I'm against brands co-opting trauma to sell anything. I live in the US where mass shootings are legitimately more than daily occurrences and I think they need to be discussed more but obviously not by brands. Still I don't think Biore did anything really wrong here, they asked someone to talk about their anxiety struggle & bring up their campaign - a campaign that didn't really need to exist bc again it's not a skincare brands job to "wash away anxiety" - I wish it worked like that. If anything they should have stuck to "wash away anxiety about your skin" and then they're in their own lane while addressing the mental health awareness month.
I'm American, we have a STUPID amount of school 🎯, including an elementary 3rd grader that came to school, 🎯 the teacher. The fact that "gun laws" are STILL more lax than rules for using a public pool, is heartbreaking, scary and so "america" it makes me sick! I can't believe $ can get in the way of lawmakers strengthening the law! AT LEAST THEY did the correct thing saying direct disappointment towards us instead of the influencer, idk why anyone would buy some keyboard warrior are vile.
@@mrfearsmom8857you’re absolutely right. Soooo many of the right wing and SOME left wing but far less, are bought by the NRA. There’s no way these lawmakers can have multi million dollar homes living off of their government wage so our kids are losing their lives instead-so they can have luxury lifestyles 😑 and because they’re 👿
It's a comment on how common school shootings and gun violence are in American society that Biore considered it a normal stressor in the average American's life.
As a mental health professional, I have no problem with Biore highlighting the effects of anxiety, but they missed the mark when they confused anxiety with the symptoms of PTSD. The second point is that let's not suggest that using a medicated strip will decrease anxiety symptoms in any way.
I don't think they are saying that their products are a replacement for mental health care. It's a promotion of their partnership with schools for mental health training and awareness.
I thought the same! Anxiety & PTSD aren't the same, the whole ad was generalising mental health... If they wanted to make a change, they should actually try & educate about mental health instead of selling pore strips. There's so much brands like bioré could do. If they are "smart", they could atleast make a donation or something to "own up their mistake"
CW for gun violence . . . . . . . . Im impressed with that influencer for trying to use skincare as a form of self care thru her ad, but she went about it in the wrong way. Im glad Biore took a stand, and I hope that girl gets her therapy paid for. I deal with C-PTSD from a shooting threat and the Pulse incident during my senior year of high school. I cant imagine what shes going through.
Except to be PTSD it has to be a duration of a month or longer of specific symptoms, and you should already know this and that if decompression interventions happen soon after a traumatic event and a support network established then this greatly reduces the risk of developing PTSD.
I manage a healthcare facility in the US and we don't allow sunscreen to be used unless their parents brings it and sign a medical release form, like with medicine. People don't realize the lies and complications with some of these sunscreens! I love that Australia has high standards! I wish the US did too!!
@@denise-ov6onon the other end of the spectrum, there are states, mine includes, that allows sunscreen to be exempt from the OTC medication rules for schools, thus encouraging more usage and reduced sun damage. Students can bring their own (and educators encourage it for field trips especially) and use it.
@@denise-ov6on we have them by necessity as the UV is so, so bad here. It's like little needles instantly the second you step outside, especially in summer. Also in summer, you will get burnt regardless of skin tone. Even deeper, darker skin tones (if you are in the sun long enough). It's also the reason why we have weirdly high levels of vitamin d deficiency, people (me included) avoid the sun if possible, cover up with clothing + hat and put on sunscreen.
I'm 35 and from Latin America. I always had sunscreens of more than 100 ml, but for sure not as nice as the ones I discovered in the past 2 years (skin care newbie). I only but the tiny ones for my face, not my body and apply once a day unless I go to the beach because it gets too expensive.
what's your favorite sunscreen? i'm trying to find one that works well with acne / oily prone skin that won't have a white cast and especially won't pill. i've been using the rodan + fields smooth sunscreen but it's 30 spf and i'm trying to find one at least 45 or higher.
@@AllthePrettyPursesthe same applies for smaller bottles too though. “Not everyone will use the product as intended” doesn’t really make much sense imo, especially since they can just buy smaller bottles instead of the larger ones.
I used to work ar a Lush store in the Netherlands a few years ago and they just dumped all the empty containers customers were bringing in for their “bring 5 empty containers get 1 free mask” thing into the normal trash together with banana peels and all. While everyone thought those empty bottles were being recycled.😅 When I said something about it they said they don’t have the time to do the extra work.
@@alessandrajackson3768 Ah yes, the types that wax lyrical about how natural is better, then proceed to slather on a beeswax based product and surprise pikachu face when they realise you can actually have an allergic reaction to anything even if it is 'natural' (ditto for lanolin, 'natural' essential oils, etc, also lead is natural but there's a reason we no longer use it in skincare or cosmetic preparations). Also the same ones that talk about the benefits of smooshing food substances onto your face whilst posting obviously filtered pictures of themselves as 'proof' of efficacy. Or my current favourite eye roll worthy folks, the 'diy skincare is easier, cheaper and better for the environment' brigade. Like okay, so you pay for the expense of having cosmetic grade ingredients delivered to you, then you run your gas or electric stove top for however long is needed to sterilise all your equipment (before then also treating it with Isopropyl alcohol), leave everything to completely air dry for hours before you can even start, turn your gas or electric stove back on again in order to actually make the products, be mindful of things like water contamination that will potentially cause mold spores unless it's part of a specific formulation that will require the use of a preservative, and after all that do you really think that diy skincare is easier, cheaper and better for the environment? Puhlease! (and this is coming from someone who is planning to attempt to make a honey balsam cream from 1872, but who is under no illusion that doing so is going to be easy, cheap, or environmentally superior).
Re: Olaplex - Whenever you use a product in a way it’s not intended, there are sometimes consequences. I’ve seen plenty of people use over the counter hair color to lighten or darken their brows…leaving on the solution for 10x longer then necessary and then they wonder why their skin is so irritated or why their brow hairs look strange….more does not mean better.
I use a brand called just for men for my eyebrows it's a simple hairdye for facial hair and I leave it on for less time than it recommends, I always find when dying eyebrows half the development time of what it says on the box and you'll never go wrong, but I've seen people leave 40 developer bleach on their eyebrows for like an hour it's ridiculous
Hairdresser here and been using olaplex for years . I don't think it causes hairlosse BUT i partialy blame the company for promoting it for non-bleached/color hair! And telling people they can use it for long period of times when it contains proteine and can fause protéine overload which can cause brittle hair . They also say they don't recommend keeping it on for overnight BUT Some customers do that a d reported better results ! Just no ; unless they tested it themselves in that way they shouldnt even mention that.
Yeah the lack of education on what it does is the biggest problem. People see “repairing” and “anti frizz” and assume its just a normal, hydrating hair treatment. People need to go into using it with the understanding that it should NOT be used all the time.
I always thought it was for bleached or colored hair. The mistake they made was making it too easy for the general public to purchase it. I received some in an Ipsy bag. I do not bleach my hair and the last time I had it colored was three years ago. It instantly made my hair feel like straw. So in the garbage can it went. I thought I kept it but I didn’t. I don’t even think colored hair needs it really. I do see people using it incorrectly. Most appears to be use once a week or a couple of times and there everybody is doing it daily. I certainly know what it does I do not need.
i work at sephora and this lady came in criticizing olaplex 3 so heavily, hair was brittle and felt stiff; so my coworker (knowing she was likely overusing the product) asked how she used it in her routine. she said she used it every. single. day. we were both shocked
Protein ,don’t really know why you spelled it the way you did, is not the issue, nor should it be the cause of any hair loss. I’m so tired of hairdressers thank you. They know everything about hair or product. You go to school for six months tops I know because I went.😂😂😂😂😂😂😂😂😂
Suncare *IS* health care! I know a lot of people though here in the United States that actually do not wear sunscreen because they either do not think it is a big deal or they want to get tanned. The western world still equates being tan with being attractive a lot - it is starting to shift as more people get into skincare and start to learn about photoaging and more about melanoma, but not quickly enough. I think all brands should take a lesson from this one - it IS essential. Everyone should be able to afford sunscreen to protect themselves, especially if they are outside a lot.
Interesting that this is your POV living in the US. I'm 47 in Texas and sunscreen's benefits were already very well established in the early 00's which is why my generation is visibly aging much more slowly than our parents. A natural tan is not actually that coveted. If anything it's a fake tan. Currently you can go into a place like Walmart and get sunscreen at a very affordable price.
@@drivethrupoet I live in Virginia (not NOVA, but southwest or the country people part) and a lot of people around me that I hang around with (20s/30s/40s) still avoid using sunscreen and want to be tan for the aesthetic and don't use it for that reason. Even though I have told people close to me time and time again what the sun can do to your skin. There is a TON of tanning beds around here, too. I live in the only city in the area and it's pretty small (about 100,000) but the amount of tanning beds is insane for the population. I am 31 and slather it on and TRY to get others around me to do the same. I think this part of Virginia and into WV move slower than everyone else, though, or don't really care about what it will do or the future.
