Why do we fish?: The Search Rapala® Fishing Lures

FEATURED PRODUCT:
Rapala Fishing Lures: www.rapala.com/...
Fishing, it’s a way of life. When we’re not on the water, we dream of being there. The pursuit is individual, yet we share a common bond.
The search is for more than just fish. For family, friends, traditions and tranquility. Day after Day, we find what we are looking for, yet the search continues. It is part of who we are, we are fishermen. We have been since we were young and will be until we can do no more. The search is endless, there will always be time for one… more… cast.
For over 80 years we’ve aspired to be the best and you’ve supported us the entire way. We dedicate this to those who love the outdoors and pass on the tradition of fishing.
Where there is water, there are fish. Where there are fish, there is, and forever will be, Rapala. We are here, WE ARE FISHING!

[@jhoffman81]

If this doesnt half choke you up, you dont live it, breathe it, feel it, you simply do it.

[@RapalaArmy]

Glad you feel the same way. Thanks for the words!

[@Wired2Fish]

Thanks for this beautiful story of our life.

[@RapalaArmy]

+Wired2Fish We are glad you enjoyed it! Feel free to share it.

[@316Design1]

Awesome video! - "The search is endless, there will always be time for one… more… cast." We are fisherman!

[@PsychoGaming805]

This video is beautiful. The cinematography is perfect.

[@TylersReelFishing]

That was absolutely beautiful. Wow

[@donmclean5049]

I have been fishing since I was four years old ,some sixty - five years ago and though much as changed with equipment etc the thrill of getting that big one on remains much unchanged for me and I will keep fishing for ever. I find this video to captures what most of us feel and thank you for it.

[@jajatoad]

I saved this video in 2016 and still watch it at work to remember why I do what I do. Best video ever for us anglers!

[@KayakFishingTales]

The story of our obsession. Great video!

[@jeremiahgiles3593]

that damn trout! 😭 gets me every time!

[@DungeeFishing]

1:49 when the boat flies... chills every time! Love this video.

[@itsyaboyrectum2528]

This video made a whole new appreciation for me. I used to be a maybe 1 or 6 times a year fisherman. But now I love fishing like I love my family. It's a way of life for me. I didn't really believe in rapala lures till I bought 2 rippin raps. It changed fishing for me. I watch this video everyday before I go fishing to get me motivated. Thanks rapala for everything you guys do!

[@RapalaArmy]

Love it! Happy to be a part of your inspiration.

[@FishcastAngling]

I watch a lot of fishing films, like many anglers, but man, this one is so beautifully spoken

[@AJFar-tm7dn]

That IS my Life....of that I'm certain. Will fish to the end of my days on Earth. Thanks Rapala.

[@jeffchisholm5178]

The ultimate summation of what is evoked within us as anglers delivered through a matchless amalgamation of audio and video. Congratulations and hats off to everyone who has made this amazing work possible. It was a blast to be part of this.

[@timfenton5762]

I've fished since I could stand on this earth, nothing describes how I feel better than this.

[@AJFar-tm7dn]

That's essentially what I said in my reply to this fantastic video. Fish on!

[@RapalaArmy]

That was the goal. Thanks for the feedback!

[@bobypestano]

Fishing has always been a love of my life and stands tall among my priorities in life...

[@CKfishing82]

This is amazing! Very powerful for all anglers.

[@FilletingFish]

So true!

[@nathanolszewski9854]

If you don’t rewatch this a few times you ether got to emotional and had to click away or your not a true fishermen 🤷‍♂️🤷‍♂️🤷
I mean I watched this about 60 or 70 times
Yes,yes my bad.
I know 70 is a little,....but 🤷‍♂️🤷‍♂️

[@DelinaAlwanger]

A wonderful tribute to all those fishermen out there for whom this passion has never waned. Here's to many more years of success for Rapala!

[@ChadHooverFishing]

Well put!

[@RapalaArmy]

+KayakBassinTV Thanks guys!

[@klattrap]

Videos like this that get the blood pumping! So ready for this season

[@ashleymrae]

So much fun to be part of this film!

[@peche3161]

great job .thanks for this beautifull vidéo

[@GabrielWood128]

All I can say is.... Wow, just wow!

