An American Love Story | Volkswagen | Big Game Spot (Extended Cut)

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  • Опубликовано: 26 сен 2024
  • 75 years ago, we brought the first Volkswagen Beetle to America. But it's the American people who embraced us, generation after generation, that truly made us a part of the culture.
    We shape its metal. You shape its soul.
    Watch iconic moments featured in this ad and more on Disney+.
    Listen to "I Am... I Said" and more Neil Diamond: NeilDiamond.ln...
    Visit go.vw.com/Keep... to discover the Volkswagen model lineup.

Комментарии • 1 тыс.

  • @alcovecoffee-z1d
    @alcovecoffee-z1d 7 месяцев назад +195

    I am blown away and wiping away tears. My father repaired VWs my entire childhood as a side project to feed our family. My first car was a ‘69 beetle.
    The Neil Diamond song is absolutely perfect. “I am … I Said” was my father’s favorite song and was played on repeat in my home.
    Sadly my father was lost and my parent’s marriage did not survive but the VW Beetle and Neil Diamond are two of the most important icons of my childhood.

    • @Mikefngarage
      @Mikefngarage 7 месяцев назад +11

      Yea this was like a flashback of my whole life in a commercial. (except for the electric stuff)

    • @marthaterry2696
      @marthaterry2696 7 месяцев назад +6

      A Neil Diamond song can bring out all kind of emotions. I love this song. By boyfriend had a 69VW in 1969 and on. Took us every & then some. Those were the days!

    • @MrEd-ps4qg
      @MrEd-ps4qg 7 месяцев назад +3

      Very nice post.

    • @MarshallLaw369
      @MarshallLaw369 7 месяцев назад

      ​@@Mikefngarage 😂

  • @shanewilkinson-xh1wk
    @shanewilkinson-xh1wk 7 месяцев назад +504

    I am not gonna lie, I got emotional and teared up a little, and no commercial has ever done that to me before. My passion for VWs run deep and this feels like a perfect representation of that love. My ‘69 beetle has been with me since I was a 15 year old. It’s more than a car to me. It’s a family member, that old trusty friend you can always rely on and brings you a smile.

    • @volkswagen_usa
      @volkswagen_usa  7 месяцев назад +100

      If it wasn’t for you, we’d never be the brand we are today. So thank YOU! - MD

    • @kevincurry1234
      @kevincurry1234 7 месяцев назад +17

      Likewise, this one and the beetle commercial that was released in 2018.

    • @MisterMonsieur
      @MisterMonsieur 7 месяцев назад +19

      @@volkswagen_usa I got emotional too ... until it was ruined with by the woke nonsense. Even VW's CEO admits it's "not a viable brand." VW ended as a brand when it withdrew from motorsports to focus on EV's nobody wants or can afford.

    • @vilma-juancarlosjimenez-ga8948
      @vilma-juancarlosjimenez-ga8948 7 месяцев назад +5

      I Love volkies,brings me a lot of wonderful memories from my childhood with family trips❤️💋 this real familia love with the Volky ❤️❤️❤️❤️💋💋💋👍👏👏👏💋

    • @CoCoGardner
      @CoCoGardner 7 месяцев назад +12

      Emotional over the commercial and Neil Diamond . . In 1979 my best friend Tammy Skinner would pick me up on our way to school . . Loved her little VW . .

  • @zoekessler6331
    @zoekessler6331 7 месяцев назад +110

    is it possible for a commercial to be legendary RIGHT when it comes out. What an iconic spot. goosebumpssssss

    • @piercebaird5414
      @piercebaird5414 7 месяцев назад +7

      Wow, what a great commercial.

    • @volkswagen_usa
      @volkswagen_usa  7 месяцев назад +13

      We’re happy that you like it! 😁 - MD

    • @piercebaird5414
      @piercebaird5414 7 месяцев назад +4

      @@volkswagen_usa I own a VW tiguan and it's a fun car to drive. Well made, and stylish.

    • @clickandlearnsoftware4230
      @clickandlearnsoftware4230 7 месяцев назад +3

      I got goosebumps also watching this... and actually began crying near the end. This commercial summed up all of the kindness from decades ago (like the guy picking up the hitch-hiker). I also liked the Sign Language part... and the Wedding part... and, of course Woodstock. I was thinking "Coming to America" would have been good for this, but "I Am - I Said" was perfect.

    • @mcallard911
      @mcallard911 7 месяцев назад

      Fun ''car'' to drive ? It's a VUS bro. Try a Golf GTI and you'll find out what driving is all about.@@piercebaird5414

  • @1RunnerDad
    @1RunnerDad 7 месяцев назад +74

    Back when I was in TV news, I did a piece on the first New Beetle sold in the town where I worked. I got so lucky and it was a colorful guy who gave me great sound bites. This spot reminded of a marketing line I stole and used in the piece. It seems fitting for this spot:
    “The engine’s up front, but its heart is in the same place.”

    • @woodyw6891
      @woodyw6891 7 месяцев назад +3

      👊🥺

    • @Harey0407
      @Harey0407 7 месяцев назад +3

      Love that line! For sure will use it!

    • @keensweep
      @keensweep 5 месяцев назад +1

      I was confused at first because I missed the "New" Beetle part.

  • @ralphfontcuberta130
    @ralphfontcuberta130 7 месяцев назад +170

    Tears. I can't believe how choked up I got at this. Wonderfully done.
    PS: HERBIE! That was Herbie! ❤

    • @ralphfontcuberta130
      @ralphfontcuberta130 7 месяцев назад +12

      BRING BACK THE BEETLE!

