Digital Elevator
Digital Elevator
  • Видео 24
  • Просмотров 41 497
What's Working in SaaS Content Marketing Today
Join me for an over-the-shoulder look at the SEO metrics that prove these SaaS companies are doing content marketing right.
We evaluate HubSpot, Restream, Drift, Monday.com, and Ahrefs for the types of content marketing that are most effective for them. Taking into consideration things like organic traffic, links earned, keyword value if you were to pay for that traffic via Google Ads, and the number of keywords a page ranks for, we dive into what makes good content marketing.
You'll be surprised to find that tools and content other than blogs play an important role in the traffic generation of some of the top SaaS companies out there.
00:00 Intro
00:16 HubSpot
01:50 Restream
03:18 Drift
04:38 M...
Просмотров: 35

Видео

How Restream.io Drives 446k Organic Visits a Month SaaS Content Marketing Breakdown
Просмотров 21Год назад
Learn how SaaS streaming company Restream.io leverages a couple specific SEO-driven content marketing strategies to dominate its market. Join me for an over-the-shoulder look of Restream's content marketing strategy, where the bulk of their traffic is generated from, the types of content they are creating successfully, and how you use this information to run more successful content marketing ca...
Yes You Can Run Marijuana Ads (Here's How)
Просмотров 2 тыс.2 года назад
Marijuana brands have always struggled with paid advertising. They've consistently been hampered by Google and Facebook's anti-marijuana advertising policies and have thus been challenged to scale their brands with traditional paid ads. Until now. Daniel Lofaso, CEO of digital marketing agency Digital Elevator, reveals how you can run ads successfully on platforms that permit marijuana ads. Thi...
How to Outsource SEO & How Much it Costs
Просмотров 2862 года назад
If your company has a lack of SEO talent or your current team is struggling to keep up with all your SEO campaigns, it may be time to outsource your SEO to a third party like an agency or specialist. SEO is just one of those areas where companies of all sizes can benefit from an advanced SEO specialist or a team of SEOs whose sole focus is to help you grow traffic and sales. Today, we are going...
SaaS Keyword Research: Ultimate Guide to All Your SaaS Content
Просмотров 5202 года назад
SaaS keyword research can be the driver of loads of free traffic... if done correctly. In this video, Digital Elevator Founder and SaaS marketing specialist Daniel Lofaso provides a ton of information on how to do SaaS keyword research around all areas of your website. This video covers: 00:00 Intro 00:35 The Types of SaaS Keyword Categories 03:41 Keyword Research Around Sales Funnels 08:24 Cre...
SaaS PPC Tips: Run Successful Ads Across Google, Facebook & LinkedIn
Просмотров 3772 года назад
Digital Elevator Founder and CEO Daniel Lofaso goes over some of the best SaaS PPC tricks and tips his agency has been using over the past decade. What is unique about their PPC process is that Digital Elevator makes sure that their clients are targeting prospects across all stages of the sales funnel: top, middle, and bottom. This is important because not all prospects are ready to buy, so pus...
SaaS Content Marketing Strategy: Secrets to killer client acquistion
Просмотров 1002 года назад
It’s a story we hear often: You have a great software product but your marketing plan is not meeting the right people at the right places, slowing you down from growing month-over-month. Join Digital Elevator President and SaaS marketing specialist Daniel Lofaso for a presentation about creating a SaaS content marketing strategy that will be the key to achieving growth goals. You’ll also get in...
Competitor backlink analysis: How many links do I need to rank #1?
Просмотров 2262 года назад
In today’s video, I will show you the exact process our agency uses to do a competitor backlink analysis. Using the exact backlink analysis I’m about to show you, you’ll be able to create a backlink strategy that gets you to the number one spot for your target keywords just like our clients. All other things being equal content quality, depth, and user experience having more links than your com...
Top 4 IT Websites Every Web Designer Should Visit
Просмотров 683 года назад
Need inspiration for your next IT website project? In today's video, web design pros Rob and Dan break down 4 information technology (IT) websites for things they like and things they don't. We look at: - an example of a local IT website - an example of a national IT brand's website - an example of a corporate IT brand's website - an example of an IT website that dropped the ball across the fie...
How to Approach Website Development Project Like an Agency
Просмотров 1303 года назад
You ever wonder how professional website development agencies map out website projects? If so, stay tuned as Digital Elevator's Chief Creative Officer, Rob Hatch, and Chief Executive Officer, Daniel Lofaso, break down the process they use to build website's ranging from small 5-pagers to 500-page massive corporate sites. Combined, Hatch and Lofaso have collectively built over 500 websites, and ...
9 Link Building Strategies to Use in 2022 (w/ pros & cons)
Просмотров 1183 года назад
If you want your content to rank, you will need to know the best link building strategies to use. In today's video, Digital Elevator Founder and CEO Daniel Lofaso goes over 9 of the most popular link building strategies to use in 2022 with a breakdown of their pros and cons. These strategies include: 1. Guest Blog Posting 2. Link Requests 3. Broken Link Building 4. Directory Links 5. Reciprocal...
3 Ways to Do High Volume, Low Competition Keyword Research (w/ premium and free SEO tools)
Просмотров 1,7 тыс.3 года назад
Finding high volume, low competition keywords is a great way to drive traffic in competitive environments. In today's over-the-shoulder tutorial, Digital Elevator Founder and CEO Daniel Lofaso teaches three different ways to find these types of keyword opportunities that can be used to fuel your content marketing efforts. Method 1: In this method, we use the Google Search Engine Results Page (S...
How to do an SEO Competitive Analysis to Steal Content Ideas
Просмотров 1063 года назад
Do you want to crush your SEO competition and steal all their best-performing traffic? Of course you do, that's why you are here. In today's video, you'll learn: - how to find and steal your competitors best content and take their traffic - tools needed- Ahrefs and Chrome extension There are two really effective ways to find and steal your competitors' best content. The first way works best whe...
Business Partnerships and Sweat Equity: Examples & Lessons
Просмотров 6 тыс.3 года назад
Business partnerships that are based on sweat equity are common, but tricky. In today's video, learn sweat equity lessons from the perspective of the sweat equity side and understand: - important lessons about entering these types of agreements - what to consider in your partnership - why this author will never do another sweat equity deal Learn more about SEO and other common sweat equity exch...
Tips & Tricks to Run PPC for Your Marijuana Business (on Google Ads)
Просмотров 3,4 тыс.4 года назад
Wondering how to run Google Ads campaigns for your marijuana business? You see the ads from your competitors but your ad agency tells you it can't be done? In today's video, Digital Elevator's Daniel Lofaso, a foremost authority on marijuana marketing, shares his secrets to running successful Google Ads campaigns. You'll learn: - the common issues marijuana marketers run into - why you see othe...
How to do Local SEO for Your Marijuana Company
Просмотров 9204 года назад
How to do Local SEO for Your Marijuana Company
Advanced Link Prospecting Using Google's Panda Questionnaire
Просмотров 1345 лет назад
Advanced Link Prospecting Using Google's Panda Questionnaire
How to sell SEO to CEO's
Просмотров 1,2 тыс.6 лет назад
How to sell SEO to CEO's
Fitness SaaS Testimonial for SEO by Eddie Lester, CEO of Fitness Mentors
Просмотров 2146 лет назад
Fitness SaaS Testimonial for SEO by Eddie Lester, CEO of Fitness Mentors
SaaS SEO Testimonial for Digital Elevator- Fitness Mentors' 10x Revenue Growth
Просмотров 726 лет назад
SaaS SEO Testimonial for Digital Elevator- Fitness Mentors' 10x Revenue Growth
Local SEO: How to Rank in Multiple Cities (with one location)
Просмотров 11 тыс.6 лет назад
Local SEO: How to Rank in Multiple Cities (with one location)
Moving from HTTP to HTTPS - SEO Site Environment Checklist
Просмотров 5636 лет назад
Moving from HTTP to HTTPS - SEO Site Environment Checklist
How to Export WordPress Posts from Site to Site
Просмотров 2176 лет назад
How to Export WordPress Posts from Site to Site
How To 301 Redirect in cPanel, in 2 Minutes
Просмотров 12 тыс.6 лет назад
How To 301 Redirect in cPanel, in 2 Minutes

