@@ArtiKumari-mq5nz It's late to reply to you, but different criteria apply to different awards. Mostly included are physical sales, digital, voting & judge panels. Percentage among criteria vary.
Honestly, this is one of the best speeches I've ever heard from an artist. All her words were genuine and heartfelt. The fact that she actually took her time with her speech to say a lot of things that was on her mind really touched my heart. ❤️
even her speech was amazing and sincere. it's rare to see someone congratulate/praised other artist in their winning speech. now you know why she is everyone role model. being this amazing at 25 years old is a great accomplishment.
she’s extremely beautiful as an artist and as a person, truly loved her speech and her words of encouragement for other artists, hope she keeps growing even more💞
omg i'm so proud of her being able to face all antis and comeback to hit daebak, truly a queen! btw i laughed so much at kai in 3:37 lol he's so cute!!
more than anything i love listening to her award speeches. they're always beautiful, personal and much more than reeling off a list of people to thank. i adore her way with words almost as much as her music
No you are not lacking IU. For a 25 year old who can produce her own album at such a young age is truly commendable. YOU ARE TRULY THE DIGITAL DAESANG QUEEN!!
Jieun is probably the most genuine idol of her generation. She has gotten all this praise and recognition mostly by being herself and doing things that autentically represent her. Her speech just shows that she does what she does because she loves music and people and i'm so glad to see someone like her being famous in an industry who is mostly cureted by men. She is the representation of the famale gaze and how wonderful art can be when you let artist do what they want. I hope she continues to be with us for many many more years 💌
She can do what she wants because she took the time to learn what her fans like about her--and she still does. After the underserved flop of her debut stage Lost and Found, her agency changed her image. Although she hated being cute and bubbly, she stuck to that winning bubble gum pop style until Chat-Shire, when she started assert her own artistic sensibilities. Chat-Share was both an affirmative success and a cautionary controversy, which further taught het to stay humble and listen to the public. So, yes she is a wonderful solo artist that is confident in her own art, but she is also one that is the most versatile and most empathetic toward her fans and the public. She doesn't just do what she likes, she does what best represent the union of her genuine art and what her fans love about her. THAT is a rare talent! IU Jjang!
This speech is really a very good one. Classy, heartfelt and much more than rambling off names like an album cover. So young and already so talented, mature and elegant. Good job and a well deserved award! Looking forward to more in 2018.
I like the part that she mentioned that she is a song writer, singer, lyricist and producer… FYI for those who don’t recognize her talent 😍 … accept the fact that she’s one of a kind in Kpop world 🥰🥰🥰 … i’m so addicted to all her songs now 😍😍😍
I love how she said she will take the value of music more into consideration than just digital points because to be honest, there are a lot of great music who doesn't get much digital points but it doesn't mean it's a bad music. Indeed all artists have worked hard! 💕💕
This is her speech that I always watch whenever I miss her. She's indded the Queen of Kpop. Singer, song-writer, lyricist and producer. My most favorite part of the speech where she mentioned it. IU you are so amazing!
Truly even though this is just a speech ı watched that for over 10 times her words, mimics, laugh, smile... everything about her is beautiful and mostly her character...