    • @fishcough1
      @fishcough1 7 месяцев назад +10

      Found out about this on Herbie’s IMDb page. (BTW, Herbie has an IMDb page!)

    • @free322001
      @free322001 7 месяцев назад +6

      Yep! "Vintage" footage through the years and Neil diamond's classic... it just works

    • @drewo.127
      @drewo.127 7 месяцев назад +6

      @@fishcough1HERBIE IS OUR STAR CAR!!!❤️🤍💙

    • @anneball4288
      @anneball4288 7 месяцев назад +3

      Omg memories this was my whole life! My lil baby blue copper beetle we called him gerbil ! But was mostly cuz we smoked weed!

  • @saywhatyouwill405
    @saywhatyouwill405 7 месяцев назад +58

    This is a rare beautiful commercial. Thoughtful, emotional and intelligent with a great Neil Diamond track. Love it.

  • @brandonmcclellan30
    @brandonmcclellan30 7 месяцев назад +8

    I like that you used clips of Herbie The Love Bug in this commercial. I grew up Watching Herbie The Love Bug in the 1980's on VHS.
    If it wasn't for the Herbie movies, I never would have even known these cars existed.

  • @CHCLA6779
    @CHCLA6779 7 месяцев назад +9

    My senior year in high school (graduated June 1967), I told my father that unlike my classmates, I didn't want a Mustang when I graduated. I wanted a Porsche (he laughed so hard he had to sit down. And he was not reknowned for his raucous sense of humor). A week later - he came home with a 1956 VW Bug - battleship gray, non-synchromesh gear shift, no gas gauge (but with a 1 liter emergency tank tripped by a switch you had to hit with your foot to operate)...and best of all, European turn indicators that came out of the pillar between the front and rear seats (he finally had them disconnected because they were illegal in California and I loved to use them to scare drivers behind me). I did tell him at the time that it was hardly a Porsche; "It's German, baby," he commented as he walked into the house. Learned to drive on that little beauty. Loved it. It ran forever until about 15 years after we got it, my mom was rearended by a Cadillac at a stop sign. In 1961, he bought a VW bus (we were a family of 6 - we needed a big car). Another beautiful car. Miss both those cars and all the memories created.

    • @JDJackson-zv5ti
      @JDJackson-zv5ti Месяц назад +1

      Our first VW was a hodge-podge of parts from various VW's (they had an ad about that!). Officially, it was a 1959, but the driver's side frame had the European turn signal!

  • @da40flyer
    @da40flyer 7 месяцев назад +54

    Nailed it. I played this song in the car 20 plus years ago when my daughter was 4. She always called it "the cry song". She texted me as this commercial was playing excited that "the cry song is on"! Thank you for bringing back a simple yet happy memory.

  • @Viraj69
    @Viraj69 7 месяцев назад +122

    I bought my first car a week ago and it's the 2024 Jetta.. This commercial makes me so happy to be a part of the VW family ❤

    • @volkswagen_usa
      @volkswagen_usa  7 месяцев назад +28

      Welcome, we're glad you're here! 🤗 - MD

    • @Mr21scott
      @Mr21scott 7 месяцев назад +6

      Just wait a few months...

    • @nickelass427
      @nickelass427 7 месяцев назад +3

      pick your poison @@Mr21scott 😏

    • @1983dmd
      @1983dmd 7 месяцев назад

      Ouch,,,Not a really good choice unless it is the GLI version...

    • @woodyw6891
      @woodyw6891 7 месяцев назад

      Welcome to the family.

  • @patricepolley-ry3ch
    @patricepolley-ry3ch 2 месяца назад +5

    This commercial is EVERYTHING!!! Taking us back down memory lane of history. The music Volkswagen, each decade, the clothes and what was prevalent. This commercial is happening and hot. Thanks, Volkswagen, for the memories

  • @crherniman
    @crherniman 7 месяцев назад +31

    First commercial I never skipped while watching RUclips. Even went back to watch it again. Great stuff!

    • @aliciaswofford989
      @aliciaswofford989 7 месяцев назад

      I'm paying for YT Premium to avoid the ads but here I am watching a VW ad.

    • @mikebruner4125
      @mikebruner4125 6 месяцев назад

      i can relate totally..

    • @stevencooke6451
      @stevencooke6451 Месяц назад +1

      I'd skip a video to watch this video. And of course, I sought this commercial out.

  • @rgarrettjr
    @rgarrettjr 7 месяцев назад +119

    Icons. VW and Neil Diamond - I’ve owned 6 Volkswagens…our latest is a ‘23 ID4. And I have every one of Neil Diamond’s albums. Love ‘em all

    • @volkswagen_usa
      @volkswagen_usa  7 месяцев назад +9

      You know what they say. Once you go electric…. ⚡- MD

    • @MisterMonsieur
      @MisterMonsieur 7 месяцев назад +6

      @@volkswagen_usa VW's CEO admits it's "not a viable brand." The CEO. Nobody wants EVs. Get back into Motorsports!

    • @drivingaroundtheworld1
      @drivingaroundtheworld1 7 месяцев назад

      @@MisterMonsieur sure - that's why more EVs were sold in the US in the 4th quarter than ever before. Were your ancestors in the buggy whip business?

