Evergreen Content YouTube - Way more important than you thought!

Поделиться
HTML-код
  • Опубликовано: 13 сен 2024
  • Evergreen content on RUclips is a way to catch three birds with on stone. Evergreen videos can do well in the Search, Home, and Suggested Videos at the same time. To show you how important this is, I studied 4000 channels and 34000 of their top performing videos. Is that a RUclips algorithm hack?
    ---
    On this channel I want to give you the knowledge and insights to simplify your RUclips growth journey. Expect tutorials as well success stories of other RUclips creators - all aimed towards giving you practical growth strategies.
    I host a Morningfame Q&A live stream every month. Keep an eye out for the scheduled events. Simplifying RUclips growth one question at a time.
    Cheers, Nico

Комментарии • 159

  • @TheFeelButton
    @TheFeelButton 5 лет назад +12

    I live in an evergreen forest in Oregon so I'm definitely down with evergreen content. Good stuff Nico!

    • @Morningfame
      @Morningfame  5 лет назад

      Beautiful! As the evergreens stand tall in nature, so do evergreens stand tall on our channels. 👊😎

    • @huskysquad
      @huskysquad 5 лет назад

      I legit love this comment hahah!! :) #PNWLOVE

  • @SuzyTopAgent
    @SuzyTopAgent 5 лет назад +5

    🌲 Evergreen Videos are definitely best. Thank You Nico

    • @Morningfame
      @Morningfame  5 лет назад +1

      My pleasure Suzy! :) Indeed, they are really what makes a channel get most of its daily views. And also keep the channel running when you are taking a break.

    • @SuzyTopAgent
      @SuzyTopAgent 5 лет назад +1

      @@Morningfame Exactly Nico, I haven't uploaded lately as I'm optimizing all my videos, and due to evergreen content they are still getting viewed by search. 👍

    • @Morningfame
      @Morningfame  5 лет назад

      Nice! It’s cool to not have the pressure of uploading all the time. :)

  • @TimRoseOfficial
    @TimRoseOfficial 5 лет назад +5

    I am always blown away by your analytics stuff Nico, it's one of my favourite topics because it's truly fascinating to see the data visually, it makes it pop and makes sense of things in a much easier way. I am also blown away that you took your data from thousands of channels, that must have taken you a long while so THANK YOU for doing that my friend, it's greatly appreciated.

    • @Morningfame
      @Morningfame  5 лет назад +1

      High 5 Tim! Thanks a lot. Indeed, it’s quite some work. But it also goes hand in hand with my current development of the Algorithm tab in Morningfame. For this study I had to develop a classifier that identifies evergreen videos and that classifier - extended to detect more video types - may come in handy for my tool. 😃✌️

    • @TimRoseOfficial
      @TimRoseOfficial 5 лет назад +2

      @@Morningfame Wow Nico so you are a programmer too?? I am blown away!

    • @Morningfame
      @Morningfame  5 лет назад +1

      Haha, you flatter me. :) Programming is actually my main skill. Without it I definitely couldn’t have built the Morningfame tool.

    • @TimRoseOfficial
      @TimRoseOfficial 5 лет назад +2

      @@Morningfame Wow Nico, I didn't even realize you had built a tool since I'm newer to your channel! Though I have heard Brian mention your name a few times it didn't click for me! I am going to have to take a much closer look at your Morningfame tool! Thanks for letting me know! I feel like my brain exploded lol! I also am thinking it would be wise for me to go back to your first videos and watch all the way through!

    • @Morningfame
      @Morningfame  5 лет назад

      Haha, high 5! Yea, the tool is my main job so to say and this channel adds to it and allows me to share what I learn along the way while developing the tool and speaking to my users. Here is an invite for you in case you wanna give my tool a try: morningfa.me/invite/ytchannel See you around buddy. :)

  • @rppinstitut
    @rppinstitut 4 года назад +1

    Thanks Nico - you are the best!

  • @SoapSchoolUK
    @SoapSchoolUK 5 лет назад +2

    Always so helpful. This might take me a while to digest but super excited Nico

    • @Morningfame
      @Morningfame  5 лет назад +1

      My pleasure! Yea, this one was a little tricky to properly explain for me as well. That’s why you see notes popping up quite often. ;) Let me know if you have some questions while digesting. 😃✌️

    • @SoapSchoolUK
      @SoapSchoolUK 5 лет назад +1

      @@Morningfame Thanks Nico. I am trying to digest this information and the new info from Brian. It is giving me great insight and ideas, now I need to research, reference and try and do some test videos. Onwards and upwards :)

    • @Morningfame
      @Morningfame  5 лет назад +1

      Perfect. Cheers buddy! It’s indeed one thing for me to talk about it in a general way but a whole other thing for everyone to put it into practice. If we would look at each channel individually I bet each one has its own take to make that work. Keep it up! And I am glad that I can inspire you. :)

  • @PrettyHateMachining
    @PrettyHateMachining 5 лет назад +1

    Great data analysis. Showing the information and the charts and such is incredibly helpful. It's already changed the way I optimize my videos. We'll see if it pays off in the long run. Keep up the great work, it is IMMENSELY appreciated by your fellow creators.