Thank you IU teamstarcandy for translate us IU`s words. Her words, her face and her moves show so wonderful her personality ... Yes, and she have really deserve the award! Palette - this is from the roots to the flower IU! In this wonderful album shine IU`s personality ♥ :)
So much happening now on Twitter regarding her PAKs and all those digital achievements. Breaking records etc. But I was always reminded by this speech of hers that truthfully stayed in my heart. One of the many reasons why I adore her as an artist and a human being in general. “I will be a singer, a songwriter, a lyricist, and a producer who will take the value of music into consideration more than the value of digital.” I always pray and wish for your happiness and safety. May you continue to be happy in everything that you do. Your UAENAS are beyond proud and grateful to you. Always and forever. 💜☺️🙈
I genuinely love whatever she says and does always looked her up as a role model one of the most beautiful speeches I ever heard a lot of warm words they were unni saranghae u r my celebrity forever 💙
My idol my queen iU unieeeeeeee She behave so modestly, what a role model her speech and Elegance is just arghhh 😆😆😆😍😍😍💖💖💖👍👍👍 She totally deserve to win ever since I listen to her album (palette) I hoped she wins this award and SHE DID!!! I'm happy and proud of her. I admired her she's my favorite Solo female artists 💕😘 #IUJJANG❣ #UAENASJJANG❣ #IUTEAM❣
it was such a blessing that she received this award since she truly worked hard on the album. and a huge respect that shes the first idols that encouraged other idols that they have worked hard, she has been in the industry for almost 12 years and, no wonder that she is the role model for other artists and people. and shes the most beautiful person. Inside and out ❤
So nice of her thanking everyone behind the scenes..musicians and her staffs..she never forget to be thankful to all.the people helping her big and small..
My most favorite video of her. She's really amazing. Her aura is overflowing. I wanna see her again receiving the album of the year for Lilac. She deserved it more than anyone. Truly an artist! Thank you for sharing your music with us. Such an honour living this lifetime with you. Saranghae IUssi 🙆🏼♀️😊💜
@Hann Saraah I'd disagree. I watched both last year and MAMA was definitely more epic and exciting to watch. MMA was good too bt MAMA imo had them beat.
@@lifeisgreen9929 hahahaha agreed bt this year MMA ws suspect too. Still better thn MAMA dou. Bt I mean in terms of a show. MAMA stages are more epic. MMA has great stages too bt MAMA is on another level
Dec 4 fast forward please. IU should receive her daesangs at MMA. She deserves it more than anyone else. Song of the Year Album of the Year Artist of the Year
MAN JUNGKOOK'S REACTION TO THIS WAS GOLD THOUGH. BUT I AM SERIOUSLY, JUST IN LOVE WITH HER! AND YES I AM BACK TO REWATCH THIS AFTER LOVE POEM JUST CAME OUT.
u did well iu 😍😍😍 actually u are saying about all the artist pain in a single sentence i know there is numerous meaning behind that sentence.stay strong 😍😍😍
Sorry typo: I’ve BEEN listening and paying close attention to other artists’ albums
No worries; thank you for sub'ing :3
Can u tell me what is the criteria for winning main awards in Korea?
@@ArtiKumari-mq5nz It's late to reply to you, but different criteria apply to different awards. Mostly included are physical sales, digital, voting & judge panels. Percentage among criteria vary.
Honestly, this is one of the best speeches I've ever heard from an artist. All her words were genuine and heartfelt. The fact that she actually took her time with her speech to say a lot of things that was on her mind really touched my heart. ❤️
Very humble
And she was running
You must see B.I speech when iKON win song of the year in MMA too
@@audipratiwi777 this person said one of the best...
Not the best..
Know the difference
@@ainulmardhiah272 haha both of them is best
even her speech was amazing and sincere. it's rare to see someone congratulate/praised other artist in their winning speech. now you know why she is everyone role model. being this amazing at 25 years old is a great accomplishment.
yuu chan 24 years old (national age at that time) she is really young 😊😊 i really admire her so much
she’s extremely beautiful as an artist and as a person, truly loved her speech and her words of encouragement for other artists, hope she keeps growing even more💞
Omg she's so cute she basically jogged to the stage :')
I guess she didnt want her senior waiting to long for her
that too in heels! so cutee
The best part about this award is that it’s being awarded by Song Seung Heon, who was known to be an avid IU fan
Congratz IU!!!
He should of had a flower with him 😂
awww she mentions Yoo Inna in her speech Song Seung Heon,
💕💕💕
Because yoo inna is iu's bestttt friend 😘😍😘❤
im feel like crying whenever I listened to it.
