[Tour of vintage clothing]Shimokitazawa, a treasure trove of Ralph Lauren【BETTER】

2 minutes walk from Shimokitazawa station
BETTER” is located along the shopping street.
It is marked by the aroma of the kebab shop across the street.
Opened in 2017, it is now in its sixth year.
The shop has witnessed the drastic changes of the times in Shimokita, a fierce battleground for secondhand clothing.
The store's owner, Mr. Morita, has selected many items with an American taste.
The store has a wide range of items from 50's to 60's vintage to European items, with a focus on 90's street culture,
The selection ranges from 50's to 60's vintage to European items, and even “new items that go well with old clothes”.
Some of the items are filled with Mr. Morita's own prejudice, and at first glance, they may seem strange. Some of the items are unusual and at first glance seem strange, filled with Morita's own prejudices.
Morita-san says, “I want to talk openly with customers as if we were friends.
His sense of style, which he wears secondhand clothes that match the atmosphere, is sure to be a great source of inspiration.
As you talk with him, you may open the door to a new genre of clothing that you may not have noticed on your own.
Try to find your own destined piece of clothing at “BETTER”!
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SHOP INFO
BETTER
Kitazawa, Setagaya-ku, Tokyo 155-0031
Cosmo Kitazawa Bldg. 1F, 2-19-16 Kitazawa, Setagaya-ku, Tokyo
Instagram: / better_shimokita
HP: better.officia...
MAP: maps.app.goo.g...
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#vintage
#vintage clothing
#vintage clothing store
#tokyo
#tokyo
#shimokitazawa
#shimokitazawa
#vintage
#AmericanCasual
#ralphlauren
#ralphlauren
#fashion
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We will introduce you to great vintage clothing stores all over Japan.
From people who have never worn vintage clothing to vintage clothing freaks.
We will upload videos that can be viewed by various people from those who have never worn vintage clothing to vintage clothing freaks!
Videos will be uploaded every Wednesday at 19:00.
The schedule and time may change slightly.
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