I rather say the number of ads, even streamers complain about being required to have a certain number of ads per hour which is a problem youtube also has
Yup, people went to internet video to escape TV ads and were happy to accept lower quality production in exchange. The idea of getting TV ads now on this low quality product is a nonstarter
Hey, Company Man. You should definitely do a video on the decline of Hanna-Barbera. The animation studio was known for their popular cartoons such as The Flintstones, Yogi Bear, Scooby-Doo, The Jetsons, Huckleberry Hound, Quick Draw McGraw, Magilla Gorilla, Jonny Quest, etc. Also, they known for their wacky sound effects we heard throughout pop culture today. I want to know how did they started and what led to their downfall. It would be great if you could do a video on Hanna-Barbera. Pretty please?
I am not that familiar with Hanna-Barbera's lesser known cartoons or much of their history, but it does surprise me how they managed to get so many cartoons made in such a short time during the 60s and 70s. Today only a handful of their cartoons seem to be remembered.
That would be good. I’m old enough to remember HB putting out tons of terrible, low-effort new cartoons every year for Saturday morning, even though they did make a lot of classics.
I think Twitch is like many other companies out there like Uber, Doordash, etc. These companies that have never been profitable and never will be because there's just no way to do it. A lot of streaming services are going the same way. These companies just care about "growth" and somehow think infinite growth is possible and that will get them profit "some day" but some concepts just can't turn a significant profit and the only thing keeping them afloat are larger companies or venture capitalists.
As a twitch streamer, am afraid to put TTV in my name, in games I play ppl with TTV tend to be the most toxic players, or get targeted the most by enemies if they are innocent, so yea I agree with this
Twitch's real biggest issue: 1)Transcoding expenses (cut options for non partnered streams, not having a million stream in 4k to 2-3 viewers would save a ton) 2)Discovery, Twitch pushes big streams, more people will watch mid sized streams that aren't getting enough promotion 3)Advertise it better 4)Better revenue split 5)Shorter ad breaks. (you tune in to the wrong stream and get a 30s ad to start, and then a 3 min ad break and promptly nope out).
They're moving transcoding to client (streamer side). Also they only stream up to 1080p. They don't have anything 4K. The rest you're generally right about. They also need to get more ads cause right now you get the same ads again and again.
@@HH-le1vi I used 4k as an example for illustrating the crazyness, I meant to add "for NES games." A lot of people don't know OBS well enough to lower the settings to an appropriate level.
I remember I tried to watch a stream loaded it up had 2 minutes of straight ads backed out and came back to the stream like what I do with RUclips sometimes and that 2 minutes jumped to 6 minutes I just uninstalled the app and never looked back
Have been looking for a comment to reply to about my ISSUE WITH RUclips can we not have ad to start that says skip in 5 seconds then goes to another ad that says skip in 5 seconds just to lead us into an unskippable 45 second ad!!!
"this is not a complete list of all of their issues" you ain't kidding. I remember when the Twitch Safety Advisory Council/FerociouslySteph drama went down. That was an... interesting time to be on the internet.
@@DoomRulz ferociouslysteph is a controversial member of twitch’s safety advisory council, having campaigned for the removal of voice chats and implementation of some severe and restrictive policies against people’s free speech. He also identifies as a deer…thing, I guess, and streamed him getting off to someone petting his head. A very bizarre person, indeed, and not the right call for such a large company’s safety advisory council.
the thing about kick's reputation in specific is that their more lax rule set has been attractive to all kinds of streamers who were banned from platforms like twitch. they'll stop offering the 95/5 split once they feel they can start skimming more from the audience and streamers after they build their foundation and audience base on that specific website. i don't hear much coming from kick outside of men supposedly hiring escorts on stream and kids irl streaming harassing people in public. it's no joke how hard Twitch has been pushing ad revenue for streamers also, they have a whole ad manager where if you schedule ads you get a whole 55% net ad revenue split which actually does help supplement streaming income but is incredibly intrusive for anyone watching. it's no wonder people get so frustrated when even adblockers don't work on the website, so refreshing the page makes you watch yet another Doritos Gamer Max commercial lol
@hackerling Speaking facts over here. The excessively obtrusive unskippable ads are why I deleted my account a few years ago and just wait for the stream VOD either on Twitch (if their channel is set up to save VODs) or if the streamer uploads their VODs to RUclips either on their main channel or a stream archive side channel.
A lot of Company Man’s videos are post Mortems but I appreciate the videos like this that provide a snapshot in time that can be visited at a later date.
I appreciate how to the point your videos always are. Too many channels doing 45 minute videos with 30 minutes of useless back story before getting to the point.
I know you touched on it, but Twitch's relationship with its streamers is definitely one of the bigger issues. People getting banned really quickly, or the 'sexism' that seems to be taking place(I don't really think it's that, but a lot of people think twitch favors women a lot over men), like Jidion and Ishowspeed getting banned from Twitch permanently for doing things that can be interpreted as misogynistic, while some female twitch streamers have gotten very light punishments for doing questionable things on camera(like [accidental, or purposeful] exposure, and in a extreme case, having sex on stream). Also twitch's policy change earlier this year regarding nudity, and their switch back, may've been a prudent point.
Twitch streamers take heart: the 50-50 revenue split is exactly what players in the NBA and NHL receive. In they NFL players only get 48%. Gripe about the Twitch revenue split all you want, but literal pro athletes get the same deal. Kick's revenue split reflects one thing: its streamers are just paid advertising for online casinos.
to be fair, twitch would've died without amazon since most streaming services as a whole don't survive unless they are owned by a massive conglomerate with netflix being the only exception. while i agree amazon butchered twitch, most streaming services need the mega conglomerates to keep their lights on since streaming services as a whole don't exactly stay profitable on their own feet
yup just like RUclips who are starting to fallout of favor due to its many problems including the scam ads/ads themselves to the mass greed that is caused due to Indians being hired mainly which helped fuel the disinformation and the woke bs
I will pretty much always stay with RUclips, it has been my trusted media app for my whole life, and I’ve been with it for at least 13 years, if not longer My account is only 9 years old though, but I used to watch without an account as I was a child then
I'm surprised you didn't mention more of the over sexualization on the website and the laundry list of articles concerning that. It's a far larger problem than you think
That's probably true. I gave that a brief mention at the very end of the video. The main reason I left it off is because I didn't have too much to say about it.
Because of how easily accessible online video is, I think people have gotten the idea that it’s just nothing, but it’s very expensive. Honestly I think it’s absurd that streamers think 50/50 is unfair to them when the price of streaming video is insane. Twitch was losing money and I expect both mixer and kick lost money and RUclips live probably loses money on live currently. When RUclips first became a thing the revenue split was 0/100 because hosting your videos for free was and still is insane. Not to mention it’s not like streamers have huge expenses they need to cover to stream.
Yeah I noticed that too. As much as I like Company Man I’m starting to notice a trend of him either glossing over or outright avoiding certain topics etc.
Can you please do a video about the decline of Red Lobster as they’re planning on filing for chapter 11 bankruptcy and a video about spin master toys being bigger than you know
@@lungcancer69 yeah I thought it would be I just can’t believe Red Lobster was struggling that bad my local red lobster restaurant burned down and they haven’t opened it back up now I know why
As someone who is a full time streamer and Partner on Twitch, I would say the last year since Dan Clancy has been appointed CEO has been some of the best Twitch has had going for it in a long time. For him to be open and honest about Twitch not being profitable, and talking about a long term plan, opposed to short profit gains gives me a lot of hope. There have also been a lot of positive changes for revenue splits with streamers, giving more per sub and more ad revenue for the streamers
I used to stream on Twitch. To my surprise, it was not a “one stop shop” but rather a tool to promote yourself on social media like IG and TikTok. The brand and its direction should be clearly established already. It is extraordinarily hard to grow your platform with Twitch alone. The weirdest part for me was the “community” as streamers call it. Like the streamer is the center of a big friend group full of people with similar interests yet most hadn’t actually met or seen each other. While you meet some amazing people, others feel like they know you and demand more of your time and energy. Boundaries are crossed. It was too much pressure to maintain so many “friendships” and I personally don’t want or need hundreds of “friends” err uhm “community members”.