    • @sirinathpatel4205
      @sirinathpatel4205 7 месяцев назад

      Riding crops actually although they are, um, not sold so much for use on horses as had been the case during the 19th century...@@drivingaroundtheworld1

    • @MrStochi
      @MrStochi 7 месяцев назад +3

      Great Neil Diamond. I Sing This at karaoke

  • @frankkachurak
    @frankkachurak 7 месяцев назад +25

    VW does it again. Thanks for the trip through memory lane... the first ride in a Bug with my Uncle Mickey... my parents taking me to my first Neil Diamond concert.... and me taking my Mom to her last. So...many..memories. From the bottom of my heart... THANK YOU.

  • @leebailie4892
    @leebailie4892 7 месяцев назад +27

    Saw this ad at the VW stand at the Chicago Auto Show this week and was just blown away. Hit me right in the feels, perfectly capturing the emotional and deeply personal connection we have with our cars. I know the spot is aimed at the US and Volkswagen’s American history, but it really resonated with this somewhat jaded Canadian auto journo who has never owned a Volkswagen. Hats off to all involved, especially the use of I am… I said. Perfect. 🙂

    • @tmadsam
      @tmadsam 7 месяцев назад +6

      Neil Diamond's famous song, "I Am... I Said" was used to promote this Volkswagen ad. The greatest songwriter, singer, and artist of all time! I was so afraid they would ruin the song. I liked the opening, showing the Statue of Liberty, and immigrants to the United States. Yes, Volkswagen has been a part of our history, but nothing is better than Neil Diamond's song, "I AM ... I SAID." They chose arguably the best song ever to promote Volkswagen!

    • @volkswagen_usa
      @volkswagen_usa  7 месяцев назад +5

      That’s sweet! Thank you, we love it too 🚗 - MD

  • @TimWolfe-ze8jl
    @TimWolfe-ze8jl 7 месяцев назад +48

    Wonderful commercial! Made me tear up. Grew up with beetles, grandfather, dad and now me.

    • @MrMooseTheFlemishBunny
      @MrMooseTheFlemishBunny 4 месяца назад

      Same, my grandfather would take me in his Blue 1960's Bug for fun off road rides. He made me promise I would get a Beetle one day. I got the 2016 Convertible Turbo. I will never own another car. I will keep replacing every part I don't care the cost.

  • @StacySweet-t1y
    @StacySweet-t1y 7 месяцев назад +20

    My first car was a 1975 super beetle, I was 17. Red. I graduated HS in 1981. I grew up in SF Bay Area. My father had a black split window beetle. I grew up with VW’s. We had another beetle named Vera. We also had a VW van that housed an 8 track tape player and zig zag curtains. My father owned a shop in Berkeley, CA. Repairing VW, Porsche & Audi. VW’s were my childhood. I get emotional seeing them. Amazing ❤

    • @woodyw6891
      @woodyw6891 7 месяцев назад +1

      Nice story, thanks.

    • @donswier
      @donswier 7 месяцев назад +3

      Dude.
      You were in the epicenter of Bay Area VW culture!
      My brother and I drove a bay window camper down from Oregon in winter 1985 in search of California sun.
      Made it down to Santa Barbara.
      We both had multiple Sciroccos, GTIs, "Golves" and Jettas after our van experience.
      I laugh now when people refer to any newer car as "slow".
      Best memories are made in the slow lane😊👍

    • @woodyw6891
      @woodyw6891 7 месяцев назад +1

      @@donswier That pic is Bodega Bay.

  • @HerrHabrecht
    @HerrHabrecht 7 месяцев назад +13

    Best ever advertisement I’ve EVER seen… This is pure brilliance.

    • @stevencooke6451
      @stevencooke6451 Месяц назад

      Don Draper likely wishes he could have come up with this one.

    • @Strand0410
      @Strand0410 5 дней назад

      Then you haven't seen many commercials.

    • @HerrHabrecht
      @HerrHabrecht 4 дня назад

      @@Strand0410 Its called exaggeration, maybe I shouldn't have.

  • @Lylat2
    @Lylat2 7 месяцев назад +16

    I loved your cars ever since I saw herbie. That 1963 beetle was a staple of my childhood. I’m now 17 and will hopefully own one of your machines for my first car. Thank you Volkswagen.

  • @klyvemercado2001
    @klyvemercado2001 7 месяцев назад +21

    Me and my Dad love VW’s. Surprisingly, he’s the VR6 era enthusiast while I grew up loving the old Beetle. We own a few Jettas, like the Mk4 GLI with a 1.8T and the MK3 GLX with the 2.8L VR6. We even have two Corrados, a Scirroco and a MK4 R32!
    But be it Aircooled, VR6, TDI or electric, Volkswagen will always have a special place in my heart.
    53❤

    • @mexman000
      @mexman000 7 месяцев назад +1

      Owned a 2001 vr6 Jetta 5spd I miss it

  • @MarkOhlson
    @MarkOhlson 7 месяцев назад +18

    This is pure genius by Volkswagen. Nobody sings with more soul than Neil Diamond.

  • @redbudfarm
    @redbudfarm 7 месяцев назад +30

    Dang, wasnt expecting this. Im a 60 year old who is sitting here with tears running down his face. My first car was a 1971 Super Beetle, man the memories this brought up. Thank you for this...hoping everybody has the same reaction!

    • @volkswagen_usa
      @volkswagen_usa  7 месяцев назад +1

      We’re right there with you... 🤧💙 - MD

    • @citizenfour9622
      @citizenfour9622 7 месяцев назад +3

      Nowhere near the same company anymore. They’ve left automotive enthusiasts behind to build disposable EV appliances.