@@MissTaiping same 😭😭
despite their 11 years age difference, she still thankful for her bestf Yoo In Na
ikr! They are goals😍
idols have a lot to learn from her
YESSSSSS 😊😊
Yes😊
TRUEEEE !!!!
4:08 When Kai stood up and clapped but then saw nobody else was standing😂❤️
OMG i just saw it and i laughed so hard ....
Wrong time
3:36
Kai: Other people clap loudly Okie I think I stand -- looks around.... *casually sits down*
AHAHAH HE'S SO CUTE XD
He thought the speech is over..😂
omg i'm so proud of her being able to face all antis and comeback to hit daebak, truly a queen! btw i laughed so much at kai in 3:37 lol he's so cute!!
Y0u'r3 pr0f1l3 p1c g1v35 m3 cr33p5 4nd 1 w1ll h4v3 n1ghtm4re5!
@@tylerpham22 the fact that I was able to understand what u wrote have me more creepy vibes
@@tylerpham22 I understood
and now Its creepy 😶💜
more than anything i love listening to her award speeches. they're always beautiful, personal and much more than reeling off a list of people to thank. i adore her way with words almost as much as her music
No you are not lacking IU. For a 25 year old who can produce her own album at such a young age is truly commendable. YOU ARE TRULY THE DIGITAL DAESANG QUEEN!!
No Queen
@@awaw7901 yes queen
YESSSSSS iu is queen 😊❤😊
And thats just her korean age but from her international age?
@@streamdepressing1615 shes 24 that time😊
Kai represents my reaction too.
IU you are so great, we love you♥
Jieun is probably the most genuine idol of her generation. She has gotten all this praise and recognition mostly by being herself and doing things that autentically represent her. Her speech just shows that she does what she does because she loves music and people and i'm so glad to see someone like her being famous in an industry who is mostly cureted by men. She is the representation of the famale gaze and how wonderful art can be when you let artist do what they want. I hope she continues to be with us for many many more years 💌
She can do what she wants because she took the time to learn what her fans like about her--and she still does. After the underserved flop of her debut stage Lost and Found, her agency changed her image. Although she hated being cute and bubbly, she stuck to that winning bubble gum pop style until Chat-Shire, when she started assert her own artistic sensibilities. Chat-Share was both an affirmative success and a cautionary controversy, which further taught het to stay humble and listen to the public. So, yes she is a wonderful solo artist that is confident in her own art, but she is also one that is the most versatile and most empathetic toward her fans and the public. She doesn't just do what she likes, she does what best represent the union of her genuine art and what her fans love about her. THAT is a rare talent! IU Jjang!
IU thanking other people instead of crediting the award from her hard work. Damn, let us praise the humbleness of IU! So proud to be uaena
This speech is really a very good one. Classy, heartfelt and much more than rambling off names like an album cover. So young and already so talented, mature and elegant. Good job and a well deserved award! Looking forward to more in 2018.
When she acknowledged the efforts and hardwork of other artists and their staffs. That’s truly genuine and heartfelt ❤️
I like the part that she mentioned that she is a song writer, singer, lyricist and producer… FYI for those who don’t recognize her talent 😍 … accept the fact that she’s one of a kind in Kpop world 🥰🥰🥰 … i’m so addicted to all her songs now 😍😍😍
That’s my favorite part as well. She just raised the bar so high on that part of her speech. She’s indeed the unrivaled Queen. 💜
Yoo inna ssi must be crying right on this moment.
The way she talks about Yoo Inna
Exactly. 😊
who is yoo ina?
@@allieserencio her best friend
@@allieserencio she's an actress, u should check out her dramas!! These 2 bffs are talented!!!!
