SoFi: Face of Finance

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  • Опубликовано: 15 окт 2024
  • Who do you see when you think of money? According to AI, it's mostly men-but that's not the reality. Women excel at all aspects of their finances, from investing to managing debt. Help SoFi recognize this and change the face of finance.
    SoFi is a different kind of finance company whose goal is to help people get their money right and achieve their ambitions. Our products are designed for our members, so they have the tools they need for every stage of their financial life, all in one app.
    Song: “Players” by Coi Leray
    coileray.lnk.t...

Комментарии • 242

  • @sally_b_free
    @sally_b_free Год назад +143

    I think this is the best ad I've ever seen in my life. Made me stop what I was doing and watched the whole thing. In fact, I'm signing up!

    • @HaulHaven-l9r
      @HaulHaven-l9r Год назад +5

      Yes! Totally agree! ❤

    • @dianawhite8726
      @dianawhite8726 Год назад +1

      It is! It’s cute! Almost makes me wanna signup for the new Digital currency too! But then I’m like ha! No! I’m to bad! They’ll always have my $$ frozen or zeros! Lol not for me!

    • @SuperSurvivor4
      @SuperSurvivor4 Год назад +2

      Exactly.

    • @carrolltillman2468
      @carrolltillman2468 Год назад +2

      FACTS❤️‍🔥❤️‍🔥❤️‍🔥❤️‍🔥

    • @tahaunakidd4033
      @tahaunakidd4033 Год назад +4

      Right!!! I said that was an excellent advertisement. Makes me want to work for them & I’m a financial advisor! ❤

  • @jeffstaples347
    @jeffstaples347 Год назад +36

    I've been a sofi customer for years now and simply with their vaults and autosave features I have turned around my entire financial situation. Love this ad, already sent it to my friends.

    • @SoFi
      @SoFi  Год назад +5

      Thank you for sharing! 💙

  • @sierrafly8669
    @sierrafly8669 Год назад +15

    Based on this, shouldn’t we be helping men be more successful to seek equality?

    • @humbughumbughumbug
      @humbughumbughumbug 11 месяцев назад +3

      Yes.

    • @MrVariant
      @MrVariant 10 месяцев назад +1

      No, get woke get broke 😂. Men have to git guud, and are censored at every suggestion. 0:54 single mom baggage dependent on the state. And they appropriated from grandmaster flash's the message instead of using a woman's song.

    • @humbughumbughumbug
      @humbughumbughumbug 10 месяцев назад +1

      @@MrVariant I wonder if Grandmaster Flash is getting royalties for the sample 🧐😏

  • @girl414
    @girl414 Год назад +33

    This is me.
    Also me, a woman working in FinTech.
    Excellent commercial.
    I love this.

  • @shab6939
    @shab6939 Год назад +14

    Who was the genius behind creating this commercial?

  • @guidedmeditation2396
    @guidedmeditation2396 Год назад +8

    This is why DEI and quotas are just not necessary. There is no glass ceiling for women.

  • @cassiejacobs4197
    @cassiejacobs4197 11 месяцев назад +15

    I'm so happy I made productive decisions about my finances that changed forever. I'm a single mother living in Vancouver Canada, bought my first house in October and hoping to retire soon if things keep going smoothly for me.

    • @andrewcleverly1322
      @andrewcleverly1322 11 месяцев назад +1

      Everyone needs more than their salary to be financial stable. The best thing to do with your money is to invest it rightly, because money left for saving always end up used with no returns.

    • @chrispaul3778
      @chrispaul3778 11 месяцев назад +1

      Who is your financial coach, do you mind hooking me?

    • @cassiejacobs4197
      @cassiejacobs4197 11 месяцев назад +6

      @alicemark5918 Cryptocurrency investment, but you will need a professional guide on that.

    • @cassiejacobs4197
      @cassiejacobs4197 11 месяцев назад +6

      Facebook 👇

    • @cassiejacobs4197
      @cassiejacobs4197 11 месяцев назад +7

      Evelyn C. Sanders

  • @coblamoration1102
    @coblamoration1102 Год назад +4

    Just saw this ad, and as a new investor who loves talking to everyone about the joy of taking your financial freedom in your hands, I love this ad to pieces.

