Видео

Dive deeper - paulsyng.com/positioning

Dive deeper - paulsyng.com/positioning/

Dive deeper - paulsyng.com/positioning/

Dive deeper - paulsyng.com/positioning/

Dive deeper - paulsyng.com/positioning/

Dive deeper - paulsyng.com/positioning/

Dive deeper - paulsyng.com/positioning/

Dive deeper - paulsyng.com/positioning/

Dive deeper - paulsyng.com/positioning/

Dive deeper - paulsyng.com/positioning/

Dive deeper - paulsyng.com/positioning/

Dive deeper - paulsyng.com/positioning/

CHAPTERS 00:00 Welcome Josh Lowman 02:38 How Josh created Gold Front (A category design studio) 11:53 Connecting the dots from strategy to execution 22:14 Category vs 'Brand' and why words you use matter 29:55 Positioning in category strategy 36:27 One thing that drives Josh about Gold Front 40:11 Apex case study 44:25 Working with founders and CEOs 50:07 3001 Questions all about me

ALTERNATE CHAPTERS 00:00 Engage from clear fundamentals; identify overlooked marketing patterns. 05:30 Reframing marketing myths for realistic customer targeting. 15:21 Align marketing with sales for better strategy. 19:22 Integrating market teams to improve sales performance. 23:02 Scoring winners and losers, buying behavior analysis. 31:04 Service crucial in product lifecycle; marketing understands customer. 32:34 Marketing should own pricing and customer experience understanding. 42:20 Align organization to new brand demand strategy. 43:35 Measuring brand awareness, association, and shortlist propensity. 50:03 Critique of misguided marketing efforts and metrics. 54:40 Rethink marketing strategies to match real buyer behavior. 01:01:19 Offering free consultations via LinkedIn and Zoom. 01:04:34 Greek gods, astrology - mythical marketing concepts.

ALTERNATE CHAPTERS 00:00 Prefers intuiting; struggles with details immensely. 07:30 Effective strategy questions foundational product decisions first. 15:04 Strategy simplified; made accessible, inclusive, understandable. 19:06 Strategy is mischief: defy norms, create leverage. 22:34 Founder mode prioritizes commitment over job security. 32:04 Companies use force over strategy; smaller rivals suffer. 37:11 Focus on solving problems with stealthy strategy. 40:38 Sell strategy through outcomes and benefits perspective. 47:11 Understanding founders deeply enhances business communication. 50:30 Guiding clients through strategy is laborious. 55:33 Understanding clients through their underlying motivations and psychology. 01:00:43 Inspire teams with meaningful, collective impact. 01:10:12 Positioning unpacked: strategy, brand, marketing context explored. 01:11:32 Focus on fundamentals for successful business growth. 01:20:22 Sports as business analogies emphasize competitiveness, intensity. 01:24:19 Apple prioritizes high-quality, internally detailed products. 01:28:59 Focus on principles, not historical accuracy. 01:35:24 Success can depend on luck even with consistency. 01:42:01 Simplifying complex topics makes people feel smarter. 01:46:48 Start with a hook; be authentic afterward. 01:51:56 Change yourself to achieve different results.

Buy up real estate in warzones via shell companies and bundle those up to take massive loans use that to

"Pyramid scheme" might not have been the best phrase to use for your title

Great insights in this video, Paul. The discussion on navigating AI at work really resonate with me. I've been using Myko Assistant for finding accurate information quickly, and it saves so much time compared to other tools. It’s all about making informed decisions, right?

CHAPTERS 00:00:00 Who is Paul Hicks? 00:06:03 Role of feedback and having a mentor 00:13:12 Distinction between mentors and coaches 00:15:42 Memborable coaching moments 00:26:02 Common mistakes sales leaders make 00:54:13 Asking questions as your superpower 01:05:11 Doubling valuation by articulating the problem 01:21:15 Helping front-line workers navigate through the pandemic 01:45:04 Early stages of AI being implemented in sales 02:02:30 How do you navigate and prepare for AI at work? 02:11:22 How to build rapport on a sales call? 02:15:35 What sales leaders need to do right away 02:23:53 What did the CSO say to the CMO? 02:29:22 3001 questions all about me 02:30:20 Final words and closing remarks

🎉🎉🎉🎉

Tu galat hai 😂

Story about flip flops got me

Great authentic conversation. So many layers . Great to follow along with Dann's unfolding journey.