The way they're implementing ads and forcing all streamers who can make money on their accounts to run those ads are the biggest reason why I don't watch twitch anymore
There's also been allegations certain Twitch staff give special treatment/protection to streamers who edge the ToS line; notably streamers who happen to be showing a LOT of skin for what is supposed to be an ad-friendly platform. Meanwhile, smaller streamers get the might of God thrust upon them if they merely look at the ToS funny.
RUclips Live is killing it for sure. Why go to a separate website when most of the big live-streamers are also big on RUclips; you can have their steams and videos in one place
I've been streaming since 2017 and I don't believe the medium as it is now is long for this world. Something like 95% of all Twitch streamers get less than 5 viewers, but all that bandwidth and storage still has to be paid for and ad rates are continuing to go down. There just isn't a viable business model in it, unless you're using your platform to do scummy stuff like promoting gambling to kids (i.e. Kick and it isn't designed to make a profit, only drive people to their crooked owners). Companies not being able to borrow endless amount of money for practically nothing is no longer possible and suddenly, these companies have to start finding a way to make a profit, despite years of not being able to do so before. I honestly think Amazon will just cut it loose one day and it can't survive on its own. I've never had goals of making a living from content and right now, I'm just waiting for the axe to fall.
Your channel has started to be something I check out regularly, just on the off chance I didn’t see a new upload. I watch older content, I rewatch with my husband. When my chronic pain is acting up, your content is still digestible and I look forward to being distracted by it. I know you have a ton of subs and views and comments, but I just wanted to put it out there in the universe! Keep up the great work!
As someone who streams on twitch as his job and to support his family from my point of view things seem pretty okay. But I'm just one person. The fact that I get to stay home and own my own business and create a community while being home with my children is awesome. But it's a long road to get there and it's not for everybody
Twitch sucks as a viewer. Loads of ads and then you finally get into a stream and it's more about the streamer reading donation messages and replying to chat than it is playing the game. And then Twitch made chats scummy with "hype trains" or whatever where they try to encourage more donations. It just feels gross to watch Twitch.
Blame the audience for that. These parasocially obsessed love that senpai notices them by reading off the donation message and chatting with them. These kids need real friends.
The reason that Twitch had to shut down in South Korea is because they have a law regarding internet bandwith usage. The law says company need to pay more when using more data. Twitch already experimented with lower the resolution to 720p or raising the prices. It the end it just doesn't work. They will only be losing money if they keep it running.
Agreed. I've been boycotting Twitch for years due to all the toxicity on the platform itself & yet a lot of the Streamers I've enjoyed have moved exclusively to Twitch because Twitch has a virtual monopoly on Livestreams & most of the streaming traffic comes from there. Barely anyone except for a few niche audiences seem to use RUclips Gaming or Kick these days.
Interesting that you released this today, because one of Twitch's smaller competitors also announced today that they'd be shutting down at the end of the month. The inherent problem with the model is that they let anyone stream as much as they want. Which leads to a huge majority of the platform being streams with 0 viewers. I think the only possible way to make livestreaming economically viable is to limit the number of hours people can stream per month. Very low for people with low average viewership, and higher as their viewership increases.
Horrible rules, uneven application of their rules, large variety in the application of punishments, moving away from gaming for other stuff like soft porn, their political pushing of their personal agenda, and so many scandals. There is just so much they fucked up over time.
4:20 I am SHOCKED to this day whenever I hear about companies 'not forecasting' the drop in viewers after pandemic. Like I am FLOORED how randos on the internet, including me, could see that coming and a company filled with several teams and number crunchers, and statisticiens didn't think "these pandemic numbers are a HUGE outlier" It makes me think that was a scape goat. I honestly don't know if there even is long term money in streaming. Netflix did well when it was the only one... but now that there are tons of streaming's services they all pretty much fall in the same hole: not making money --> they increase the cost of the service --> people unsubscribe because of new prices--> loss of revenue = not making enough money --> increase cost of service. I honestly assumed streaming services had 40/60 split AT BEST. so i'm glad I was wrong, but it's clearly unsustainable, and they can't change that if they wanted to know that the other service has that lucrative 95/5 split... I genuinely wonder how on earth the company okay'd that decision.
Honestly its so hard to break out on twitch too. You have to basically stream everyday for hours a day.. and that can be tough. Also not being able to mult-stream without issues is another concern. Like it sucks, you can't stream to youtube/twitch unless you're affliated or pay for a pro obs thing.
There are a bunch of third party tools that will do this for you. Most of them are relatively cheap or offer free versions. Also, streaming every day for hours per day is a waste of your time. If you want to grow, you have to build a community elsewhere (some place with a suggestion algorithm) and then bring them to Twitch to monetize.
Yeah, because Twitch only pushes what's big and trendy and people who play those flavor of the week games. So if you play a game that's not Minecraft, Fortnite, GTA5, Valorant, Call Of Duty, Overwatch 2, or Rainbow Six Siege, you're relegated to the search bar and typing in the game or streamer name. Basically if your game isn't available on PC Twitch will disregard it on the homepage.
*Honestly its so hard to break out on twitch too.* When it comes to getting bigger on places like Twitch often times its not just about effort but about getting a break or simply luck of the draw. Who knows maybe one day you get a raid from a bigger streamer and some people like your stream and continue to watch and become regulars. Or maybe you have a random run in with a big streamer in a game and people discover your stream and some start watching you etc. I've watched one person who wasn't even streamer to begin with but they happened to run into a few famous streamers in game and had great interactions with them to the point that he got so popular that people donated money to buy him a brand new computer so that he could start streaming and he's been making a decent living from streaming to this day. I've also watched another person who never streamed previously but simply had run into a famous streamer in a game and had a fun filled few hours interaction with him and then people immediately suggested that he should start streaming and within a week or two he started up his stream and got a good number of people watching him and to this day he too is still streaming and making a decent living off it. The point is its often a crapshoot as to whether you make it as a streamer and often getting a few lucky breaks can make all the difference between streaming to a few viewers and doing it as a hobby and doing it fulltime and making good money from it.
Reading through the comments here leads me to think perhaps certain people are consuming the wrong type of content. If we stop giving the despicable creators an audience, eventually they'll fade into oblivion.
You’re right, but twitch’s problem is that the people who consume the most successful types of content on that platform are addicts to it. Both the gambling streams (which seem to be a thing of the past now, thankfully) and the soft core p-rn stuff are targeted at preexisting addicts to both subjects, and worse yet, _to kids._ Most people don’t consume that sort of content, because most of us aren’t simps who make a hobby of blowing our money on rigged casinos and e-thots. However, there are still a large number of addicts who come for that sort of thing as a fix, and a whole lot of kids being funneled into those addictions through twitch. This won’t stop until that stuff is removed.
There are a number of reasons to watch people play video games. If you like esports and want to see the most skilled players competing against each other then that's a big reason to watch. Or else if you're maybe interested in buying a game but want to see if you might like it or not, then why not tune into a streamer who's playing that game so that you can get a live preview of it?
to be fair, I'd argue a lot of Twitch streamers saw Emmett Shear leaving as a good thing at this point. The dude had already checked out mentally from Twitch for several years before he actually left. Dan Clancy becoming the new CEO, while viewed initially as an Amazon shill and a sign of bad things to come, was actually a step in the right direction. He has shown he cares much more about the platform than Emmett did in his last years, and has been very transparent with a lot of things.
