It's remarkable how a tune can be stuck in your head for years not knowing the name, but I remember as a 8 or 9 year old kid watching these Zales commercials with those shadows and this strings that went with it. Been trying to find the song for many years. Worth finding it!
Wow... haven't heard this piece in years: I remember this from the DeBeers diamond commercials back in... the late eighties/early nineties(?), but I didn't hear the full version till more recently (though to me, it always sounded like the music for a BBC costume drama)... Always sends chills of delight up my spine! Thanks for sharing this awesome piece!
I was looking for this piece for such a long time, cause I didn't know the title and now I've found it here.....!!!!! AWESOME!!! Thanks for uploading!!! I love it!!!!
Violins are like the white rice of music - they sound great, you can use as many as you want, and they go well with just about anything. I think this song is great with the stringed instruments!
I’ll play with you, but violin. Though it’s been years for me too. Im also assuming we’re born same year by your screen name. That would only make sense why were here for this song too. This was our childhood every Christmas shopping season late 80’s into most of the 90’s.
Yes! With a a single 360 rotational shot of the author with dramatic close up of his face and intermittent shots of torrential thunderstorn on a crow sitting on a branch blinking and twitching its head as it looks at said writer in the dead of night
Agreed! When I first heard this piece, I didn’t play cello at the time. Now that I do take a guess, as to which part I hear in the midst of the string Orchestra. Cello!
To me, it sounds like a cross between Vivaldi and Tchaikovsky, though a little more Vivaldi than Tchaikovsky. I'm not bashing this song. I love it. This is the first time I've heard the entire song as I've only heard the 30 second commercial version of it before tonight.
@@johndeagle4389 That's exactly what I thought it was from for ages. Takes me back to college when I had Music Appreciation and we listened to a lot of Vivaldi's work. I always enjoyed it and figured this was his.. completely blew my mind this came out not long after I was born lol.
I came here because some of the music in The Great British Baking Show sounds just like this, and then I realized that I can hear some of Bach’s “Toccata en Fugue” in this. It does put Fantasia images in my brain.
Ooh, and one more thing about Jenkins that some of you may not know... He is aa keyboard player (no big surprise, as most composers are but also played the baritone saxophone, soprano sax, and most uniquely the oboe- quite unusual in a jazz context, for which he win polls and awards. Before Soft Machine, he played them I his previous band, Ian Carr's Nucleus, which also had drummer John Marshall, who replaced Robert Wyatt for the "Five" album, and bassist Roy Babbington who joined the Softs fr the Soft Machine Seven album. (although he guested on "Fourth" & "Five" on double ( or string bass)... Great musicians all...Also, Jenkins is chairman or president of the British Double Reed Society and has an MBE award which is a big friggin' deal in itself!...
Back in the day when this wonderous song played on TV (BTW the commercial ran on TV with this song back in the 90s. Diamond music was released in 1996 according to the De Beers page on Wikipedia) and the Internet was still new, the only information I could get at all about the De Beers song was a comparison to it being similar to the Vivaldi Winter movement 1. Glad to see the information is much easier to find now and glad to hear this lovely composition again!
+Pooty -- don't. Diamonds are essentially worthless. Their value is controlled by an international cartel (DeBeers) that sells them at an extreme profit. There are warehouses filled with diamonds, so there is nothing rare about them. Only foolish people let themselves be conned. My source: a well-researched exposé by the Atlantic Monthly.
If your SO really wants the look and durability of a diamond without the hefty price tag, check out Moissanite. It is beautiful, ethically sourced, and the price is a fraction of the cost of a diamond.
Whenever people ask me what's the best classical music out there? I just play them this and tell them that this is classical music at it's absolute best. I promise you will never hear anything as good as this, this is as good as it gets and it doesn't get any better than Karl Jenkins.
I'm auditioning, as a violist, for my school's chamber group and this is the showcased piece. I wasn't surprised that we didn't get much love in this song... And to be honest, I would have thought so. It's true. The viola doesn't get that much love in most pieces... I wish we were noticed a little more so we would be so stereotypically underrated. Violas forever!
