Here's the list: 1. The Gary Halbert letter (The boron letter chapter 1-25) 2. This book will teach you how to write better. 3. How to make maximum money in minimum time 4. Ogilvy on advertising 5. Getting everything you can out of all you have got - Jay Abraham 6. Advertising secrets of the written word - Joseph Sugarman 7. A whack on the side of the head - Roger von Oech 8.The Robert Collier letter book 9. Breakthrough Advertising - Eugene M. Schwartz 10. Save the cat - Blake Synder Cheers.
gary halbert mentioned in one of his posts that david ogilvy stated that one should not be allowed to create advertising till he has read scientific advertising 7 times over.
Thank you for your advice! I just finished reading "The Boron Letters" -very insightful. What do you recommend for doing the exercise for copying good copy? I mean, what do you consider good copy these days?
I'm surprised you didn't mention Copywriting Secrets by Jim Edwards. That's a great book as well...but I will read and PRINT OUT Boron Letters. Thanks for sharing
Seems like everyone always mentions Breakthrough advertising. I have Cashvertising, Scientific Advertising, Alchemy, The copywriter’s handbook, The Ultimate Sales Letter, How to win friends and influence people, How to write copy that sells, On Writing by Stephen King, Writing Fiction by Gotham Writers Workshop. I’m going to get Breakthrough Advertising and Copy Logic. Having Audible as well, I try to find these books on there as well.
Nemille, I noted all the books that you've asserted. Thank you. Some of your advice is well in my ways. One is 'ear pluck', second 'write everything'. than typing.
Question: I wrote an About page for a client... I followed your how to write an awesome about page. However the client wants it to be corporate jargon. Knowing this will not work as well. Should I just cater to their needs? Even if I've already explained the importance of standing out? Thank you.
Thank You for the List Neville. There is something in the book by sugerman that make it so easy to read, it kind of posess the intrigue like a novel! I would love to hear your thoughts on that.
It would be of a great help Neville if you can instruct me a little regarding SRDS book Garry talks about and galhager report. Thank You so much for your help.
I think reading the same books on advertising will help your blogging skills more than you think... Advertising is all about attracting and keeping customers to what you're selling. In this case, you are selling information via blogging, at the same time wanting to create engagement and brand loyalty on your page ....Ciao ciao🔥😍💃
I am a Petroleum Inspector based on my bachelor degree. But, have done MBA as well. What should I start doing now to become a copy writer; lets say after 5 yearS????
After 5 years? If you really wanna become a copywriter, you should think of practicing writing starting today. The 5 year picture will become automatically clear to you.
how to make maximum money in minimum time is on gary halberts website. some of the chapter titles are the exact same as some of the posts on the website
Try this: morgancrozier.com/boron-letters/ Or you can find them on the garyhalbert site: www.thegaryhalbertletter.com/newsletter-archives.htm Scroll down about half way - there's an 'envelope' for each letter. But the boron letters are just part of what's there. You'll need to hunt around a bit to find them. I doubt that site will win an award for layout. :-)
Here's the list:
1. The Gary Halbert letter (The boron letter chapter 1-25)
2. This book will teach you how to write better.
3. How to make maximum money in minimum time
4. Ogilvy on advertising
5. Getting everything you can out of all you have got - Jay Abraham
6. Advertising secrets of the written word - Joseph Sugarman
7. A whack on the side of the head - Roger von Oech
8.The Robert Collier letter book
9. Breakthrough Advertising - Eugene M. Schwartz
10. Save the cat - Blake Synder
Cheers.
Thank you very much Aniket.
Thanks dear
Thank you
Now I've saved time and don't have to watch the whole video
2 more books by Joseph Sugarman. You didn't include television & mail order marketing.
Thanks, bro.
Man genuinely delivers his value. Taught me more about sales & copywriting than anyone.
Sugarman was my first book on copywriting. The slippery slide. I never forget that
'the graphics of an ad only have one purpose..."
Hey same here... I'm reading that book nowadays.. nd that slippery slide is really amazing...😀
And how much have u made writing copy
@@jayr399 directly 5k, indirectly over 7 figures
Thank you so much for suggesting these great books. I will be starting with "This book will teach you how to write better". I love this title!
Oh those stars in your eyes when you touch a book. Beautiful to see!😍
great list Neville. I'll add "Cashvertising" by Drew Eric Whitman for anyone into direct response copy
Sweet Jesus. Gary Halbert is a genius. This is probably the only book that I could literally NOT put down. I am excited.
Just started tonight and have already read through 6. I might not sleep at all.
What about The Psychology of Persuasion?
gary halbert mentioned in one of his posts that david ogilvy stated that one should not be allowed to create advertising till he has read scientific advertising 7 times over.
Thank you for your advice! I just finished reading "The Boron Letters" -very insightful. What do you recommend for doing the exercise for copying good copy? I mean, what do you consider good copy these days?
