Is TikTok Getting Banned in 2024? 🙊 What Marketers Need To Know

The ban of TikTok in the U.S. is underway. BIG NEWS for small businesses and creators who rely on TikTok to reach their audience. I share my hot take as a social media marketer, whether it's worth continuing to post on TikTok or not, and what businesses can do TODAY to prepare for the ban if it goes through. (Bye-bye CapCut 😭)
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#TikTokBan #VideoMarketing #MarketingTips
00:00 - Intro
02:20 - Video Marketing Isn’t Going Anywhere
03:08 - TikTok Benefit #1 - Practice Your Skills
03:36 - TikTok Benefit #2 - Repurpose Your Videos
04:05 - TikTok Benefit #3 - Build Your Email List
04:33 - Recommendation #1 - Create a Freebie
04:46 - Recommendation #2 - Create a Challenge
05:03 - Recommendation #3 - Run Ads to Paid Offers
05:15 - Build Your List Step #1 - Pick a Newsletter Manager
05:34 - Build Your List Step #2 - Create Freebie or Challenge
05:49 - Build Your List Step #3 - Share It Everywhere
06:04 - Build Your List Step #4 - Create A Welcome Sequence
07:22 - Build Your List Step #5 - Nurture Your List
• Is TikTok Getting Bann...

[@pjalexandra]

Your advice about email lists and keeping on being consistent are so on point. With regard to TikTok, I think there are some well-intentioned folks concerned about a platform that is de facto owned by CCP, whatever it says on the C-suite deck. But there are also a lot of crappy US politics involved with trying to suppress news about current world events. Meanwhile, here in Canada we can't share our own nation's news on Meta platforms. Honestly, it's exhausting keeping up with the territory wars between governments and monster media platforms, all seemingly intent on squashing either free speech or free markets.

[@EliseDarma]

honestly, it's exhausting

[@thecoolhippo]

In India, TikTok has been banned for quite a long time. Our creators have all shifted to Instagram and YT and are really doing really well. So, even if it gets banned, I think people can shift swiftly.

[@EliseDarma]

Agreed. And it’s a smart idea to expand to those platforms if someone is totally reliant on TikTok right now.

[@2cuteclassroom]

Thanks for some very practical advice on how to handle it if Tik Tok is banned. I loved the bit about starting your own email list. I really have to get that going. But, in all honesty, I don't really use the platform. The constant demand for more and more content is exhausting.

[@EliseDarma]

Totally hear that. Glad it was helpful!

[@bhairabnandi_BN]

It's was banned in India from 2020, and so many kids take bad ways after banned tiktok, I think it will also be going to be happens their. You need something another option to banned this in your country to overcome this situation.

[@EliseDarma]

do you think another tiktok competitor needs to hit the US market?

[@djcodsta]

They have until Jan 19th according to the news

[@EliseDarma]

Thanks for the update!

[@wandaworx1217]

May....??

[@EliseDarma]

it's still TBD