  • @brizuhk5043
    @brizuhk5043 Год назад +11

    This whole Ad literally disproves the wage gap myth 🤣🤣

    • @MisterMonsieur
      @MisterMonsieur Год назад +4

      I'm sure they'll insist that still exists. They live to sustain their excuses and victimhood status.

  • @jolenejohnson8924
    @jolenejohnson8924 Год назад +7

    Wow I instantly stopped what I was doing and watched the whole thing and then immediately searched this ad. This definitely got my attention. Brilliant!

  • @NightxFortunex
    @NightxFortunex Год назад +8

    Thank you for bringing up the issues men face. Divorces also make men lose homes. More men need higher positions at work. Please support and hire more men. Men suffer so much and usually forced to fo heavy labor as women hide whete convenient.

    • @humbughumbughumbug
      @humbughumbughumbug 11 месяцев назад +3

      Amen.

    • @Nick-dg3fk
      @Nick-dg3fk 11 месяцев назад +2

      Men killing themselves at crazy high rates and then commercials like this come out. Makes me sick

  • @2vfidel
    @2vfidel Год назад +35

    This was an excellent and informative ad! Just had to share this to my wife and mom since that’s how it is!

    • @MisterMonsieur
      @MisterMonsieur Год назад +2

      Sad.

    • @MrVariant
      @MrVariant 10 месяцев назад

      ​@@MisterMonsieurhe probably doesn't know their finances/contributions.

  • @drunkenboxer123456
    @drunkenboxer123456 Год назад +10

    I looked into this. Women in 2021 outperformed men by .4%. So if 1 million successfully invested that is 1,000,000 x .004 which is 4000 per million.

  • @Littiaa
    @Littiaa Год назад +15

    Wow I thought ai was supposed to eliminate the biases

    • @oliviahaglund8978
      @oliviahaglund8978 Год назад +7

      Nah AI is informed by human bias. Coding is never ever free of human bias.

    • @humbughumbughumbug
      @humbughumbughumbug 11 месяцев назад

      It did. And this is WITH feminist biases since most AI companies are run by DEI companies.

  • @thetimeofday591
    @thetimeofday591 Год назад +7

    Member since 2017 - love me some SoFi - we've come a long way together! There is nothing comparable out there to you all! Keep killing it!

  • @DrMarczinski
    @DrMarczinski Год назад +22

    This ad is superb! Well done (coming from a professor who teaches a Psychology of Money course).

    • @Wearefamily17
      @Wearefamily17 Год назад

      License needs to be revoted or at the very least retested by a none liberal arts public academy and a real school. If you like this ad = believe in critical race theory

    • @loosidfreedom
      @loosidfreedom Год назад

      What do you think about the psychology of the fact all of the statistics put on this ad the nonprofit industrial complex is still making hand over fist convincing women men have so much more advantage and power than they do? And that men overwhelmingly killing themselves.

    • @danielsagona4212
      @danielsagona4212 10 месяцев назад

      @@Wearefamily17 lol soft mentality

  • @PatSmith-lf6ml
    @PatSmith-lf6ml Год назад +8

    Interesting that most these women seem to be not of one particular race. Wonder if this commercial is really showing the "real picture" or if there is some other bias at play here, too. 🤔

    • @smartmoney9045
      @smartmoney9045 Год назад

      If they included those women and not included the benefits American women get from divorce you'd see a different outcome.

  • @ttttggggg636
    @ttttggggg636 Год назад +11

    But yet we claim sexism is still a thing

    • @l0v3lyniaa
      @l0v3lyniaa Год назад +3

      it is . all because there's more positivity &&' movement doesn't mean det it's not a thing anymore .

    • @ttttggggg636
      @ttttggggg636 Год назад +3

      @@l0v3lyniaa Example?

    • @brizuhk5043
      @brizuhk5043 Год назад +9

      sexism towards men is still a very real thing

    • @LC-sc3en
      @LC-sc3en Год назад +1

      ​@@brizuhk5043all sorts of sexism is still extremely prevalent. Men being mocked for displaying feminine traits, women being mocked and denigrated for looking too masculine. Heck you only need to scan one comments section to find a bunch of men proclaiming all women are shallow creatures who live to belittle normal men.

