How To Select Colors: Step By Step

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  • Опубликовано: 22 ноя 2024

Комментарии • 132

  • @anwarbj49
    @anwarbj49 8 месяцев назад +23

    This RUclips presenter has a unique teaching style that makes complex concepts easy to grasp.

  • @ro3843
    @ro3843 2 года назад +156

    I just started watching this guy's videos (not flux, but this particular speaker) and he explains things in a way which finally demystifies alot of it for me. After way too many videos explaining the basics, things really "click" when he explains them.

  • @sieggee
    @sieggee 11 месяцев назад +4

    WOW! I've been studying design again, and picking colors for a project brings me a bit of insecurity even after years of working with it. This lecture was SO good. Thank you for breaking down so many elements in a simple way. The examples were extremely helpful!

  • @Jasper.B
    @Jasper.B 3 месяца назад +4

    Great video, I really appreciated how Matt takes his time to explain things at a real human pace, rather than super fast cuts from point to point trying to make the shortest clickiest RUclips video out there.
    I've watched a few videos on color selection and one thing that none of the designers seem to mention is the difference between RGB and CMYK color spaces. Sure a lot of branding is done in a digital RGB space these days, but if you are working with a company who is planning to print a whole bunch of things, then choosing a super bright green like in the first clothing brand example "Hip", the client is going to struggle to get the neon green that was chosen as a brand color unless they source special inks and ultra specialist printing services.
    I think the client would be kind of disappointed to find out right at the very end they can't easily print their products from standard printing sources, so I wonder why it never seems to get mentioned as something to consider/discuss with your client when choosing brand colors?

    • @FluxAcademy
      @FluxAcademy  3 месяца назад +1

      Thanks! Great note. We always recommend providing both RGB and CMYK references for client's brand colors.

  • @ShreyashKadam-g1d
    @ShreyashKadam-g1d Год назад +6

    Matt is the best speaker on this channel!
    Love the way he lays the difficult things out so simply and in easy to understand manner.

  • @saschatribula2650
    @saschatribula2650 Год назад +1

    I absolutely love how Matt Brunton teaches and his style in general. He has the ability to break things down so clearly to a point where you're able to understand the very essence of it.
    Let me buy you a beer one day. Huge thank you.

  • @byarejee
    @byarejee 5 месяцев назад +1

    very good and complete guide, watched it in one breath and it felt like 5 minutes. thanks very much!!

  • @sergiobernardi1865
    @sergiobernardi1865 23 дня назад

    i love the way you explain everything making it so understandable :)

  • @vycos-zen
    @vycos-zen Год назад

    as a developer i am facing a challenge to create design to visualize web app concepts, and this guide is super helpful! thank you

  • @monikanosek309
    @monikanosek309 22 дня назад

    Working on a branding project now and accessibility standards pose an interesting challenge to this process! I would love to see this process updated with AA standards in mind :) Great video.

    • @FluxAcademy
      @FluxAcademy  21 день назад

      That's a great point. Accessibility is definitely important!

  • @MultiSciGeek
    @MultiSciGeek 6 месяцев назад +5

    Not just colour, but I'd LOVE to see an in-depth video on: fonts, spacing, website/app structure, images, graphics, button styles etc.
    I feel I can design alright, but getting that theme together for me is by far the hardest part - how to transform the ideals, mission, services, target audience, constrains of a project or company into visual language. Once you get that - damn, it's just pure flow, because essentially you're reusing the same fonts, elements, structure rules across the board. Kinda like a Fibonacci sequence, where many of the basic parts add up together to create the whole visual experience.
    So yeah, please do consider a long video on that as well!

    • @FluxAcademy
      @FluxAcademy  6 месяцев назад +2

      Hi, Check out our previous videos and playlists where we cover several of the things you've mentioned, including another video by Matt just on fonts. Have fun! 😄

    • @MultiSciGeek
      @MultiSciGeek 6 месяцев назад

      @@FluxAcademy Alright will do. Thanks

  • @2013nicolas
    @2013nicolas 11 месяцев назад

    Love this video. Thank you for the clarity it brings to my overall knowledge of amateur in design. I'm a project manager in education (former colorist-hairdresser) & all this matters to me. Brilliant!

  • @danquixote6072
    @danquixote6072 2 года назад +5

    Nice to hear explicit mention of color tone. Very helpful. The video also shows the importance of a good key light on the subject. What a contrast when it goes off. The image with the key lighting was fantastic, super professional.

  • @retromograph3893
    @retromograph3893 2 года назад +5

    This guy is really great, I learn a ton from his videos ….