I listen to Palette everyday on Spotify and I was hoping so bad that she won album of the year...I screeched when she won. She really deserved it. 😭😭😭
Same i love to listen everyday this song makes u so calm relaxed and comphy ...this is one is one of her best sonh
I love how she said she will take the value of music more into consideration than just digital points because to be honest, there are a lot of great music who doesn't get much digital points but it doesn't mean it's a bad music. Indeed all artists have worked hard! 💕💕
her speech is so heartwarming, when she mention "all artist are already worked hard" make me remember Jonghyun-shinee :(
This is her speech that I always watch whenever I miss her. She's indded the Queen of Kpop. Singer, song-writer, lyricist and producer. My most favorite part of the speech where she mentioned it. IU you are so amazing!
Finally i know what she talking and she is so insperation person i love her sooooo muchhhhhh she is so sweet
unpopular comment : Her little run is so cute ❤
Truly even though this is just a speech ı watched that for over 10 times her words, mimics, laugh, smile... everything about her is beautiful and mostly her character...
this is the best speech of the whole event
IU deserves it!!!
IU looks so happy when she got up to go get the award. I am so proud of her! I hope she gets many more awards in the future
What an amazing human being. Her and innas friendship though
She is coming to take all AOTYs for 2021😌
Such a beautiful speech. Congratulation iu❤️
Thank you IU teamstarcandy for translate us IU`s words. Her words, her face and her moves show so wonderful her personality ... Yes, and she have really deserve the award! Palette - this is from the roots to the flower IU! In this wonderful album shine IU`s personality ♥ :)
Waiting this speech to happen again for this year 🙏
Lilac IU5 🙏
IU5🥰
Lilac will get the AOTY 🙏🙏🙏
So much happening now on Twitter regarding her PAKs and all those digital achievements. Breaking records etc. But I was always reminded by this speech of hers that truthfully stayed in my heart. One of the many reasons why I adore her as an artist and a human being in general.
“I will be a singer, a songwriter, a lyricist, and a producer who will take the value of music into consideration more than the value of digital.”
I always pray and wish for your happiness and safety. May you continue to be happy in everything that you do. Your UAENAS are beyond proud and grateful to you. Always and forever. 💜☺️🙈
i'm not crying. IU IS THAT QUEEN! THE QUEEN OF FEMALE SOLOIST. SHE'S BEEN IN THE GAME FOR 12 YEARS.
Crying :"( Im so proud of u. Thank u for being such an inspiration and being so humble. Thank u for the team for subbing this too!
I genuinely love whatever she says and does always looked her up as a role model one of the most beautiful speeches I ever heard a lot of warm words they were unni saranghae u r my celebrity forever 💙
My idol my queen iU unieeeeeeee
She behave so modestly, what a role model her speech and Elegance is just arghhh 😆😆😆😍😍😍💖💖💖👍👍👍
She totally deserve to win ever since I listen to her album (palette) I hoped she wins this award and SHE DID!!! I'm happy and proud of her. I admired her she's my favorite Solo female artists 💕😘 #IUJJANG❣ #UAENASJJANG❣ #IUTEAM❣
This is touching my heart.
it was such a blessing that she received this award since she truly worked hard on the album.
and a huge respect that shes the first idols that encouraged other idols that they have worked hard, she has been in the industry for almost 12 years and, no wonder that she is the role model for other artists and people.
and shes the most beautiful person. Inside and out ❤
Kai was so touched he even stood up while clapping for iu maybe he said she's soo cool ❤️😀
IU you too really worked hard! Thank you for your music! I hope and pray for your future success!
This speech was so beautiful❤️ love you IU
Thanks yoo in na -ssi for always taking care our IU 😍
So nice of her thanking everyone behind the scenes..musicians and her staffs..she never forget to be thankful to all.the people helping her big and small..
She is beautiful inside and out:,)
u will always be my person, my home, and someone who i will keep looking up to, jieuna. ilysm.
I wish another daesang for IU this year!!!!!