  • @doctor1alex
    @doctor1alex Год назад +5

    Marketing well to women who like to feel better than men?

  • @patriciacastillo7274
    @patriciacastillo7274 19 дней назад +1

    Loved it! More like this one please!

  • @kaleidoscopiceyes333
    @kaleidoscopiceyes333 Год назад +24

    This has to be one of the best commercials I've ever seen. I'm signing up right now.

  • @geraldshavers8352
    @geraldshavers8352 Год назад +10

    Sounds like cap. They also hold the most student loan debt and spend the most money as a whole so even if they make more they spend more which means they are in the Red.

    • @woodsprite7245
      @woodsprite7245 10 месяцев назад

      Statistically men spend the same, if not more. Men just spend differently.

    • @miclam00
      @miclam00 8 месяцев назад

      @@woodsprite7245 Yeah, intelligently.

  • @PHENIXSTUDIOSOfficial
    @PHENIXSTUDIOSOfficial 9 месяцев назад +1

    It’s because there is less women than men, due to the ratio of males to females in most professions ai would show men. As the internet has more pictures of men than women in finance. There’s no discrimination in ai, just the input and most relevant information.

  • @susanrichards7358
    @susanrichards7358 Год назад +10

    So there is a GREED factor...but in general women have to balance the house...so I say WOMEN! Most men don't think of everything needed to RAISE CHILDREN and Keep the roof over our heads...some men manage okay if they are forced to take over...like mine when I was diagnosed with multiple brain tumors...he was fabulous! STILL is!!!

    • @timothyn4699
      @timothyn4699 Год назад +1

      men tend to have to focus on the finances, societally that is the expectation for us, and women tend to be expected to take care of things at home

  • @moniques5545
    @moniques5545 11 месяцев назад +1

    This ad totally made my day! I’m a single mom and have been boss of my money and financial life for decades. We all have the ability to learn everything we need to know and to make great decisions.

  • @davidswing3385
    @davidswing3385 Год назад +7

    Instead of women focusing on material possessions or comparing themselves to men to feel empowered. .try to cultivate values that prioritize things like empathy, compassion, and humility. It is also important for women to respect mens values and financial decisions. Or just mind there own business all together. Ultimately, a person's worth should not be measured by their possessions or wealth, but theyre character

  • @brittanycrockett2449
    @brittanycrockett2449 Год назад +13

    Glad I chose to view this.Thank you!!

  • @constellationsofhale9926
    @constellationsofhale9926 Год назад +17

    Keep feeding the divide. For all of you “I’m singing up”, congratulations on being defeated by some trendy marketing.

    • @cheezykrafts8134
      @cheezykrafts8134 Год назад

      How about recognize and do something about that divide? Kinda like in this commercial.

  • @jreneejrenee
    @jreneejrenee Год назад +2

    What is the song?

    • @MisterMonsieur
      @MisterMonsieur Год назад +3

      SONG: "La Traviata: Libiamo nei lieti calici" by Giuseppe Verdi 🔥

    • @humbughumbughumbug
      @humbughumbughumbug 11 месяцев назад +1

      "Can't nobody hold me down" by Puff Daddy on Badboy Records

  • @MisterMonsieur
    @MisterMonsieur Год назад +3

    *SONG:* "La Traviata: Libiamo nei lieti calici" by Giuseppe Verdi 🔥🔥

    • @humbughumbughumbug
      @humbughumbughumbug 11 месяцев назад

      Don't forget the second song; the song is a rip-off of "Ain't nobody hold me down" performed by Puff Daddy and produced by Bad Boy Records, which has a sample/hook from "Take my Stride" which was performed by Matthew Wilder.

    • @MisterMonsieur
      @MisterMonsieur 11 месяцев назад +1

      @@humbughumbughumbug ... That noise won't be remembered for as long as Verdi endures!

  • @kccstar
    @kccstar Год назад +12

    When an add is great enough for me to find it, like and comment on, that is a rare thing. Well done!

