DLSEI Digital Marketing session

HEC in collaboration with Coursera has organized a session on Digital Marketing for all the registered learners in the DLSEI program and students who want to seek careers in the Digital Marketing field. This session aims to inform students about the Digital Marketing courses available in the DLSEI program and how they can cash the skills learned from Coursera.
Guest Speaker: Hamza Khan (Project Manager Noon Consulting-Coursera)
Session Agenda:
1. What is Digital Marketing?
2. Why Digital Marketing?
3. Digital Marketing Strategies.
4. Social Media Marketing.
5. SEO vs SEM.
6. Content Writing.
7. Digital Marketing career opportunities.
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