I especially encourage my white girlfriends to wear sunscreen. For Genetic purposes of course! The Sun really aged white people’s skin like crazy!! I wear sunscreen when I go to the beach!!! I don’t wear it everyday though. My dermatologist tells me all of the time that I don’t look 33. Everyone mistaken me for being in my early twenties all of the time!! I live in the Carolinas so it gets pretty sunny here!!!
Plus you have a few nutcases saying that "sunscreen gives you cancer" based on no clinical evidence but rather some fearmongering nonsense they saw on Facebook.
99% of the ppl who don’t wear sunscreen simply don’t care. The being tan thing nowadays isn’t really a major factor because if you’re gonna walk around everyday without sunscreen in the hopes of getting tan, it’s going to be really uneven (since you don’t walk around naked …) which doesn’t look good. Like the other comment said, it’s fake tans, if anything that are more desirable.
Olaplex is really only useful for damaged hair. Too many people are using it the wrong way or using it when they don’t need it at all. It’s also crazy expensive for such tiny bottles.
the biore ad is definitely jarring and dystopian but given it's this influencer's own experience that she is a survivor I can see how they said hey we want to do something for mental health month, that trauma was the first thing she thought of, and they just wanted to let her tell her story. There was probably a way to deliver it that is less triggering, or they could have had her do an ad with a different angle. A while ago Biore had some spotify/radio ads that I thought were really distasteful (they were implying that if you like your skin you're lying to yourself, I was shocked) I wonder if tone is a weak spot in their marketing department.
from what I remember about the Biore situation the main controversy with the influencer was that she didn't survive a school shooting as she was not even on campus at the time so it felt disingenuous.
I think olaplex is going down because for a long time it was the only proven hair repairing formula but now you have brands like redken, k18, wella, L’Oréal and a ton of other brands coming out with products very similar and in my opinion sometimes better alternatives so now people have more options to choose from instead of the only option to be olaplex
@@traceywilson3077I used Redken after a horrible over-processed perm, and it helped my hair bounce back healthy as the damage grew and got cut off. This was in the early 90s.
The Biore ad seemed like how an AI in the guise of a person, would describe their life. No feelings, emotions, nothing. And that quirky background music too? What were they thinking? Or were they?
I stopped buying olaplex because when I first started using it it was before it became mainstream and it made me hair feel seriously amazing. I bought their products recently and they felt watered down and I could tell the formula had changed. I hate when companies start selling on a larger scale and compromise the quality of the product. I only use virtue hair care products now!
It made my hair fall out. Never again! Took me using Dae for 3-months to finally get my hair right. Dae and Virtue have saved me from thinking I was going bald. Thankfully the new hairs are finally getting longer. 😂
I have friends and family with beauty licenses, and I really worry sometimes with the internet giving access to products that you used to kinda need a licence to get that people apply things incorrectly and get mega chemical burns and unfortunately reactions just from like. There’s full training courses for these products. Some of these brands have like weekend retreat training courses for beauticians to use these products safely and people just order it on Amazon and throw it on overnight like a Walmart hair mask made of 90% water. Scares me.
My husband loves Wild, but it did nothing for me. After using it for months I was still sweating and smelling and just use it when I'm not at work. What I find dodgy though, is that they kind of promote overconsumption with constant flow of new case designs and limited edition scents. I mean, there's only so much deodorant I can use!
That's also how a feel about Native. Like it works and I use it as a waitress because I want a natural deodorant. But why do they need a new collection every season? Like it's not makeup or perfume or something, it's deodorant!
And also the perfumes they put out.... Who wants to smell like pop corn or caramel or chocolate when sweaty and overheating? I don't know anyone who woumd want to smell something that sweet and strong instead of feeling fresh
right??? like their whole thing is that you buy one case and use it forever, except no you need these limited edition cases with rainbows or boobs on them 🙃
I was going to buy Wild but honestly, they release a new case every two month. It's a lot, it's as they want you to buy more and it's not the approach I want from a company that technically wants you to waste less.
I also get ick from the person who went through said shooting and decided to profit off of it from pore strips of all things. If she wanted money from her experience, write a fucking book
Olaplex has been instrumental in changing the health of my long hair for the better. I follow my stylist's instructions to the letter. I'm sad to hear bad press from social media may have contributed to issues for them.
If biore had sponsored an event where they got survivors together with professionals (without the music without the weird product placement)to discuss their lives after a shooting or something and didn’t make it such a weird like “day in my life as a teen, watch me put on a face mask” I feel like they would maybe have something there but this format is so quick like it doesn’t even give the audience enough time to unpack what they’re defining as anxiety or anything
@@geoxm6384 That's on the brands to regulate their profit margins, but on the other hand you can't compare between large conglomerates who mass produce with indie brands, making a sunscreen is way more expensive and labour intensive than other products. So perhaps the state should be subsidising it (which I know is already a thing in certain cases in the US).
Thanks for covering the two innovations about recycling plastic waste (Lush) and the research about transforming plastic! For people who want to take a deeper dive on the transformation process from plastic waste to glycolic acid, the research was done at the University of Cambridge, Professor Erwin Reisner, and uses catalysts in a solar powered reactor. The technical paper was published in Nature Synthesis under the article title, "Photoelectrochemical CO2-to-fuel conversion with simultaneous plastic reforming." Pretty neat!
@@JamesWelsh ok I googled "south Africa sunscreen" and clicked on the website and it had sunscreens ranging from about 560 - 1400 in South African currency which is about $30 - 77?!
There are affordable options especially local brands. I'd recommend the Skin Functional SPF50 for less than R250, NakoLwethu's SPF 30 for R145 and the Fundamentals Skincare SPF 30 for a mere R99. Local is Lekker
Same in New Zealand! It's outrageous, £15 for basic bitch small bottles and HORRIBLE ingredients. I buy Isntree from a K Beauty retailer, it's over £12 though!!
13:29 is so ironic to me because when i was using native, i got really awful rashes... but i switched to an aluminium antiperspirant and haven't had a rash since...
Very late reply but I have to add that Native was the only aluminum-free deodorant I felt worked for me, but every time I used it for more than about 5 consecutive days, I’d get such a nasty rash! (And I rarely have negative reactions to skincare) So sad because I love their seasonal scents 😢 back to regular deodorant for me.
As an Australian, I highly recommend people start looking into Australian staple brands for sunscreen eg. Cancer Council, Reef, Hawaiin Tropic, Banana Boat and Invisible Zinc. they are all medically approved sunscreen by the Australia Skin Cancer Council, which means they are tested for sun safety and skin care protection. If you don't like oily sunscreen look into zinc-based sunscreen or coconut-based sunscreen. And remember No Hat No Play, No school today!
I feel like the Biore ad is shocking to people who haven’t had school violence a constant part of their lives. To me, the fact that she can list a tragedy as a normal stressor for students is far more dystopian than the advertising campaign because it’s become so commonplace that it truly *is* another normal stressor. I think the breezy nature of the ad-with the background music and stilted reading from a script- was especially shocking to people who haven’t lived their entire lives post-Columbine. Yes, It’s a pore-strip company, but it’s also a hugely profitable corporation with the money to create a wide-reaching ad campaign promoting mental health awareness and resources. It definitely could have been better presented, but I think the backlash might be less about the company and more about people still not accepting how common these tragedies have become.
I was about to say the same. I wonder if it’s because gun violence is just such a normal part of life in the US that doing a vlog like this talking about how you just deal with it, like you deal with a bad hair day has just become the norm. America is weird, guns have more rights there than women and minorities.
Yep and then they wonder why kids wanna kill themselves and make jokes about death everyday. Like there is a reason Gen Z doesn't see any value in the environment they live in, politicians are taking away their rights, the earth is literally burning to the ground, no one can afford to feed themselves, everyone is a paycheck away from being homeless, and there are shootings pretty much everyday it feels like and no one is doing anything about it. The ad may not have been handled properly but that doesn't mean that it's wrong.
Part of the backlash was from other survivors though, plus she didn't even donate the profits or anything, making money off of a tragedy is kinda disrespectful to the people who were actually hurt and killed in it. As far as I could tell she hadn't even talked about it previously so I wouldn't be surprised if she wasn't even on campus that day and didn't personally know anyone who was truly affected.
@@morgianasartre6709your last point is a weird take. 9/11 survivors that called in sick still have trauma or survivors guilt. I think it’s important to not keep swinging into extremes. Capitalism makes our world go round and social media influencers are relatively new and not nearly as regulated and standardized as journalists. We can call people out but then we don’t have to keep criticizing to the point where we’re challenging what’s valid trauma as if other people in those same scenarios don’t also exist. Personally, as a Canadian I find the normalization of gun violence more dystopian than an ad related to mental health.
@@morethanyourbasics You are entitled to your own feeling regardless and can have trauma to sort through but you also need to accept that it does not come close in significance to those who were actually in the thick of the events. Just like one can never even be in the vicinity of an actual event like that but have anxiety and panick attacks from hearing about it on the news, that's also valid. It's also just not appropriate to play the big victim here and capitalize on it as it is in reality someone else's tragedy, not yours.