  • @TSmitty360
    @TSmitty360 Год назад +43

    This needs to go viral!

  • @KateLummus
    @KateLummus 7 месяцев назад

    which AI did they use? I want to know which company trained the AI to have this bias.

  • @FlyingwiththePhoenix
    @FlyingwiththePhoenix Год назад +1

    This ad is incredible. I had to find it on your page so I could comment and compliment you.

    • @SoFi
      @SoFi  Год назад

      Thank you for taking the time to comment! We're so happy you're loving it. 🤩

  • @GaryFalcon-rs5uy
    @GaryFalcon-rs5uy Год назад +3

    Now, I'm coming for you ladies. Sit tight 👹

  • @Chungus581
    @Chungus581 10 месяцев назад +2

    Sounds like we need to make a bunch of initiatives to help men right?

  • @spacecoastaesthetics6990
    @spacecoastaesthetics6990 Год назад +1

    Retired female financial advisor. My husband is a doctor and clueless when it comes to money

  • @VoiceinStereo
    @VoiceinStereo 6 месяцев назад

    Love this Ad. Very timely and necessary!

  • @amyjo1111
    @amyjo1111 Год назад +8

    Wow. This is the greatest ad ever 🎉💪💓

  • @kjlangill7336
    @kjlangill7336 Год назад +9

    Thank you for putting this out there. This is dope.

  • @lucyinthespy6231
    @lucyinthespy6231 Год назад +13

    brilliant ad!

  • @ciriadeflora
    @ciriadeflora Год назад +18

    This makes me question if I even want to keep my money in SoFi now. This "gender divide" stuff is cringy as hell.

  • @ms6640
    @ms6640 Год назад +3

    What’s the name of the second song? 🙂

    • @SoFi
      @SoFi  Год назад +1

      It's called Players by Coi Leray.

    • @ms6640
      @ms6640 Год назад

      @@SoFi Great thanks 🙏🙂

  • @josephcler3299
    @josephcler3299 Год назад +3

    I did some research and you were correct, men do have slightly more credit card debt than women. Many experts attribute that to men buying large ticket items.

    • @sarahloohoo2312
      @sarahloohoo2312 Год назад +2

      **Men buying larger ticket items without the funds to cover them** Generally speaking men are more willing to take risks (including financial risks) than women. And I suppose when it comes to arguably the most expensive ticket item - a house - single women are more able to purchase than men.

    • @berserkasaurusrex4233
      @berserkasaurusrex4233 Год назад +2

      Most of a man’s credit card debt was due to his wife putting purchases on his (“our”) credit card. Women spend the man’s money, and their own. Men spend only a small fraction of the total money spent.

  • @TXLionHeart
    @TXLionHeart Год назад +7

    Sounds like we need to start closing the wealth gap by helping men

  • @jessicabrun0
    @jessicabrun0 Год назад +7

    saw this ad while watching yt on my tv & immediately grabbed my phone to look it up & share it!!! ❤️

  • @cecilegualberto7255
    @cecilegualberto7255 Год назад +8

    Oh wow!!! The insight, the inspiration, the empowerment - i can watch this over and over👏🏻👏🏻👏🏻 The AI perspective is just an amazing point!

  • @SureyyaAyhan-iv4ff
    @SureyyaAyhan-iv4ff 4 месяца назад

    Yeah the crash games are my go-to started playing last month and can't stop the thrill is real 📈

  • @nathanjones5176
    @nathanjones5176 11 месяцев назад +4

    36M views and only 1.4k likes says a lot

  • @soloking804
    @soloking804 Год назад +14

    Love it @sofi 🎉🎉❤❤

  • @trinitypalmerton2142
    @trinitypalmerton2142 Год назад +1

    What song is this

    • @SoFi
      @SoFi  Год назад +1

      Hello Trinity, the opening is from the opera La Traviata by Verdi. The second song is Players by Coi Leray. Thanks for you interest in SoFi.