  • @vezirmertcan
    @vezirmertcan Год назад

    Thank you. I had a try on Adobe's color page. But it was somehow not clear for me what to do. Now I have an idea.

  • @bmxadict1816
    @bmxadict1816 2 года назад +1

    Nice blue background.

  • @attaboy8422
    @attaboy8422 7 месяцев назад

    Really well explained and showcased. This video is gold and worth every second. Thank you!

  • @danieldey
    @danieldey Год назад +2

    Thank you for this video.

  • @Bahomar
    @Bahomar 8 месяцев назад

    amazing content, thanks for putting in the effort, makes it fun to watch and learn

    • @FluxAcademy
      @FluxAcademy  8 месяцев назад

      Thank you. Glad you enjoyed it!

  • @calin6074
    @calin6074 2 года назад +3

    Great video Matt!

  • @anilworldwide
    @anilworldwide 6 месяцев назад

    Thanks Flux Academy !

  • @WavePalette
    @WavePalette Год назад

    Also you can select colors by the wave method of building color palette

  • @k16e
    @k16e Год назад

    This was not bad at all. Actually quite good. Thanks, Flux.

  • @shikangaharriet6144
    @shikangaharriet6144 7 месяцев назад

    Thank you, for a wonderful presentation!

  • @james8356
    @james8356 Год назад

    He’s making us trust him by using a blue background in the camera view!! Great video, thank you!

  • @AAAAAAAAAAAAAAAAAAAAAAAAB-w9u
    @AAAAAAAAAAAAAAAAAAAAAAAAB-w9u 4 месяца назад

    Excellent. Thank you !!

  • @oussamamajid2210
    @oussamamajid2210 2 года назад +1

    A big bigup from Morocco to Flux team, one of my favorite RUclips channel on this planet, great free courses and powerful energy and inspiration we got from your videos and thanks fro your effort and sharing with us your experiance ♥️♥️♥️

  • @silviazac7492
    @silviazac7492 2 года назад

    Very useful. Thank you very much! I like that you said an actual human will help us out if we have issues with downloading. So unique nowadays.

  • @davidsagbeniga
    @davidsagbeniga Год назад

    Yeah, thanks for the great insight. Is there an offline version of this tool. U can not always go online to use this. Thanks

  • @KOBE42__
    @KOBE42__ 2 года назад +2

    Wicked video thanks! Cleared up a lot of questions I had about colour selection.
    Love the northern accent as well mate! Manchester? Leeds?

  • @leanev4019
    @leanev4019 2 года назад +2

    The websites at 27:08 and 27:48... I kinda like them lol.. haha the colours on the Beauty products I think is suppose to appeal to a younger audience, while the supplements gives me a simurair feel, almost like they are focusing more on audience and feel combo.

  • @yuzhao5883
    @yuzhao5883 7 месяцев назад

    really professional speech

  • @Lifestartat40s
    @Lifestartat40s 7 месяцев назад

    i like that united sodas colour ideas

  • @HiMotionAndDesign
    @HiMotionAndDesign Год назад +1

    Wow! Stunning lecture! Thank you so much. Several things clicked for me throughout this lecture. Being methodical in this way creates the sort of umph I’ve lacked in my designs. Can’t thank you enough.

  • @AfaqAwan-l6n
    @AfaqAwan-l6n 4 месяца назад

    Thank you for this very interesting video

  • @tandiaa
    @tandiaa Год назад

    this guy is the best!!!

  • @BigSmoke-r9w
    @BigSmoke-r9w 11 месяцев назад

    Cool guide bro!! Very helpfful mah man

  • @hassanbilal1951
    @hassanbilal1951 11 месяцев назад

    Thank you .. much useful

  • @prakashbhol
    @prakashbhol Год назад

    Thanks buddy. Your lectures are always interesting

  • @joshuaogah587
    @joshuaogah587 2 года назад +5

    Thank you so much, Matt. I'm an upcoming designer and have been learning a lot from your videos.
    Please could you also make a video on how to use typography, flawlessly?
    Thank you!

  • @priyakushwaha4976
    @priyakushwaha4976 9 месяцев назад

    You are best teacher ❤️ a little problem here Your video circle is hiding the screen

  • @przemyslawjaworowski
    @przemyslawjaworowski Год назад

    thx, a lot, great explanation!

