G. Perico Takes Us Inside Tha Innerprize To Talk L.A., Entrepreneurship & The Birth Of So Way Out

South Central rapper G. Perico takes us inside his clothing store, Tha Innerprize, on 108th & Broadway, to talk entrepreneurship, his favorite place in L.A., and the birth of the #SoWayOut movement.
He goes into detail on how Los Angeles has influenced the world and the importance of not giving up on your dreams, with the many opportunities L.A. has to offer. In addition to rapping, Perico sees himself as an entrepreneur and community leader. - "The evolution of G. Perico is basically teaching my homies to be productive people in the world."
L.A. has played a major role in G. Perico's life. - That sentiment can be heard all throughout his music.
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