Amazon's advertising network just isn't as robust as google's. It's so much easier to run advertising campaigns through adsense, and that translates into revenue for the company,
What a gross generalization. You get from twitch whatever it is you're looking for. If you're only focused on the big streamers with 500,000 subscribers, you're gonna have a bad time.
9:50 Kick has the second highest revenue split. Rumble is currently the highest at 100% of subs go towards the streamer. Rumble has had this policy for almost 2 years now.
Yeah but both are also considered highly unprofitable because they attract the jackboot crowd and moreso with Rumble. It's why Rumble has been hiding all of its alt-right content for the front page to lure in viewers due to a shrinking viewerbase and lull big advertisers into thinking to place ads next to Crazy Charlie's Anti-Vax hour streams. This is why Rumble has been bleeding money out of the nose, as in their income is at a loss vs. their subscription and it's not managable nor profitable in the business sense.
I would love to see another video on EA! I think while it seems like an easy topic. There is a lot of things going on that’s really interesting that leaves a lot of questions for it’s future. Always a great watch though! Thank you
When focusing on the topic of company and streamer relations. I've never seen so much inconsistency within rules and guidelines before. Not to mention the rumors of under the table favors to certain Streamers. In my opinion the worse thing they did was push IRL streaming. As much as I occasionally liked to watch it, it took away from the core of Twitch gaming. Nothing wrong with IRL every so often, but there are countless streamers who haven't touched a controller or keyboard since they started streaming.
They had a general streaming site already, but created Twitch to specifically cater to the gaming audience. Baited the gamers and now want to turn Twitch into a general site.
*In my opinion the worse thing they did was push IRL streaming. As much as I occasionally liked to watch it, it took away from the core of Twitch gaming.* I disagree. I think adding categories other than gaming greatly improved Twitch and made it even better. I watch alot of game streams, but its also nice to watch IRL streams at the same time and I think its great that I can find all this variety of streamers on one website rather than having to go to different places for it. Pretty much everyday I have a few game streams on and then a few IRL streams on as well so that I can watch someone play a game while checking on someone who's currently exploring Thailand or Paris or Singapore etc.
@@UzumakiNaruto_ I believe you misinterpreted my main point by missing one keyword. "Push." I didn't say they should have never added IRL. My point was they made it a focal point and promoted, and backed IRL based streamers a lot more than core gamers. At the end of the day, Twitch was supposed to be a gaming community. Like I said in the 2nd paragraph, it's cool to see the lives outside of games occasionally, but their are countless streamers who IRL stream and never even touched a controller before. Your point is based on liking IRL and the variety it gives. My point is to have IRL but promote and stick to what made twitch.. twitch.
@@UzumakiNaruto_ you gotta take into account my entire comment. The part you cropped out completely muddied up my objective. If you applied my entire paragraph to your view, you would have seen your main reason for disagreeing with me was in no way tied to my main point.
@@Dee-jd6ym *I didn't say they should have never added IRL. My point was they made it a focal point and promoted, and backed IRL based streamers a lot more than core gamers. At the end of the day, Twitch was supposed to be a gaming community.* I don't agree with this either. LOL. Twitch has always and will always be known as a live stream GAMING platform. The overwhelming majority of people who stream on Twitch are streaming games and gaming related things. The biggest live events that draw the most viewers are gaming and tech related events. Thousands of people tune in to watch competitive gaming events from weekly local fighting game tournaments to professional League of Legend tournaments that draw hundreds of thousands of viewers. The point is while IRL content has grown in the past few years significantly, gaming is still the primary reason most people tune into Twitch for because its the only place where you'll find people streaming anything from niche and retro games to the biggest most popular games and there's no other platform that has this variety of streamers as Twitch does. Just go and look at the Twitch directory and you'll see the Just Chatting category at the top that's for anyone streaming non-gaming content and then look at the hundreds of categories for all the different games that people stream that have anywhere from hundreds of thousands of viewers to maybe just a couple of viewers at the bottom. I don't know how you can look at that and say that Twitch isn't overwhelmingly game focused.
You said it yourself. They’re owned by bigger companies . A lot of media is this way and they’re using their power over what people watch to sell stuff to the viewers basically so it is profitable
I could never get into Twitch. The Unskippable ads. the lag it would cause on my laptop, the toxic chat, streamers killing time talking to chat instead of playing a game. I just never had any patience for it and never understood its growth. Always preferred RUclips.
The thing about RUclips streaming is its chat setup is complete garbage compared to Twitch and its probably one big reason why RUclips Gaming died so fast after it launched after many people predicted that it would become a major rival to Twitch. Not only is RUclips chat too tame and PG, but it also lacks all the great emotes that are funny to use that makes chat so much more interesting and fun to read.
@@UzumakiNaruto_ I have no idea what you’re talking about, given that RUclips chat allows custom emotes just like twitch and twitch has censorship in the chat like RUclips. RUclips is a lot more competitive on the streaming front than twitch is on the video front.
@@TheLastLineLive I've watched live RUclips streams and they have very little custom emotes and a bunch of generic ones that are pretty standard for any forum that has emotes. Twitch has TENS OF THOUSANDS of custom emotes that keeps growing daily because every streamer who gains enough subs can start putting up their own custom emotes that their subscribers can use. Then you have 3rd party extensions that add hundreds more emotes and then on top of that anyone can create a custom emote and submit it to these people who run these extensions and they'll add it to their program. And while Twitch chat isn't a free for all where you can say whatever you like and not expect to get a timeout or ban, its definitely much more open to discussing controversial topics, allowing foul and sexual language and generally its more relaxed. The vast majority of chats in RUclips livestreams are vanilla as hell because almost everyone wants to avoid their channels getting into any kind of trouble with RUclips. With Twitch livestreams you're also allowed to have copyrighted music being played on your stream which will usually but not always be scrubbed if you watch the replay. On RUclips every livestreamer mutes their streams anytime they come close to copyrighted music again just to avoid any trouble with RUclips. About the only thing that RUclips has that's far superior to Twitch is its player where you can go back and forth at any point of a livestream even as the streamer is still streaming live. So if you missed something that just happened a minute or two ago you can just instantly rewind back and watch it. That's one thing I love about the RUclips player over Twitch's one.
Never thought I'd see you cover a Softcore Porn Site. In all seriousness, Twitch should just ban all the cam girls and quit trying to put bandaids on the problem
*Never thought I'd see you cover a Softcore Porn Site.* While it gets alot of coverage anyone who's ever watched Twitch for any amount of time would know that the softcore porn side of Twitch is a very small part of the site and that the vast majority of people who go there actually go and watch it for non-erotic reasons. There's two categories on Twitch where boobie streamers can hangout at and they both get a tiny number of viewers in comparison to all the people who watch non-boobie streams.
I’ve been a fan of this channel for years, just wanted to say it’s excellent and thank you to the creator, great job 👏🏻 🇺🇸. “Thank you for watching 😒” ; )
It’s kind of nuts how companies and investors that experienced a massive growth during the initial days of the pandemic that that trend would keep going up half a decade later
The quickest change I'd love to see is providing options for lower subs. Have a 'mini sub' option where you still see ads but get to use a streamer's emotes just just a dollar. A tiny little change that would expand how many streamers a single person is supporting. Or if that doesn't work a 2 week sub option for half the cost. Most people aren't going to upgrade their subs to the higher tiers but you can grab a lot more people's eyes with lower options.
Twitch has been a dumpster fire for a _long_ time. The main thing that was keeping it afloat was the lack of viable alternatives. Mixer just wasn't going to cut it and people just absolutely loathe Microsoft without understanding why. RUclips streaming is... just awful. And the same goes for Rumble. Now that Kick is here and looks to be here to stay, I can't imagine Twitch continuing to be #1. It might take a while, but Kick will eventually overtake Twitch. Assuming there isn't another streaming site that pops up that overtakes them both.