  • @dianabolatova
    @dianabolatova Год назад

    Thank you for the video 😍 but I can’t download the book

  • @wothisthamzin
    @wothisthamzin Год назад

    Very helpful tools here. Thanks

  • @joemacneil4303
    @joemacneil4303 Год назад +1

    Thank you Matt, for your clear and well ordered presentation style and content/subject matter...Your breakdown of colour and also homepage layout principles has really helped me to think critically about the choices that I will have to make as I'm assembling first thoughts and wire-frame drafts for my new website.

  • @Kateule33
    @Kateule33 7 месяцев назад

    great explanation!

  • @murat_yurttas
    @murat_yurttas Год назад

    Great work, Matt.

  • @MsFelixKatz
    @MsFelixKatz Год назад +1

    Totally fu*cking excellent. Thank you.

  • @MattBruntonUK
    @MattBruntonUK 2 года назад +8

    Do you struggle with choosing colors? I did for a long time... hope this helps. ✌

  • @stuart2151
    @stuart2151 Год назад

    Exellent video!

  • @bonniehoke-scedrov4906
    @bonniehoke-scedrov4906 Год назад

    Great video! Thanks!

  • @MsMelanie117
    @MsMelanie117 Год назад

    Really cool! I learned a lot with this video.

  • @ARINZEBREAKTHROUGH
    @ARINZEBREAKTHROUGH 11 месяцев назад

    Your video is nice... I am trying to download the Ebook but the button isn't responding...

  • @TimandLauren
    @TimandLauren Год назад +1

    Does black and white not apply to the 60/30/10 rule?

  • @biglillthings
    @biglillthings 2 года назад +1

    Thank you so much

  • @kramyshan8121
    @kramyshan8121 Год назад

    Nice job! Your facility to explain web design is really astonishing. I have struggle for a long time to catch on color picking. Thank!

  • @alirez_art
    @alirez_art Год назад

    just amazing
    well done

  • @hendbadawi7966
    @hendbadawi7966 2 года назад

    it's very helpful video and thank you for e-book

  • @alexuqt
    @alexuqt 20 дней назад

    this video is really good

  • @alishersaparov8098
    @alishersaparov8098 Год назад

    Great content! A little error at 1:22, you saying number four but displaying number three there

  • @idynamicstudios8767
    @idynamicstudios8767 Год назад

    Awesome tutorials.. however I cant download the e-book. Download link not working

  • @jayeatienza4646
    @jayeatienza4646 2 года назад +1

    Great and very helpful video!

  • @jonaskarlsson5901
    @jonaskarlsson5901 22 дня назад

    At work I'm developing a web app and they use red buttons for deleting/cancel, blue buttons for editing/info, green buttons for saving/adding, green background for a specific column on a table and yellow background for another specific column on the same table. Does this really work? I feel like the web app uses way too many colors and do not follow the 60/30/10 rule close at all

  • @DanHoye
    @DanHoye Год назад

    Such a helpful explanation!

  • @zagbaleeric3706
    @zagbaleeric3706 Год назад

    Which books can you recomanded to learning how to use color?
    Thanks a lot...

  • @AliKiani7887
    @AliKiani7887 10 месяцев назад

    Really nice video.
    29:10
    Please make video about Fender guitars body colors😍😘🙏

    • @FluxAcademy
      @FluxAcademy  10 месяцев назад

      Matt would love to, but he might need to start another channel for that!

  • @Rimuru346
    @Rimuru346 5 месяцев назад

    If i do dark orange , with a light yellowish green what that go well together ?

  • @jennysjourney02
    @jennysjourney02 2 года назад +1

    I agree with the other comments that this is very detailed and explained well. The good and bad examples really do help.
    I do have a question. If your client already has colors and they just want their site updated but wants to keep their colors and they don't quite work that well together. How do you go about that?
    I understand you can give suggestions and explain why they don't work together but they're adamant about keeping those colors.

    • @jfosterdesigns
      @jfosterdesigns 2 года назад +1

      One thing I have started doing is asking questions. Like asking them why they chose that color palette and how they want it to affect their audience. What do you want your audience to think, feel, and do? Many business owners choose colors because they like them, not because they will actually affect their customers. I try to help them understand that a business is for your customer, not for yourself.

    • @jennysjourney02
      @jennysjourney02 2 года назад +1

      @@jfosterdesignsgreat advice, thank you.

    • @jfosterdesigns
      @jfosterdesigns 2 года назад +1

      @@jennysjourney02 Glad to help!

  • @hfortenberry
    @hfortenberry Год назад

    I liked that demonstration on the Royal Family. That was pretty funny. LOL

  • @soken261
    @soken261 Год назад

    merci beaucoup !