My mom has had skin cancer so even though i have olive skin and i dont burn, im suuuper strict about using SPF. I have waay too many freckles and moles to keep track of them all, so i dont go outside without SPF 😂
I only freckle after spending time in the sun but I gain new moles, especially lately, easily. So while I don’t burn easy I have been making effort to use sunscreen more often. I’m not that strict but tbf half the year the sun is setting at like 4:30pm so I think I’m okay, but the other half of the year it sets at like 11pm so I can’t always be lazy lol
I bought one, and it made my sports bras go white in the areas they'd brush against my under arms (after 9 hours of putting it on) :( works well though asside from that.
I use wild, it works well. Downside ? Got recharges super quick, they are sitting unused for months before I use them: they smell nothing now, just a bit of clean smell
The pore strip thing feels dystopian because it is dystopian. If we, as US citizens, aren't willing to address the means and causes of gun violence, we make school shootings an everyday occurrence that contributes to anxiety, not the horrific unthinkable trauma they should be. We're living in a dystopian future and we're not willing to change it. This sponsored ad is one of the results
I love that discount on skincare, it's interesting as an aussie to see UK and US brands take it more seriously; we always have but I think even people here are more worried about it these days. I actually just looked it up out of curiosity and sunscreen of over 15 SPF is GST free (our rendition of VAT) but they have also recently-ish decided that menstrual products are as well! Yay Australia :)
This format is really working for me - think the gaps between stories gives the perfect segue to the next product used!! Also gives me a good overview of the current happenings in the beauty world in a small enough dose to not tune out (damn you, tik tok brain)
I also wonder if olaplex is down in retail sales because people are doing their own hair less after the pandemic. I saw a lot of people desperately using olaplex after bleaching their own hair, since they couldn’t go to the salon.
No. It’s because it was making people lose hair. I was one. First it made my hair feel awesome and then I realized I was getting a lot of new hair that made me look like a Lion. 🤣
Thank you, that's really kind. I take a liquid biotin/collagen supplement now. And when I first stopped using it, I would use those hair oils and peptide treatments, tea tree oil, all of those leave in treatments that are supposed to help your hair grow. I'm sure every little bit helped but I've noticed the best results from this biotin/collagen supplement. I've also been limiting how often I wash. And I use Amika's bond repair shampoo and conditioner. It's so moisturizing so that has been a big help too. But for them to say its not a thing because no one reports it is crap!!
No, continue for a few years and you will see. I've used it over four years and didn't believe it either, but the extreme breakage started happening to me earlier this year.
@@KylieMackLA I’m on 3 or 4 years now 😬 but I dunno I’ve put it through so much with bleach and color it seems to be the thing keeping it from a tangled mess
For me it was almost immediate. I figured I'm allergic to something in the formula because at first it made my hair so soft and then within the first 3 weeks I was losing handful after handful of hair. My head would itch while i was washing it but I thought nothing of it because it wasn't intense. After 6 months and losing 1/4 of my hair, one day I used a trial thing of another shampoo and for once, I didn't lose handfuls of hair. I thought nothing of it, used the olaplex the next time, hair started falling out again. That's when I realized it. Stopped using it immediately. I try to warn everyone I can!!
I’ve been trying cheaper alternatives to Olaplex lately and experienced the worst breakage I’ve had in years. I’ve gone back to olaplex and my bleached hair has literally never been in better condition. True though it’s a bond builder not a conditioner. Also I do not rate WILD for a “natural” deodorant. Cute packaging etc but Nuud is 10000000 times the best deodorant I have ever used.
I felt grossed out at first, but considering the influencer went through it personally, and how it did get more attention. I’m thinking she might have did it on purpose with some intention of it being scandalous to raise awareness. Because, let’s be real, our society doesn’t care enough and continuously try to forget the issue. She must be so frustrated.
I think with the pore strip ad what makes it shocking is how a mass shooting is just placed in a pore strip ad with such normalcy. Here in the US, there is practically a new shooting every week and tragically it is becoming a norm. I live in El Paso, and where we had a mass shooting so the stress and terror is real. I think the mental health message was there but it was very misguided.
Hairdresser input :) I was in cosmetology school when olaplex was first released, and we used it solely for lightening. I still only use it in the lightening process, and usually only for hair that’s compromised and needs that extra layer of protection, since you usually need to use a higher volume developer to balance it out, which can be damaging to certain hair types. I also only recommend it to people who have lightened hair. I’ve never used it outside of that since it’s just not intended to be used that way… I don’t believe they can be help responsible for damage occurring with off label use, but I do believe they should release a PSA just to reiterate its proper use.
I like seeing budget options when it comes to sun protection. I even like luxury skincare but with reapplication, suncare could add up. If one actually adhered to the guidelines, they would exceed $500 in a year if they used $10 of sunscreen per week. Idk about sales taxes, but in the US there is some kind of way to buy sunscreen or even tampons with HSA
I think you are totally correct with the Olaplex sales issues. It’s definitely the lawsuit that spooked a lot of people. Also, as a hairstylist of nearly 20 years, I think K 18 has really changed the game, and a lot of people are finding it even more effective and beneficial for the hair than Olaplex. I do still love Olaplex, but I think a lot of hair stylist, especially are interested in new things, and acknowledge that the technology can change quickly. I think the lawsuit is frivolous and a situation where correlation does not necessarily equal causation.
I got the Future Wise slug balm from Target, and i loove it! I have super dry skin, and it just makes my skin so plump looking and moisturized, i love it.
I can't believe sunblock is a cosmetic product in the UK. Australian federal laws stating employers must provide sunblock, hats and shades for all outdoor workers & similar rules apply for primary school students!
Crazy to hear about Sun protection in UK. But also lack of education over there for skincare is an issue as well. I remember just putting facial sunscreen at my job in UK and someone in their early 30s laughed at me and stated why are you wearing that its not summer smh. In the US suncreen here where I live is everything, it is even FSA/HSA eligible, which is a plan connected to Medical coverage.
Love Superdrugs Solait suncream I've used it for 20 years never found anything else that stops me burning and it's 5 star uva which is better than most of the upper priced sunscreens ❤❤
Love Superdrug, their moisturisers are really good - daily face one has spf in it, the night one seems to work and their daily body one comes in different amounts and now a big bottle which is easier to use and less plastic 💗👍🏻
That dermatica balm is soo good and affordable for how effective it is on healing up my dry patches and as a lip balm. I’ll definitely be trying their other products when I’ve used up my current ones thanks for the recommendations James 😁
Today in tesco,I was just purchasing p20 sunscreen,when a mother refused to pay the price for sunscreen for her child,I was so sad for her. I purchased for her and gave her it as a gift ,she was so thankfull,these giant shops should be ashamed of themselves to charge extortionate price increases for something that's life saving. As for wild deodorant, I hate it,it darkened my armpits and it constantly goes bitty everywhere.ive been using for 6months now contacting wild they told me too keep in a dark place and replace every 4wks. Which I was doing anyway. They didn't comment on my change colour of my armpits. Gone back to pitrock. Olaplex is too expensive now. Lots of dupes out there, loreal metal detox better and lasts alot longer. ❤. Love the perfect pink nails james..thank you for doing dermatica, I've seen it on ads so much now. Going to use the code and give it a go.thanks .
Corporations like Tescos make so much money on all of their products they sell compared to what they pay for their suppliers. Defintely needs to be affordable #BringDownTescos
So as someone who works at ulta I consistently have people coming in saying olaplex caused breakage/damage or their hair falling our. I feel this issue is a lack of information on how to use this stuff. People are overusing these.
Olaplex works wonderfully for me but I use it according to my hair stylist instructions ONLY. I’ve seen TikToks that not only waste it, but use it completely wrong. No treatment reverses the condition of your hair, these products are supposed to strengthen - they are preventative, not reactive to problems.
Self care and self love techniques do really help with mental health issues, especially with people who have PTSD symptoms and anxiety with depression, (me). So I get the idea. It is a reach though, I feel, for people that may not be able to relate with those mental health issues personally and just want to see the product and something not so dark associated with the product in the ads. I see both sides of this argument, however, as a brand maybe wasn't a great idea to assume everyone would relate and go buy the product.
Hi James! Can you suggest a good product for dark spots/sun spots? You have very beautiful skin so I know you don’t worry about that, but since this is your world maybe you can point me in the right direction? Thanks and love watching your videos!
Olaplex sales have plummeted because they no longer own the patent. Now other brands are using the same technologies, at a more reasonable price-point and consumers aren't stupid. Yes, some will pay for a name (I know I do most of the time) but reputable, more established brands are now offering the same technology and they can't compete... Also, entering into a compensation payout is, by law, an automatic admission of wrongdoing.
I used Olaplex shampoo and conditioner once on my bleached hair and my hair did breakoff/fallout, over triple the amount came off in my fingers and brush then the drug store products. Went back to normal after I used my usual stuff.