I heard Chris haddad recommend save the cat and that’s why I read it
I'm surprised you didn't mention Copywriting Secrets by Jim Edwards. That's a great book as well...but I will read and PRINT OUT Boron Letters. Thanks for sharing
Book came out after this video
Seems like everyone always mentions Breakthrough advertising. I have Cashvertising, Scientific Advertising, Alchemy, The copywriter’s handbook, The Ultimate Sales Letter, How to win friends and influence people, How to write copy that sells, On Writing by Stephen King, Writing Fiction by Gotham Writers Workshop. I’m going to get Breakthrough Advertising and Copy Logic.
Having Audible as well, I try to find these books on there as well.
You are so excited about this that it makes me so much more passionate about copywriting
Nemille, I noted all the books that you've asserted. Thank you. Some of your advice is well in my ways. One is 'ear pluck', second 'write everything'. than typing.
I have a pdf of the Borron Letters. If you want it, comment below. It's free
ok
Am interested
I need a copy please
Interested bruh.
I need a copy
I can't wait for book shops to open again so I can go get some of these books...but i wanna download the first one about Gary...but cant find pdf
Zama are u on fb?
Google Gary Halbert Boron Letters. You'll find one of the (top 10) results in the search page that has got all 25 chapters organized for you.
Here you go. I've attached the link for your convenience 😀
morgancrozier.com/boron-letters/
@@sahillaskar3762 thanks
Question: I wrote an About page for a client... I followed your how to write an awesome about page. However the client wants it to be corporate jargon. Knowing this will not work as well. Should I just cater to their needs? Even if I've already explained the importance of standing out? Thank you.
Thank You for the List Neville. There is something in the book by sugerman that make it so easy to read, it kind of posess the intrigue like a novel! I would love to hear your thoughts on that.
It would be of a great help Neville if you can instruct me a little regarding SRDS book Garry talks about and galhager report. Thank You so much for your help.
Appreciate this list. Thanks, Brother.
breakthrough advertising should be the first book you read!
Please 🙏 I need the PDF of this book please
Hey thankyou ❤
Where's Influence book?
But, how about the SCIENTIFIC ADVERTISING? Hmmm
He mentioned it
Greetings from London
Thanks so much man, really appreciate it!!
Hey! I'm an absolute beginner, which one would be best for me?
Read all. Boron Letter first.
Boron letters
1 book of your choice
Start writing
Practice
Add your best practice pieces into a portfolio
Apply for jobs or market your services
let me tell you something: your channel is awesome
All the material you claim to read looks physically untouched?
Awesome tips!!!
Thanks, God bless u
Can you recommend any copywriting book that has a philosophical tack..?
Man, How to Make Maximum Money in Minimum Time isn't available anywhere. I see it on ebay 1 copy only at nearly $600 lol
Is laptop important to be a copywriter
There are a few of those save the cat books ( its a series ), would you suggest reading all of them?
How bout, "Hey Whipple, Squeeze This" by Luke Sullivan? Just got the book heard good things about it.
In which language 'copywriting' is written as 'kopywriting
I want to become a copywriter freelancer to bloggers, not a great advertiser ahahahha what books should i read first?
I think reading the same books on advertising will help your blogging skills more than you think... Advertising is all about attracting and keeping customers to what you're selling. In this case, you are selling information via blogging, at the same time wanting to create engagement and brand loyalty on your page ....Ciao ciao🔥😍💃
Thank You
I am a Petroleum Inspector based on my bachelor degree. But, have done MBA as well.
What should I start doing now to become a copy writer; lets say after 5 yearS????
After 5 years? If you really wanna become a copywriter, you should think of practicing writing starting today. The 5 year picture will become automatically clear to you.
how to make maximum money in minimum time is on gary halberts website. some of the chapter titles are the exact same as some of the posts on the website
Can someone please share link for boron letters free PDF
Hey thanks for your video! Could you tell me where i can find the boron letters, all the links i can find are not working
Try this:
morgancrozier.com/boron-letters/
Or you can find them on the garyhalbert site:
www.thegaryhalbertletter.com/newsletter-archives.htm
Scroll down about half way - there's an 'envelope' for each letter.
But the boron letters are just part of what's there. You'll need to hunt around a bit to find them. I doubt that site will win an award for layout. :-)
Great classics!
You can buy the Boron Letters as a book here: www.amazon.com/Boron-Letters-Gary-Halbert-ebook/dp/B00BMWEFR4
So did they delete the letters? Website not available anymore!
No, just got the letters printed today. All 25 chapters.
morgancrozier.com/boron-letters/
Man you are the best
Awesome, go more in depth in the books
Thanks man
You're very welcome Jerry :)
You are great
Great video! TY
Very welcome Stefan, glad you liked it :)
Wow, Thanks
Who was that famous Irish writer who said about himself that he was a" Drinker with a writing problem"!?
that sounds like Charles Bukowski
You are the same guy who has a Facebook group with the same spelling
Man please send me the link to download Gary Halbert notes.
morgancrozier.com/boron-letters/
I luv u ❤️✌️🥤🐾