    • @northdakotaham1752
      @northdakotaham1752 7 месяцев назад +1

      ​@@citizenfour9622along with other cars the majority of us can't afford.

  • @BobWilliams-t2g
    @BobWilliams-t2g 7 месяцев назад +41

    The best Volkswagen ad I’ve ever seen!

  • @christinataylor7726
    @christinataylor7726 7 месяцев назад +15

    A 1966 Beetle was my first car -- drove for 7 years from high school to first years of college teaching! Reliving my youth with a 2019 VW Final Edition convertible - ad is perfect nostalgia with Neil Diamond and made my cry!

  • @kathywestdoninger6109
    @kathywestdoninger6109 7 месяцев назад +9

    My late dad sold Volkswagens in the 60s and 70s until his death in 1976. His name was John W Bugg in Louisville Kentucky and he would love this!

  • @leodelperdang1243
    @leodelperdang1243 7 месяцев назад +12

    The Budweiser ad was good - I remember Clydesdales, snow & a dog, but it didn't melt my heart & make me search for a video replay. Thank you for the beautiful heartfelt video with an emotional Neil Diamond song. I will replay & share this video many times.

  • @shievapretty7463
    @shievapretty7463 7 месяцев назад +8

    This is one of the only commercials that I've actually watched, brilliant!

  • @rosannemasters1565
    @rosannemasters1565 7 месяцев назад +7

    Cried like a baby. My Grandfather came in through Ellis Island, and ended up working on a Ford assembly line. Best commercial ever

  • @treeboomex
    @treeboomex 7 месяцев назад +59

    MY SON RICARDO SERRANO , a NEW ACTOR, from MEXICO, in HIS FIRST BIG COMMERCIAL, I am so PROUD,

    • @MsDudette21
      @MsDudette21 6 месяцев назад +1

      aww how sweet. when is he seen?

    • @geetallygee5089
      @geetallygee5089 4 месяца назад

      Congratulations❣️😊

  • @crunchydango
    @crunchydango 7 месяцев назад +7

    Who the hell's chopping onions around here? 🥺
    Seriously though, as someone who fell in love with classic VWs because of Herbie, became obsessed with the history and mechanics of the aircooled cars, and found someone to share the rest of my life with who fell for the same charms of those little cars, this ad has me choked up and misty-eyed.

  • @peterdavis2967
    @peterdavis2967 7 месяцев назад +6

    I love Neil Diamond's "I Am . . . I Said" background music for VW's Super Bowl commercial. showing the history of VW. I recall in detail seeing my first VW in 1950 at my home in Ludington, when a friend of my parents pulled up in one. It was life changing.

  • @kellistickels7965
    @kellistickels7965 7 месяцев назад +7

    LOVE this ad. I have had VWs since my first car - a 1977 Super Beetle....then came the Golf, Jetta, Passat, Toureg and Atlas....and then after beating Stage 3 breast cancer, my husband got me a 1973 Super Beetle, which is affectionately named Betty. The Beetle will always have my heart and the song choice was perfect. Bravo!

  • @maryn4376
    @maryn4376 2 месяца назад +3

    I love VW and I love this commercial. It is produced beautifully with the voice of Neil Diamond. Everything about it. . . . . is fantastic!

    • @stevencooke6451
      @stevencooke6451 Месяц назад

      I wonder if it works on younger people. I'm 58 and I'd buy 10 Volkdwagens I fI could afford it after watching this. Nostaliga and Neil Diamond both work on me.

  • @alicepetersondriscoll8580
    @alicepetersondriscoll8580 7 месяцев назад +87

    I hope whoever is responsible for this ad is somewhere right now patting themselves on the back. As the Kentucky Wildcats’ John Calipari once said ‘it’s important to celebrate your victories in life’ and I would consider this to be a great victory! Bravo!

  • @JasmineApple
    @JasmineApple 7 месяцев назад +18

    When I was in high school, the VW Beetle was my dream car. As an adult, I totally forgot about it, until I saw a bright yellow new VW beetle. I've had it for 20 years, & it's definitely my forever car. This commercial totally resonates with me.

  • @67herby89
    @67herby89 7 месяцев назад +14

    I owned a fully restored 1967 beetle for 21 years then lucky enough to have bought a 1966 convertible beetle from the original owner, I guess you can say im a true VW nut. That was a beautiful video. I love you Volkswagen 🫶

  • @KarenM424
    @KarenM424 7 месяцев назад +5

    I am now going to buy a VW, thank you Neil Diamond, you were my Dad’s favorite!

  • @KENTUCKYUSA1
    @KENTUCKYUSA1 7 месяцев назад +6

    I don't care about VW. But Neil Diamond has been my favorite singer and songwriter of all time, since we were all kids. I love him beyond measure.

  • @philbea4969
    @philbea4969 7 месяцев назад +70

    No doubt this is the best Super Bowl ad LVIII…

  • @dnguay
    @dnguay 7 месяцев назад +9

    I'm not crying, you're crying! I never thought I would see one video that fully explains why I love VWs until now.

    • @volkswagen_usa
      @volkswagen_usa  7 месяцев назад +1

      Ok, we're both crying... 🤧 - MD

    • @joehorton6381
      @joehorton6381 7 месяцев назад +1

      You'd be crying more if they went back 10 more years 😂

  • @scrouch7187
    @scrouch7187 7 месяцев назад +6

    Love this! Captures all the nostalgia of the VW. Bring back the beetle!! ❤❤❤

  • @lovetotrav
    @lovetotrav 7 месяцев назад +6

    BEST SUPER-BOWL commercial 2024 Hands Down!!! PURE NOSTALGIA - Wonderful memories with the product, “era’s”, history and come on…..NEIL!!!