Lilac will come to get the AOTY 🙏
SHE'S SO TALENTED AND KIND AND PERFECT AHHHHHH every idol should try to be like her
she mentioned yoo in na, one of my favorite k-actress, i feel tear up.
i watched this and again at 2018 still i feel the same
she is soo awesome.. i teared up from her speech. she is soo genuine..i love her soo much and her music is one of the best things ive come across
Gdragon and iu voice was so good we need a part2
I AM SO GLAD THAT SHE WON, CUZ HER ALBUM IS PERFECTION.
the small IU is the biggest star👍
The most sincere speech from the purest heart of IU 💜👑
My most favorite video of her. She's really amazing. Her aura is overflowing. I wanna see her again receiving the album of the year for Lilac. She deserved it more than anyone. Truly an artist! Thank you for sharing your music with us. Such an honour living this lifetime with you. Saranghae IUssi 🙆🏼♀️😊💜
She gives the best speech everytime 🥺
Iu’s thanks for yoo inna was so sweet sobs:’)
Thank you so much for subbing this. I was waiting for this💜
She definitely deserves this award!
My gosh I love this queen! ... Kai standing up was so cute.
She is so humble
I feel that MMA is even better than MAMA 🤷♂️🤷♂️
Sizzle ZX so truee
As an award show yes bt as a show in general MAMA still has the most epic stages
@Hann Saraah I'd disagree. I watched both last year and MAMA was definitely more epic and exciting to watch. MMA was good too bt MAMA imo had them beat.
@@sunreef1433 MMA has better prize distribution because it's based on sales and chartings.. while MAMA, God knows...
@@lifeisgreen9929 hahahaha agreed bt this year MMA ws suspect too. Still better thn MAMA dou. Bt I mean in terms of a show. MAMA stages are more epic. MMA has great stages too bt MAMA is on another level
She is so elegant, and beautiful. 🥰
she is so well spoken
I wish I could meet her face to face I really like IU and her speech is so touching 👏👏💯💖💖
Just realized..he the one always to choose to give award to IU..
IU and Yoo Inna Friendship goals!💕
So pretty talented..
I keep coming here cause i like her so much and i feel proud aaaaaa
She really love inna😘
she’s so beautiful!
Thank you so much for the sub i've been waiting for this😍😍
Best speech ever..love her so much😍😍😍
Thank youuuu sooo muchhh :)
ok. KAI has huge respect from me. That was so respectful.
Dec 4 fast forward please. IU should receive her daesangs at MMA. She deserves it more than anyone else.
Song of the Year
Album of the Year
Artist of the Year
SHE'S A TRUE ARTIST.
i miss her so much. so here i am rewatching all her video.
omg THAN YOUUUU💜
I think she is the most sensible Korean artist
she’s my favorite soloist ❣️ love her
When she was running to get the awards it was so cuteee🤗😘❤️❤️❤️
I love their relationship. best friends ever
is no one gonna talk about nayeon being IU's biggest fangirl there
MAN JUNGKOOK'S REACTION TO THIS WAS GOLD THOUGH. BUT I AM SERIOUSLY, JUST IN LOVE WITH HER! AND YES I AM BACK TO REWATCH THIS AFTER LOVE POEM JUST CAME OUT.
IU is the best!! 👏👏👏👏 she's not trying to be cute. She is born to be cute, lovely, kind and smart! 😍😍😍 😘💕💕💕💕
My celebrity, depois que vi esse discurso sempre penso que a IU escreveu celebrity pra Inna 😊😊
What a speech made by iu idols should learn from her and she is a idol of idols for a reason
thank you for eng sub 😂
u did well iu 😍😍😍 actually u are saying about all the artist pain in a single sentence i know there is numerous meaning behind that sentence.stay strong 😍😍😍
2016 was a hard year but Unnie stayed strong and didn't bent to haters wrong criticism .
She is a legend now 😄
I'm that comment who's gonna appreciate Kai. HE IS SUCH S MOOD✨💯😤♥️😭😭😭
Best speech. So calming,lovely and sweet uwu.
Heartfelt speech. I love you IU! ❤
Thank you!
I have seen just two legends 1 . IU and 2. BTS for always congratulating other artists when they win awards 💜💜💜