    • @Morningfame
      @Morningfame  5 лет назад +1

      High 5 buddy! I am glad you enjoy these studies. Definitely more to come. And fingers crossed that you get these evergreen videos that catch three birds with one stone!

  • @TheTechPacker
    @TheTechPacker 5 лет назад +2

    Thanks Nico. Really reinforces and adds to what I took away from your last video. Any wait for the info on Trending!

    • @Morningfame
      @Morningfame  5 лет назад

      Cheers to that Sarb. So true! It’s interesting to see how much is waiting for us to get discovered in all that data. I can’t wait for the next insight myself. :) And the Trending algo video will be a fun one!

  • @XxMr1XxX
    @XxMr1XxX 5 лет назад +2

    Thats why good Math videos are the best. People will always search for that stuff.

    • @Morningfame
      @Morningfame  5 лет назад +1

      Cheers to that! Indeed. And since math becomes more and more important due to the new fields of machine learning and data science it also only goes up. 👌

  • @TheWaterBox
    @TheWaterBox 5 лет назад +1

    Evergreen is what carries my channel especially when I decide to take long breaks. All my new videos get recommends from all my evergreen videos which helps boost them when released. Even better when your evergreens get ranked high on google/youtube. That's why I strive to do as many as I can.

    • @TheWaterBox
      @TheWaterBox 5 лет назад +1

      Another habbit I do is take those evergreen topics and make a series of videos on it and put it in a playlist. That works great as well

    • @Morningfame
      @Morningfame  5 лет назад

      Excellent point about evergreen videos bridging the gap when we take breaks. And indeed, they constantly send new people to your channel and I bet you combine it with the “latest upload” card in the end screen. Big win! 👌

  • @MarleyJaxx
    @MarleyJaxx 5 лет назад +1

    Thank you for this video! It's extremely important - all digital businesses and content creators need to see this!

    • @Morningfame
      @Morningfame  5 лет назад

      High 5 Marley! Now that you mention it I realize that is particularly useful to know for people who come from different background. E.g. bloggers. Their content marketing approach follows the same rules and with this knowledge we can now safely apply the same thinking to RUclips I‘d say. Btw, welcome to my channel. :) Cheers, Nico

  • @genehobbs1825
    @genehobbs1825 5 лет назад +1

    Great look at Evergreen. Thanks!

    • @Morningfame
      @Morningfame  5 лет назад

      My pleasure! This one was really fun for me to study. :)

  • @ClayDisarray
    @ClayDisarray 5 лет назад +1

    Great video. Thankfully as an artist pretty much all of my content is evergreen, but this is a great reminder as to why it's important. 🌲

    • @Morningfame
      @Morningfame  5 лет назад +1

      High 5! Indeed, new people pick up clay modeling all the time. Timeless. 👌

    • @ClayDisarray
      @ClayDisarray 5 лет назад +1

      Cheers, Nico - just need to work on building my channel now! 😀

  • @DifferentLevel
    @DifferentLevel 5 лет назад +4

    Great video once again Nick, always trying to go for evergreen content going forward, used to just do the 'trending' topics in past but found this type of content was more useful in the longrun.

    • @Morningfame
      @Morningfame  5 лет назад +3

      Cheers to that! Trends can be very good to get your channel to the next level so to say but indeed, evergreen is what truly keeps your channel on the higher level and growing more in the long run. We could kinda look at our daily views as a stack of evergreen videos. The more videos you add to that stack the more the channel sees sustained growth. After all they not only drive views all the time but also converts new viewers into subscribers. Virtuous circle! :)

  • @TimRoseOfficial
    @TimRoseOfficial 5 лет назад +3

    Nico I love your channel man, so so helpful!

    • @Morningfame
      @Morningfame  5 лет назад +1

      High 5 Tim! I am happy to hear that. :) Have a wonderful Sunday!

    • @TimRoseOfficial
      @TimRoseOfficial 5 лет назад +2

      @@Morningfame Thank you my friend, hope yours is awesome too! :D

  • @IDICBeer
    @IDICBeer 5 лет назад +1

    Great share, I have several videos gaining more and more views each day that I published years ago, evergreen for the win

    • @Morningfame
      @Morningfame  5 лет назад

      Nice! Same for me. Indeed, they keep the channel running basically. 👌

  • @ScullyPop
    @ScullyPop 5 лет назад +2

    This is a video to be proud of.