No way! This was the skincare brand I was wanting to delve into, so I can leave cerave behind... It's a shame this coupon wont work by the time i'll be able to order it though 🤣 Thanks James for all the skincare tips 😚
As a hairstylist I have made the decision to replace olaplex in my business. Even though I still love the line, I think consumers aren’t being properly educated on how to use
As someone with PTSD, it just gives me bad vibes that Biore would use such a traumatic event in someones life in order to sell pore strips. I personally dont blame the influencer at all, i cant even begin to imagine what their life must be like living through that, and i dont blame them at all, its their story to tell 100%. I just dont like Biore using trauma to sell products. Maybe if they were sharing her story for a fundraiser or something, but just doing it for an ad for pore strips seems very manipulative to me.
A little late to the game, but olaplex no 3 definitely made mine fall out. I used it for about two years and then one day noticed the bald spot and how thing my hair was. I immediately stopped using it and my hair grew back. I don’t normally react to products, so it freaked me out. Mind you this was about three years ago, so I assume before the tiktok trend. Glad to know I wasn’t the only one
I used 3,4,5 of Olaplex and had an allergic reaction or something and lost a lot of hair. I used it for about 6 months and had to go through a whole thing with my doctor using elimination of products until we found it was Olaplex. I had followed the directions carefully because hair is my thing and I like coloring my hair. It was upsetting. When I stopped using it, I stopped losing hair within a couple of months. I got a refund.
Thank you so much for talking about Lush and the transphobia! It very much feels like it’s been brushed under the rug, I have friends who claim to support me as a trans person but still support these companies who don’t
As an MSU alumni and a friend to a young woman who passed away during the February incident, I did find this not authentic and not well thought out. I'm happy they took the ad down, but I also get what they were trying to say 🤷🏽♀️ I feel bad about Olaplex but also don't. They were a company where licensed professionals only could purchase and use their products. They got greedy and opened the flood gates to non-professionals with zero knowledge of proper hair care, did not use their products correctly and suddenly people are blaming them instead of themselves.
I liked Lush a lot but I don't like having to clean the bright red soap scum fr the Karma soap they could chill on the red coloring in that I miss buying it
As soon as you said suncream is necessary health product🤯 so shouldn't have gst! But then again here in Australia we still have gst on pads and tampons but not condoms🤦🤦 (gst=tax)
Real talk: arent we only sweeping it under a rug by policing when its "appropriate" to talk about school shootings. That influencer is the person who was a victim and made the decision to talk about it. And others are saying its wrong? Thats whats wrong to me. If SHE chose to talk about her trauma in this way, whos business is it to say otherwise.
I for one would be really interested in seeing a whole WBTU episode about the situation with Olaplex. I haven't been following it closely and it seems... weird, to say the least.
I think there's several reasons Olaplex sales are down. I'm sure the lawsuit and claims of hair loss are part of it, plus unauthorized retailers and confusion about how to use products (I've personally seen multiple directions from Olaplex about how to use no.3 and they've confirmed that it's better to use no.3 on freshly washed hair but don't tell you to do that). I think the big reason, though, is they have a lot of competition now. Olaplex got big initially because there was nothing else like it, but now there's several other products like it. I know a lot of people, including myself, think the K18 leave in is a better product and don't tend to use or recommend Olaplex anymore. That's not to say Olaplex is bad, I just feel like their bubble has burst a bit.
I tried olaplex 3 and the k18 leave in, on damaged hair (not from heat nor bleach) and I went back to olaplex. But eh, should do it more often, it's less quick than k18
I left a comment on someone else’s thread mentioning K18, it is 10x better and I’ve noticed K18 does exactly what Olaplex was trying to do. Why would I use Olaplex when it creates (idk what it is ‘fake’ / ‘synthetic’) bonds to the hair cuticle when K18, actually goes into the follicle and cures the damage? My exact reason why I went for K18!
@@Irenee_vx i've definitely seen people saying k18 is better but! there's no way for anything to actually "cure" the damage, since hair is dead keratin. so k18 is also fake bonds that will eventually go away if you stop using the product. but again, i have seen so many ppl saying that it works better than olaplex like u said!
To be fair, Olaplex markets #3 as "This weekly pre-shampoo treatment repairs and prevents damage for stronger, healthier-looking hair after just one use." It doesn't say to use it specifically for colored or chemically treated hair. And the instructions say to saturate your hair with it and "Leave on for a minimum of 10 minutes. Longer if desired." It doesn't list any maximum time, and the "longer if desired" part makes it sound like leaving it on longer will maximize the results. So it's not surprising that people are leaving it on for long periods of time or overnight. It's definitely clear that you're supposed to use it as a pre-shampoo mask and wash it out, but there's no indications about not leaving it on overnight and then washing it out in the morning.
I use olaplex BUT sparingly. Like even the shampoo and conditioner.. I’ll only use it maybe once per week and use different stuff the rest of the week. No. 3 is supposed to be used with No. 0 and only left on for ten mins. And should not be used more than once per week. If people followed the instructions then maybe they wouldn’t have the problems.
Interesting that sunscreen is considered a cosmetic product in the UK. All sunscreens that are sold in Australia are regulated as 'therapeutic goods' by the TGA (therapeutic goods association), which means they're essentially in the same class as lower risk medicines. Sunscreen is potentially life saving in terms of preventing or lowering the risk of skin cancer, so why it would be considered a cosmetic is rather odd to me. Good on that company for making sunscreen more affordable though.
Even people in horrific circumstances are allowed to have facial pamper time. Any company is allowed to donate time, media, and funds to awareness of mental health and trauma. The bad taste was combining the two in a documentary/cosmetic branding commercial.
General question regarding your sponsorships! Does the time it takes to try out a routine (this one was 2 months) factor into your rates? Mostly just curious about the process
Honestly though props to biore for requesting all the hate to be directed to them and not the influencer in their apology statement
Yeah it’s nice to see a brand not just leave an influencer in the shit!
yes I thought this was really well said too
I'm against brands co-opting trauma to sell anything. I live in the US where mass shootings are legitimately more than daily occurrences and I think they need to be discussed more but obviously not by brands.
Still I don't think Biore did anything really wrong here, they asked someone to talk about their anxiety struggle & bring up their campaign - a campaign that didn't really need to exist bc again it's not a skincare brands job to "wash away anxiety" - I wish it worked like that. If anything they should have stuck to "wash away anxiety about your skin" and then they're in their own lane while addressing the mental health awareness month.
@@pagecarlee626yeah that’s so much better than what they did lol. Should have stayed in their lane lol
School shootings being a “relatable” talking point for a pore strips ad is not the timeline I expected to find myself in
😩😩
Gives me Black Mirror vibes 🥴
I'm American, we have a STUPID amount of school 🎯, including an elementary 3rd grader that came to school, 🎯 the teacher. The fact that "gun laws" are STILL more lax than rules for using a public pool, is heartbreaking, scary and so "america" it makes me sick! I can't believe $ can get in the way of lawmakers strengthening the law! AT LEAST THEY did the correct thing saying direct disappointment towards us instead of the influencer, idk why anyone would buy some keyboard warrior are vile.
@@mrfearsmom8857you’re absolutely right. Soooo many of the right wing and SOME left wing but far less, are bought by the NRA. There’s no way these lawmakers can have multi million dollar homes living off of their government wage so our kids are losing their lives instead-so they can have luxury lifestyles 😑 and because they’re 👿
It's a comment on how common school shootings and gun violence are in American society that Biore considered it a normal stressor in the average American's life.
As a mental health professional, I have no problem with Biore highlighting the effects of anxiety, but they missed the mark when they confused anxiety with the symptoms of PTSD. The second point is that let's not suggest that using a medicated strip will decrease anxiety symptoms in any way.
I don't think they are saying that their products are a replacement for mental health care. It's a promotion of their partnership with schools for mental health training and awareness.
I thought the same! Anxiety & PTSD aren't the same, the whole ad was generalising mental health... If they wanted to make a change, they should actually try & educate about mental health instead of selling pore strips.
There's so much brands like bioré could do. If they are "smart", they could atleast make a donation or something to "own up their mistake"
I think they handled the mistake well. It was pretty mature of them to own up to their mistake.
CW for gun violence
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Im impressed with that influencer for trying to use skincare as a form of self care thru her ad, but she went about it in the wrong way. Im glad Biore took a stand, and I hope that girl gets her therapy paid for.
I deal with C-PTSD from a shooting threat and the Pulse incident during my senior year of high school. I cant imagine what shes going through.
Except to be PTSD it has to be a duration of a month or longer of specific symptoms, and you should already know this and that if decompression interventions happen soon after a traumatic event and a support network established then this greatly reduces the risk of developing PTSD.
In Australia, sunscreen is regulated as a medical drug. Several sunscreens aren't available here, as they didn't pass the higher Australian standards.
This should be the standard!
I manage a healthcare facility in the US and we don't allow sunscreen to be used unless their parents brings it and sign a medical release form, like with medicine. People don't realize the lies and complications with some of these sunscreens!
I love that Australia has high standards! I wish the US did too!!
@@denise-ov6onon the other end of the spectrum, there are states, mine includes, that allows sunscreen to be exempt from the OTC medication rules for schools, thus encouraging more usage and reduced sun damage. Students can bring their own (and educators encourage it for field trips especially) and use it.
@@denise-ov6on we have them by necessity as the UV is so, so bad here. It's like little needles instantly the second you step outside, especially in summer.