  • @BilgeSamet
    @BilgeSamet 4 месяца назад

    My sister’s been using the loyalty rewards says it’s totally worth playing regularly 🌟

  • @eljima6036
    @eljima6036 Год назад +5

    What useless statistics that have nothing to do with the original prompts

  • @TYME2LEARN
    @TYME2LEARN Год назад +9

    that's deep share it

    • @Moridorable
      @Moridorable Год назад

      You must be easily impressed. Want a link to a video of someone jingling keys?

  • @ProseAndPumpkins
    @ProseAndPumpkins Год назад +16

    I freaking love this!

  • @laurenholder
    @laurenholder Год назад +2

    Best ad ever. Left my original video just to find the standalone version of this ad

    • @SoFi
      @SoFi  Год назад +1

      Hi there! We appreciate the love and are excited to keep being a part of your journey. 😊 If you have any questions, please don't hesitate to reach out!

  • @Isa-no1fm
    @Isa-no1fm Год назад +23

    This was so great

  • @mryen5767
    @mryen5767 Год назад +3

    What is the opera song within the first part?

  • @Rashaddropemoff
    @Rashaddropemoff 7 месяцев назад

    "AI can't unlearn bias until we do"🔥🔥🔥🔥🔥🔥

  • @AlyssaMonetMason
    @AlyssaMonetMason Год назад +2

    Mom loves this commercial.

    • @MisterMonsieur
      @MisterMonsieur Год назад +1

      I'm sure she does. Women lust for power without discipline. That's what money represents to them -- undisciplined power/ influence.

    • @AlyssaMonetMason
      @AlyssaMonetMason Год назад

      @@MisterMonsieur cool

  • @lehtja
    @lehtja Год назад +23

    It went viral, great work!

  • @tracybrownbeigeplum
    @tracybrownbeigeplum Год назад +5

    This Cultural construct must be changed ask ai how to change this

  • @richmoney4945
    @richmoney4945 Год назад +11

    This Is Amazing

  • @DVPHNEYX
    @DVPHNEYX Год назад +10

    Best promo

  • @Studios-uw2uq
    @Studios-uw2uq Год назад +6

    Excellent commercial

  • @jh335
    @jh335 Год назад +7

    This is great! Please don't go woke!

    • @iHeartPiMore
      @iHeartPiMore Год назад +11

      I’m confused. Do you want the AI to be accurate without bias or not?

    • @dianawhite8726
      @dianawhite8726 Год назад

      Their already woke. Who ya kidding? Read between the lines.. 90%of women are black on this ad. And again.. creating division. Separating sexes, races, nationality is woke!

  • @get_downed_boi6270
    @get_downed_boi6270 6 месяцев назад

    that's a fire commercial.

  • @RecepSefa-dq1gf
    @RecepSefa-dq1gf 4 месяца назад

    the 4ra IPL lottery is wild. 🎲🏅 tried my luck today and it was super exciting!

  • @SerkanElif
    @SerkanElif 4 месяца назад

    4ra events always blow me away they go beyond betting to deliver something special every time 🚀🌟

  • @jayaug5371
    @jayaug5371 7 месяцев назад

    This is so inspiring!!

  • @DavidDias-gq1wf
    @DavidDias-gq1wf 9 месяцев назад +1

    Very cool services, easy to use. Lets go girls, need a sugar mommy to take care of my money

  • @MrVariant
    @MrVariant 10 месяцев назад +3

    Lol focus on women but ignore survival sex and men who are pressured to overpay for most things, like child support and gift season from birthdays, christmas holidays and valentine's. Got it.

  • @jmarvelousthewaver7564
    @jmarvelousthewaver7564 Год назад +4

    You want a cookie?

  • @angelamcbride8708
    @angelamcbride8708 Год назад +8

    I'm love This

  • @emmarose6590
    @emmarose6590 Год назад +4

    I love this ad. I’m single and sitting on a crap ton of uninvested money and I’m calling y’all

    • @SoFi
      @SoFi  Год назад +2

      Come join us!

  • @Tpbraut
    @Tpbraut 10 месяцев назад +1

    The start just shows how biased AI can be sometimes!!

  • @rickyd4453
    @rickyd4453 Год назад +10

    Brilliant ad

  • @reenaverma7591
    @reenaverma7591 Год назад +17

    Obsessed with this.

