Sorry you feel that way Mario - I'm a small business owner just like you. Trying to use my talents to benefit other people, and make a living. That being said, I wish you well!
Funny story: in the beginning Tim turned me down and didn’t want to work with me. I found his articles on first page on Google (about home advisor) and called to meet. He probably didn’t like my vibe. He has been managing roofinginsights.com and just built my personal site dmitrylipinskiy.com, I hate marketers but I love hook agency. Results speak louder than anything. But Tim does annoy me with his hands moving all the time
He was just very careful to not give away his trade secrets, maybe he was nervous too, Dimitry takes no BS and it would be hard for anyone to answer questions and not give away trade secrets in the process. (MHO)
Loved the interview/content... Yes, a little long, but I got a TON out of it. Thanks Dmitry & Tim for your time. I designed my own website, which I will re-work now. Right now it would probably be about a 4/10 on Dmitrys' scorecard. Keep it up man!
i have been making losses trying to make profit trading. I thought trading demo account is just like trading the real market... can anyone help me out or at least advise me on what to do?
Insights: 00:00 Intro 01:01 Meet Tim Brown from Hook Agency 01:48 Is SEO dying? 03:20 How many roofers aren't online? 06:19 Why can't you guarantee results? 10:44 The modern gold rush 12:40 Comment below 14:25 Contractors are too busy to learn SEO 18:26 Google is a competition 22:11 You have to have that data 24:50 Asking for the marketers education? 34:09 Do you need a trade name in your domain name? 35:23 Protect your name, make it unique 37:53 CTR: Click Through Ratio 42:10 Do we compete with Google Guaranteed? 46:50 Marketers clicking our ads 50:42 Learning digital over time 56:11 How much should a 5 mil+ company spend? 59:58 People want to watch vs. read 1:00:10 Submitting form for leads 1:04:00 Website Chats 1:05:10 Social media vs SEO 1:06:28 Biggest mistake roofers make with marketers 1:08:40 Advice to Dmitry
I have known Tim and a few of his team for 2-3 years. I have never met a marketing guy who is as pleasant as Tim. He’s not always in selling mode, knows what he has got, believes in quality over quantity and shoots straight with roofing contractors. Appreciate what you are doing man. Enjoyed the video Dmitry!
In the middle of the season up here ,. May through September. I did get a good return because I pushed myself and my team harder than ever. I left out the part that I also paid the seo co. $3500 per week for seo,. Which they did absolutely nothing. And I also paid them 900$ per week for FB and YT \ social media. They also charged me 35k at the beginning of my contract with them for paid press releases. 8 months later after leads died off and they tried to convince me to maintain my spending. I asked to see my 35k paid press releases. I got radio silence for 10 days then an email showing 5 articles my 8 year old daughter could have written,. All dated after my asking to see. They got me good. But I learned Alot from the experience. I'm currently looking for a new seo company and I want to hire a specialist for each social media avenue. Do u have any recommendations?
He is right... we also do month-to-month but we let our customers know that you can't have results before 3-6 months of SEO. The problem is that most of the time, people expect miracles with low budgets without realizing how much time it takes to target specific keywords. Ask your marketer about his work on other websites, ask him to show numbers, ask him where he failed. Very good video, #TimBrown says things the way they are.
Great video! Thanks for the mention Tim and Dmitry! Thinking of doing a response video with some of my comments. In-house SEO is not as hard as it seems PRIMARILY because it's local SEO. Think about it this way: how are you going to survive a bear attack? You don't need to be the fastest runner in the world.. just need to be faster than your friend. Same with local SEO. Many of the technical, complex things are not as important as they would be when competing with national companies... because most of the local competition is weak to begin with.
This is great content I'm a startup roofing company I haven't reached 1 million I hit 700k.. and this gave me so much insight in marketing and some great free little nuggets Tim threw out there.. greatly appreciate Dimitri for doing this to help us little guys to grow properly in the roofing industry
One thing that Dimitry and Tim Brown should stress, is that there are many Marketing Companies that take 3-4 roofers (!!!) in the same area!!! And they are supposedly doing SEO for them!!! Who is going to rank higher out of the 4??? Roofers, stay away from marketers that work with more than one professional in the area you are targeting.