    • @Morningfame
      @Morningfame  5 лет назад

      Thanks a ton Scully! :) I had this study in mind for a long time but when I finally did it, I was truly blown away. That makes me wonder what else the data will be able to tell us in the future?!

  • @goodmind
    @goodmind 5 лет назад +1

    Great video as always Nico!

  • @401files4
    @401files4 5 лет назад +1

    Yeyyyy I was the 100 person to thumbs up

  • @ParisSister
    @ParisSister 4 года назад +1

    Very inspiring... I am experiencing this phenomenon ; a video I made 4 months ago suddenly started to be featured as « suggested video » and generating good # and minutes. And other videos that were hot (social/economic subject) had very high pick during 1-2weeks and now almost « dead ». I give you a thumbs up and subscribe!

    • @Morningfame
      @Morningfame  4 года назад +1

      Interesting observation! Indeed, evergreen content can be very powerful like this. Videos on trend like you say behave much different. They are more suited as a one-off that drive new audiences to your channel. A mix could work well with the evergreens being the very dependable part of it. Welcome to my channel by the way! :) Cheers, Nico

  • @JonathanEBoyd
    @JonathanEBoyd 5 лет назад +2

    another brilliant video filled with knowledge i always find these kind of studies interesting thanks for all your helpful videos great work

    • @Morningfame
      @Morningfame  5 лет назад

      High 5 Jonathan! Gaining new knowledge is really what motivates me as well to create these videos. Let’s what we can uncover next!

  • @levabuhay
    @levabuhay 4 года назад +1

    Thanks for this informative video! I learned something.

    • @Morningfame
      @Morningfame  4 года назад

      I am happy to hear that! Btw, let me know if there is something you would like to learn more about. Cheers, Nico

  • @iancorzine
    @iancorzine 5 лет назад +2

    Loved this breakdown Nico!

    • @Boodlebobs
      @Boodlebobs 5 лет назад

      Hi Ian, have the formation of an idea for a collab with you on licensing, fair usage & strikes, if you'r interested. Background concept, musician Roger posts his own song #PLIM and receives a copyright strike from the record label (me). In his outrage, he reaches out for legal advice and he finds out he has fallen foul of most of the pitfalls. And is the victim of unscrupulous business practices. Have a think about it, if you think this is something worth considering, it would be good to hear from you. Cheers . Luke

    • @Morningfame
      @Morningfame  5 лет назад

      My pleasure Ian! :)

  • @SpoonLady
    @SpoonLady 4 года назад +4

    Thanks for all of this information... have you thought about doing a study on translations and captions? How does translating your video adjust the way the algorithm works?

    • @Morningfame
      @Morningfame  4 года назад +1

      My pleasure Abby! I once did a study about closed captions in your original language - ruclips.net/video/kdJ97eoo1gc/видео.html - but I did not look into the aspect of having translations. But at least I can tell that the channel “Zap zockt” - I talk about it here: ruclips.net/video/ABqlhXi-foY/видео.html - can see an increase of viewers watching his videos with a foreign language CC turned on. I also see that with my few own videos where I added e.g. Spanish CC. All you need to do is to make sure that your CC in the original language is error free - you may edit the few mistakes in the automatically generated closed captions - and then you can add a new language via RUclips Studio, select to create new closed captions, and then use the Autotranslate feature. This is the quickest way to create them and then you can check your analytics to see how much it is used by your viewers.

    • @SpoonLady
      @SpoonLady 4 года назад +3

      @@Morningfame I had a video spike pretty heavy in Russia last spring, so I've been interested ever since.

    • @Morningfame
      @Morningfame  4 года назад

      Interesting! Could you check your analytics for this spike to see (1) how many actually watched the video with your Russian closed captions and (2) which traffic sources like Search, Browse, Suggested etc. brought you the views?

    • @SpoonLady
      @SpoonLady 4 года назад +1

      @@Morningfame yes i will - i'll shoot you a message with my analysis and a few numbers. anything to help with researching this

    • @Morningfame
      @Morningfame  4 года назад +1

      @@SpoonLady Thank a lot! I look forward to the info.

  •  3 года назад +1

    You’re genius! Thank you for all your research and insight. Is a SEO of 85 good enough or should I aim for 100, even if this means that my text in the description get’s really weird? I have a dilemma with my tags: often I write two versions of the same tag: one with correct orthography (with the accents in Spanish) and one with not so correct orthography (without the accents) because sometimes it seems that the incorrect version of the search term is searched more, according to tube buddy. So then half of my tags I usually don’t use in my description because it would be strange to repeat myself and one time include a tag with the correct orthography in my text, and then again without the accents... But this has a negative effect on my SEO, because I have a bunch of tags just sitting there in the tag box that do not appear in my description.

