eXp Realty VS REAL Brokerage EXPLAINED

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  • Опубликовано: 10 дек 2024

Комментарии • 55

  • @KCMcKeown
    @KCMcKeown  Год назад +2

    If you're looking to chat more about REAL schedule a call with me HERE today! linktr.ee/kcmckeown

    • @BuyWithRey
      @BuyWithRey 6 дней назад

      A year later, how many agents have you recruited so far?

    • @KCMcKeown
      @KCMcKeown  6 дней назад

      @@BuyWithRey My organization is at 850 today.

  • @robertvelasquez84
    @robertvelasquez84 Год назад +5

    Im in the middle of getting my real estate license and Im weighing pros and cons of different brokerages. This was really informative. Thank you so much for this video

    • @KCMcKeown
      @KCMcKeown  Год назад

      Glad to help! Let me know if you have any further questions!

  • @AndrewMichaelCoastalHavenGroup
    @AndrewMichaelCoastalHavenGroup 2 года назад +13

    Great video! I've been with eXp for almost two years and I think your video is a pretty good breakdown. What surprised me after joining is if you are a successful agent you aren't going to want to leave a virtual style brokerage. Leaving RE/MAX for eXp I didn't really walkaway from anything. Since joining eXp I've hit Icon once and will hit it again in January, I've sponsored five agents, and I'm a mentor. If I were to leave eXp I'd be walking away from tens of thousands of dollars in stock, revenue share, etc. So in other words if someone is considering brokerages I would pick one and stay. (Not judging you for having left eXp. I'm sure you had your reasons. Just making the point that once you start putting down roots you probably aren't going anywhere.) Good luck and Semper Fidelis!

    • @KCMcKeown
      @KCMcKeown  2 года назад +5

      Semper Fi! I actually left $250k in stock and was a 3x ICON agent at eXp because I saw the opportunity of what REAL would be able to become. I’m also bringing over a 5x ICON agent in January. I certainly weighed the pros and cons but it’s been a huge opportunity for me transferring over as well as for many others.

    • @andrewmorgan_GROW
      @andrewmorgan_GROW Год назад +1

      Good video but I think the video above is much more comprehensive. It’s never one size fits all for any brokerage but for higher producing agents, exp comp plan is incomparable long term and overall

    • @KCMcKeown
      @KCMcKeown  Год назад

      @@andrewmorgan_GROW I left eXp in 2020 after 3 years of hitting ICON & leaving $250k in stock. I’ve 10x’d what I built at eXp - here at REAL. I know many folks who didn’t elect to follow suit and are now doing so 2 years later. Culture is a huge reason.

    • @andrewmorgan_GROW
      @andrewmorgan_GROW Год назад +3

      @@KCMcKeown I agree culture is very important and perhaps harder to maintain when a company grows at the rate exp has (10x to real’s growth ) over the last 8 years. I also have friends who left exp for real but seemingly for emotional reasons. That said exp’s growth much of which has occurred since you left the company and the culture for that matter have contributed far greater to the financial opportunity agents have long term at exp now and in the future vs. real. Perhaps my opinion I realize however, I encourage you to watch the vid I posted and I’d love to hear your thoughts. Only other concern I have about real is that most other similar models who are majority investor owned have not been able to deliver the promised returns and that translates to the company being forced to significantly increase agent expenses in order to increase the margin of return for the investors. When your a high producing agent or team leader that can be conservatively $50-$75k annual increase in fees. It’s interesting in the vid I posted that real has several disclaimers about stock equity, rev share, etc.) being “set to reduce”. You and I are obviously biased here and again no brokerage is a perfect match for every agent and I truly mean no disrespect as I believe you did a great job at a surface level comparing both models. 🙌 I just think there’s a deeper dive on this that you video doesn’t address.

    • @KCMcKeown
      @KCMcKeown  Год назад +1

      @@andrewmorgan_GROW I’ve heard it all - trust me. I was with eXp from agent count 3,000… and I’ve seen the good, the bad & the ugly. I was the biggest eXp homer until I opened my eyes and realized I loved the model.. not the brokerage. Now REAL? Similar (but better) model and I LOVE the brokerage. Yes - REALs stock incentives will reduce over time.. the very same way eXp’s did. Regarding any fees/structure.. run the numbers. REAL is cheaper than eXp and pays more out (especially if you hit ELITE - $24k paid out.. $16k initially and $8k relatively easily versus eXp you pay in $21k to get $8k back and can earn an additional $4k if you attend two events - which likely will run you $4k to attend.. and another $4k through cultural). I understand your bias - I’ve been there. I’ve experienced hands on - both brokerages. You’re just past the growth stage at eXp while we’re just now taking off. But there’s room for more than just one brokerage that offers rev share, stock & significant growth. & we’re headed right on up.

  • @geralddalton9451
    @geralddalton9451 9 месяцев назад +2

    This needs to be updated!

    • @KCMcKeown
      @KCMcKeown  9 месяцев назад

      Just filmed a new one today!

  • @Thelesliewright
    @Thelesliewright Год назад +2

    Do you think one of these brokerages is better for new agents? As far as mentorship, training, and support? Specifically as it relates to a brand new agent? Thank you!

    • @KCMcKeown
      @KCMcKeown  Год назад +2

      Depends on the person! I was a new agent and excelled in a brokerage like this but I’m self motivated and disciplined. If you need an office, or be told what to do & when to do it.. it’s likely not the best option.

  • @nicolejenkins3202
    @nicolejenkins3202 4 месяца назад +1

    Thanks for all of the info! Are these figures still accurate in 2024? Is it still an 85/15 split?