Currently with the same marketing company for 16 months, and this is our bad, but we've had minimal to no results. maybe $30k in and nothing. but always the long term is promised. Im scared to cut my losses and start all over again with a new marketing company.
What’s a “good amount of time”? I understand charging for the service and good things aren’t necessarily cheap but…if someone is charging $3500 per month for 20 hours worth of work with no guarantee and no way to track actual time spent, that’s crazy to me. $42k per year and being told to be patient when there’s only 1 hour per week day being spent is steep. Happy to share my experience in the right setting. Tim and his team have good intentions and did some good work on some things. For those, I’m thankful and appreciate the good work. A customer throwing big dollars at something every single month should be taken incredibly seriously and promises made should be kept. No excuses…clear communication…respect on both ends.
I say 6-9 months for significant increase in traffic and 9-15 months for Return on Investment from new leads. That's why people love Google ads - because it is a quick fix, and I love them too, to be honest
Great video. Great content. Getting the same vibe from the comments as I did about the videos on sales ppl. The cost is not relevant. It’s what you are getting in return. If you are a 3 men operation fully booked on thin profit margins jobs, you are probably not ready to hear this content. You need to reflect on where you want to go.
He's is the most expensive marketer, I call and they want to charge me 3,500 monthly and that was just hes feet no counting for goggle won't recommend them.
Google ad management is currently $1300 through Hook Agency - SEO is a different thing, and yes it is difficult and expensive. I respect where you're at Luis, and I understand and appreciate your complaint about price. I respect and appreciate every roofing company - even when just starting out. It's ideal to invest a significant amount of time and effort into marketing from my perspective before paying someone. We know we are not people's first marketing company usually, we usually get called in after they have bad experiences, and at that point they may be ready to spend more.
Any SEO or marketing company that can actually produce results will be expensive. Contact Scorpion Internet Marketing (a leader in internet marketing) and you'll see how expensive things are. Except when you work with them, they own the website.
I pay my guy $100 a month to monitor and update my website. I even have google reviews integrated in my website with being able to send out links for reviews.
I'm a small contractor. I've used half a dozen or more marketers and nothing has worked for me in Wichita Kansas. So in my particular case the marketers made out better than me the roofer.
You must understand that it is a long game. You can't go and do 20 jumping jacks and think you're gonna pull 5 rounds in an MMA fight. I'm building my new website with total acceptance that I may not get a phone call for 6 to 8 months. My local pages that I've built are crawling page one already though.
$5,000 websites!? Don’t give these people your money learn how to do it yourself and you’ll pay $200 max. Most of it will be hosting and domain yearly fee lol. Holy shit and this guy even mentioned something around $17K wow.
I guess my question has no concrete answer, or because the results are not guaranteed any answers of profits would be misleading. So is anybody's guess 😎
As an SEO, this guy did a questionable job answering very basic questions. He was somewhat going off track from some very valuable questions, it's obvious a lot of people have been scammed by shit SEO companies, and to be honest, that's infuriating to me because I've been ripped off as a business owner as well. I'm sure his company does great work, and he's being put on the spot, but there was so much opportunity here. The answers just came off very salesy to me, he really missed the mark a handful of questions that could have been answered more clearly, he could have been nervous, but his wandering away from the questions was a bit hard to watch.
Yeah I saw people complaining and I thought they were whining but as I got into the interview it got hard to watch. How does he not know the time spent?
Just because you’re working in the industry to people make money doesn’t mean you can’t compare yourself to me was on top of the roof put another tarp just before a hurricane I deserve that money and more you deserve whatever the fuck you supposed to get paid but not $18,000 for a fucking website
I understand! I'm proud to say, even though we're expensive a lot of contractors really enjoy the experience and the value of what we provide. I think part of the reason Roofers like us, is because we really respect the hard work they do, and that includes the hard work of running business too!