I’ve never been much into Twitch, but from everything I’ve heard about it from those who’ve used it quite a bit, it’s gone down hill very fast and it’s quite sad to hear how things have turned out for what was once a site to livestream, primarily livestream playing video games and engaging with people who would comment during the stream. Thanks for talking about this man, I hope you’re doing well. Keep up the great work and have a great day!
I think twitch has moved a bit in the right direction, allowing pausing of ads, a no-ad service monthly fee, slowing multi-site streaming. And it seems a lot of other streaming sites don’t necessarily get what in my opinion makes twitch desirable, interaction and tools for interaction, bits, plugins, emotes, channel points particularly that last adds a way for people to get something out of their time watching. I think there’s definitely an opportunity for a rival to make it, but they have to understand it’s less the actual streams, and more the strong community building tools, ease of access to search, etc . . The reason these backlashes by streamers were effective is because their communities are sort of well formed, you do see similar things with big RUclips creators but not big RUclips streamers as much. I’m not sure how you make twitch profitable. My gut would say somehow helping it be a game store, like perhaps negotiate the streamer and twitch getting a cut of game sales for the games they’re streaming if the person buys it through twitch/amazon. Or making a service to help small and moderate streams get sponsor female that are favourable for a cut of the money.
Twitch's mobile experience is really clunky...and stayed clunky...like Amazon/Twitch stopped paying attention to it. And they nerfed Twitch Prime. Then killed their dedicated desktop app. It just... Amazon kept killing the value proposition for Twitch...
They laid off 400 people, what the heck did they need that many for ? Smells of Twitter, where they could lay off 80% of staff and nothing would change
Twitch is one of my clients for IT support. Everything was great until Amazon took over and expected large jumps in profitability that never materialized. The founders cashed and the remaining employees / content creators got screwed.
50/50 seems like a pretty fair split, considering one person makes the content and the other entity provides them the well known, heavily populated platform. But obviously, if you can get 70/30 or 95/5, and your revenue is better than do what you gotta do. But idk, considering the service that is being provided, 50/50 seems fair in my eyes.
When considering big companies that buy small companies and/or support unprofitable ventures for years, think of all the people saying Sears should have gotten into online shopping, Kodak into digital cameras, Blockbuster into delivery, etc. These big industry leaders have to find some balance between focusing on their core business that's been profitable so far, and speculating on the next big thing.
I like watching on youtube streaming way more than twitch, because only some twitch streamers get live downscaling from their 1080p streams to 480, 360, etc for those who want to save bandwidth. Also I can rewind and the streams last for ever, etc.
It's a shame because I use Twitch. I'm an artist, and I and lots of people show our art process with many people. In fact, some of the best art friends I have made were through the site. It's a small niche compared to the other stuff but still a good place to find fellow talent who support eachother.
The underlying reason Twitch is unprofitable is because the real reason Amazon bought Twitch was to promote & grow Amazon Gaming/Amazon Game Studios, not Live Streaming. They thought they would funnel viewers into AG through Twitch, and sell more Amazon Game studio GAMES. However, when this didn't happen, they realized their multimillion dollar acquisition wasn't making them the specific type of profit they expected. Hence, this is the fundamental reason Twitch is seen as "unprofitable" inside Amazon. Also, Amazon Prime Video is separate from Twitch... Unlike RUclips Red, that is part of YT. Google's huge library of paid content subsidizes the creative arm (YT) because it's just as unprofitable as well, but Google is better at hiding it. So, unless Amazon shifts focus to actual Live Streaming, then Twitch will always be seen as unprofitable to the execs and that's where the change needs to start if it's actually going to grow, good or bad.
Tbh its just a matter of having so much unregulated broadcast that is keeping the cost high. As with RUclips. The fact that anyone with an email can upload/stream, will forever make it expensive. But also, having a barrier to entry sorta kills the entire vibe of streaming. So its a lose/lose situation. Not to mention the environmental effect all of these servers have..
you can subscribe to get rid of most of the ads but then you are locked in to only watching those you subscribe to. twitch prime used to be ad free viewing but they got rid of that a while ago.
Man, my opinion of Twitch went from "Shit happens, it's a service, perfection takes time" to "What the fuck, everything about this site is sleazy as Hell." Not so much a rollercoaster as a swan dive into Dante's Inferno, one layer at a time.
The problem with Twitch is the ads. The ads have made it literally impossible to look for something to watch. I used to watch it all the time. Now i never watch it ever. The only people who watch Twitch are those who know who they want to watch going in, or have really good ad blockers.
Unskippable ads are one of the main problems for sure.
I rather say the number of ads, even streamers complain about being required to have a certain number of ads per hour which is a problem youtube also has
Yup, people went to internet video to escape TV ads and were happy to accept lower quality production in exchange. The idea of getting TV ads now on this low quality product is a nonstarter
Ok
RUclips: *rubs nipples*
Fair, but they lose money. They need a revenue stream somehow
Hey, Company Man. You should definitely do a video on the decline of Hanna-Barbera. The animation studio was known for their popular cartoons such as The Flintstones, Yogi Bear, Scooby-Doo, The Jetsons, Huckleberry Hound, Quick Draw McGraw, Magilla Gorilla, Jonny Quest, etc. Also, they known for their wacky sound effects we heard throughout pop culture today. I want to know how did they started and what led to their downfall. It would be great if you could do a video on Hanna-Barbera. Pretty please?
This would be a good one!
I thought he had 🤔
I am not that familiar with Hanna-Barbera's lesser known cartoons or much of their history, but it does surprise me how they managed to get so many cartoons made in such a short time during the 60s and 70s. Today only a handful of their cartoons seem to be remembered.
@@TS_Mind_Swept Yeah I think he did like 4-5 years ago
That would be good. I’m old enough to remember HB putting out tons of terrible, low-effort new cartoons every year for Saturday morning, even though they did make a lot of classics.
I think Twitch is like many other companies out there like Uber, Doordash, etc. These companies that have never been profitable and never will be because there's just no way to do it. A lot of streaming services are going the same way. These companies just care about "growth" and somehow think infinite growth is possible and that will get them profit "some day" but some concepts just can't turn a significant profit and the only thing keeping them afloat are larger companies or venture capitalists.
Amazon owns Twitch and they don’t put up with unprofitable entities very long
@@CottonEyedBro That’s very false. Amazon itself was unprofitable for decades
@@orenbernstein3277 Amazon was unprofitable for 9 years after it was founded.
@@orenbernstein3277 Amazon is one of the few tech companies that IS profitable.
Actually Uber is becoming profitable now. Their last few quarters they made money and having free cash flows
Twitch has given fame and tons of money to some of the most insufferable people I've seen so safe to say I'm not the biggest fan.
They felt "disrespected" as if they had any. I guess when you have a live audience of 100 parasocial clinger ons you get a big head.
It’s more of a symptom of our narcissistic and influencer culture we live in
how much meth you smoke before saying that as you are clearly high
twitch didnt do that. the audience did. that's the truth: the vast majority of people in society are as dumb as a rock. it is what it is
As a twitch streamer, am afraid to put TTV in my name, in games I play ppl with TTV tend to be the most toxic players, or get targeted the most by enemies if they are innocent, so yea I agree with this
Twitch's real biggest issue:
1)Transcoding expenses (cut options for non partnered streams, not having a million stream in 4k to 2-3 viewers would save a ton)
2)Discovery, Twitch pushes big streams, more people will watch mid sized streams that aren't getting enough promotion
3)Advertise it better
4)Better revenue split
5)Shorter ad breaks. (you tune in to the wrong stream and get a 30s ad to start, and then a 3 min ad break and promptly nope out).
Also twitch needs to add additional revenue streams like PPV live performances and major sponsored content like tv quality game shows.
They're moving transcoding to client (streamer side). Also they only stream up to 1080p. They don't have anything 4K. The rest you're generally right about. They also need to get more ads cause right now you get the same ads again and again.