  • @iAbhinavSinghal
    @iAbhinavSinghal Год назад

    Awesome video, would become my next go to inspiration.
    It would have been mega awesome if you could also add their responsive designs as well.

  • @onimaroefetie1633
    @onimaroefetie1633 11 месяцев назад +1

    Where can I get the ebook

  • @ashiksdesigns5748
    @ashiksdesigns5748 Год назад

    Thanks

  • @shpeedy9320
    @shpeedy9320 2 года назад +1

    good stuff, thanks!

  • @oyewumiquadri6493
    @oyewumiquadri6493 9 месяцев назад

    Hi there Matt and thanks for this amazing tutorial!
    Just that the free e-book download links back to the landing page making it unable to be downloaded.
    Please can you check this out so we have access to your book as I really enjoyed watching this video and would totally be delighted if I can get the color psychology book to it.
    Thank you :)

    • @FluxAcademy
      @FluxAcademy  9 месяцев назад

      Sorry you’re having trouble accessing this resource. Please click "Help" on our website (bottom right corner) and a member of our team will assist you.

  • @amandabiwoye456
    @amandabiwoye456 2 года назад

    Hig Value as ever! Thank you so so much!

  • @paomaipress
    @paomaipress Год назад

    THank you verymuch

  • @YasirAli-sj5ql
    @YasirAli-sj5ql Год назад

    Such a nice video ❤❤

  • @adibsantos4959
    @adibsantos4959 Год назад

    Great content!

  • @SWINDISA
    @SWINDISA Год назад

    I tried to download the free ebook and it wouldn't respond. Could you send me a better link?

  • @ethernick
    @ethernick Год назад

    Conservative design, understood

  • @rckta
    @rckta 3 месяца назад

    Colors are pretty

  • @LauraNelson-rc2cd
    @LauraNelson-rc2cd 7 месяцев назад

    good job! go on!!!))

  • @NiiAbe1
    @NiiAbe1 Год назад

    which font did you use for "clothing collective'?

  • @everythingstella6927
    @everythingstella6927 10 месяцев назад

    lovely

  • @sashashalmina
    @sashashalmina 6 месяцев назад

    Nice

  • @FarhanMia-h8l
    @FarhanMia-h8l 3 месяца назад

    Great

  • @mr.fanstastic9010
    @mr.fanstastic9010 9 месяцев назад +2

    The purple designs are starting to make me feel like i'm gonna throwing up

  • @majoralter
    @majoralter 2 года назад +1

    Where are the workshop videos???

  • @denisehernandez7
    @denisehernandez7 10 месяцев назад

    my split complementary looks different. Anyone know why?

  • @evaflor2442
    @evaflor2442 2 года назад +4

    How is this free? Im a designer and nobody explained me color choosing so clearly

  • @sany5448
    @sany5448 2 года назад

    informative

  • @andresep
    @andresep Год назад

    I ended up even more confused! 😅

  • @manuel-schneider
    @manuel-schneider 2 года назад

    28:41

  • @k4n4z03
    @k4n4z03 Год назад

    10:35

  • @jokanstudio
    @jokanstudio 2 года назад

    Only the "Before you start is a masterclass" xD what's next ??

  • @playpiano2264
    @playpiano2264 2 года назад

    Where is Greg the color man!

  • @SoulStitch1111
    @SoulStitch1111 2 года назад

    I can't say that I agree on the colors. The "over 40" colorations for the clothing line is drab, decaying. The HIP green is too neon, nauseating. When you're color sensitive, colors are experienced in the body. My tummy is flip flopping. Also, the link for the color book drops a non-working link in my email. Tried opening the link in another tab, it just flashes and nothing. Tried open in new window. I got a window, blank. Inspected, it's an empty page. Just the start of the head html.

    • @shyamp992
      @shyamp992 Год назад

      The black and green is perfect for young gen clothing, can’t say the same of other combination, needs more tweaking. Color sensitivity is a exception and not a rule, so i guess that’s not who all brands are aiming to satisfy.

  • @Saajnaa
    @Saajnaa 8 месяцев назад

    please add Hindi track like Mr beast 😢😢❤

  • @adekoyasamuel8788
    @adekoyasamuel8788 8 месяцев назад

    your resources are leading to nothing basically back to the main page. Check your links. Someone ser the href value to the hero section

    • @FluxAcademy
      @FluxAcademy  8 месяцев назад

      Hello! Sorry you’re having trouble accessing this resource. Please click "Help" on our website (bottom right corner) and a member of our team will assist you.