Also in summer, you will get burnt regardless of skin tone. Even deeper, darker skin tones (if you are in the sun long enough).
It's also the reason why we have weirdly high levels of vitamin d deficiency, people (me included) avoid the sun if possible, cover up with clothing + hat and put on sunscreen.
75ml or 100ml sunscreen bottle should be more popular, going through bottles and bottles of 50ml is a waste of plastic.
I'm 35 and from Latin America. I always had sunscreens of more than 100 ml, but for sure not as nice as the ones I discovered in the past 2 years (skin care newbie). I only but the tiny ones for my face, not my body and apply once a day unless I go to the beach because it gets too expensive.
what's your favorite sunscreen? i'm trying to find one that works well with acne / oily prone skin that won't have a white cast and especially won't pill. i've been using the rodan + fields smooth sunscreen but it's 30 spf and i'm trying to find one at least 45 or higher.
Travel sizes
It expires and loses potency. Some people won't use it up fast enough and wouldn't be getting the sun protection they need.
@@AllthePrettyPursesthe same applies for smaller bottles too though. “Not everyone will use the product as intended” doesn’t really make much sense imo, especially since they can just buy smaller bottles instead of the larger ones.
I used to work ar a Lush store in the Netherlands a few years ago and they just dumped all the empty containers customers were bringing in for their “bring 5 empty containers get 1 free mask” thing into the normal trash together with banana peels and all. While everyone thought those empty bottles were being recycled.😅 When I said something about it they said they don’t have the time to do the extra work.
that’s so crazy like idk what that extra work would consist of but it couldn’t be THAT bad like😭
We as a group need to talk more about greenwashing because it’s literally everywhere
FR! I’m big into perfumes and I have women in the same circles terrified of it being toxic. Meanwhile posting their vapes and fast food!
@@alessandrajackson3768 Those same women who post SheIn and other fast fashion crap? 😅
@@lipstickzombie4981 YEPPP
@@alessandrajackson3768 Ah yes, the types that wax lyrical about how natural is better, then proceed to slather on a beeswax based product and surprise pikachu face when they realise you can actually have an allergic reaction to anything even if it is 'natural' (ditto for lanolin, 'natural' essential oils, etc, also lead is natural but there's a reason we no longer use it in skincare or cosmetic preparations). Also the same ones that talk about the benefits of smooshing food substances onto your face whilst posting obviously filtered pictures of themselves as 'proof' of efficacy. Or my current favourite eye roll worthy folks, the 'diy skincare is easier, cheaper and better for the environment' brigade. Like okay, so you pay for the expense of having cosmetic grade ingredients delivered to you, then you run your gas or electric stove top for however long is needed to sterilise all your equipment (before then also treating it with Isopropyl alcohol), leave everything to completely air dry for hours before you can even start, turn your gas or electric stove back on again in order to actually make the products, be mindful of things like water contamination that will potentially cause mold spores unless it's part of a specific formulation that will require the use of a preservative, and after all that do you really think that diy skincare is easier, cheaper and better for the environment? Puhlease! (and this is coming from someone who is planning to attempt to make a honey balsam cream from 1872, but who is under no illusion that doing so is going to be easy, cheap, or environmentally superior).
right i truly don’t know what to believe anymore. just bc it says “ethically sourced” or “environmentally friendly” doesn’t mean much anymore
Re: Olaplex - Whenever you use a product in a way it’s not intended, there are sometimes consequences. I’ve seen plenty of people use over the counter hair color to lighten or darken their brows…leaving on the solution for 10x longer then necessary and then they wonder why their skin is so irritated or why their brow hairs look strange….more does not mean better.
I use a brand called just for men for my eyebrows it's a simple hairdye for facial hair and I leave it on for less time than it recommends, I always find when dying eyebrows half the development time of what it says on the box and you'll never go wrong, but I've seen people leave 40 developer bleach on their eyebrows for like an hour it's ridiculous
I love this format. It's giving me "James Welsh is up next with our Beauty News Segment" and I am here for it.
Hairdresser here and been using olaplex for years . I don't think it causes hairlosse BUT i partialy blame the company for promoting it for non-bleached/color hair! And telling people they can use it for long period of times when it contains proteine and can fause protéine overload which can cause brittle hair . They also say they don't recommend keeping it on for overnight BUT Some customers do that a d reported better results ! Just no ; unless they tested it themselves in that way they shouldnt even mention that.
Yeah the lack of education on what it does is the biggest problem. People see “repairing” and “anti frizz” and assume its just a normal, hydrating hair treatment.
People need to go into using it with the understanding that it should NOT be used all the time.
I always thought it was for bleached or colored hair. The mistake they made was making it too easy for the general public to purchase it. I received some in an Ipsy bag. I do not bleach my hair and the last time I had it colored was three years ago. It instantly made my hair feel like straw. So in the garbage can it went. I thought I kept it but I didn’t. I don’t even think colored hair needs it really. I do see people using it incorrectly. Most appears to be use once a week or a couple of times and there everybody is doing it daily. I certainly know what it does I do not need.
i work at sephora and this lady came in criticizing olaplex 3 so heavily, hair was brittle and felt stiff; so my coworker (knowing she was likely overusing the product) asked how she used it in her routine. she said she used it every. single. day. we were both shocked
Olaplex doesn’t have protein but it does have very moisturising ingredients which can cause moisture overload
Protein ,don’t really know why you spelled it the way you did, is not the issue, nor should it be the cause of any hair loss. I’m so tired of hairdressers thank you. They know everything about hair or product. You go to school for six months tops I know because I went.😂😂😂😂😂😂😂😂😂
Suncare *IS* health care! I know a lot of people though here in the United States that actually do not wear sunscreen because they either do not think it is a big deal or they want to get tanned. The western world still equates being tan with being attractive a lot - it is starting to shift as more people get into skincare and start to learn about photoaging and more about melanoma, but not quickly enough. I think all brands should take a lesson from this one - it IS essential. Everyone should be able to afford sunscreen to protect themselves, especially if they are outside a lot.
Interesting that this is your POV living in the US. I'm 47 in Texas and sunscreen's benefits were already very well established in the early 00's which is why my generation is visibly aging much more slowly than our parents. A natural tan is not actually that coveted. If anything it's a fake tan. Currently you can go into a place like Walmart and get sunscreen at a very affordable price.
@@drivethrupoet I live in Virginia (not NOVA, but southwest or the country people part) and a lot of people around me that I hang around with (20s/30s/40s) still avoid using sunscreen and want to be tan for the aesthetic and don't use it for that reason. Even though I have told people close to me time and time again what the sun can do to your skin. There is a TON of tanning beds around here, too. I live in the only city in the area and it's pretty small (about 100,000) but the amount of tanning beds is insane for the population. I am 31 and slather it on and TRY to get others around me to do the same. I think this part of Virginia and into WV move slower than everyone else, though, or don't really care about what it will do or the future.
I especially encourage my white girlfriends to wear sunscreen. For Genetic purposes of course!
The Sun really aged white people’s skin like crazy!!
I wear sunscreen when I go to the beach!!! I don’t wear it everyday though. My dermatologist tells me all of the time that I don’t look 33. Everyone mistaken me for being in my early twenties all of the time!! I live in the Carolinas so it gets pretty sunny here!!!
Plus you have a few nutcases saying that "sunscreen gives you cancer" based on no clinical evidence but rather some fearmongering nonsense they saw on Facebook.
99% of the ppl who don’t wear sunscreen simply don’t care. The being tan thing nowadays isn’t really a major factor because if you’re gonna walk around everyday without sunscreen in the hopes of getting tan, it’s going to be really uneven (since you don’t walk around naked …) which doesn’t look good. Like the other comment said, it’s fake tans, if anything that are more desirable.
Olaplex is really only useful for damaged hair. Too many people are using it the wrong way or using it when they don’t need it at all. It’s also crazy expensive for such tiny bottles.
the biore ad is definitely jarring and dystopian but given it's this influencer's own experience that she is a survivor I can see how they said hey we want to do something for mental health month, that trauma was the first thing she thought of, and they just wanted to let her tell her story. There was probably a way to deliver it that is less triggering, or they could have had her do an ad with a different angle.
A while ago Biore had some spotify/radio ads that I thought were really distasteful (they were implying that if you like your skin you're lying to yourself, I was shocked) I wonder if tone is a weak spot in their marketing department.
from what I remember about the Biore situation the main controversy with the influencer was that she didn't survive a school shooting as she was not even on campus at the time so it felt disingenuous.
I think olaplex is going down because for a long time it was the only proven hair repairing formula but now you have brands like redken, k18, wella, L’Oréal and a ton of other brands coming out with products very similar and in my opinion sometimes better alternatives so now people have more options to choose from instead of the only option to be olaplex
Redken and Kerastase have been around for longer and actually have better products IMHO.
@@traceywilson3077I used Redken after a horrible over-processed perm, and it helped my hair bounce back healthy as the damage grew and got cut off. This was in the early 90s.