@@HH-le1vi I used 4k as an example for illustrating the crazyness, I meant to add "for NES games." A lot of people don't know OBS well enough to lower the settings to an appropriate level.
I remember I tried to watch a stream loaded it up had 2 minutes of straight ads backed out and came back to the stream like what I do with RUclips sometimes and that 2 minutes jumped to 6 minutes I just uninstalled the app and never looked back
Have been looking for a comment to reply to about my ISSUE WITH RUclips can we not have ad to start that says skip in 5 seconds then goes to another ad that says skip in 5 seconds just to lead us into an unskippable 45 second ad!!!
"this is not a complete list of all of their issues" you ain't kidding.
I remember when the Twitch Safety Advisory Council/FerociouslySteph drama went down. That was an... interesting time to be on the internet.
I consider myself as a helicopter
What's that about?
@@DoomRulz ferociouslysteph is a controversial member of twitch’s safety advisory council, having campaigned for the removal of voice chats and implementation of some severe and restrictive policies against people’s free speech. He also identifies as a deer…thing, I guess, and streamed him getting off to someone petting his head. A very bizarre person, indeed, and not the right call for such a large company’s safety advisory council.
Ah yes, a new company man, sucha great day!
Every Wednesday!
Who needs an MBA when you can watch this channel for free?
KICK is in no danger of becoming mainstream.
You could thank the salt of the Earth Johnny Somali for that.
I've never even heard of kick until this video.
@@pandawok301 Among others...
Who?
@@pandawok301I haven't kept tabs and now want to know more...
the thing about kick's reputation in specific is that their more lax rule set has been attractive to all kinds of streamers who were banned from platforms like twitch. they'll stop offering the 95/5 split once they feel they can start skimming more from the audience and streamers after they build their foundation and audience base on that specific website. i don't hear much coming from kick outside of men supposedly hiring escorts on stream and kids irl streaming harassing people in public.
it's no joke how hard Twitch has been pushing ad revenue for streamers also, they have a whole ad manager where if you schedule ads you get a whole 55% net ad revenue split which actually does help supplement streaming income but is incredibly intrusive for anyone watching. it's no wonder people get so frustrated when even adblockers don't work on the website, so refreshing the page makes you watch yet another Doritos Gamer Max commercial lol
Im sorry you want everything for free
Hi hacker
@hackerling Speaking facts over here. The excessively obtrusive unskippable ads are why I deleted my account a few years ago and just wait for the stream VOD either on Twitch (if their channel is set up to save VODs) or if the streamer uploads their VODs to RUclips either on their main channel or a stream archive side channel.
@@stitchfinger7678 I'm sorry you pay for RUclips Premium
A lot of Company Man’s videos are post Mortems but I appreciate the videos like this that provide a snapshot in time that can be visited at a later date.
I appreciate how to the point your videos always are. Too many channels doing 45 minute videos with 30 minutes of useless back story before getting to the point.
I know you touched on it, but Twitch's relationship with its streamers is definitely one of the bigger issues. People getting banned really quickly, or the 'sexism' that seems to be taking place(I don't really think it's that, but a lot of people think twitch favors women a lot over men), like Jidion and Ishowspeed getting banned from Twitch permanently for doing things that can be interpreted as misogynistic, while some female twitch streamers have gotten very light punishments for doing questionable things on camera(like [accidental, or purposeful] exposure, and in a extreme case, having sex on stream). Also twitch's policy change earlier this year regarding nudity, and their switch back, may've been a prudent point.
Twitch streamers take heart: the 50-50 revenue split is exactly what players in the NBA and NHL receive. In they NFL players only get 48%. Gripe about the Twitch revenue split all you want, but literal pro athletes get the same deal.
Kick's revenue split reflects one thing: its streamers are just paid advertising for online casinos.
Twitch biggest mistake is selling themselves to amazon which they don't care about twitch anyway
They would have shut down some time ago if they hadn't sold to Amazon
I've been watching Twitch since 2012 and there have been problems at this time too and people were dissatisfied
to be fair, twitch would've died without amazon since most streaming services as a whole don't survive unless they are owned by a massive conglomerate with netflix being the only exception. while i agree amazon butchered twitch, most streaming services need the mega conglomerates to keep their lights on since streaming services as a whole don't exactly stay profitable on their own feet
They were burning money and nearly bankrupt when they sold to Amazon. They didn't do it because they wanted to.
We’re watching this on RUclips, which would have died if it didn’t sell itself to Google. Twitch was in the same boat.
As someone who has been on Twitch for almost 9 years, they seems to get in their own way.. a lot
9 years? sad
The amount of times they update the console or mobile app and just make it worse while not fixing the existing issues is insane
That 95/5 ain't gonna last very long.
Twitch did all this to itself.
yup just like RUclips who are starting to fallout of favor due to its many problems including the scam ads/ads themselves to the mass greed that is caused due to Indians being hired mainly which helped fuel the disinformation and the woke bs
Justin tv was the best version, raw
I will pretty much always stay with RUclips, it has been my trusted media app for my whole life, and I’ve been with it for at least 13 years, if not longer
My account is only 9 years old though, but I used to watch without an account as I was a child then
I'm surprised you didn't mention more of the over sexualization on the website and the laundry list of articles concerning that. It's a far larger problem than you think
Twitch wouldn't be so bad if they didn't have a bunch of cam girls going after children.
That's probably true. I gave that a brief mention at the very end of the video. The main reason I left it off is because I didn't have too much to say about it.
Also gay and trans men showing stuff to children.
@@Lobonovawho? How dare they? I need to know who!
@@LobonovaOhhhhh there you go.... As if those are the only types/ group of people that are showing stuff to kids?!?!
Because of how easily accessible online video is, I think people have gotten the idea that it’s just nothing, but it’s very expensive. Honestly I think it’s absurd that streamers think 50/50 is unfair to them when the price of streaming video is insane. Twitch was losing money and I expect both mixer and kick lost money and RUclips live probably loses money on live currently. When RUclips first became a thing the revenue split was 0/100 because hosting your videos for free was and still is insane. Not to mention it’s not like streamers have huge expenses they need to cover to stream.
In b4 every twitch streamer reacts to this
So what is the point of this comment?? L
You literally forgot about the most important things that are keeping Twitch alive: Twitch Prime & Soft Nudity
please provide numbers and hard evidence of this, not just your manosphere of no grass touchers who live on twitch 24/7.
I thought he’d mention the nudity.
Yeah I noticed that too. As much as I like Company Man I’m starting to notice a trend of him either glossing over or outright avoiding certain topics etc.
@@1OO_k he glazed over that at the end
@@1OO_kOH no! Company Man: The rise and fall. And rise again?
Can you please do a video about the decline of Red Lobster as they’re planning on filing for chapter 11 bankruptcy and a video about spin master toys being bigger than you know
Two good suggestions!
@@lungcancer69 yeah I thought it would be I just can’t believe Red Lobster was struggling that bad my local red lobster restaurant burned down and they haven’t opened it back up now I know why
@@bingofromblueyfanI noticed their usual annual LobsterFest ran past the month of February this year. Guess they’re doing the most to keep customers
@@bingofromblueyfan I just read your comment and pictured a vengeful lobster with a matchbook in one claw... Thanks!
@@jergervasi3331 no problem
As someone who is a full time streamer and Partner on Twitch, I would say the last year since Dan Clancy has been appointed CEO has been some of the best Twitch has had going for it in a long time. For him to be open and honest about Twitch not being profitable, and talking about a long term plan, opposed to short profit gains gives me a lot of hope. There have also been a lot of positive changes for revenue splits with streamers, giving more per sub and more ad revenue for the streamers
I used to stream on Twitch. To my surprise, it was not a “one stop shop” but rather a tool to promote yourself on social media like IG and TikTok. The brand and its direction should be clearly established already. It is extraordinarily hard to grow your platform with Twitch alone. The weirdest part for me was the “community” as streamers call it. Like the streamer is the center of a big friend group full of people with similar interests yet most hadn’t actually met or seen each other. While you meet some amazing people, others feel like they know you and demand more of your time and energy. Boundaries are crossed. It was too much pressure to maintain so many “friendships” and I personally don’t want or need hundreds of “friends” err uhm “community members”.