This song makes me envision a grand soiree in the yard of beautiful house overlooking a lake. Well lit, with gorgeous pergolas, fancy food and drink deep into the night. All beautiful men and women gracefully partaking in life's joy. A man walks down the grand central staircase towards the courtyard done up to the nines with a perfectly fitted suit, unbeknownst to what he will find that night. As he makes his way down the final few steps he locks eyes with the most gorgeous blonde creation of god across the garden path. With drink in hand she offers a side glance, smile and a quick blush and turns back toward the people that brought her. The people who she just made clear ahe wants him to steal her away from. It is absolutely incredible how certain pieces make you envision a whole universe of possibility. Stories we make up in our head solely based on how the arrangement of a few notes makes us feel. I absolutely love it. Mozarts Concerto 15 k545 is another one or I Giorni, Dvoraks New World Symphony. Oh my soooo many.
Listened to this while exterminating wasps today! The beauty of seeing them squirm to the power of mankind added a very nice feeling to the music, absolutely beautiful.
Sir Karl Jenkins, ein walisischer Musiker und Komponist, ausgezeichnet mit einem Orden, der die Verdienste in den Bereichen Kunst und Wissenschaft würdigt, komponierte 1993 Musik für einen Fernsehwerbespot für Diamanten von De Beers, De Beers ist der größte Diamantenproduzent und -händler der Welt mit Sitz in Luxemburg. „A Diamond Is Forever“. Jenkins entwickelte aus dem Motiv einen längeren Satz, Allegretto, und erweiterte ihn durch zwei weitere Sätze zu einer Suite in Form eines Concerto grosso für Streichorchester. Er nannte sie Palladio, nach dem Architekten der Renaissance.
I used to play this in a metal style on guitar a long long time ago, made it a kind of cover haha, now probably something like 17 years later I had to search for hours to figure out what it was, I only knew it was from a diamond commercial, Zales being the obvious first guess. I don't know how many I had to listen to before I found this but I'm happy I did!!
i love this music. my orchestra played the entire suite a few years ago. it was the second time that I REALLY played a string instrument. (The first time was on the waltz movement from Symphony Fantastique.
I playing this tomorrow night at my high school. The eighth graders got put together with the 9-12 and they're AMAZING! I find the viola part quite boring
o shah I fear I must disagree; there is nothing in the style here to suggest either late Baroque or Classical period; the melodramatic thrust of the music, the overheated violins playing in unison...the feel of this is most certainly modern.
I agree with you, very 1700s, of course it has modern influence, it;s modern, but its foundation is certainly from the 1700s. You buffs here, to think a piece of music is any one thing is absurd, you should know better, especially if you are musicians. Music is not a thing, it is a swirling vortex and compilation of all influences and passions of the writer, it is not any one thing, but a great many.
What?? Not even close. I wouldn't even put this as a composition within gershwin's era. It has a 2 measure resolution and essentially plays on D7 and #min This is really something that would be used as an example in a theory class. "How to create X sound with Y mode" etc. Try this on for size: and it is very modern (1873-1943) considering 16th and 17th century compositions preceding it.. ruclips.net/video/znlUBaLH2zY/видео.html
im not surprised; we violas are too often merely barely heard supporting parts rather than getting important and fun parts. but have fun with playing it and enjoy at least playing the piece.
Maravilloso al escuchar esta canción no pude evitar pensar en Vivaldi sin duda tanto sus interpretes como sus compositores se pueden considerar Músicos genuinos producen una obra magna; Gracias y adelante por que la música una de las mas elevadas ramas de disciplina nunca termina excelente trabajo y Gracias por subir este vídeo.
Well, I'll personally say that the violas are excellent and are often underrated in pieces such as these...We're like the guy who always perform as the mediator and keep things flowing...And no one notices until he's not there anymore...:)
I once asked a violist why she chose the viola over a violin or a cello. Stupid question, really, I realize in retrospect. She didn't even blink an eye (obviously she had been asked this question before) She said, "I love the violin, but when I play the viola, it vibrates through my whole body." Pretty good description, I'd say. Imagine all the great pieces of the world without the viola lines! Impossible boring!