Have you tried some of the alternatives? I'm wondering if I should try them
The Biore ad seemed like how an AI in the guise of a person, would describe their life. No feelings, emotions, nothing. And that quirky background music too? What were they thinking? Or were they?
Omg that’s so true!!!
Right. And who sits on top of their car?
I agree. I found the entire tick-tock really jarring and cringe.
I stopped buying olaplex because when I first started using it it was before it became mainstream and it made me hair feel seriously amazing. I bought their products recently and they felt watered down and I could tell the formula had changed. I hate when companies start selling on a larger scale and compromise the quality of the product. I only use virtue hair care products now!
The formula changed because of a class action lawsuit, not because they became mainstream.
There are also several newer products that do the same thing & better, also cheaper. I’m sure that cuts into their profits as well
It made my hair fall out. Never again! Took me using Dae for 3-months to finally get my hair right.
Dae and Virtue have saved me from thinking I was going bald. Thankfully the new hairs are finally getting longer. 😂
Virtue is so good! I never see anyone talk about it which is a shame their scalp serum is a life saver for me
@@lindseystein9676Name drop them 👀
I have friends and family with beauty licenses, and I really worry sometimes with the internet giving access to products that you used to kinda need a licence to get that people apply things incorrectly and get mega chemical burns and unfortunately reactions just from like. There’s full training courses for these products.
Some of these brands have like weekend retreat training courses for beauticians to use these products safely and people just order it on Amazon and throw it on overnight like a Walmart hair mask made of 90% water. Scares me.
My husband loves Wild, but it did nothing for me. After using it for months I was still sweating and smelling and just use it when I'm not at work. What I find dodgy though, is that they kind of promote overconsumption with constant flow of new case designs and limited edition scents. I mean, there's only so much deodorant I can use!
That's also how a feel about Native. Like it works and I use it as a waitress because I want a natural deodorant. But why do they need a new collection every season? Like it's not makeup or perfume or something, it's deodorant!
And also the perfumes they put out.... Who wants to smell like pop corn or caramel or chocolate when sweaty and overheating? I don't know anyone who woumd want to smell something that sweet and strong instead of feeling fresh
right??? like their whole thing is that you buy one case and use it forever, except no you need these limited edition cases with rainbows or boobs on them 🙃
I mean it’s deodorant so you’re going to sweat… the issue is it not stopping the smell
I was going to buy Wild but honestly, they release a new case every two month. It's a lot, it's as they want you to buy more and it's not the approach I want from a company that technically wants you to waste less.
I get major 'ick' from a company using school shootings to sell a product..... just gross. Indiscribably grim.
You're not wrong, yet the combination of gun violence and capitalism is also quintessentially American...
I also get ick from the person who went through said shooting and decided to profit off of it from pore strips of all things. If she wanted money from her experience, write a fucking book
@@StonedSammieSue She's promoting Biore's partnership with schools on mental health initiatives.
@StonedSammieSueI I get the ick from random strangers tone policing and controlling a victim and their story.
It’s the influencers fault, not the company.
I love it when you put the prices with the names of the products on screen!
Same ❤
Olaplex has been instrumental in changing the health of my long hair for the better. I follow my stylist's instructions to the letter. I'm sad to hear bad press from social media may have contributed to issues for them.
If biore had sponsored an event where they got survivors together with professionals (without the music without the weird product placement)to discuss their lives after a shooting or something and didn’t make it such a weird like “day in my life as a teen, watch me put on a face mask” I feel like they would maybe have something there but this format is so quick like it doesn’t even give the audience enough time to unpack what they’re defining as anxiety or anything
Tesco has actually been covering the suncream VAT since 2019 and it's great to see other retailers following suit!
They still make bank on it though. Should be cheaper
@@geoxm6384 That's on the brands to regulate their profit margins, but on the other hand you can't compare between large conglomerates who mass produce with indie brands, making a sunscreen is way more expensive and labour intensive than other products. So perhaps the state should be subsidising it (which I know is already a thing in certain cases in the US).
@geoxm6384 it's only like £3 for a huge factor 50+ bottle of their own brand suncream.
Thanks for covering the two innovations about recycling plastic waste (Lush) and the research about transforming plastic! For people who want to take a deeper dive on the transformation process from plastic waste to glycolic acid, the research was done at the University of Cambridge, Professor Erwin Reisner, and uses catalysts in a solar powered reactor. The technical paper was published in Nature Synthesis under the article title, "Photoelectrochemical CO2-to-fuel conversion with simultaneous plastic reforming." Pretty neat!
It is unbelievable how expensive Sun Screen is in South Africa.
How expensive are we talking?!
@@JamesWelsh ok I googled "south Africa sunscreen" and clicked on the website and it had sunscreens ranging from about 560 - 1400 in South African currency which is about $30 - 77?!
There are affordable options especially local brands. I'd recommend the Skin Functional SPF50 for less than R250, NakoLwethu's SPF 30 for R145 and the Fundamentals Skincare SPF 30 for a mere R99. Local is Lekker
I guess it depends on what you’re after. Nivia is about £3. Eucerin is £15. If you’re going to go more high end, it will be more
Same in New Zealand! It's outrageous, £15 for basic bitch small bottles and HORRIBLE ingredients. I buy Isntree from a K Beauty retailer, it's over £12 though!!
13:29 is so ironic to me because when i was using native, i got really awful rashes... but i switched to an aluminium antiperspirant and haven't had a rash since...
Very late reply but I have to add that Native was the only aluminum-free deodorant I felt worked for me, but every time I used it for more than about 5 consecutive days, I’d get such a nasty rash! (And I rarely have negative reactions to skincare) So sad because I love their seasonal scents 😢 back to regular deodorant for me.
As an Australian, I highly recommend people start looking into Australian staple brands for sunscreen eg. Cancer Council, Reef, Hawaiin Tropic, Banana Boat and Invisible Zinc. they are all medically approved sunscreen by the Australia Skin Cancer Council, which means they are tested for sun safety and skin care protection.
If you don't like oily sunscreen look into zinc-based sunscreen or coconut-based sunscreen. And remember No Hat No Play, No school today!
I feel like the Biore ad is shocking to people who haven’t had school violence a constant part of their lives. To me, the fact that she can list a tragedy as a normal stressor for students is far more dystopian than the advertising campaign because it’s become so commonplace that it truly *is* another normal stressor.
I think the breezy nature of the ad-with the background music and stilted reading from a script- was especially shocking to people who haven’t lived their entire lives post-Columbine. Yes, It’s a pore-strip company, but it’s also a hugely profitable corporation with the money to create a wide-reaching ad campaign promoting mental health awareness and resources. It definitely could have been better presented, but I think the backlash might be less about the company and more about people still not accepting how common these tragedies have become.
I was about to say the same. I wonder if it’s because gun violence is just such a normal part of life in the US that doing a vlog like this talking about how you just deal with it, like you deal with a bad hair day has just become the norm.
America is weird, guns have more rights there than women and minorities.
Yep and then they wonder why kids wanna kill themselves and make jokes about death everyday. Like there is a reason Gen Z doesn't see any value in the environment they live in, politicians are taking away their rights, the earth is literally burning to the ground, no one can afford to feed themselves, everyone is a paycheck away from being homeless, and there are shootings pretty much everyday it feels like and no one is doing anything about it. The ad may not have been handled properly but that doesn't mean that it's wrong.
Part of the backlash was from other survivors though, plus she didn't even donate the profits or anything, making money off of a tragedy is kinda disrespectful to the people who were actually hurt and killed in it. As far as I could tell she hadn't even talked about it previously so I wouldn't be surprised if she wasn't even on campus that day and didn't personally know anyone who was truly affected.
@@morgianasartre6709your last point is a weird take. 9/11 survivors that called in sick still have trauma or survivors guilt.
I think it’s important to not keep swinging into extremes. Capitalism makes our world go round and social media influencers are relatively new and not nearly as regulated and standardized as journalists. We can call people out but then we don’t have to keep criticizing to the point where we’re challenging what’s valid trauma as if other people in those same scenarios don’t also exist. Personally, as a Canadian I find the normalization of gun violence more dystopian than an ad related to mental health.
@@morethanyourbasics You are entitled to your own feeling regardless and can have trauma to sort through but you also need to accept that it does not come close in significance to those who were actually in the thick of the events. Just like one can never even be in the vicinity of an actual event like that but have anxiety and panick attacks from hearing about it on the news, that's also valid. It's also just not appropriate to play the big victim here and capitalize on it as it is in reality someone else's tragedy, not yours.
My mom has had skin cancer so even though i have olive skin and i dont burn, im suuuper strict about using SPF. I have waay too many freckles and moles to keep track of them all, so i dont go outside without SPF 😂
I only freckle after spending time in the sun but I gain new moles, especially lately, easily. So while I don’t burn easy I have been making effort to use sunscreen more often. I’m not that strict but tbf half the year the sun is setting at like 4:30pm so I think I’m okay, but the other half of the year it sets at like 11pm so I can’t always be lazy lol
The Wild deodorants were all over my youtube ads! I thought it was just me!
Wild and native! Can’t escape them!