  • @bbstudiosandcrap7651
    @bbstudiosandcrap7651 7 месяцев назад +7

    i was raving when saw herbie! glad i could see this ad on our TV tonight!

  • @Rugelacharugula
    @Rugelacharugula 6 месяцев назад +112

    When this came on during the Super Bowl, my 70yo mom teared up remembering her ‘68 Beetle. My dad started singing the song. And my 45yo brother punched me in the shoulder. Well done, V Dub.

    • @geetallygee5089
      @geetallygee5089 4 месяца назад +6

      😊🤣💥❤

    • @whofuckingcares7490
      @whofuckingcares7490 4 месяца назад

      When this commerical came on i thought oh so were pretending VW wasnt around from 1938 to 1945 in germany

    • @stevencooke6451
      @stevencooke6451 Месяц назад +1

      This commercial managed to make the VW appear to be more American than baseball and apple pie. On top of this, I'm Canadian and this makes me want to cry.

  • @timsutter6192
    @timsutter6192 7 месяцев назад +15

    This literally brought tears to my eyes. ❤

    • @volkswagen_usa
      @volkswagen_usa  7 месяцев назад

      Can someone pass us the tissues? 🤧 - MD

    • @citizenfour9622
      @citizenfour9622 7 месяцев назад +4

      Yeah, if you can look past the woke/ DEI messaging. 🙄

    • @litlredhen
      @litlredhen 7 месяцев назад

      ​@@citizenfour9622 Evidently, many of us can.

    • @northdakotaham1752
      @northdakotaham1752 7 месяцев назад

      ​@@litlredhensome can....most wont.

    • @MsDudette21
      @MsDudette21 6 месяцев назад

      @@citizenfour9622 cry about it bigot

  • @michaelweizemann2076
    @michaelweizemann2076 7 месяцев назад +8

    The simplicity of the beauty of the beetle is unmatched in the world history of ...fahrzeuge!!!

  • @ColonelAutumn38
    @ColonelAutumn38 7 месяцев назад +46

    Volkswagen history commercial with out 1940 Volkswagen is crazy

    • @dewayneblue1834
      @dewayneblue1834 7 месяцев назад +9

      Yeah, but its the VW story in the U.S. from when it first landed in America in '49.

    • @Rmlzy
      @Rmlzy 7 месяцев назад +14

      Yeah...but Americans first started dealing with VWs up close in '44, not '49

    • @domitype
      @domitype 7 месяцев назад +9

      In the deserts of Africa in 1942.

    • @Creativityproject.
      @Creativityproject. 7 месяцев назад +3

      They started in 1938 and read the history of what they did then.

    • @turdferguson7348
      @turdferguson7348 7 месяцев назад +1

      They left uncle Adolf out of the commercial.

  • @Jaydee215
    @Jaydee215 7 месяцев назад +25

    Best commercial ever! I have a fully restored 1973 Super Beetle who is like gold to me. Thank you for the nostalgia!

  • @janetmiddleton8009
    @janetmiddleton8009 7 месяцев назад +9

    I'm a Subaru person, but this ad is great. Doesn't hurt that I'm a huge Neil Diamond fan also. Well done Volkswagen.

  • @Bazzaland
    @Bazzaland 7 месяцев назад +8

    We grew up with a few in the 60's - sedans and one microbus that we took across country a few times on family vacations. My Dad was an air-cooled German car fan. We lost him in '68.....but not before he brought home a '62 356 coupe....purchased from his friends at the local VW dealer in Norfolk. This all while I was in my early teens. I remember the Small World magazine coming every month....fantastic publication! Thank you Dad and thank you Volkswagen!

  • @mia_gets_it_done
    @mia_gets_it_done 7 месяцев назад +6

    lmao i looked this commercial up on yt cause when i saw it on TV it literally had a disclaimer, “ you are not in the 60’s, 70’s or 80’s. do not attempt” 💀💀💀

  • @TheWorldAccordingtoJim
    @TheWorldAccordingtoJim 7 месяцев назад +20

    Circle Star Theater Redwood City, California Neil Diamond ...DONE DONE DONE... Amazing.... my Dad's favorite song RIP

    • @Creativityproject.
      @Creativityproject. 7 месяцев назад

      It's interesting what this company did to jews in 1938, learn the history.

  • @ggme4682
    @ggme4682 7 месяцев назад +3

    *ANYTHING* Neil Diamond I love!! Two world icons, Neil and VW. 👍👍👍

  • @anamolewinebizexp5718
    @anamolewinebizexp5718 7 месяцев назад +2

    What an AWESOME commercial! Really brought back such great memories. It is an undeniable that VW has made an epic imprint in our hearts with their vehicles. Bravo to the ad executive that chose Neil Diamond’s music!

    • @HenryGGarca
      @HenryGGarca 7 месяцев назад

      Hello beautiful lady how are you doing ❤❤ please can we be friends let talk privately ❤❤❤❤

  • @baron7755
    @baron7755 7 месяцев назад +18

    I would love to hear more about Volkswagen before it came to America, can you talk about 1937 - 1945?