The way they're implementing ads and forcing all streamers who can make money on their accounts to run those ads are the biggest reason why I don't watch twitch anymore
There's also been allegations certain Twitch staff give special treatment/protection to streamers who edge the ToS line; notably streamers who happen to be showing a LOT of skin for what is supposed to be an ad-friendly platform.
Meanwhile, smaller streamers get the might of God thrust upon them if they merely look at the ToS funny.
RUclips Live is killing it for sure. Why go to a separate website when most of the big live-streamers are also big on RUclips; you can have their steams and videos in one place
I've been streaming since 2017 and I don't believe the medium as it is now is long for this world. Something like 95% of all Twitch streamers get less than 5 viewers, but all that bandwidth and storage still has to be paid for and ad rates are continuing to go down. There just isn't a viable business model in it, unless you're using your platform to do scummy stuff like promoting gambling to kids (i.e. Kick and it isn't designed to make a profit, only drive people to their crooked owners). Companies not being able to borrow endless amount of money for practically nothing is no longer possible and suddenly, these companies have to start finding a way to make a profit, despite years of not being able to do so before. I honestly think Amazon will just cut it loose one day and it can't survive on its own. I've never had goals of making a living from content and right now, I'm just waiting for the axe to fall.
Your channel has started to be something I check out regularly, just on the off chance I didn’t see a new upload. I watch older content, I rewatch with my husband. When my chronic pain is acting up, your content is still digestible and I look forward to being distracted by it.
I know you have a ton of subs and views and comments, but I just wanted to put it out there in the universe! Keep up the great work!
As someone who streams on twitch as his job and to support his family from my point of view things seem pretty okay. But I'm just one person. The fact that I get to stay home and own my own business and create a community while being home with my children is awesome. But it's a long road to get there and it's not for everybody
The censorship is why I'll never go back.
Twitch sucks as a viewer. Loads of ads and then you finally get into a stream and it's more about the streamer reading donation messages and replying to chat than it is playing the game. And then Twitch made chats scummy with "hype trains" or whatever where they try to encourage more donations. It just feels gross to watch Twitch.
Blame the audience for that. These parasocially obsessed love that senpai notices them by reading off the donation message and chatting with them. These kids need real friends.
The reason that Twitch had to shut down in South Korea is because they have a law regarding internet bandwith usage. The law says company need to pay more when using more data. Twitch already experimented with lower the resolution to 720p or raising the prices. It the end it just doesn't work. They will only be losing money if they keep it running.
Any company in America pays more when they generate more internet traffic. This sounds dubious to be only in Korea.
@@sor3999 Maybe they want to encourage local companies more and want to keep big outside companies out.
I believe that the law applied to streaming platforms not based in Korea. It's an effort to boost traffic and revenue to local services
"Simply put..."
Immediately shows Simply for 2 seconds LOL
I see you editor LOL
tons of tech companies are not and will ever be profitable. nothing new.
Correct, RUclips isn't profitable. They are subsidized by alphabet
Twitch has gotten real disgusting these days
Blame furries
Agreed. I've been boycotting Twitch for years due to all the toxicity on the platform itself & yet a lot of the Streamers I've enjoyed have moved exclusively to Twitch because Twitch has a virtual monopoly on Livestreams & most of the streaming traffic comes from there. Barely anyone except for a few niche audiences seem to use RUclips Gaming or Kick these days.
@@chiquita683it’s totally the fault of furries and not women doing hot tub streams and showcasing degeneracy
@@chiquita683 No blame amazon.
@@SomeRamdomAhole you misspelled $¢amazon
Interesting that you released this today, because one of Twitch's smaller competitors also announced today that they'd be shutting down at the end of the month. The inherent problem with the model is that they let anyone stream as much as they want. Which leads to a huge majority of the platform being streams with 0 viewers. I think the only possible way to make livestreaming economically viable is to limit the number of hours people can stream per month. Very low for people with low average viewership, and higher as their viewership increases.
Justintv was great for watching wrestling PPVs. I'm surprised it lasted as long as it did.
Horrible rules, uneven application of their rules, large variety in the application of punishments, moving away from gaming for other stuff like soft porn, their political pushing of their personal agenda, and so many scandals. There is just so much they fucked up over time.
Once again requesting you make a video about Fazoli’s restaurants!!!!!!!
4:20 I am SHOCKED to this day whenever I hear about companies 'not forecasting' the drop in viewers after pandemic. Like I am FLOORED how randos on the internet, including me, could see that coming and a company filled with several teams and number crunchers, and statisticiens didn't think "these pandemic numbers are a HUGE outlier" It makes me think that was a scape goat.
I honestly don't know if there even is long term money in streaming. Netflix did well when it was the only one... but now that there are tons of streaming's services they all pretty much fall in the same hole: not making money --> they increase the cost of the service --> people unsubscribe because of new prices--> loss of revenue = not making enough money --> increase cost of service.
I honestly assumed streaming services had 40/60 split AT BEST. so i'm glad I was wrong, but it's clearly unsustainable, and they can't change that if they wanted to know that the other service has that lucrative 95/5 split... I genuinely wonder how on earth the company okay'd that decision.
Honestly its so hard to break out on twitch too. You have to basically stream everyday for hours a day.. and that can be tough. Also not being able to mult-stream without issues is another concern. Like it sucks, you can't stream to youtube/twitch unless you're affliated or pay for a pro obs thing.
There are a bunch of third party tools that will do this for you. Most of them are relatively cheap or offer free versions. Also, streaming every day for hours per day is a waste of your time. If you want to grow, you have to build a community elsewhere (some place with a suggestion algorithm) and then bring them to Twitch to monetize.
Yeah, because Twitch only pushes what's big and trendy and people who play those flavor of the week games. So if you play a game that's not Minecraft, Fortnite, GTA5, Valorant, Call Of Duty, Overwatch 2, or Rainbow Six Siege, you're relegated to the search bar and typing in the game or streamer name. Basically if your game isn't available on PC Twitch will disregard it on the homepage.
*Honestly its so hard to break out on twitch too.*
When it comes to getting bigger on places like Twitch often times its not just about effort but about getting a break or simply luck of the draw.
Who knows maybe one day you get a raid from a bigger streamer and some people like your stream and continue to watch and become regulars. Or maybe you have a random run in with a big streamer in a game and people discover your stream and some start watching you etc.
I've watched one person who wasn't even streamer to begin with but they happened to run into a few famous streamers in game and had great interactions with them to the point that he got so popular that people donated money to buy him a brand new computer so that he could start streaming and he's been making a decent living from streaming to this day.
I've also watched another person who never streamed previously but simply had run into a famous streamer in a game and had a fun filled few hours interaction with him and then people immediately suggested that he should start streaming and within a week or two he started up his stream and got a good number of people watching him and to this day he too is still streaming and making a decent living off it.
The point is its often a crapshoot as to whether you make it as a streamer and often getting a few lucky breaks can make all the difference between streaming to a few viewers and doing it as a hobby and doing it fulltime and making good money from it.
I like that "Simply put" part, I see u ;D
in the days of the early Internet Twitch would be name given to a website dedicated to avid birdwatchers.
Ads killed my Twitch watching. Not sure why they need so many ads since Amazon owns them.
Reading through the comments here leads me to think perhaps certain people are consuming the wrong type of content. If we stop giving the despicable creators an audience, eventually they'll fade into oblivion.