@@JamesWelsh OMG YES NATIVE! That was also all over my youtube ads!
I bought one, and it made my sports bras go white in the areas they'd brush against my under arms (after 9 hours of putting it on) :( works well though asside from that.
I use wild, it works well. Downside ? Got recharges super quick, they are sitting unused for months before I use them: they smell nothing now, just a bit of clean smell
@@Hazheelh what's recharges? Do you mean refills?
The pore strip thing feels dystopian because it is dystopian. If we, as US citizens, aren't willing to address the means and causes of gun violence, we make school shootings an everyday occurrence that contributes to anxiety, not the horrific unthinkable trauma they should be. We're living in a dystopian future and we're not willing to change it. This sponsored ad is one of the results
I love that discount on skincare, it's interesting as an aussie to see UK and US brands take it more seriously; we always have but I think even people here are more worried about it these days. I actually just looked it up out of curiosity and sunscreen of over 15 SPF is GST free (our rendition of VAT) but they have also recently-ish decided that menstrual products are as well! Yay Australia :)
This format is really working for me - think the gaps between stories gives the perfect segue to the next product used!!
Also gives me a good overview of the current happenings in the beauty world in a small enough dose to not tune out (damn you, tik tok brain)
I also wonder if olaplex is down in retail sales because people are doing their own hair less after the pandemic. I saw a lot of people desperately using olaplex after bleaching their own hair, since they couldn’t go to the salon.
No. It’s because it was making people lose hair. I was one. First it made my hair feel awesome and then I realized I was getting a lot of new hair that made me look like a Lion. 🤣
Tbh K18 is what Olaplex wish it could do, and now K18 is all the rave.
I lost hair for 6 months before I realized it was olaplex causing it!!! I lost like a 1/4 of my hair!!
@@meaganevoy I’m so sorry that happened to you, have you been on any hair vitamins since to help grow the hair back at least ?
Thank you, that's really kind. I take a liquid biotin/collagen supplement now. And when I first stopped using it, I would use those hair oils and peptide treatments, tea tree oil, all of those leave in treatments that are supposed to help your hair grow. I'm sure every little bit helped but I've noticed the best results from this biotin/collagen supplement. I've also been limiting how often I wash. And I use Amika's bond repair shampoo and conditioner. It's so moisturizing so that has been a big help too. But for them to say its not a thing because no one reports it is crap!!
This was the perfect length and content to have in my headphones while doing my nighttime skincare routine
Thank you❤
I absolutely love this video format, please keep making content like this!
Olaplex 4 & 5 have been amazing for my hair and all the colors I put it through, you just gotta follow the instructions on all their stuff
No, continue for a few years and you will see. I've used it over four years and didn't believe it either, but the extreme breakage started happening to me earlier this year.
@@KylieMackLA I’m on 3 or 4 years now 😬 but I dunno I’ve put it through so much with bleach and color it seems to be the thing keeping it from a tangled mess
For me it was almost immediate. I figured I'm allergic to something in the formula because at first it made my hair so soft and then within the first 3 weeks I was losing handful after handful of hair. My head would itch while i was washing it but I thought nothing of it because it wasn't intense. After 6 months and losing 1/4 of my hair, one day I used a trial thing of another shampoo and for once, I didn't lose handfuls of hair. I thought nothing of it, used the olaplex the next time, hair started falling out again. That's when I realized it. Stopped using it immediately. I try to warn everyone I can!!
I’ve been using the olaplex range for 6 years now and it has given me nothing but great results.
I’ve been trying cheaper alternatives to Olaplex lately and experienced the worst breakage I’ve had in years. I’ve gone back to olaplex and my bleached hair has literally never been in better condition. True though it’s a bond builder not a conditioner.
Also I do not rate WILD for a “natural” deodorant. Cute packaging etc but Nuud is 10000000 times the best deodorant I have ever used.
I wonder if the number of other “bond repair” products that have come out isn’t the source of the decline in sales?
That makes the most sense
I felt grossed out at first, but considering the influencer went through it personally, and how it did get more attention. I’m thinking she might have did it on purpose with some intention of it being scandalous to raise awareness. Because, let’s be real, our society doesn’t care enough and continuously try to forget the issue. She must be so frustrated.
I really appreciated this one. Thank you for sharing the skin care news.
I think with the pore strip ad what makes it shocking is how a mass shooting is just placed in a pore strip ad with such normalcy. Here in the US, there is practically a new shooting every week and tragically it is becoming a norm. I live in El Paso, and where we had a mass shooting so the stress and terror is real. I think the mental health message was there but it was very misguided.
Hairdresser input :) I was in cosmetology school when olaplex was first released, and we used it solely for lightening. I still only use it in the lightening process, and usually only for hair that’s compromised and needs that extra layer of protection, since you usually need to use a higher volume developer to balance it out, which can be damaging to certain hair types. I also only recommend it to people who have lightened hair. I’ve never used it outside of that since it’s just not intended to be used that way… I don’t believe they can be help responsible for damage occurring with off label use, but I do believe they should release a PSA just to reiterate its proper use.
I like seeing budget options when it comes to sun protection. I even like luxury skincare but with reapplication, suncare could add up. If one actually adhered to the guidelines, they would exceed $500 in a year if they used $10 of sunscreen per week.
Idk about sales taxes, but in the US there is some kind of way to buy sunscreen or even tampons with HSA
I think you are totally correct with the Olaplex sales issues. It’s definitely the lawsuit that spooked a lot of people. Also, as a hairstylist of nearly 20 years, I think K 18 has really changed the game, and a lot of people are finding it even more effective and beneficial for the hair than Olaplex. I do still love Olaplex, but I think a lot of hair stylist, especially are interested in new things, and acknowledge that the technology can change quickly. I think the lawsuit is frivolous and a situation where correlation does not necessarily equal causation.
I got the Future Wise slug balm from Target, and i loove it! I have super dry skin, and it just makes my skin so plump looking and moisturized, i love it.
I can't believe sunblock is a cosmetic product in the UK. Australian federal laws stating employers must provide sunblock, hats and shades for all outdoor workers & similar rules apply for primary school students!
I wish there was more recyclable or refillable sunscreen packaging and other products.
Crazy to hear about Sun protection in UK.
But also lack of education over there for skincare is an issue as well. I remember just putting facial sunscreen at my job in UK and someone in their early 30s laughed at me and stated why are you wearing that its not summer smh.
In the US suncreen here where I live is everything, it is even FSA/HSA eligible, which is a plan connected to Medical coverage.
Funny, I just started using Olaplex and I'm loving it! They better keep it up, my hair is feeling better than it has in a couple years. 😬
When I moved to the UK from Australia, I was shocked to see how expensive sunscreen was.
I love these, we need longer videos!
I really enjoy this video series! Thank you for all the effort that goes into finding the stories
Love Superdrugs Solait suncream I've used it for 20 years never found anything else that stops me burning and it's 5 star uva which is better than most of the upper priced sunscreens ❤❤
Love Superdrug, their moisturisers are really good - daily face one has spf in it, the night one seems to work and their daily body one comes in different amounts and now a big bottle which is easier to use and less plastic 💗👍🏻
Wow I just noticed the growth of you channel. Good for you!
That dermatica balm is soo good and affordable for how effective it is on healing up my dry patches and as a lip balm. I’ll definitely be trying their other products when I’ve used up my current ones thanks for the recommendations James 😁
Yeah at first I was like…why such a tiny tub. But a little goes a really long way and it’s so nice and light compared to other slugging type products
So happy to see a couple companies going further in their quest to be more environmentally responsible!
CAN YOU PLEASE DO A VIDEO FOR GOOD SKIN PRODUCTS FROM SUPERMARKET TO USE ON DAILY ROUTINE FOR ACNE PRONE SKIN
Today in tesco,I was just purchasing p20 sunscreen,when a mother refused to pay the price for sunscreen for her child,I was so sad for her. I purchased for her and gave her it as a gift ,she was so thankfull,these giant shops should be ashamed of themselves to charge extortionate price increases for something that's life saving. As for wild deodorant, I hate it,it darkened my armpits and it constantly goes bitty everywhere.ive been using for 6months now contacting wild they told me too keep in a dark place and replace every 4wks. Which I was doing anyway. They didn't comment on my change colour of my armpits. Gone back to pitrock. Olaplex is too expensive now. Lots of dupes out there, loreal metal detox better and lasts alot longer. ❤. Love the perfect pink nails james..thank you for doing dermatica, I've seen it on ads so much now. Going to use the code and give it a go.thanks .
Omg that's so sad and depressing that she couldn't afford sunscreen 😢 well done to you though. Xx
Corporations like Tescos make so much money on all of their products they sell compared to what they pay for their suppliers. Defintely needs to be affordable #BringDownTescos
@@geoxm6384 Yes they do, but to be fair Tesco has been paying their customers VAT on suncream for a few years now :)
I love watching your videos when I’m doing my skincare every night. Love you!!!
So as someone who works at ulta I consistently have people coming in saying olaplex caused breakage/damage or their hair falling our. I feel this issue is a lack of information on how to use this stuff. People are overusing these.