    • @GunnarWynarski
      @GunnarWynarski 7 месяцев назад +1

      Sure. Right after we talked about the history of "How the USA won the race to the moon" ;-)

    • @Creativityproject.
      @Creativityproject. 7 месяцев назад +2

      Let's say their atrocities are so bad they won't tell us what happened in 1938 Germany.

    • @pizzasteve5825
      @pizzasteve5825 7 месяцев назад

      @@GunnarWynarski Money, luck, and fear of the Soviets?

    • @free322001
      @free322001 4 месяца назад +1

      @@pizzasteve5825 And.... German rocket engineer Wernher von Braun who developed the V2 for WW2 Germany, who made Apollo possible.

    • @pizzasteve5825
      @pizzasteve5825 3 месяца назад

      @@free322001 lol that too

  • @AndreThompson925
    @AndreThompson925 7 месяцев назад +11

    I've owned over a dozen VWs, including my first car which was a used 1980 Scirocco. I've had adventures in all of them and here's hoping that the future allows fun, exciting cars to be part of the ongoing DNA into the EV era. This commercial was wonderful.

  • @marthakelley523
    @marthakelley523 7 месяцев назад +21

    This is the best VW commercial ever. Our Dad bought one in about 1960. It was the front end of one and back end of another, the work was seamless. We have had several since then. Thanks for making it possible. ❤

    • @volkswagen_usa
      @volkswagen_usa  7 месяцев назад +4

      Once a V-Dub lover, always a V-Dub lover 🚙💙 - MD

    • @MisterMonsieur
      @MisterMonsieur 7 месяцев назад +2

      @@volkswagen_usa Not really. VW left the V-Dub lovers behind in 2020. Nobody wants overpriced EVs.

    • @barbaraeliz
      @barbaraeliz 7 месяцев назад

      @@MisterMonsieurif that’s your threshold for car brand loyalty good luck finding a brand who is not making them.😂

  • @VeronicaAiken
    @VeronicaAiken 7 месяцев назад +3

    Oh, my goodness, such a wonderful advertisement for the classic Volkswagen car! Such a classic singer, Neil Diamond, singing his classic " I Am, I Said!" Love it! No doubt, Neil does, too, x

  • @mlgershenson
    @mlgershenson 7 месяцев назад +16

    Not ashamed to say I got choked up a little. Grew up with the 67 in my garage, it's family

    • @volkswagen_usa
      @volkswagen_usa  7 месяцев назад +3

      Once a VW driver, always a VW driver. - MD

    • @orphanedhanyou
      @orphanedhanyou 7 месяцев назад +1

      ​@@volkswagen_usaonce a driver NEVER AGAIN. Worst car and dealership experience EVER.

  • @ericandamypeterson8759
    @ericandamypeterson8759 7 месяцев назад +6

    Love this! My first car was a 1973 Beetle. Have had a 66 Beetle for the last 20 years, and just bought a 1979 convertible last year. One of my kids drives a 2001 Jetta

    • @volkswagen_usa
      @volkswagen_usa  7 месяцев назад

      Some things go out of stock but never out of style… - MD

    • @dangme11
      @dangme11 7 месяцев назад

      I learned to drive in my stepfather’s ‘66 Beetle. Could run that thing all week on $2 worth of gas! Now I pay homage to that first VW and my love of stick shift with a 2019 GTI

  • @RonsTechSolutions
    @RonsTechSolutions 7 месяцев назад +6

    I’ve owned a mk5, mk7 Jetta and now a VR6 Passat, you paid so much homage to all of us, I cried

    • @mcallard911
      @mcallard911 7 месяцев назад

      And now, try to find a car and not a VUS ! Obviously, you like to drive, and it's difficult to find emotion in a VUS with a high level that does not allow sporty driving at all.

  • @wifinamehere8491
    @wifinamehere8491 7 месяцев назад +2

    The little disclaimer here is everything 1:19
    😂😂😂😂😂

  • @TheDrivewayEngineer
    @TheDrivewayEngineer 7 месяцев назад +5

    Weird the timeline started in 49?
    What was VW doing before that??

  • @yankeejade
    @yankeejade 7 месяцев назад +2

    I know some may not agree but I thought this was the #1 commercial from the Super Bowl! Being born/raised in So Cal, brought back a lot of emotional memories, precious days gone by, miss you Dad, singing in the car to Neil D, I finally own my Air Cooled Ghia❤

  • @Lordestroyer
    @Lordestroyer 7 месяцев назад +5

    Best Super Bowl ad hands down! Good job VW!

  • @ghostexdelta6
    @ghostexdelta6 7 месяцев назад +4

    What were you guys doing before 1949 🤨🤨

  • @JayZalowitz
    @JayZalowitz 7 месяцев назад +4

    Convenient that you started the commercial in 1949, can you remind me what you were doing in the early 40s?

  • @camdenforster88
    @camdenforster88 7 месяцев назад +10

    Such a beautiful add, me and my sister were taken home from the hospital after being born in 2004-2005. A 2003 volkswagen passat brought us both home. My dad still owns the car to this day 370,000 miles later still runs like it did the first night he bought it...
    Thanks VW you are part of our family forever ❤

  • @brodym.2296
    @brodym.2296 7 месяцев назад +2

    Seeing this commercial brought a tear to my eye and a smile to my face from showing how one of the frist Volkswagen type 1 the beetle came to america, to seeing how the cars bring people together, to how a movie was made about a little Volkswagen beetle that is alive named herbie, to the showcase of the new bus, like the commercial said they shape the metal, we shape the soul, which is so very true we shape the souls of these cars which makes them so special, which is why I am so glad to have my first Car be a 68 Volkswagen beetle that looks like herbie even though I am so young, thank you Volkswagen for making such amazing cars that bring a community together

  • @jeffreyrussell2557
    @jeffreyrussell2557 7 месяцев назад +3

    I bought my first bug from a guy that I worked with. I couldn't drive a stick. I taught myself in the parking lot after everyone left in the afternoon. I later taught my future wife to drive it. Many, many memories made in my many beetles in my different stages of my life.

