The 40 Year Startup - Paul Wilke - Masterpiece Floors

Where do you even begin starting a business? Many of us just end up out on our own after we learn the skillset thinking that’s all we need. It’s not the case and business knowledge is not the first thing we often seek. This is a major problem for small business owners in general but is easily fixable.
Paul Wilke, is the owner of Masterpiece Floors in Corona, CA. With years of experience under his belt as a sand and finish craftsman, as well as, being an owner/operator as well as employing many and subcontracting to many, the grind finally got to him. Paul was fed up with the status quo and went looking for a better way to run his business. This is where he learned he is a 40 year startup. Nothing had really changed in his approach over 40 years but it has in the past few.
Tune in to this week’s episode of the Floor Academy podcast to hear Paul and I discuss what changes he made immediately to distinguish owning a business from owning a job, a few simple tips to make sure your business is taken seriously, and why you can never stop learning.
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Floor Academy is a podcast hosted by Kyle Hedin that provides small business information and guidance to flooring, tile and stone contractors on how to build a successful and sustainable business. The podcast aims to help contractors move from owning a job to owning an asset, by providing insights and strategies related to management, entrepreneurship, and networking.
Floor Academy covers a range of topics related to flooring, tile and stone business management, including small business advertising, paid traffic, and organic traffic. The podcast also provides information on promotional marketing, LLC setup, simple small business management, and networking strategies.
The podcast aims to help carpet, tile, stone, hardwood, floating floor, and many more types of contractors develop a deep understanding of business management, including effective networking and entrepreneurship strategies, which are crucial to achieving long-term success in the flooring industry. By discussing various topics related to small business management, such as finance, operations, marketing, sales, human resources, branding, advertising, interviewing, taxes, company structures, and more the podcast provides valuable insights to help flooring, tile and stone contractors become successful business owners.