  • @kayleephan
    @kayleephan Год назад +8

    Very nice😊

  • @handsan318
    @handsan318 Год назад +8

    I love this

  • @knowbert
    @knowbert Год назад +9

    once again leaving out the parts how you PARTICULARLY curated your A.I. image results to leave out said 'subject' just to fit a narrative.. and of course all the sad A.O.C followers follow it like Gospel. Man we are so doomed.

  • @Amarie1961
    @Amarie1961 Год назад +5

    I love 💕 this commercial.

  • @Wearefamily17
    @Wearefamily17 Год назад +4

    This ad is antiheterosexuality

  • @JSRJS
    @JSRJS Год назад +6

    I'm a man and I agree with this 110%. Great job SOFI not being afraid to tell the truth and help society smash that nasty bias out there.

    • @SoFi
      @SoFi  Год назад +1

      Thanks for spreading the love! ☺️🫶

    • @JSRJS
      @JSRJS Год назад +1

      @@SoFi Thanks for having a great bank with great moral values! Never thought I'd say that to a bank before....but I actually mean it : )

    • @MisterMonsieur
      @MisterMonsieur Год назад +1

      @@JSRJS Simp.

    • @miclam00
      @miclam00 8 месяцев назад

      lmao yeah, so brave to affirm the cultural zeitgeist

  • @minnowviewbait
    @minnowviewbait 7 месяцев назад

    wow at .52 she almost looks like LindsayWagner 1977 BionicWoman + a bit like AbbyDalton combined

  • @ThisIsMyRealName
    @ThisIsMyRealName Год назад +18

    What do you expect when women get everything men have worked for in divorces 🤦🏻‍♂️

    • @smartmoney9045
      @smartmoney9045 Год назад +4

      Bingo

    • @JSRJS
      @JSRJS Год назад +1

      this is the nasty bias we need to change...comments like yours make me sick

    • @humbughumbughumbug
      @humbughumbughumbug 11 месяцев назад +1

      Shush you!
      Send your real name to the Washington Post along with bank account numbers for your consequential cancellation!

  • @kiraa.4529
    @kiraa.4529 Год назад +2

    Your ad firm earned their $$ with this one. It's EXCELLENT!
    Only one small negative is that I think the thumbnail gives it away. I got pushed this ad while watching RUclips on the TV and it just played right from the start. I wasn't expecting the pro-woman angle, so it was really cool to see how the tone of the ad changed.

  • @Footprints1111
    @Footprints1111 Год назад +6

    I see me. 🤣🦋🌈🚀✨

  • @JesusIsGod906
    @JesusIsGod906 Год назад +1

    Bitcoin is what I do for a living.

  • @AmandaMoore-j6v
    @AmandaMoore-j6v Год назад +10

    love this!!!

  • @danielcody7568
    @danielcody7568 Год назад +20

    Alright, so can y’all shut up about “the patriarchy” and “male privilege” forever now? K thanks, byeeee!

  • @rubenk8273
    @rubenk8273 Год назад +2

    Its not even true

  • @Alicedits08
    @Alicedits08 Год назад +9

    So great❤️

  • @arthurchisley7873
    @arthurchisley7873 Год назад +3

    One of the best ads ever…I sent it to the people I discuss real stuff with.

  • @BahadirYasar-dc7in
    @BahadirYasar-dc7in 4 месяца назад

    4RBT's new events are making IPL season unforgettable. 🥳🏏 it's more than just betting now.

  • @lizslusher6345
    @lizslusher6345 Год назад +2

    This ad might be the best I’ve seen ever! Yass

  • @Tyrantking7
    @Tyrantking7 3 месяца назад

    "More women own homes than men."
    Yeah, from divorce

  • @robertoc.j.5563
    @robertoc.j.5563 Год назад +10

    Awesome! 👍

  • @8ballTroller
    @8ballTroller 7 месяцев назад

    The greatest bank in the world

  • @JojoLannister
    @JojoLannister Год назад +4

    Kinda true. Women make less money than men but financially doing better than men. Its all about how u handle the money.