  • @geetallygee5089
    @geetallygee5089 4 месяца назад +2

    I said I am the best VW commercial ever❣️🌼 😭

  • @jerrykeeder2007
    @jerrykeeder2007 7 месяцев назад +4

    1949 you say, wonder if this company made anything before that or had a logo on there cars we might find familiar

    • @pizzasteve5825
      @pizzasteve5825 7 месяцев назад +1

      If I remember correctly it was something to do with a very shady mustachioed man...

  • @stratobee
    @stratobee 7 месяцев назад +1

    "We shape its metal. You shape its soul." Now, that's world class copywriting. Hats off to these guys - you made me feel something. Hard to do in commercials (and I'm in the business).

  • @westernelectric300b
    @westernelectric300b 7 месяцев назад +5

    What an amazing and wonderful commercial, if you even want to call it that. Like another comment here, I'm not going to beat around the bush; I got very emotional when I first saw this, and no other advertisement ever has moved me the way this one does. The first VW in our family was a 1957 Polar Silver Sedan, that my Dad bought brand new. I was 3 years old at the time, and I remember the very first day he brought that car home, and my very first ride in it. No other car in our family ever was loved like that oval window VW, and we took it everywhere. Back then, they were so rare that when we saw another VW on the road, we would beep and wave at them; there was this very special kind of camaraderie amongst VW owners. In 1978, I purchased nearly the same identical car from the estate of the original owner; a completely original Polar Silver 1957 Sedan with 10,693 miles on her. 46 years later, I still own this amazing little car, and she will remain with me for as long as I am fortunate to be on this Earth.

    • @volkswagen_usa
      @volkswagen_usa  7 месяцев назад +2

      We know a super fan when we see one! Thanks for sharing your stories and #VDubLove. Keep the wheels spinning! 💙 - MD

  • @ejpomales
    @ejpomales 7 месяцев назад +3

    I had a 1960 Bug. Fell on hard times and with a second baby on the way. Had to sell it in 2017. I tell myself it was for the best because it didn't have seat belts in the back for a car seat. This ad brought me to tears. That Bug never let us down, but i feel like I let IT down. I'll find you again lil red, you'll see...

  • @blakekratzer407
    @blakekratzer407 7 месяцев назад +12

    An American love story?... Ah, yes, the automotive company created at the request of "Bad German mustache man"

    • @tomenricks8490
      @tomenricks8490 7 месяцев назад

      That part of VW & factory died with mustache man. The British army re-established the factory to build cars. Aiding the first industry for German citizens to work earning a living after war torn Germany.

    • @Creativityproject.
      @Creativityproject. 7 месяцев назад +1

      ​@@tomenricks8490Yeah, but to ignore that history is to ignore the entire companies beginning and believe in a lie.

    • @pizzasteve5825
      @pizzasteve5825 7 месяцев назад

      @@tomenricks8490 Not exactly, they still kept the name and the lives of those 15000+ enslaved laborers cannot really be given back. Also their factories always produced cars, just some of them were used to kill people while others were used to carry the people were on their way to kill people. The Brits simply looted their facilities of any remaining products of slave labor that they could use in their own military and then left it to Ivan Hirst who transformed it into a global enterprise.
      All I'm trying to say is that those bloodstains don't wash out. Any attempt to wash them out is an attempt to deny responsibility and to do that is to dishonor the memories of those who Volkswagen had a direct hand in murdering.

  • @priyonjoni
    @priyonjoni 7 месяцев назад +4

    Video starts in 1949, but what did they do before then?

    • @Nicecatholicgirl
      @Nicecatholicgirl 7 месяцев назад

      "Don't mention the war!" John Cleese

    • @tapper701
      @tapper701 7 месяцев назад

      This Volkswagen commercial is about VW's history in the USA which began in 1949 ...
      World history is part of the VW story too ...

  • @Thefubeca12
    @Thefubeca12 7 месяцев назад +3

    This was great. I help people find vintage VWs from all over the world and import them for their enjoyment, this ad captures the passion and nostalgia we have for those quirky bugs, buses and more.

  • @Fubeman
    @Fubeman Месяц назад

    One of the most memorable car commercials ever. First thing I thought of was my sister's 1975 VW Beetle. It was the car I learned to not only how to drive in, but also how to drive a stick shift. It was bright orange and smelled like pancake syrup when you turned the heat on. Classic memories. Thanks VW.

  • @MoiBoi-fg6oj
    @MoiBoi-fg6oj 7 месяцев назад +19

    I laughed, I cried, I wondered if God is a Volkswagen driver

  • @GK2o
    @GK2o 7 месяцев назад +2

    imma be entirely honest, the VW Beetle and Bus caught my eye when I first saw it in Bumblebee and Transformers; Rise of the Beasts. Thank you guys for bringing these legends back!

  • @cjg8093
    @cjg8093 7 месяцев назад +2

    The best Super Bowl commercial! Great clips, great soundtrack, and great automobile maker.

