Psycho Bunny and Saddle Creek

When Psycho Bunny expanded into ecommerce and retail channels, the popular men’s apparel brand needed an omnichannel fulfillment solution that could accommodate both ecommerce and retail order profiles and scale for growth. Psycho Bunny’s COO and Saddle Creek’s Sr. Director of Fulfillment Operations discuss how robotics, systems and process optimization have helped to meet consumer demand.