@Gawaine687 yea, i think so too. i'm a violin player, too. of course, like vivaldi's spring (if im not mistaken) and many more songs have solo parts of violin which are perfect, but we need more songs with violin actions.. :D if you know what i mean
It's remarkable how a tune can be stuck in your head for years not knowing the name, but I remember as a 8 or 9 year old kid watching these Zales commercials with those shadows and this strings that went with it. Been trying to find the song for many years. Worth finding it!
De Beers! Because a Diamond is Forever.
I litterally just looked this up because the diamond commercial popped into my head and I'm like what was that tune
@@angeliquezombori3978 me too lmao
Pandora just played this and i was like shit it's that sing from the commercials lol
De Beers, not Zales 💎
Still slaps in 2024
I like this song. I was at a concert where they played this and they were great. I'm gonna order the sheet music. I'm a violinist.
Love this song!! Played it during my time in High School over 14 years ago! It gave my Orchestra so much life!! I'm a Violist!
For cellos it was not as fun as yalls part lol
Is it just me, or wouldn't this be awesome music for a cold war style spy movie?
Alexander Hennings yes
Kinda has that vibe. Definitely sounds like film music.
Yes!
They already made one it was a commercial for a ring
Why not set in the Vatican...
Wow... haven't heard this piece in years: I remember this from the DeBeers diamond commercials back in... the late eighties/early nineties(?), but I didn't hear the full version till more recently (though to me, it always sounded like the music for a BBC costume drama)... Always sends chills of delight up my spine! Thanks for sharing this awesome piece!
Just love this!
I was looking for this piece for such a long time, cause I didn't know the title and now I've found it here.....!!!!!
AWESOME!!!
Thanks for uploading!!!
I love it!!!!
I will never lose this song again
it makes me stop dithering and just do it. go for it...love this
I just heard this song this morning on the radio and HAD to find it! thank you for posting such wonderful music!
Violins are like the white rice of music - they sound great, you can use as many as you want, and they go well with just about anything. I think this song is great with the stringed instruments!
And violas would be what? The brown rice? 🤣
I love rice
hearing this makes me want to pull out my cello but i haven't played in like 5 years
Never too late. Trust me.
I’ll play with you, but violin. Though it’s been years for me too. Im also assuming we’re born same year by your screen name. That would only make sense why were here for this song too. This was our childhood every Christmas shopping season late 80’s into most of the 90’s.
That was the last track played at Van Gough exhibit, and I've been looking for it. Thanks to my friend who sent it to me
This would make a good track to play why writing a letter in fancy, calligraphy with a feathered nib in your quaint, english neighborhood.
As is expected when corresponding to Her Majesty and Her Majesty's family.
Yes!
With a a single 360 rotational shot of the author with dramatic close up of his face and intermittent shots of torrential thunderstorn on a crow sitting on a branch blinking and twitching its head as it looks at said writer in the dead of night
Rediscovered this while "watching" the classical station on Music Choice. Thanks for posting, Gawaine687.
DeBeers. A diamond is forever.
Who can never forget those commercials?? And the iconic closing statement "A diamond is forever."
+LGranthamsHeir One of the biggest lies in human history. Total propaganda.
"Forevers" don't last as long as they used to.
Such an amazing song and screw the 1 person who thumbed down this video.
Lol
Have you all forgotten the majestic cello parts. Breathtaking. Viv La Cellist
Agreed! When I first heard this piece, I didn’t play cello at the time. Now that I do take a guess, as to which part I hear in the midst of the string Orchestra. Cello!
To me, it sounds like a cross between Vivaldi and Tchaikovsky, though a little more Vivaldi than Tchaikovsky. I'm not bashing this song. I love it. This is the first time I've heard the entire song as I've only heard the 30 second commercial version of it before tonight.
Sounds like Jenkins borrowed from Vivaldi's The 4 Seasons.