I wouldn’t want our customers to lower their prices! Employing 5 full time web designers and developers isn’t cheap, but if that makes me a slimeball to try to pay them fair salaries, then hey! I’m slimey as they come 😜
Digital marketing is tough. It's not put a sign on your truck and you ad in the yellow pages. Algorithms changes, competitors steal your content, foreigners send clients bullshit emails saying your site sucks, etc. Growing SEO is like growing a tree. It needs water and lots of love and attention. Most don't have the patience or money for it.
![Felix "Unfair" | [Stray Kids : SKZ-PLAYER]](http://i.ytimg.com/vi/Oswujxm2Ag0/mqdefault.jpg)
the vibe i get here is that i wouldnt trust this guy as far as i can throw him. the sad part is that dimitry just gave him a platform
Sorry you feel that way Mario - I'm a small business owner just like you. Trying to use my talents to benefit other people, and make a living. That being said, I wish you well!
Funny story: in the beginning Tim turned me down and didn’t want to work with me. I found his articles on first page on Google (about home advisor) and called to meet. He probably didn’t like my vibe. He has been managing roofinginsights.com and just built my personal site dmitrylipinskiy.com, I hate marketers but I love hook agency. Results speak louder than anything. But Tim does annoy me with his hands moving all the time
He was just very careful to not give away his trade secrets, maybe he was nervous too, Dimitry takes no BS and it would be hard for anyone to answer questions and not give away trade secrets in the process. (MHO)
@@Heisrisen237 I was trying to give away trade secrets 😂 I must not be very good at it. Thank you though...
He’s not a fraud. What is it he said that makes you not trust him?
Loved the interview/content... Yes, a little long, but I got a TON out of it. Thanks Dmitry & Tim for your time. I designed my own website, which I will re-work now. Right now it would probably be about a 4/10 on Dmitrys' scorecard. Keep it up man!
i have been making losses trying to make profit trading. I thought trading demo account is just like trading the real market... can anyone help me out or at least advise me on what to do?
trading with an expert is the best strategy for newbies and busy investors who have little or no time to monitor trade .
i will advice you should stop trading on your own if you keep losing and start trading with Mrs Katherine Miller trading services.
wow i'm shocked you just mentioned and recommended Mrs katherine Miller i thought i was the only one trading with her
you don’t need to be shocked because i'm also a huge beneficiary of Mrs Katherine
She earned my trust since october, when my colleague got paid USD 13500 after investing About 2000
Insights:
00:00 Intro
01:01 Meet Tim Brown from Hook Agency
01:48 Is SEO dying?
03:20 How many roofers aren't online?
06:19 Why can't you guarantee results?
10:44 The modern gold rush
12:40 Comment below
14:25 Contractors are too busy to learn SEO
18:26 Google is a competition
22:11 You have to have that data
24:50 Asking for the marketers education?
34:09 Do you need a trade name in your domain name?
35:23 Protect your name, make it unique
37:53 CTR: Click Through Ratio
42:10 Do we compete with Google Guaranteed?
46:50 Marketers clicking our ads
50:42 Learning digital over time
56:11 How much should a 5 mil+ company spend?
59:58 People want to watch vs. read
1:00:10 Submitting form for leads
1:04:00 Website Chats
1:05:10 Social media vs SEO
1:06:28 Biggest mistake roofers make with marketers
1:08:40 Advice to Dmitry
I have known Tim and a few of his team for 2-3 years. I have never met a marketing guy who is as pleasant as Tim. He’s not always in selling mode, knows what he has got, believes in quality over quantity and shoots straight with roofing contractors.
Appreciate what you are doing man.
Enjoyed the video Dmitry!
Last season I had an seo company convinced me to spend $2,000 per day 7 days per week on Google ads.
Is that crazy? For southern NH ?
Did you get good return?
In the middle of the season up here ,. May through September. I did get a good return because I pushed myself and my team harder than ever.
I left out the part that I also paid the seo co. $3500 per week for seo,. Which they did absolutely nothing. And I also paid them 900$ per week for FB and YT \ social media.
They also charged me 35k at the beginning of my contract with them for paid press releases.
8 months later after leads died off and they tried to convince me to maintain my spending. I asked to see my 35k paid press releases.
I got radio silence for 10 days then an email showing 5 articles my 8 year old daughter could have written,. All dated after my asking to see.
