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In this episode of Horizons Podcast, host Nate Desmond engages with Kari Ostevik, a product leader with extensive experience in both B2B and B2C environments. They discuss the intricate relationship between product and marketing, the transition from sales-led to product-led organizations, and the importance of user insights and data in shaping product strategies. Kari shares her techniques for prioritization, effective cross-functional collaboration, and innovative workshop methods. The conversation also touches on the role of data analytics in product management, staying connected to ind...