@@johndeagle4389 That's exactly what I thought it was from for ages. Takes me back to college when I had Music Appreciation and we listened to a lot of Vivaldi's work. I always enjoyed it and figured this was his.. completely blew my mind this came out not long after I was born lol.
Yes, back in the day, this was compared to the first movement of Winter by Vivaldi
I came here because some of the music in The Great British Baking Show sounds just like this, and then I realized that I can hear some of Bach’s “Toccata en Fugue” in this. It does put Fantasia images in my brain.
Ooh, and one more thing about Jenkins that some of you may not know... He is aa keyboard player (no big surprise, as most composers are but also played the baritone saxophone, soprano sax, and most uniquely the oboe- quite unusual in a jazz context, for which he win polls and awards. Before Soft Machine, he played them I his previous band, Ian Carr's Nucleus, which also had drummer John Marshall, who replaced Robert Wyatt for the "Five" album, and bassist Roy Babbington who joined the Softs fr the Soft Machine Seven album. (although he guested on "Fourth" & "Five" on double ( or string bass)... Great musicians all...Also, Jenkins is chairman or president of the British Double Reed Society and has an MBE award which is a big friggin' deal in itself!...
I always thought Adiemus was a piece and not a group..
this song was always my favorite to play on violin just because of the intensity
Beautiful thank you, man can aspire to such greatness, if only life was a symphony. Ok for some of you it is. Thanks lovely clip.
For some reason this song makes me want to go buy Jewelry XD
Back in the day when this wonderous song played on TV (BTW the commercial ran on TV with this song back in the 90s. Diamond music was released in 1996 according to the De Beers page on Wikipedia) and the Internet was still new, the only information I could get at all about the De Beers song was a comparison to it being similar to the Vivaldi Winter movement 1. Glad to see the information is much easier to find now and glad to hear this lovely composition again!
long wait to listen to this ...for us....forever...a diamond is forever de beers!
Really makes me wanna drop 2 months salary on shiny carbon
+Pooty -- don't. Diamonds are essentially worthless. Their value is controlled by an international cartel (DeBeers) that sells them at an extreme profit. There are warehouses filled with diamonds, so there is nothing rare about them. Only foolish people let themselves be conned. My source: a well-researched exposé by the Atlantic Monthly.
I can't tell if you were sarcastic or not
If your SO really wants the look and durability of a diamond without the hefty price tag, check out Moissanite. It is beautiful, ethically sourced, and the price is a fraction of the cost of a diamond.
ok but imagine writing a haha funny comment and someone gets whooshed on it three years later
Lmao @ the people who dont get the joke/reference
For those of you unaware look up DeBeers diamonds are forever commercials from the 90s.
Yea, the ending is beyond belief.
Damn right. Some of those older De beers commercials are actually quite beautiful in their own rite.
I remember this song from de beers plus one day it was played on the weather Channel weather on the 8's when it was sponsored by de beers.
This brings back memories when i played it in my high school orchestra thx for upload
I loved this song so much
my favourite song..when i was sad it make me feel so..so good..
I could totally see this song being used for the "First Dance" at a wedding.
Superb!
I love this piece. My ex wife found it for me on cd long ago i have enjoyed it ever since. At least one thing i was gratefull for lol
this is the best song EVER MADE!
we're playing this in orchestra lol its SO AWESUM!!!
Whenever people ask me what's the best classical music out there? I just play them this and tell them that this is classical music at it's absolute best. I promise you will never hear anything as good as this, this is as good as it gets and it doesn't get any better than Karl Jenkins.
😂😂 there is better. Mozart, Haydn, Vivaldi.
beautiful music
I love this peice thank you so uch for posting it i can't stop listening to it!!!!! It's amazing!!! It's sooo catchy!!! I love it thank you so much!!!
My favourite peice ever. Want to play this is highschool so bad
Hearing this is equivalent to downing 10 double JD's.. Adrenaline is pumping every time.. Utterly fantastic....
