When a company sponsors a property, it is incumbent on the promoter/rights holder to provide value in return, such as a post-event report that hopefully serves the mission they have for engaging the sponsorship. Videos are often VERY effective feedback and in some cases can provide a valued sales tool. This example is a satellite phone communications company trying to show real-world credible applications for their service. This video produced for them as their sponsorship recap ended up showcasing at their annual corporate gathering, sent to stockholders, company staff, vendors and customer prospects. The event they sponsored was the 138-mile, 2000 Saturn Cycling Classic in the Colorado ...