You’re right, but twitch’s problem is that the people who consume the most successful types of content on that platform are addicts to it. Both the gambling streams (which seem to be a thing of the past now, thankfully) and the soft core p-rn stuff are targeted at preexisting addicts to both subjects, and worse yet, _to kids._ Most people don’t consume that sort of content, because most of us aren’t simps who make a hobby of blowing our money on rigged casinos and e-thots. However, there are still a large number of addicts who come for that sort of thing as a fix, and a whole lot of kids being funneled into those addictions through twitch. This won’t stop until that stuff is removed.
Love all your videos!
I cannot fathom ever logging in to a site to watch someone else play a video game.
There are a number of reasons to watch people play video games. If you like esports and want to see the most skilled players competing against each other then that's a big reason to watch. Or else if you're maybe interested in buying a game but want to see if you might like it or not, then why not tune into a streamer who's playing that game so that you can get a live preview of it?
to be fair, I'd argue a lot of Twitch streamers saw Emmett Shear leaving as a good thing at this point. The dude had already checked out mentally from Twitch for several years before he actually left. Dan Clancy becoming the new CEO, while viewed initially as an Amazon shill and a sign of bad things to come, was actually a step in the right direction. He has shown he cares much more about the platform than Emmett did in his last years, and has been very transparent with a lot of things.
Amazon's advertising network just isn't as robust as google's. It's so much easier to run advertising campaigns through adsense, and that translates into revenue for the company,
Twitch is a glorified camgirl site these days.
Pretty much
Don't forget the politics.
What a gross generalization. You get from twitch whatever it is you're looking for. If you're only focused on the big streamers with 500,000 subscribers, you're gonna have a bad time.
Always has been
9:50 Kick has the second highest revenue split. Rumble is currently the highest at 100% of subs go towards the streamer. Rumble has had this policy for almost 2 years now.
And that is again, just repeating history. Once these sites get big enough and need to make money it'll go right back to where it is.
Yeah but both are also considered highly unprofitable because they attract the jackboot crowd and moreso with Rumble. It's why Rumble has been hiding all of its alt-right content for the front page to lure in viewers due to a shrinking viewerbase and lull big advertisers into thinking to place ads next to Crazy Charlie's Anti-Vax hour streams. This is why Rumble has been bleeding money out of the nose, as in their income is at a loss vs. their subscription and it's not managable nor profitable in the business sense.
I would love to see another video on EA! I think while it seems like an easy topic. There is a lot of things going on that’s really interesting that leaves a lot of questions for it’s future. Always a great watch though! Thank you
They can’t compete with Google.
When focusing on the topic of company and streamer relations. I've never seen so much inconsistency within rules and guidelines before. Not to mention the rumors of under the table favors to certain Streamers.
In my opinion the worse thing they did was push IRL streaming. As much as I occasionally liked to watch it, it took away from the core of Twitch gaming. Nothing wrong with IRL every so often, but there are countless streamers who haven't touched a controller or keyboard since they started streaming.
They had a general streaming site already, but created Twitch to specifically cater to the gaming audience. Baited the gamers and now want to turn Twitch into a general site.
*In my opinion the worse thing they did was push IRL streaming. As much as I occasionally liked to watch it, it took away from the core of Twitch gaming.*
I disagree. I think adding categories other than gaming greatly improved Twitch and made it even better. I watch alot of game streams, but its also nice to watch IRL streams at the same time and I think its great that I can find all this variety of streamers on one website rather than having to go to different places for it.
Pretty much everyday I have a few game streams on and then a few IRL streams on as well so that I can watch someone play a game while checking on someone who's currently exploring Thailand or Paris or Singapore etc.
@@UzumakiNaruto_ I believe you misinterpreted my main point by missing one keyword.
"Push."
I didn't say they should have never added IRL. My point was they made it a focal point and promoted, and backed IRL based streamers a lot more than core gamers. At the end of the day, Twitch was supposed to be a gaming community. Like I said in the 2nd paragraph, it's cool to see the lives outside of games occasionally, but their are countless streamers who IRL stream and never even touched a controller before. Your point is based on liking IRL and the variety it gives. My point is to have IRL but promote and stick to what made twitch.. twitch.
@@UzumakiNaruto_ you gotta take into account my entire comment. The part you cropped out completely muddied up my objective. If you applied my entire paragraph to your view, you would have seen your main reason for disagreeing with me was in no way tied to my main point.
@@Dee-jd6ym
*I didn't say they should have never added IRL. My point was they made it a focal point and promoted, and backed IRL based streamers a lot more than core gamers. At the end of the day, Twitch was supposed to be a gaming community.*
I don't agree with this either. LOL. Twitch has always and will always be known as a live stream GAMING platform. The overwhelming majority of people who stream on Twitch are streaming games and gaming related things.
The biggest live events that draw the most viewers are gaming and tech related events. Thousands of people tune in to watch competitive gaming events from weekly local fighting game tournaments to professional League of Legend tournaments that draw hundreds of thousands of viewers.
The point is while IRL content has grown in the past few years significantly, gaming is still the primary reason most people tune into Twitch for because its the only place where you'll find people streaming anything from niche and retro games to the biggest most popular games and there's no other platform that has this variety of streamers as Twitch does.
Just go and look at the Twitch directory and you'll see the Just Chatting category at the top that's for anyone streaming non-gaming content and then look at the hundreds of categories for all the different games that people stream that have anywhere from hundreds of thousands of viewers to maybe just a couple of viewers at the bottom. I don't know how you can look at that and say that Twitch isn't overwhelmingly game focused.
Oh damn, when Company Man is making a video on a current company that's suffering, you know it's not good for them.
You said it yourself. They’re owned by bigger companies . A lot of media is this way and they’re using their power over what people watch to sell stuff to the viewers basically so it is profitable
I could never get into Twitch. The Unskippable ads. the lag it would cause on my laptop, the toxic chat, streamers killing time talking to chat instead of playing a game. I just never had any patience for it and never understood its growth. Always preferred RUclips.
I have always liked RUclips’s streaming setup over Twitch as well as the creators and audience they both have.
The thing about RUclips streaming is its chat setup is complete garbage compared to Twitch and its probably one big reason why RUclips Gaming died so fast after it launched after many people predicted that it would become a major rival to Twitch.
Not only is RUclips chat too tame and PG, but it also lacks all the great emotes that are funny to use that makes chat so much more interesting and fun to read.
@@UzumakiNaruto_ I have no idea what you’re talking about, given that RUclips chat allows custom emotes just like twitch and twitch has censorship in the chat like RUclips. RUclips is a lot more competitive on the streaming front than twitch is on the video front.
@@TheLastLineLive
I've watched live RUclips streams and they have very little custom emotes and a bunch of generic ones that are pretty standard for any forum that has emotes. Twitch has TENS OF THOUSANDS of custom emotes that keeps growing daily because every streamer who gains enough subs can start putting up their own custom emotes that their subscribers can use.
Then you have 3rd party extensions that add hundreds more emotes and then on top of that anyone can create a custom emote and submit it to these people who run these extensions and they'll add it to their program.
And while Twitch chat isn't a free for all where you can say whatever you like and not expect to get a timeout or ban, its definitely much more open to discussing controversial topics, allowing foul and sexual language and generally its more relaxed.
The vast majority of chats in RUclips livestreams are vanilla as hell because almost everyone wants to avoid their channels getting into any kind of trouble with RUclips. With Twitch livestreams you're also allowed to have copyrighted music being played on your stream which will usually but not always be scrubbed if you watch the replay. On RUclips every livestreamer mutes their streams anytime they come close to copyrighted music again just to avoid any trouble with RUclips.
About the only thing that RUclips has that's far superior to Twitch is its player where you can go back and forth at any point of a livestream even as the streamer is still streaming live. So if you missed something that just happened a minute or two ago you can just instantly rewind back and watch it. That's one thing I love about the RUclips player over Twitch's one.