10 double Jack Daniels!?!??!! holy shit that's insane...... we should be friends 😥
yah this song is awesome to listen to and to play... the ending of this song is the hardest part to play
I'm auditioning, as a violist, for my school's chamber group and this is the showcased piece.
I wasn't surprised that we didn't get much love in this song... And to be honest, I would have thought so.
It's true. The viola doesn't get that much love in most pieces...
I wish we were noticed a little more so we would be so stereotypically underrated.
Violas forever!
I recently got five violas for 10 bucks. No lie.
Seen him in concert 4 times...fantastic live!....A must if you can.
My daughter used this for her gymnastics routine years ago
Our orchestra played this! And I was also the second solo part.
I have to play this in the orchestra..
Is ok
playing this song in my guitar ensemble class. it's a great song.
try to see your diamond ring or piece of jewelry and listen to this your heart sing to love it
i first heard part of this tune by watching the home shopping network a guy use to play a few snipets on a electronic keyboard for years..
YEEEEESSS finally found it after all these years.
My favourite song. Such an amazing song !
I feel a lot like I did when I heard the symphony from which THE classic Nokia ringtone was acquired.
fantastica!
Someday I hope my kids orchestra at school plays this. Love this song
This song makes me envision a grand soiree in the yard of beautiful house overlooking a lake. Well lit, with gorgeous pergolas, fancy food and drink deep into the night. All beautiful men and women gracefully partaking in life's joy. A man walks down the grand central staircase towards the courtyard done up to the nines with a perfectly fitted suit, unbeknownst to what he will find that night.
As he makes his way down the final few steps he locks eyes with the most gorgeous blonde creation of god across the garden path. With drink in hand she offers a side glance, smile and a quick blush and turns back toward the people that brought her. The people who she just made clear ahe wants him to steal her away from.
It is absolutely incredible how certain pieces make you envision a whole universe of possibility. Stories we make up in our head solely based on how the arrangement of a few notes makes us feel. I absolutely love it.
Mozarts Concerto 15 k545 is another one or I Giorni, Dvoraks New World Symphony. Oh my soooo many.
First the romantic ambiance, then the unexpected diamond, ending with Felacio... end scene Brilliant!!!
This song has a kind of wistful remoteness to it. Or melancholic beauty. Feel like it should have been in a Kubrick film, for whatever reason.
Orchestra is just beautiful
Splendid!
Listened to this while exterminating wasps today! The beauty of seeing them squirm to the power of mankind added a very nice feeling to the music, absolutely beautiful.
Sir Karl Jenkins, ein walisischer Musiker und Komponist, ausgezeichnet mit einem Orden, der die Verdienste in den Bereichen Kunst und Wissenschaft würdigt, komponierte 1993 Musik für einen Fernsehwerbespot für Diamanten von De Beers, De Beers ist der größte Diamantenproduzent und -händler der Welt mit Sitz in Luxemburg.
„A Diamond Is Forever“. Jenkins entwickelte aus dem Motiv einen längeren Satz, Allegretto, und erweiterte ihn durch zwei weitere Sätze zu einer Suite in Form eines Concerto grosso für Streichorchester. Er nannte sie Palladio, nach dem Architekten der Renaissance.
I used to play this in a metal style on guitar a long long time ago, made it a kind of cover haha, now probably something like 17 years later I had to search for hours to figure out what it was, I only knew it was from a diamond commercial, Zales being the obvious first guess. I don't know how many I had to listen to before I found this but I'm happy I did!!
Dude u need to post that!! If it’s any good i’d pay for a bandcamp mp3 of that!
my math teacher loves this song
This song is epic :)
i love this music. my orchestra played the entire suite a few years ago. it was the second time that I REALLY played a string instrument. (The first time was on the waltz movement from Symphony Fantastique.