    • @Morningfame
      @Morningfame  3 года назад

      Absolutely my pleasure buddy! If you talk about the SEO score that TubeBuddy gives you then I couldn’t say. But in Morningfame you have a grading that answers that: If you get a B grade or better for Relevance then you are good to go. Yes, that way of adding tags is a good idea to explain RUclips the different spelling variants. And you shouldn’t include all your tags in your description anyway. Doing so is called “tag stuffing” and is not allowed by RUclips.

  • @warringalice3980
    @warringalice3980 5 лет назад +1

    a family travel channel: more great stuff....had to watch to the end...such great data....in the end this YT thing is really hard and can get one down...a lot of work right now....hope it does pay off though...thanks for the info....

    • @Morningfame
      @Morningfame  5 лет назад

      High 5 Alice, that‘s the spirit! It is indeed so much to take in. And that was one reason why I made the video. I am generally looking for the few things to focus on that make the biggest difference so that we don‘t have to learn all the things right away. See ya, Nico

  •  4 года назад +1

    Hi Nico... you may not be an excellent actor yet, but you are always better at explaining and demonstrating complex themes, congratulations... in fact, numerical analysis is essential, engineer defect, to verify or not the empirical perception.. I always remember your excellent empirical explanation of "rice" about the concept of video gateway... thanks for all this series with a lot of information based on analysis of facts (numbers)... congratulations, best regards...

    • @Morningfame
      @Morningfame  4 года назад +1

      Thanks man! Haha, awesome! Indeed, that is my strong suit and I will build on that. Acting is definitely not something that makes sense for me to pursue. Even if it may have looked like it with the video I published today. ;)

    •  4 года назад +1

      @@Morningfame As your spectator practically since the beginning of your project, I can say that you are the living proof of expression, 98% effort and 2% inspiration... and the evolution is evident and very positive... let's go forward...

    • @Morningfame
      @Morningfame  4 года назад

      You are too kind my friend. :) Thanks for being part of it all! Yes, forward we go!

  • @carola-lifeinparis
    @carola-lifeinparis 3 года назад +1

    my evergreen video is La Boum locations in Paris. It still gets searched 2 years after posting.
    I hope to find more evergreen content :)

    • @Morningfame
      @Morningfame  3 года назад

      Cheers to that Carola! Indeed, that is evergreen by the book. 😃👌 Fingers crossed that you do!

  • @richarddrawsstuff2728
    @richarddrawsstuff2728 3 года назад

    Very informative video thanks.

  • @SilverHeist
    @SilverHeist 5 лет назад +2

    All good advice and I have seen this a few times with the 5 or 6 videos whose views > sub count.
    I think the suggested is stricter than search and browse in wanting longer view times. My 4 or 6 minute videos are less likely to reach my tip top than the 9 or 10 minute ones.

    • @Morningfame
      @Morningfame  5 лет назад

      Interesting aspect! So you say that your shorter videos have kind of a ceiling of how far they can get in suggested, right? Mmh, maybe I should look into the video length / average view duration aspect and how the algos respond.

    • @SilverHeist
      @SilverHeist 5 лет назад +1

      I have 5 or 6 with views > subs. Many factors but shorter length ultimately gets thru some doors but not others.
      With best of best trending longer view time. Success breeds success. What is suggested for awhile might transition to - top browse for other viewers.

    • @Morningfame
      @Morningfame  5 лет назад

      I see. Yea, that is very much in line with our knowledge that click-through rate and average view duration make or break how well videos can do on RUclips. Of course, the video topic itself is even more important but really tough to quantify. Thanks!

  • @ScottFichter
    @ScottFichter 5 лет назад +3

    Nico when you referr to "Evergreen" are you suggesting that they are global trending topics or videos that have performed well over time at your own channel?

    • @Morningfame
      @Morningfame  5 лет назад +5

      Evergreen are global topic in a sense. But not trending topics. Trending would be something that is e.g. currently in the news and after some time not interesting to people anymore. Evergreen topics are topics that people want to know about all the time. Like how to tie a tie, how to do certain things in Photoshop etc. Timeless things. And of course if you do it right then those video are indeed performing well on your channel for a long time. The evergreen video that I showed from my channel for example is driving views for over a year now.

