So CAC is honestly a better place to set the targets of a business than the % of revenue.
That said, that is in a perfect world. A lot of times the best you'll get is a flat $X amount or a % of revenue if you are a marketer!
this is great. what platforms are you using to track and attribute performance outside of GA?
Elevar is good, and FB ads attribution seems like be slightly improving as well.
Eric thanx for your special and great content, i just want to ask you if you have a special paid courses, marketing consultant or what are the best resource i can check it to learn more about it
You are very welcome thanks for the kind words! At this time my only paid program is focused on finance for startups (although we do have a lot of marketers that join specifically to understand more about unit economics, LTV, CAC, growth)...feel free to take a look at the info page if that sounds interesting www.ericandrewsstartups.com/finance-for-startups-info
Hi Eric, Can you share this Excel? It is so helpful
Hey it's right there in the description free to download!
@@eric_andrews thanx got it
"Formal education will make you a living; self-education will make you a fortune." - Jim Rohn, This quote helped me to grow and hope it helps you too, a fellow creator,,
Hi. I'm not receiving the file by email
Hi, sometimes there is a 5 minute delay, but you will receive it!
@@eric_andrews Thanks Eric. I got it. It was under All Mail
@@BlesseDana ok great!
Could you please send me your template?
It's right there available for free download in the description 👍