You are sooo right ☺
I playing this tomorrow night at my high school. The eighth graders got put together with the 9-12 and they're AMAZING! I find the viola part quite boring
Flippin' LOVE this song!
glorious!! * * * * *
Planning on asking my girlfriend to marry me to palladio first movement
@@nickarbuckle3500 -- Did she say "Yes"?
i refuse to believe this was composed during the past 20 years...sounds like its from 1700s.
o shah I fear I must disagree; there is nothing in the style here to suggest either late Baroque or Classical period; the melodramatic thrust of the music, the overheated violins playing in unison...the feel of this is most certainly modern.
o shah sounds nothing like the 1700's. that's like saying britney spears sounds like the 1950's.
@JuneNJ1 Yeah... if "they play the violin really fast" is al lit takes for you to see it as "similar". Surely, you must be joking.
I agree with you, very 1700s, of course it has modern influence, it;s modern, but its foundation is certainly from the 1700s. You buffs here, to think a piece of music is any one thing is absurd, you should know better, especially if you are musicians. Music is not a thing, it is a swirling vortex and compilation of all influences and passions of the writer, it is not any one thing, but a great many.
What?? Not even close. I wouldn't even put this as a composition within gershwin's era.
It has a 2 measure resolution and essentially plays on D7 and #min
This is really something that would be used as an example in a theory class. "How to create X sound with Y mode" etc.
Try this on for size:
and it is very modern (1873-1943) considering 16th and 17th century compositions preceding it..
ruclips.net/video/znlUBaLH2zY/видео.html
Yes, yes I do.
I heard this when I was living in Vietnam, back in the mid 1990s.
There was a winter guard song that used this song I and I finally found it
so cool!
Great! Have fun!
this was a top result for "L'oreal comercial song" prompt
im not surprised; we violas are too often merely barely heard supporting parts rather than getting important and fun parts. but have fun with playing it and enjoy at least playing the piece.
the whole cd is phenomonal. needs a quality sound system to do it justice--- you can feel the passion build. really moving.
@Gawaine687 I play the viola, too, and I have fun playing it :) specially the viola concertos!! :D
It makes me think of the misty woods of the Tiergarten in 1933...Wondering which ear's and eye's watch from the shadow's!
Magnifique
Maravilloso al escuchar esta canción no pude evitar pensar en Vivaldi sin duda tanto sus interpretes como sus compositores se pueden considerar Músicos genuinos producen una obra magna; Gracias y adelante por que la música una de las mas elevadas ramas de disciplina nunca termina excelente trabajo y Gracias por subir este vídeo.
I'm sure they've played this on The Jeremy Kyle Show! Lol! I heard it on Classic FM and found out what it was called. Great bit of music! :-)
STOUPE MADE THIS INTO A MASTERPIECE FOR SURE
Well, I'll personally say that the violas are excellent and are often underrated in pieces such as these...We're like the guy who always perform as the mediator and keep things flowing...And no one notices until he's not there anymore...:)
@Gawaine687 my thoughts too- and I'm pretty sure this music got its start BECAUSE of jewelry, so we can be thankful jewelry gave us this!
I once asked a violist why she chose the viola over a violin or a cello. Stupid question, really, I realize in retrospect. She didn't even blink an eye (obviously she had been asked this question before) She said, "I love the violin, but when I play the viola, it vibrates through my whole body." Pretty good description, I'd say. Imagine all the great pieces of the world without the viola lines! Impossible boring!
FINALLY!!!
Ah, playing this in guitar this year:3 I'm so excited!!
It would make a good Action scene
This song is my dance song (acro) and i loved doing it. It was hard because the verses sound alike but it was really fun.
We did it for a ballet dance
did you cut it
+grace engst yes
thanks
+grace engst no problem
@Gawaine687 yea, i think so too. i'm a violin player, too. of course, like vivaldi's spring (if im not mistaken) and many more songs have solo parts of violin which are perfect, but we need more songs with violin actions.. :D if you know what i mean
I just learned that this is played staccato, and my poor beginner violinist brain was like 😳😳😳😳😳😳
flew the sound of that melody
Playing this right now
#cello part too easy
If it weren't for the music I don't think anyone would ever buy a diamond.
Forever linked-- True 😂
Very clever, like a modern Vivaldi.....