    • @brooklynsix1931
      @brooklynsix1931 5 лет назад +3

      Morningfame after watching the video, THIS reply was the easiest for me to understand what ARE evergreen videos 😂

    • @Morningfame
      @Morningfame  5 лет назад

      Thanks Glinda! I am glad this makes more sense with my reply. :)

  • @circleofattention6021
    @circleofattention6021 4 года назад +1

    Evergreen content is great for educators. Creators who focus on trends and gear reviews must strike while the iron is hot because their content quickly become dated. // I am an educator, so I will definitely focus on creating evergreen content, so I hit the RUclips birds with one keyword stone 🤣

    • @Morningfame
      @Morningfame  4 года назад

      Hahaha, with one keyword stone. ;) Indeed, for trends the timing is crucial. But I would say all channels can do videos at any point in the spectrum. In entertainment e.g. the #24HoursChallenge started as a trend but is lasting for a long time. In any way, evergreen truly builds up channels to get sustained views.

  • @huskysquad
    @huskysquad 5 лет назад +2

    I've been scouring RUclips & searching google for information about varied video lengths and if they hurt the channel. This is an amazing topic that we've not seen any stats on, but I think could make a huge impact. For example: Can a channel upload how to videos that are about 6 minutes long, and also have vlogs stye videos that are about an hour long? Our audience loves both formats. Will this affect "positive watch time"? Would love to see the data/numbers behind this. Does a channel need to be consistent in the length of the video or stay within a specific watch time to "please" the youtube watch time algorithm? When we upload a shorter video after a long video, all numbers turn red even if the new shorter video has great watch percentage. Thank you for your fantastic content!

    • @Morningfame
      @Morningfame  5 лет назад

      Excellent question! I‘ll see what I can do. The tricky things will be, however, to extract an insight because the video length itself is a very weak factor. In your particular case you mention that your viewers enjoy the particular videos topics of your two formats. The video topic is imho a much stronger factor than the video length. Well, let‘s see!

    • @huskysquad
      @huskysquad 5 лет назад +1

      Thank you so much! It would be great to see this data. I even contacted google YT support to inquire about this, but they gave me a super vague answer and suggested that I simply focus on “keeping my viewers watching.”

    • @Morningfame
      @Morningfame  5 лет назад +1

      Yea, that makes sense. Please don’t get your hopes up. The video length just plays a minor role at best. What really matters is the average view duration. Of course, if the video is too short then the average view duration is limited by that. But high average view duration is mostly dependent on your skill to keep viewers interested while they watch your video.

    • @huskysquad
      @huskysquad 5 лет назад +1

      Morningfame yes I understand that part. What I mean is how the dashboard completely turns red and in the negative after I upload a short video right behind a long video. The percentage of watch time can be very similar, but the watch time itself goes down dramatically therefore causing all the numbers to look red on that new video on the the dashboard tile. The true question is: if it all turns red, does that mean it’s a automatic “negative” by RUclips. So for example, say my viewers watched 25 min of my one hour videos. In the new short video of 9 minutes long, they can’t possibly watch more than 9 minutes which is a HUGE drop in watch time and average view duration (both numbers displayed on the dashboard) . Get where I’m going?

    • @Morningfame
      @Morningfame  5 лет назад

      I see. In that case we have to talk about your average view duration instead of the video length. Obviously, the video length limits how long you average view duration can get but we know that RUclips looks at the average view duration. Indeed, it turning red makes us wonder. In general, that is not necessarily a bad sign. For RUclips’s algorithms it’s all relative. Meaning that your video competes with similar videos and the average view duration is used to determine which videos wins - i.e. ranks higher, gets recommended more often. Thus there is no average view duration that you need to reach. You just have to be better than the competition. Now, you have these two video formats which not only differ in video length and average view duration but also in the topics you cover there. Since those videos are about different topics, they naturally compete with different videos. So the big question is with which videos they actually compete. Your videos on your channel certainly don’t compete with each other. So a drop in average view duration doesn’t matter as long as the shorter videos compete with videos from other channels that have a similar average view duration. Ideally the other channel’s videos have a lower average view duration of course.

  • @Clairsadventures
    @Clairsadventures 5 лет назад +1

    Nico, I have bought a subscription to Morning Fame. A question: I have always wondered if watching the same video multiple times also count as more views. I ask because I have watched some of yours and other videos several times and just wanted to know. Thanks.

    • @Morningfame
      @Morningfame  5 лет назад

      Thanks a lot for your support Clair! I certainly know that watch time can add up in this case and you could e.g. produce a 200% view percentage. But that most likely only happens if you rewatch it straight away while you are on the watch page of the video. If you watch the same video e.g. on the next day then most likely another view is created.