    • @KCMcKeown
      @KCMcKeown  4 месяца назад

      Shoot me a text, email or DM on instagram. It’s still 85/15 but a few things have changed.
      IG @kc.mckeown
      Text @ 214-551-4424
      Email @ kcmckeown@kmacrg.com

  • @alvinjrrealestate
    @alvinjrrealestate Месяц назад +1

    What CRM System do you guys use?

  • @Anna-lb4ux
    @Anna-lb4ux Год назад +1

    Will Real allow the $12000 to be converted into shares? Like the exp’s icon program?

    • @KCMcKeown
      @KCMcKeown  Год назад +1

      You actually only pay $12m and $24,000 actually does become stock - far better than eXp. It’s called ELITE

    • @Anna-lb4ux
      @Anna-lb4ux Год назад +2

      @@KCMcKeown thank you. Now the only big difference is you Have to stay trading to collect passive income and the children inheriting share also have to be trading in Real to be eligible. I have a child with s disabilities so that’s most unlikely to happen. Exp gives the freedom of not trading yet still getting some income. Pls feel free to correct me if I am wrong.

    • @arjunjungkunwar2384
      @arjunjungkunwar2384 10 месяцев назад +1

      Thankyou! For the clarification. EXP is the right choice.

  • @drichardson7256
    @drichardson7256 Год назад +1

    Do I have to produce to collect rev share on agents under me at REAL? I like the rev share model at REAL but I don’t want to have to be a producing agent forever. I’m looking for the right place to bring my team.

    • @KCMcKeown
      @KCMcKeown  Год назад

      If you have a team - no. Your production from your team will qualify you for revenue share. Where you currently at?

  • @PolarBearPredator
    @PolarBearPredator 5 месяцев назад +1

    So is EXP a Multi-Level marketing company? Don't split hairs with me I know all about mult-level marketing companies and can't stand them. I just want a company I can earn money with my real estate client leads and it has a referral program.

  • @angie_myhre
    @angie_myhre Год назад +1

    How can I find any REAL teams in the Nashville area?

    • @KCMcKeown
      @KCMcKeown  Год назад

      Shoot me an email kcmckeown@kmacrg.com I’ll connect you!

  • @keithnielsen7758
    @keithnielsen7758 3 месяца назад

    Why didn't you mention the pct you make off other agents sales on each level

  • @jeanctaveras
    @jeanctaveras Год назад +1

    What about the tech differences?

    • @KCMcKeown
      @KCMcKeown  Год назад

      CRM wise or brokerage owned tech?
      eXp owns eXp world which is a virtual reality app that allows for meeting people “in the world” mostly via computer.
      They also use skyslope for documents/broker approvals.
      REAL has an entire tech team that’s consistently developing new tech to support their agents. They have an entire app/website that simplifies everything for the agent. They got rid of skyslope to be more profitable and seamless for the agent and developed a smoother option within their app. They’ve also developed their own signature app within their app too.
      I may be biased being at REAL but I’ve been at eXp. I love the tech we have here and what’s to come. The best part is they’re really after to making our lives easier as agents.
      Both utilize Facebook workplace as tech for communication inner brokerage. Both also use shareworks which is where your stocks are held.

    • @janaytaua4613
      @janaytaua4613 Год назад +1

      Do real agents purchase their own CRM as opposed to eXp’s provided kvCore?

    • @KCMcKeown
      @KCMcKeown  Год назад

      @@janaytaua4613 you can opt to pay for Chime for $40/mo or not. It’s optional.

  • @NorthRealtyGroup
    @NorthRealtyGroup 2 года назад +1

    Why didn’t you cover the post split costs at real?

    • @KCMcKeown
      @KCMcKeown  2 года назад +1

      It was brought to my attention post video. I do mention the $6k to hit ELITE. It’s $225/transaction totaling $6k and then $100/transaction until reset. 🙂

    • @NorthRealtyGroup
      @NorthRealtyGroup 2 года назад +2

      One of the many reasons I like ya! You are honest about both and show both. Not just what looks good etc.

    • @BuyWithRey
      @BuyWithRey 6 дней назад

      Cause eXp pays more

  • @D4F765
    @D4F765 2 года назад +3

    This sounds like an MLM..

    • @KCMcKeown
      @KCMcKeown  2 года назад +2

      In order to be an MLM I have to sell something. Nothings being sold here.

    • @LASellerSolutions
      @LASellerSolutions Год назад +2

      Some of the longest standing and biggest companies in America were built on a network marketing/affiliate marketing model - Amway, Herbalife, and Amazon even

    • @PolarBearPredator
      @PolarBearPredator 5 месяцев назад +1

      @@LASellerSolutions No not Amazon don't tell untruths here. Amway and Herbalife yes and they are terrible companies and basically scams I know for a fact I've looked at both very closely and have had friends and family in both. ACN is another scam. I get a kick out of the typical mlm'er with no other options in business defend this predatory and scamming business model. "Buy isn't everything a pyramid?" lol save it I've heard it all before. MLM = Most Lose Money.

  • @6BlackWings
    @6BlackWings Год назад

    Actually?

  • @ailearners
    @ailearners Год назад

    real has all those fees now?

    • @KCMcKeown
      @KCMcKeown  Год назад

      You mean the $4k less cap? The no monthly fees? The $24k awarded for ELITE over $16k for ICON?

    • @ailearners
      @ailearners Год назад

      @@KCMcKeown i meant that as a question cause i saw somewhere they have broker review fees and E&O fees now?

    • @KCMcKeown
      @KCMcKeown  Год назад

      @@ailearners Yes - we have a $30/transaction BEOP fee that's all encompassing.

  • @yoonche1753
    @yoonche1753 8 дней назад

    I’m looking to join Real realty in Georgia (NE suburbs). I’m looking for a mentor. Please message me. Thx