Hailing from Guadalajara, Mexico, Peso Pluma is a trailblazing artist known for his unique style and genuine approach. With nearly 50 million monthly Spotify listeners, he's made history as the first Mexican artist to top the ‘Daily Top Artists Mexico’ chart. His album "GÉNESIS " broke streaming records, earning him his first GRAMMY nomination and win for Best Música Mexicana Album in 2024. This year, he received his first Latin GRAMMY nominations and his second GRAMMY nomination for Best Musica Mexicana Album for “ÉXODO".

“ÉXODO,” the follow up to his GRAMMY award winning album "GÉNESIS,” quickly raced to the top of the charts alongside its accompanying U.S. & Mexico tour with over 35 stops.
His collaborations with artists like Karol G, Kali Uchis, and Anitta have further propelled him to international acclaim. Peso Pluma is not only a musical powerhouse but a cultural icon, with multiple awards and the launch of his own label, Double P Records, in partnership with George Prajin, he solidifies his impact on the industry.