Olaplex works wonderfully for me but I use it according to my hair stylist instructions ONLY. I’ve seen TikToks that not only waste it, but use it completely wrong. No treatment reverses the condition of your hair, these products are supposed to strengthen - they are preventative, not reactive to problems.
Self care and self love techniques do really help with mental health issues, especially with people who have PTSD symptoms and anxiety with depression, (me). So I get the idea. It is a reach though, I feel, for people that may not be able to relate with those mental health issues personally and just want to see the product and something not so dark associated with the product in the ads. I see both sides of this argument, however, as a brand maybe wasn't a great idea to assume everyone would relate and go buy the product.
Love watching you do standard beauty news!
Hi James! Can you suggest a good product for dark spots/sun spots? You have very beautiful skin so I know you don’t worry about that, but since this is your world maybe you can point me in the right direction? Thanks and love watching your videos!
Olaplex sales have plummeted because they no longer own the patent. Now other brands are using the same technologies, at a more reasonable price-point and consumers aren't stupid. Yes, some will pay for a name (I know I do most of the time) but reputable, more established brands are now offering the same technology and they can't compete...
Also, entering into a compensation payout is, by law, an automatic admission of wrongdoing.
I used Olaplex shampoo and conditioner once on my bleached hair and my hair did breakoff/fallout, over triple the amount came off in my fingers and brush then the drug store products. Went back to normal after I used my usual stuff.
No way! This was the skincare brand I was wanting to delve into, so I can leave cerave behind... It's a shame this coupon wont work by the time i'll be able to order it though 🤣 Thanks James for all the skincare tips 😚
As a hairstylist I have made the decision to replace olaplex in my business. Even though I still love the line, I think consumers aren’t being properly educated on how to use
I didn't find that ad too crazy tbh. It's a lived experience, and the mentions the product, but the rest is her personal message.
As someone with PTSD, it just gives me bad vibes that Biore would use such a traumatic event in someones life in order to sell pore strips. I personally dont blame the influencer at all, i cant even begin to imagine what their life must be like living through that, and i dont blame them at all, its their story to tell 100%. I just dont like Biore using trauma to sell products. Maybe if they were sharing her story for a fundraiser or something, but just doing it for an ad for pore strips seems very manipulative to me.
Really enjoy this beauty and hair news format 👏🏻
A little late to the game, but olaplex no 3 definitely made mine fall out. I used it for about two years and then one day noticed the bald spot and how thing my hair was. I immediately stopped using it and my hair grew back. I don’t normally react to products, so it freaked me out. Mind you this was about three years ago, so I assume before the tiktok trend. Glad to know I wasn’t the only one
Love your perspective on these topics ❤
I’m fortunate Olaplex has been great for my hair but it is expensive and if cheaper alternatives are available I see why people would switch!
I used 3,4,5 of Olaplex and had an allergic reaction or something and lost a lot of hair. I used it for about 6 months and had to go through a whole thing with my doctor using elimination of products until we found it was Olaplex. I had followed the directions carefully because hair is my thing and I like coloring my hair. It was upsetting. When I stopped using it, I stopped losing hair within a couple of months. I got a refund.
11:36 I did experience more hair loss when I used #3 so much hair would come out when I rinsed it out.
Thank you so much for talking about Lush and the transphobia! It very much feels like it’s been brushed under the rug, I have friends who claim to support me as a trans person but still support these companies who don’t
I love watching your videos because your voice is so soothing.
As an MSU alumni and a friend to a young woman who passed away during the February incident, I did find this not authentic and not well thought out. I'm happy they took the ad down, but I also get what they were trying to say 🤷🏽♀️
I feel bad about Olaplex but also don't. They were a company where licensed professionals only could purchase and use their products. They got greedy and opened the flood gates to non-professionals with zero knowledge of proper hair care, did not use their products correctly and suddenly people are blaming them instead of themselves.
loving these vids you’ve been putting out lately
I liked Lush a lot but I don't like having to clean the bright red soap scum fr the Karma soap they could chill on the red coloring in that I miss buying it
As soon as you said suncream is necessary health product🤯 so shouldn't have gst! But then again here in Australia we still have gst on pads and tampons but not condoms🤦🤦 (gst=tax)
Real talk: arent we only sweeping it under a rug by policing when its "appropriate" to talk about school shootings. That influencer is the person who was a victim and made the decision to talk about it. And others are saying its wrong? Thats whats wrong to me. If SHE chose to talk about her trauma in this way, whos business is it to say otherwise.
I really enjoyed this content - thanks.
I for one would be really interested in seeing a whole WBTU episode about the situation with Olaplex. I haven't been following it closely and it seems... weird, to say the least.
I am still confused on why tapping eye cream in is how it should be applied? Is rubbing not appropriate? So confused all the time lol
Maybe rubbing stretches and is more likely to irritate the skin?
@@Shyknityes, the skin under your eyes is super delicate so rubbing can be irritating or cause wrinkles (allegedly).
Ohhhh fair enough!!
You can rub or tap! Just be very very gentle
@@JamesWelsh thanks Jammmeessss 😁❤️🔥❤️🔥
I think there's several reasons Olaplex sales are down. I'm sure the lawsuit and claims of hair loss are part of it, plus unauthorized retailers and confusion about how to use products (I've personally seen multiple directions from Olaplex about how to use no.3 and they've confirmed that it's better to use no.3 on freshly washed hair but don't tell you to do that). I think the big reason, though, is they have a lot of competition now. Olaplex got big initially because there was nothing else like it, but now there's several other products like it. I know a lot of people, including myself, think the K18 leave in is a better product and don't tend to use or recommend Olaplex anymore. That's not to say Olaplex is bad, I just feel like their bubble has burst a bit.
Do you have any other recommendations for Olaplex replacements? I do like their products but I’d love to find something cheaper lol
I tried olaplex 3 and the k18 leave in, on damaged hair (not from heat nor bleach) and I went back to olaplex. But eh, should do it more often, it's less quick than k18
I left a comment on someone else’s thread mentioning K18, it is 10x better and I’ve noticed K18 does exactly what Olaplex was trying to do.
Why would I use Olaplex when it creates (idk what it is ‘fake’ / ‘synthetic’) bonds to the hair cuticle when K18, actually goes into the follicle and cures the damage?
My exact reason why I went for K18!
@@Hazheelhmake sure u don’t use Olaplex and K18 in the same wash. As the directions mention not to :)
@@Irenee_vx i've definitely seen people saying k18 is better but! there's no way for anything to actually "cure" the damage, since hair is dead keratin. so k18 is also fake bonds that will eventually go away if you stop using the product. but again, i have seen so many ppl saying that it works better than olaplex like u said!
Great timing!
I feel like the Olaplex issue comes from retailers like unineed that sell fake olaplex and influencers falsely advertise it just to get a sale..
Yesssssss that’s a good point! And amazon 🫢
@@JamesWelsh this!!! Amazon skincare/makeup is not vetted at all..
I bought mine with a beauty salon license directly from Olaplex, as did my stylist friends who have now removed it from their salons.
To be fair, Olaplex markets #3 as "This weekly pre-shampoo treatment repairs and prevents damage for stronger, healthier-looking hair after just one use." It doesn't say to use it specifically for colored or chemically treated hair. And the instructions say to saturate your hair with it and "Leave on for a minimum of 10 minutes. Longer if desired." It doesn't list any maximum time, and the "longer if desired" part makes it sound like leaving it on longer will maximize the results. So it's not surprising that people are leaving it on for long periods of time or overnight. It's definitely clear that you're supposed to use it as a pre-shampoo mask and wash it out, but there's no indications about not leaving it on overnight and then washing it out in the morning.
I was watching this in my background and then heard DanTDM being mentioned and I started paying attention 😭
Litterally same, i couldn't believe what i heard at first.
Dan making such a strange appearance in this video got me chuckling
I use olaplex BUT sparingly. Like even the shampoo and conditioner.. I’ll only use it maybe once per week and use different stuff the rest of the week. No. 3 is supposed to be used with No. 0 and only left on for ten mins. And should not be used more than once per week. If people followed the instructions then maybe they wouldn’t have the problems.
Interesting that sunscreen is considered a cosmetic product in the UK. All sunscreens that are sold in Australia are regulated as 'therapeutic goods' by the TGA (therapeutic goods association), which means they're essentially in the same class as lower risk medicines. Sunscreen is potentially life saving in terms of preventing or lowering the risk of skin cancer, so why it would be considered a cosmetic is rather odd to me. Good on that company for making sunscreen more affordable though.
Even people in horrific circumstances are allowed to have facial pamper time.
Any company is allowed to donate time, media, and funds to awareness of mental health and trauma. The bad taste was combining the two in a documentary/cosmetic branding commercial.
General question regarding your sponsorships! Does the time it takes to try out a routine (this one was 2 months) factor into your rates? Mostly just curious about the process
That wild ad was gold 😂 best ad I’ve seen in a long time.
The only Olaplex products I’m interested in are 1&2 (I do my own colour) but they refuse to sell those ones direct to consumers.
Amazon have them 😊
Beauty bay stock them
Loving the background