  • @brooklynsix1931
    @brooklynsix1931 5 лет назад +1

    Hi! Great video. Do you have suggestions on the best way to find global topics specific to a niche? Thx

    • @Morningfame
      @Morningfame  5 лет назад

      Thanks Glinda! There are tons of ways. But the most straight forward one is to play around with the search bar suggestions. Just start typing a search term that people in your niche would use and then look at what suggestions pop up below the search bar. I hope that helps! Cheers, Nico

  • @YogaBlissDance
    @YogaBlissDance 4 года назад +1

    NIco the key is they also need good view duration. I have successful videos in search but low view and they dont' get suggested. It's I think CTR PLUS HIGH VIEW DURATION TO GET SUGGESTED.

    • @Morningfame
      @Morningfame  4 года назад

      You are absolutely right! CTR and AVD are an essential piece for all three algorithms. That plus the video topic which I look at from the perspective of evergreen-worthiness. 😃✌️

    • @YogaBlissDance
      @YogaBlissDance 4 года назад +1

      @@Morningfame ahhh thanks for reply, I guess it's that the topic is just either too competitive for me or not that searched... I commented elsewhere on your Advanced Tactics series that Darrel Eves talked about a strategy of working with ohter channels to put out similar content and boost each other and other tips to create a channel cluster....is this beyond the scope of Morning Fame?

    • @Morningfame
      @Morningfame  4 года назад

      The channel cluster thinking actually went into a report on Morningfame. Here is what I responded to your other comment: Yes, he calls that channel clusters. The related channels analysis in the #1 Topic tab of the Morningfame keyword tool is actually based on that idea as well. When I built it I also did a live stream about channel clusters: Let’s look at YOUR channel cluster! ruclips.net/video/1MEwwNlqwvE/видео.html

  • @ThirtyMinuteMarketing
    @ThirtyMinuteMarketing 5 лет назад +2

    Speaking of evergreen content, where can I get one of those MorningFame T-shirts? 😀

    • @Morningfame
      @Morningfame  5 лет назад +1

      Haha, you mean everyellow content? ;) I haven’t set up a shop for that yet but maybe in the future!

    • @ThirtyMinuteMarketing
      @ThirtyMinuteMarketing 5 лет назад +1

      Morningfame nice one, everyellow 😉

  • @Archiischool
    @Archiischool 5 лет назад +3

    Hey Nico. Is trying to rank for search the best way to grow to 1000 subs?

    • @Morningfame
      @Morningfame  5 лет назад

      Absolutely, it is! That was actually why I was motivated to do this study to show how far optimizing your videos for search can take you even beyond your first subscribers. Btw, did you watch the previous episode of this video? I actually answered/debunked a common argument against focussing on search: ruclips.net/video/_yKki7gjlgk/видео.html And a quick look at your channel tells me that yours is even really well suited to rank in search. Your topics are very evergreen.

  • @yolivo4242
    @yolivo4242 5 лет назад +2

    Well hello my friend. It's about time. 💪💪💪. Time to learn. Welcome back.
    I have a question.. how can I make evergreen videos when I want o make comedy videos? Is there a way to combine both?

    • @Morningfame
      @Morningfame  5 лет назад +1

      Great question Yonnel! Exactly. Like Lewis says, everything that fits a search term that people search all the time, is evergreen-worthy. Top lists, references to classics like Laurel und Hardy, or even doing parodies on non-humorous topics which you tend to actually already do. Btw, to see if a search term is evergreen-worthy you can actually use Google Trends. In Morningfame’s keyword tool you can click the “Further Analysis...” button in step #3 to go there quickly and check if the search term has an all time high in the past year.

    • @yolivo4242
      @yolivo4242 5 лет назад +1

      @@LewisIVX that is a great idea. Thanks for the suggestion. I will start something like that and see how it goes. I will let you know in this thread. Wish me luck

    • @yolivo4242
      @yolivo4242 5 лет назад +1

      @@Morningfame I understand. I will start the top lists and the parody videos and see how those go for me. Thanks again for your suggestions, I really appreciate them.

    • @Morningfame
      @Morningfame  5 лет назад +1

      Fingers crossed Yonnel! Let us know if you learn something interesting along the way. I for one am way to much thinking at it from a how-to channel’s perspective. 😃✌️

    • @yolivo4242
      @yolivo4242 5 лет назад +1

      @@Morningfame I most definitely will. I use what I learn from your teachings to apply them so let's make some awesome content. Lol

  • @neurojitsu
    @neurojitsu 3 года назад +1

    I have a question: what types or characteristics of videos make them BOTH evergreen AND SEO achievable?
    I'm guessing that the non-SEO evergreen videos are the sort of titles that would be made specifically for the suggested and home algorithms, ie they don't answer questions or address 'how-to' topics, but they trigger curiosity on the part of your target audience for your channel. Is that right?
    By SEO-achievable, do you mean simply videos made for search traffic? Or are there other qualities of videos that make them search-friendly?
    I have just done some research on channels (both large channels, and smaller ones) and their top-performing titles/thumbnails that would appeal to my target audience. So I plan to produce a smaller portion of my videos for suggested (aimed at my subscribers as they grow, these videos will 'teach' my audience the sort of video I want to make and allow me to test what works), and the majority for evergreen search. I learned from a previous video of yours, that educational channels (compared to entertainment channels) will always have a higher volume of traffic from the search algorithm, so the plan would be to continue looking for evergreen searchable topics... so any advice on what this means would be useful!