They got me good. But I learned Alot from the experience.
I'm currently looking for a new seo company and I want to hire a specialist for each social media avenue.
Do u have any recommendations?
Also,. I wanted to know if you have heard of companies having success with door knocking team with out having storms.
I've spent 10's of thousands on a dozen different marketing companies and have not found one that can do anything that daft
I’m writing down to ask my marketing company what they did - this month with my website. Good tips. Thank You Tim
Very well thought out and solid content. Great work fellas
Thank you brother
Tim and his team did an amazing job building my website. Super happy with the end result.
He is right... we also do month-to-month but we let our customers know that you can't have results before 3-6 months of SEO. The problem is that most of the time, people expect miracles with low budgets without realizing how much time it takes to target specific keywords. Ask your marketer about his work on other websites, ask him to show numbers, ask him where he failed. Very good video, #TimBrown says things the way they are.
Great video! Thanks for the mention Tim and Dmitry! Thinking of doing a response video with some of my comments. In-house SEO is not as hard as it seems PRIMARILY because it's local SEO. Think about it this way: how are you going to survive a bear attack? You don't need to be the fastest runner in the world.. just need to be faster than your friend. Same with local SEO. Many of the technical, complex things are not as important as they would be when competing with national companies... because most of the local competition is weak to begin with.
This is great content I'm a startup roofing company I haven't reached 1 million I hit 700k.. and this gave me so much insight in marketing and some great free little nuggets Tim threw out there.. greatly appreciate Dimitri for doing this to help us little guys to grow properly in the roofing industry
Great stuff
Your moment of fame
As always great interview. A little more info on a diy approach to seo would be great
Here's a good starter video! Tons more on our channel: ruclips.net/video/s_ZfauqqeEo/видео.html
One thing that Dimitry and Tim Brown should stress, is that there are many Marketing Companies that take 3-4 roofers (!!!) in the same area!!! And they are supposedly doing SEO for them!!! Who is going to rank higher out of the 4??? Roofers, stay away from marketers that work with more than one professional in the area you are targeting.
Tremendous content. Some of the best yet!! Also hit home, we rebranded, new domain and website!!! Going through it all as we speak
Currently with the same marketing company for 16 months, and this is our bad, but we've had minimal to no results. maybe $30k in and nothing. but always the long term is promised. Im scared to cut my losses and start all over again with a new marketing company.
What’s a “good amount of time”? I understand charging for the service and good things aren’t necessarily cheap but…if someone is charging $3500 per month for 20 hours worth of work with no guarantee and no way to track actual time spent, that’s crazy to me. $42k per year and being told to be patient when there’s only 1 hour per week day being spent is steep.
Happy to share my experience in the right setting. Tim and his team have good intentions and did some good work on some things. For those, I’m thankful and appreciate the good work. A customer throwing big dollars at something every single month should be taken incredibly seriously and promises made should be kept. No excuses…clear communication…respect on both ends.
I say 6-9 months for significant increase in traffic and 9-15 months for Return on Investment from new leads. That's why people love Google ads - because it is a quick fix, and I love them too, to be honest
I’m tired of paying marketers I’m learning Seo myself
You need to become a good blogger/writer if you really want it to work. Get backlinks from high DR domains and you will slowly rise up
Great video. Great content. Getting the same vibe from the comments as I did about the videos on sales ppl. The cost is not relevant. It’s what you are getting in return. If you are a 3 men operation fully booked on thin profit margins jobs, you are probably not ready to hear this content. You need to reflect on where you want to go.
He's is the most expensive marketer, I call and they want to charge me 3,500 monthly and that was just hes feet no counting for goggle won't recommend them.
Google ad management is currently $1300 through Hook Agency - SEO is a different thing, and yes it is difficult and expensive. I respect where you're at Luis, and I understand and appreciate your complaint about price. I respect and appreciate every roofing company - even when just starting out. It's ideal to invest a significant amount of time and effort into marketing from my perspective before paying someone. We know we are not people's first marketing company usually, we usually get called in after they have bad experiences, and at that point they may be ready to spend more.