Awesome interview!

👉🏼 CHAPTERS 00:00:00 Modelling gig story 00:01:36 How do you say 'Guertin' by the way? 00:03:14 Who is Andrea Guertin? 00:06:50 A designer who no longer designs 00:11:27 Where GREAT designers and consultants overlap 00:22:41 Telling people vs taking them along 00:29:02 Be confident in being the dumbest person in the room 00:32:26 Embrace the messy nature of the work 00:36:01 Curiosity over conclusions 00:44:28 Why consulting gets a bad reputation? 00:50:44 Secrets of facilitation no one talks about 00:58:15 How quality of your questions builds trust 01:08:44 USA vs Canada 01:20:22 The 'S' word (strategy) 01:23:43 Andrea shares personal stories about being a mom 01:39:32 What led to Andrea leaving her job as the CEO 01:45:03 Nerd out on strategy 02:08:34 What the client is asking for vs what they need and want 02:16:12 Role of curiosity in your job search and advice for women 02:24:43 3001 Questions all about me 02:32:33 Final words, closing remarks

Thanks madam ❤

This is a great clip and I am curious now to see the entire episode. Design vs. design thinking ….anything vs. Design Thinking ! 😊

You want a drill and a spiral thing thing to make the hole depending on how wide and how deep. Do you want 1/4-3 inch wide to 1-60 inch deep

I guess this guy seen the short that came out the other day of the people who actually received the unopened origins set of cards, like all of us have by now.

Controlled chaos

🎉🎉🎉❤🎉🎉🎉❤🎉🎉🎉

Pool ball

So you want to be on the government tit ? I’m sure that’ll make journalists hold the government to account !

what?

Full episode: ruclips.net/video/5elBz2ysBBE/видео.htmlsi=gj0XMy1Sz_4CsvbP

CHAPTERS 00:00:00 Welcome to the show, Bill! 00:05:17 What is a brand? 00:11:20 Breaking the myth of B2B vs B2C 00:19:30 Tow truck story 00:27:13 Helping clients get out of their own way 00:31:27 The creative genius Rolodex 00:40:53 From toxic relationship to true partner 00:56:00 Are you willing to be great? 01:07:02 The right person and the right vision 01:23:02 Eight powerful ideas 01:33:51 Brand is agnostic to what and how you do it 01:38:12 How to bring internal and external stakeholders on the journey 01:44:02 When internal adoption fails 01:57:10 How to build an audience by being irrelevant 02:06:00 What to do with negative comments 02:12:05 Haters grow your brand and audience 02:16:23 How much time Bill spends on making content 02:22:05 3001 Questions all about me 02:23:52 Summarizing the second half 02:32:08 Closing remarks

CHAPTERS 00:00:00 Who is Tom Henheffer 00:03:48 Tom's career in journalism 00:07:44 Decline of journalism 00:15:30 The business of journalism 00:24:01 Canadian media and social media 00:28:17 What is the Artic Research Foundation? 00:39:29 Blackberry CEO Jim 00:41:11 Politics and planet 00:49:44 Procurement and the planet 00:53:44 How to get involved with ARF 00:58:15 3001 Questions all about me

Have you explored Mystrika is AI writing feature for personalized cold emails? It is a total game-changer! The A/B testing capabilities and comprehensive analytics boost the success of my campaigns. Trust me, Mystrika is the real deal!

Is there an "a" in "speech" ? (÷

Wow wow wow wow wow wow wow wow wow wow

Trash

Balls

If the 6 students all have a job, the buying power would be higher than a regular family, yes. What point are you trying to make..?

I don't know enough about any of this for either point to make any sense. Thank you

Wrong

Your video has encouraged me to step out of my comfort zone. What are some effective tactics for crafting engaging LinkedIn content for service-based businesses? As someone who runs a dream interpretation channel, I'm curious about how to incorporate storytelling techniques into my videos to make them more compelling. I appreciate the valuable insights shared in this video and have liked and subscribed for more informative content.

lol ill circle back to this. its disrupting my work life balance

But how many people did the cop plant there?

I hate that word "Interesting"

انا مستاء من ان ينطق اسم الله جلى جلاله علي لسانها امثالها