SEED Retail Store, Paragon A&D

SEED Coffee House, Retail Store and Convention Hall
1217 Bedford Avenue, Brooklyn NY
Architect of Record - Paragon Architecture & Design
Interior Design - Christophe Roberts SEED
Client Representation - Interstate Interiors Inc.
Contractors - Petretti & Associates Construction
Structural Engineering - Structural Engineering Technologies, P.C.
MEP Engineering - Mottola Rini Engineers P.C.
Plant Vendors - Greenery NYC greenerynyc.com
Signage - South Shore Sign Company SignBrothers.com
Retail Renderings - YYMAGES ymageworks.com
Oasis Renderings & Architectural Photography - Studio JPC, Jay Cadet studiojpc.com
Expediters - Bohler Engineering
Inspections - Metropolis Group, Inc.
Audio Visual Design - Onsite Media
Light Vendor - SDA Lighting sdalighting.com
Inhouse Team - Heather Goss, Franklin Romero, Silvia Lau, Amanda Henrie
2021-2022
SEED is the conception of world renowned artist Christophe Roberts. Known for his transformative use of materials, Christophe sees SEED as a safe space for Art and Community Transformation in Bedstuy Brooklyn, a New York Community currently undergoing speedy gentrification at the time of construction. The Coffee Shop and adjoining Retail Store combine world class brands with art and clothing by BIPOC artists and designers. Paragon worked with SEED to bring their vision of an Urban Jungle, teaming with plants, but rooted in Brooklyn’s unique “Street Style”, to life while managing technical challenges and code compliance.
Schematic Design
Design Development
Construction Documents
Architect of Record
Permitting
Signage Design Assistance
Furniture, Fixtures and Accessories, Specs and Ordering
Construction Administration