[@SuperMcSkippy]

MORE VIDEOS LIKE THIS !!!!!!❤❤❤❤❤❤

[@snowman1487]

Shut-up & Fish!!!

[@RapalaArmy]

+Snow Man1 Agreed!

[@t.j.stonehouse5416]

we achieve greatness because we stand on the shoulder of a giant
L. RAPALA. ........thank you.

[@andizgarta6773]

I am speechless. Beautiful video with stunning images and a truthful message. Rapala at it's very best.

[@nathansackett6890]

I picked up my wife's phone and her Google search said "my husband bugs the shit outta me"...... fishing seemed better than divorce

[@KCBIGGSTV]

This makes me want the season to open that much more.. less than 24 hours until it begins.

[@RapalaArmy]

+KCBIGGSTV goodluck!

[@LureAddictscom]

Great job! Beautifully shot!

[@EugeneFishingVlogs]

Very nice video!

[@RapalaArmy]

+Eugene Fishing Vlogs Thanks Eugene, means a ton!

[@sammouha434]

I love your products Rapala, and I will adapt this video into Arabic language with your permission. It deserves to be shown in other languages I believe.

[@louiff1]

where is the 2017 vid been watching this a few thousand times and still give me chills way more powerfull than heroin... hahaha

[@stannogas5708]

Great presentation! Explains some of the reasons why we are fisherman. Being there and experiencing it is the only way to truly know why. The 'Art of Fishing' we all create! Well done!

[@RapalaArmy]

+Stan Nogas That was the goal, thanks for the feedback

[@yuriykukharev9371]

Hi, Guys! I would like to see the Rapala Clackin' series again!

[@PushinWaterFishing]

Great vid!

[@WalleyeCarl]

Very nice !!

[@stridenbear]

You can really feel tranquility when you think your going to eat then you get a metal rod thruogh the cheek then draged up to the air

[@pearce369]

Great story of the great country we live in!

[@Dedicated_Luremaster]

If we obey all the rules in life, we miss all the fun on and in the water!

[@freshwaterangling-f.w.a4490]

Beautiful... its all about us...every bit of it...

[@country236]

🎣Fishing🌊Country🌲Music🌞

[@fishingempire8636]

Super awesome video!

[@BaxxterBTC]

This is trailer or full movie?

[@MrTroyman8]

Well said, Jeremy Hoffman and Rapala.

[@bobrupert5885]

Can't help but love it

[@FishingWithFinn]

Love this video

[@jeffmajor9928]

just beautiful.

[@fishhead991]

Should be out there right KNOW .

[@markv7752]

The Truth!

[@RapalaArmy]

+William “Da Fisherman” Amen!

[@FullFishing74]

Someone know the song ?

[@k9feces]

I always get results

[@nickroberts3359]

ice does not freeze but water does

[@wildlifeexplorers2260]

Best video. Story of our lives

[@G59FTP782]

please rapala make pencil poppers

[@gabrieljordaogarcia3057]

Beautfull

[@David.soares]

in the middle of the point!!!

[@superwa100]

wow!fishing its art....

[@peche3161]

great job .thanks for this beautiful vidéo

[@briobrio6047]

Greatest commercial

[@nathanfehr6434]

Amazing video!

[@oskaralbrecht845]

So deep and true

[@garyschwalm4842]

Awesome video!!

[@forfecuzzza]

beautiful!

[@Hydrayak]

Sweet video watched it twice!

[@junkang4817]

Amazing

[@jordangourley3955]

BAN FFS

[@raleighkayakbassin338]

Wow, awesome. Gave me chills.

[@RapalaArmy]

+Raleigh Kayak Bassin Thats what we want to hear, I get the chills overtime I watch it!

[@raleighkayakbassin338]

+Rapala Army A lot of times I try to explain to someone why I love fishing so much. And to tell you the truth its hard to put into words but now all I have to do is show them this video. If they don't get it after watching this then they are lost.

[@AJFar-tm7dn]

Preach it, Man.

[@marklassagne8679]

Inspiring video - great job

[@cohenlewis1481]

well said.

[@RapalaArmy]

+Cohen Lewis Thanks Cohen!

[@stevekixass]

Still gridin' in 22. ✌️