  • @clairewegh354
    @clairewegh354 7 месяцев назад +15

    I chunt believe how emotional this car ad made me … so sweet !

  • @dandeangelo98
    @dandeangelo98 7 месяцев назад +15

    "You don't understand what happens, do you? They make ten thousand cars, they make them exactly the same way, and one or two of 'em turn out to be something special. Nobody knows why."
    -Jim Douglas "The Love Bug"

    • @orphanedhanyou
      @orphanedhanyou 7 месяцев назад

      Why? They deviate on purpose to grab the percent of people they haven't gotten money from yet.

  • @Soapeerandomness
    @Soapeerandomness 7 месяцев назад +4

    Hmmm starts in 1949. What were you guys up to before that?

  • @saml.2009
    @saml.2009 6 месяцев назад +2

    LOL at the little disclaimer at about 1:22. " if you're not living in the 70s, 80s, or 90s, do not attempt" 😂

    • @VicBoD
      @VicBoD 5 месяцев назад

      I had'n read it before... such a disclaimer, so true!

  • @butchpadula1251
    @butchpadula1251 7 месяцев назад +5

    Look, Neil Diamond is one of my favorite musicians, I am a musician, what got me wondering is, Volkswagen was developed by, engineered by, and built by, and they are using a Neil Diamond song for the commercial, anybody understand what I’m saying here

  • @saranellis2494
    @saranellis2494 6 месяцев назад +1

    Those car 'eye' lights have got to be the coolest thing. Ever.

  • @trininox
    @trininox 7 месяцев назад +10

    Just don't look at VW origins further back than 75 years. It's not history you’ll see in any ads.

    • @Nicecatholicgirl
      @Nicecatholicgirl 7 месяцев назад

      IKR?

    • @timmurphy5541
      @timmurphy5541 7 месяцев назад +1

      VW is a symbol of redemption and rebirth - I think you can tell even that story in an incredibly positive way.

    • @Nicecatholicgirl
      @Nicecatholicgirl 7 месяцев назад

      @@timmurphy5541 🤣

    • @Creativityproject.
      @Creativityproject. 7 месяцев назад +1

      You're all exhausting trying to forget what they did in Germany in 1938.

  • @PaigeRiemer1995
    @PaigeRiemer1995 7 месяцев назад +21

    I’ll be back, I’m just going to run outside and hug my Beetle named Fancy.

  • @Mirror1973
    @Mirror1973 7 месяцев назад +6

    Great ad ❤ I’m on my sixth VW since 1999

  • @1MereEnd1
    @1MereEnd1 7 месяцев назад +6

    Why didnt they show the 40s?

    • @Stang70Fastback
      @Stang70Fastback 7 месяцев назад

      I know this is a joke about WWII, but this is an ad about VW coming to the United States and becoming a staple of American society, and VW didn't come to the US until 1949.

    • @Nicecatholicgirl
      @Nicecatholicgirl 7 месяцев назад +2

      I wonder why not?

  • @gustavomunoz2049
    @gustavomunoz2049 7 месяцев назад +4

    Volkswagen y Neil Diamond , la fórmula perfecta.

  • @somoal1940
    @somoal1940 7 месяцев назад +8

    But what was VW doing in the 15 years before 1949?

    • @Nicecatholicgirl
      @Nicecatholicgirl 7 месяцев назад +1

      "Don't mention the war!" Basil Fawlty

    • @Creativityproject.
      @Creativityproject. 7 месяцев назад

      ​​@@Nicecatholicgirlhow about stop being in everyone's feed I find on their true history, people need to know about ww2 to learn why we never allow a dictator like that get back into power. And know everyone who is a dictator still around are allied so they are hard to get rid of.

  • @ee4355
    @ee4355 7 месяцев назад +15

    Great commercial! Anyone that was born in the 60s has a Beetle story….My first car was a 67 Beetle….I bought in 1983…..I have a 1968 Beetle sitting in my garage at home…..What a story it could tell if it could talk…..

  • @pzamora8ify
    @pzamora8ify 7 месяцев назад +2

    Gave me a tear! Congratulations to the ad agency and the VW bosses that approved the idea.

    • @pizzasteve5825
      @pizzasteve5825 7 месяцев назад

      Congratulations indeed! It was nice of them to conveniently omit what they were doing in the 12 years prior with ol' Adolf. After all, who even needs to hear about the over 15000 enslaved men, women, and children who were forced at gunpoint to work on those fun little Kübelwagens?

  • @LandoDaLover
    @LandoDaLover 7 месяцев назад +4

    That GOLF GTI and the Skateboards. Thats my friends and my life. Well played Volkswagen well played.

  • @jacob07221
    @jacob07221 7 месяцев назад +1

    man i grew up in the back of my dads 08 jetta with the 5cyl 5 speed combo, loved that thing to no end. and here i am all these years later owning my own 08 rabbit with the same 5cyl 5 speed combo

  • @free322001
    @free322001 7 месяцев назад +4

    Artistry went into this -- From the recreated "vintage" scenes spanning the decades, from the switch to colour mid scene (0:55), to it's use of "I am.... I said," , to where they have edited out the horns and percussion tracks at 1:37 to leave just strings and Neil, for dramatic effect, then bring it all back with a bang at 1:54.

  • @stuartpeterson364
    @stuartpeterson364 7 месяцев назад +14

    I like this!!!!!🎉🎉🎉 It shows incredible grace.