    • @Morningfame
      @Morningfame  3 года назад +1

      Great question buddy! “Evergreen” is a characteristic of the video. It means that the video topics caters to an interest that viewers have that lasts for a long time. People will always be interested certain things. On the other side of the spectrum we have trends that are of high interest only for a short time. Much of what you see in the news for example.
      So if you create an evergreen video then this means that there will always be people who are interested in watching it. But that is independent of how people actually find the video. They can find it through search or through the recommendation on their home screen for example. And to make sure that people do find your evergreen video we use strategies like RUclips SEO to make the video come up in the search results.
      Naturally RUclips Search is most of the times about questions that people ask. In any way, I recommend that you browse through possible search terms to get an understanding of what people are looking for using these techniques: ruclips.net/video/cDeDsfhgIO0/видео.html

  • @beatqueenofcrud
    @beatqueenofcrud 4 года назад +1

    Good job, also wow, no dislikes that's cool.

    • @Morningfame
      @Morningfame  4 года назад

      Thanks buddy! Haha, I guess this video just didn‘t reach enough viewers to earn dislikes yet. 😉✌️

  • @alffbooks
    @alffbooks 4 года назад +1

    I have made some evergreen videos on my channel, I need to check how they have been doing recently! 😃

    • @Morningfame
      @Morningfame  4 года назад

      Oh yea, have a look at each lifetime view graph. They probably bridged the past months you were not uploading. That is super valuable!

    • @alffbooks
      @alffbooks 4 года назад +1

      @@Morningfame The monthly views dropped substantially as you would expect but I was still getting a few hundred views every month :)

    • @Morningfame
      @Morningfame  4 года назад

      That‘s perfect that this way it‘s not dropping to zero. 👌

    • @alffbooks
      @alffbooks 4 года назад +1

      @@Morningfame Yeah, exactly! 😊

  • @pauldoktor
    @pauldoktor 5 лет назад +1

    один алгоритм, который работает для всех источников трафика. Темы которые интересны людям всегда? обычно они рекомендуются потом на главной и в похожих. 60% от вашего поискогового трафика

  • @pauldoktor
    @pauldoktor 5 лет назад +2

    great, whwn ans whwre please give the url of screenshot from youtube
    thank you

    • @Morningfame
      @Morningfame  5 лет назад

      Here is the link to the scientific paper that I cited: ai.google/research/pubs/pub45530 You find a download link on that page.

  • @pisumathu
    @pisumathu 5 лет назад +1

    I beat your channel by following your tricks 😊

    • @Morningfame
      @Morningfame  5 лет назад +1

      Haha, do that buddy! That’s the beauty of looking at all the data that it shows insights that a much more than I personally experience on my own channel. Let’s see what I can share next! 😃✌️

    • @pisumathu
      @pisumathu 5 лет назад +1

      @@Morningfame thank you very much..

  • @RiverFox_YT
    @RiverFox_YT 5 лет назад +1

    I have a handful of videos that are up to date months old that have hit 47k views. Yet my daily vids barely hit 100 subs. Can not work out why.

    • @Morningfame
      @Morningfame  5 лет назад

      It’s actually very common that only a small portion of the videos of a channel really take off. You can actually see that as a plus that you made some of them that amazingly successful! However, you wonder for a good reason nonetheless. What you are possibly missing is to foster an active subscriber base who keeps coming back to watch each and every new video that you upload. That is actually also very important to trigger the algorithms and thus the bigger your active subscriber base gets, the more likely your videos can take off. I talked about this in more detail here: ruclips.net/video/pIcf8gzjy1Q/видео.html

    • @RiverFox_YT
      @RiverFox_YT 5 лет назад +1

      @@Morningfame thank you very much for your reply, I will check that out. I'm very lucky that I'm a gamer youtuber and my videos are a continuation of quests so when they find my earlier videos of the first quests and subscribe, they are more likely to come back again and again as they progress through the quests that I do daily. But it does worry me how I can gain 50 + subs a day but my new videos don't get very many views until they are a few months old. I'll check your other video and keep up the great work.

    • @Morningfame
      @Morningfame  5 лет назад +1

      Good point! The series approach that comes more natural for gaming channels is really a great way to keep subscribers active on a channel. But indeed, with so many new subs you should do better. That said though, in gaming people are much more willing to subscribe than in other niches. But just as your reference, across niches I measured that keeping 10% of your total subscriber count active is actually a very strong performance. In your case that would equate to 533 views from subscribers with each new video that you upload. So you are not too far from that.