Never thought I'd see you cover a Softcore Porn Site. In all seriousness, Twitch should just ban all the cam girls and quit trying to put bandaids on the problem
Kimmikka had sex live on camera & it took Twitch days to address it. So you aren't wrong they've dabbled in porn.
They have FAR more problems then just the soft core porn part. However, that is a symptom of a bigger disease facing Twitch.
I think they it bandaids on the nipples over there
To be fair, they did a few weeks ago.
*Never thought I'd see you cover a Softcore Porn Site.*
While it gets alot of coverage anyone who's ever watched Twitch for any amount of time would know that the softcore porn side of Twitch is a very small part of the site and that the vast majority of people who go there actually go and watch it for non-erotic reasons.
There's two categories on Twitch where boobie streamers can hangout at and they both get a tiny number of viewers in comparison to all the people who watch non-boobie streams.
I’ve been a fan of this channel for years, just wanted to say it’s excellent and thank you to the creator, great job 👏🏻 🇺🇸. “Thank you for watching 😒” ; )
This is the only channel I upvote before the video statys cause I have mever heard a bad one from this channel and never wwnt to forget the upvote.
Never would’ve known this otherwise. Thanks for the video!
It’s kind of nuts how companies and investors that experienced a massive growth during the initial days of the pandemic that that trend would keep going up half a decade later
Love your videos Man
The only reason I love Twitch is that Prime Video simulcasts Thursday Night Football on there (legally)
The quickest change I'd love to see is providing options for lower subs. Have a 'mini sub' option where you still see ads but get to use a streamer's emotes just just a dollar. A tiny little change that would expand how many streamers a single person is supporting. Or if that doesn't work a 2 week sub option for half the cost. Most people aren't going to upgrade their subs to the higher tiers but you can grab a lot more people's eyes with lower options.
Twitch has been a dumpster fire for a _long_ time. The main thing that was keeping it afloat was the lack of viable alternatives. Mixer just wasn't going to cut it and people just absolutely loathe Microsoft without understanding why. RUclips streaming is... just awful. And the same goes for Rumble. Now that Kick is here and looks to be here to stay, I can't imagine Twitch continuing to be #1. It might take a while, but Kick will eventually overtake Twitch. Assuming there isn't another streaming site that pops up that overtakes them both.
You should do Starter next. Used to be a pretty big clothing brand.
Perfect timing
Twitch sucks. RUclips better.
yes
RUclips on same path
This is the way
@@chiquita683 lol no
I only use twitch when I have to
The ads are really annoying lol but yeah twitch is something else now... also LOVE UR VIDS!!!
I’ve never been much into Twitch, but from everything I’ve heard about it from those who’ve used it quite a bit, it’s gone down hill very fast and it’s quite sad to hear how things have turned out for what was once a site to livestream, primarily livestream playing video games and engaging with people who would comment during the stream. Thanks for talking about this man, I hope you’re doing well. Keep up the great work and have a great day!
I think twitch has moved a bit in the right direction, allowing pausing of ads, a no-ad service monthly fee, slowing multi-site streaming. And it seems a lot of other streaming sites don’t necessarily get what in my opinion makes twitch desirable, interaction and tools for interaction, bits, plugins, emotes, channel points particularly that last adds a way for people to get something out of their time watching. I think there’s definitely an opportunity for a rival to make it, but they have to understand it’s less the actual streams, and more the strong community building tools, ease of access to search, etc . . The reason these backlashes by streamers were effective is because their communities are sort of well formed, you do see similar things with big RUclips creators but not big RUclips streamers as much. I’m not sure how you make twitch profitable. My gut would say somehow helping it be a game store, like perhaps negotiate the streamer and twitch getting a cut of game sales for the games they’re streaming if the person buys it through twitch/amazon. Or making a service to help small and moderate streams get sponsor female that are favourable for a cut of the money.
keep up the consistent uploads!
Stake next video please with Ed the founder of Kick and Stake :)
Twitch's mobile experience is really clunky...and stayed clunky...like Amazon/Twitch stopped paying attention to it. And they nerfed Twitch Prime. Then killed their dedicated desktop app.
It just... Amazon kept killing the value proposition for Twitch...
They laid off 400 people, what the heck did they need that many for ? Smells of Twitter, where they could lay off 80% of staff and nothing would change
Company man video never misses
Twitch is one of my clients for IT support. Everything was great until Amazon took over and expected large jumps in profitability that never materialized. The founders cashed and the remaining employees / content creators got screwed.
0:35 “Simply” put
The rise and fall of Express might be a good one. Thanks for your amazing content!
Could you please do the rise and fall of MySpace?
And hopefully.. there is no rise on the back end!
50/50 seems like a pretty fair split, considering one person makes the content and the other entity provides them the well known, heavily populated platform. But obviously, if you can get 70/30 or 95/5, and your revenue is better than do what you gotta do. But idk, considering the service that is being provided, 50/50 seems fair in my eyes.
COMPANY MAN!!!! 😁
So many DJs streaming! ✌️
When considering big companies that buy small companies and/or support unprofitable ventures for years, think of all the people saying Sears should have gotten into online shopping, Kodak into digital cameras, Blockbuster into delivery, etc. These big industry leaders have to find some balance between focusing on their core business that's been profitable so far, and speculating on the next big thing.
I like watching on youtube streaming way more than twitch, because only some twitch streamers get live downscaling from their 1080p streams to 480, 360, etc for those who want to save bandwidth. Also I can rewind and the streams last for ever, etc.
It's a shame because I use Twitch. I'm an artist, and I and lots of people show our art process with many people. In fact, some of the best art friends I have made were through the site. It's a small niche compared to the other stuff but still a good place to find fellow talent who support eachother.
You forgot their recent rule that streamers can now stream on multiple platforms
The underlying reason Twitch is unprofitable is because the real reason Amazon bought Twitch was to promote & grow Amazon Gaming/Amazon Game Studios, not Live Streaming. They thought they would funnel viewers into AG through Twitch, and sell more Amazon Game studio GAMES. However, when this didn't happen, they realized their multimillion dollar acquisition wasn't making them the specific type of profit they expected. Hence, this is the fundamental reason Twitch is seen as "unprofitable" inside Amazon. Also, Amazon Prime Video is separate from Twitch... Unlike RUclips Red, that is part of YT. Google's huge library of paid content subsidizes the creative arm (YT) because it's just as unprofitable as well, but Google is better at hiding it. So, unless Amazon shifts focus to actual Live Streaming, then Twitch will always be seen as unprofitable to the execs and that's where the change needs to start if it's actually going to grow, good or bad.
Remember when Twitch had that one partner party that was serving poorly handled alcohol?
No, explain please.
@@Lobonovajustminx
Tbh its just a matter of having so much unregulated broadcast that is keeping the cost high. As with RUclips. The fact that anyone with an email can upload/stream, will forever make it expensive. But also, having a barrier to entry sorta kills the entire vibe of streaming. So its a lose/lose situation. Not to mention the environmental effect all of these servers have..
you can subscribe to get rid of most of the ads but then you are locked in to only watching those you subscribe to. twitch prime used to be ad free viewing but they got rid of that a while ago.
Man, my opinion of Twitch went from "Shit happens, it's a service, perfection takes time" to "What the fuck, everything about this site is sleazy as Hell."
Not so much a rollercoaster as a swan dive into Dante's Inferno, one layer at a time.
Oh! Have you tackled companies such as Screwattack and Rooster Teeth? Pretty sure they have some fairly interesting history.
The problem with Twitch is the ads. The ads have made it literally impossible to look for something to watch. I used to watch it all the time. Now i never watch it ever.
The only people who watch Twitch are those who know who they want to watch going in, or have really good ad blockers.