Any SEO or marketing company that can actually produce results will be expensive. Contact Scorpion Internet Marketing (a leader in internet marketing) and you'll see how expensive things are. Except when you work with them, they own the website.
I pay my guy $100 a month to monitor and update my website. I even have google reviews integrated in my website with being able to send out links for reviews.
What will be the best website platform for someone’s first website
WordPress is the best platform to make your first website.
I'm a small contractor. I've used half a dozen or more marketers and nothing has worked for me in Wichita Kansas. So in my particular case the marketers made out better than me the roofer.
You must understand that it is a long game. You can't go and do 20 jumping jacks and think you're gonna pull 5 rounds in an MMA fight. I'm building my new website with total acceptance that I may not get a phone call for 6 to 8 months. My local pages that I've built are crawling page one already though.
We have spent around $50K on SEO between 3 marketing companies with no practical results. DFW is a very competitive market. Very frustrating!
I'm what time frame was that 50 spent?
Good stuff 🙏👍
Thank you!
$5,000 websites!? Don’t give these people your money learn how to do it yourself and you’ll pay $200 max. Most of it will be hosting and domain yearly fee lol. Holy shit and this guy even mentioned something around $17K wow.
i do not have a website, buts i have a brain lol. i remember you saying that, too Dmitri, maybe i can meet ya one day, Dmitri.
I hire and pay based on the value of benefit vs time spent.
(20hrs a month - you don’t have enough time to service 100 customers a month
It's very true - we cap the amount of clients we have at any one time, based on being able to service them effectively.
We have 30 roofers. We are not going after the volume game. We are going after the quality game.
How much is the ROI (Return of Investment) for 18,000 dollars of SEO on average?
I guess my question has no concrete answer, or because the results are not guaranteed any answers of profits would be misleading.
So is anybody's guess 😎
I’m scared to even try marketers . The investment is so high compared to what we’re getting in return. It’s expensive !
The struggle is real brother, me and you both
As an SEO, this guy did a questionable job answering very basic questions. He was somewhat going off track from some very valuable questions, it's obvious a lot of people have been scammed by shit SEO companies, and to be honest, that's infuriating to me because I've been ripped off as a business owner as well. I'm sure his company does great work, and he's being put on the spot, but there was so much opportunity here. The answers just came off very salesy to me, he really missed the mark a handful of questions that could have been answered more clearly, he could have been nervous, but his wandering away from the questions was a bit hard to watch.
Yeah I saw people complaining and I thought they were whining but as I got into the interview it got hard to watch. How does he not know the time spent?
Just because you’re working in the industry to people make money doesn’t mean you can’t compare yourself to me was on top of the roof put another tarp just before a hurricane I deserve that money and more you deserve whatever the fuck you supposed to get paid but not $18,000 for a fucking website
I understand! I'm proud to say, even though we're expensive a lot of contractors really enjoy the experience and the value of what we provide. I think part of the reason Roofers like us, is because we really respect the hard work they do, and that includes the hard work of running business too!
Дмитрий, ты его напугал ))) Уж очень у него вид испуганный )
Your not doing the hard job ! Geek squad doesn’t compare to hard-working men risking their life for a customer and a good paycheck!
I agree 100%
How you deal if you have 2 roofers in the same Area ?
We have 1 per 500,000 people in major markets, and try to not have more than 2 that overlap heavily on location
Bad experience whit website didn’t bring lead and they get my money
Fernando! Sorry you had that experience - may I ask who you used?
This guys a slime ball
I meant to say he seams like a slime ball. $17k for how many hours spent a week and he beat around the bush
Slime ball is a strong word.
I wouldn’t want our customers to lower their prices! Employing 5 full time web designers and developers isn’t cheap, but if that makes me a slimeball to try to pay them fair salaries, then hey! I’m slimey as they come 😜
@@RoofingInsights3.0 I agree I’ve just had a lot of bad experiences with seo companies and they all talked just like he did in this interview.
Digital marketing is tough. It's not put a sign on your truck and you ad in the yellow pages. Algorithms changes, competitors steal your content, foreigners send clients bullshit emails saying your site sucks, etc. Growing SEO is like growing a tree. It needs water and lots of love and attention. Most don't have the patience or money for it.