    • @RiverFox_YT
      @RiverFox_YT 5 лет назад +1

      @@Morningfame you are extremely helpful. Thank you so much. I know I have some subscribers that I often speak with in the comments time and time again, and even play with them in the game. It seems very random how many views I get. I know a lot of my content gets more views later down the line because I do videos about certain quests in the game. I know not all people will need to watch every video straight away if they don't need to do that quest yet.
      I have changed my thumbnails recently which has helped a little with daily views. But I can't quite find what it is that makes them want to watch the daily videos as one video gets say 300 views in a 24hr period, and another of the same sort of thing gets 50. So it's all trial and error

    • @Morningfame
      @Morningfame  5 лет назад +1

      @@RiverFox_YT Indeed, it is trial and error unless of course you can copy from very similar channels what they learned in their trial and error. But that’s not bad. It is a process of figuring out what makes people keep coming back. You have a great mindset in this regard. Keep it up!

  •  3 года назад +1

    Hello! Good video! Greetings from Brazil
    Videos from channels like Exurb1a can be called evergreen?

    • @Morningfame
      @Morningfame  3 года назад

      Greetings my friend! :) Oh yea, their philosophy topics are truly evergreen. 😃👌

  • @deadlaycraft
    @deadlaycraft 5 лет назад +1

    Hello. I was just wondering how I get my videos uploaded for a specific time because it takes time for a video to upload right?

    • @deadlaycraft
      @deadlaycraft 5 лет назад +1

      Oh and how do I make a video which goes on home and suggested?

    • @Morningfame
      @Morningfame  5 лет назад +1

      Have you considered the „scheduled“ option on the upload page? And regarding home and suggested, well, watch this video again. 😉

    • @deadlaycraft
      @deadlaycraft 5 лет назад +1

      Morningfame when you do scheduling on RUclips videos, do the videos get published then or uploaded?

    • @Morningfame
      @Morningfame  5 лет назад

      Published. Scheduling videos is exactly what you need. You know, you have these four options: public, unlisted, private, and scheduled.

    • @deadlaycraft
      @deadlaycraft 5 лет назад +1

      @@Morningfame ok uploaded with schedule but didn't rank want to send you a picture of my tags, how can I?

  • @AlexeyShort
    @AlexeyShort 5 лет назад +1

    Please make a research about WORSE videos in order to exclude the misstake of a survivor. We know those guys do well. What we do not know what had lead to the fail others. Whic are bigger in numbers.

    • @Morningfame
      @Morningfame  5 лет назад

      Could you explain your question in other words? I am sorry, I don’t understand your question yet.

    • @AlexeyShort
      @AlexeyShort 5 лет назад +1

      @@Morningfame ruclips.net/video/ZyLVIvBidIA/видео.html
      Your researches based on top performers. They are survived. Those who fail are not researched. But all who fale share the same misstake or action. I am offering you to research losers instead of winners

    • @Morningfame
      @Morningfame  5 лет назад

      That is a very interesting thought! But I think there is a distinct difference between the survivor bias and finding out which strategies work on RUclips. There are many factors that make a video successful. And with looking at the successful videos, we can identify what they have in common and therefore identify what could have caused their success. For that, we don’t need to look at the not successful videos because they don’t represent a blind spot like in the survivor bias. The only thing that the not successful videos can teach us is that a certain strategy is not the cause of a successful video’s success. My approach here - I didn’t mention that in the video - is to cross-reference it with information we officially got from RUclips so that it backs up the conclusions that I make. One very important piece of input is this paper from Google engineers: ai.google/research/pubs/pub45530

    • @AlexeyShort
      @AlexeyShort 4 года назад +1

      @@Morningfame what if you will find out that all failed viedos has THE SAME factors as successfull? Do you know this 100% thta they are different? If no - you need to research. Because what makes others fail works 90% of time. If you will find that it proves your point of view - Excellent. But what if not? You may be the next to fail. The other thing. Instruments serves not the purposes the majority thinks.
      Recomendations working not for those who majority thinks of. It is RPODUCERS )))) He he he
      You missing the whole system man. RUclips is not only about views. It is about producing. So recomendations influence producers more to produce content. What am i saying - the world is always about to trick you. So make research please ))) For me ))))

    • @Morningfame
      @Morningfame  4 года назад

      You are totally right and I get what you mean. But the whole premise of this video is to look at videos that drive a constant amount of views each day. The videos that I excluded just don’t do that. That said, I’ll keep an eye out to not accidentally forget about a possible blind spot.