Комментарии

  • @Reddit.Cruise
    @Reddit.Cruise 3 месяца назад

    bro what is your business email

  • @NancySellers_NC
    @NancySellers_NC 7 месяцев назад

    Thanks, totally awesome information!

  • @kemoy_kayan
    @kemoy_kayan 8 месяцев назад

    Thanks for sharing your experiences. This video was extremely helpful!

  • @romankenric
    @romankenric 11 месяцев назад

    Hey. Nice video. Sweat equity works great if it's a profitable business with good trends. Might be harder to get the deal, but if you can add value quick, the deal can be done. You work will probably have to do with distribution

  • @user-pj5jr2bh2l
    @user-pj5jr2bh2l Год назад

    Dont normally bother to write this but - man great video super informative! Cheers

  • @gauravjaintheyoutubebrand
    @gauravjaintheyoutubebrand Год назад

    do you have any article on this vieo??

  • @gauravjaintheyoutubebrand
    @gauravjaintheyoutubebrand Год назад

    hello need your guidence and help

    • @DigitalElevator
      @DigitalElevator Год назад

      Hi please reach out to us via our site for help. thedigitalelevator.com/

  • @arisworks1616
    @arisworks1616 Год назад

    let say u want to redirect it again to 3rd domain, and how u do that?

    • @DigitalElevator
      @DigitalElevator Год назад

      Just redirect the middle domain to the 3rd. A to B to C. Same principle.

  • @mpresv.
    @mpresv. Год назад

    Great video. THX

  • @markjszymanski
    @markjszymanski Год назад

    This might be the best video I've ever watched. I'm in a scenario very similar to example 1. Thanks for your wisdom on it!

    • @DigitalElevator
      @DigitalElevator Год назад

      Thanks! Best comment I've ever received. Hopefully the video helped!

  • @cookstowndistrictchamberof2953
    @cookstowndistrictchamberof2953 2 года назад

    thank you for posting this!

  • @basmajghamdi
    @basmajghamdi 2 года назад

    thank you so much for doing this. I am in that situation right now and it helps to hear someone else talk about it.

    • @DigitalElevator
      @DigitalElevator 2 года назад

      You're welcome, glad you got some value out of it!

  • @OpleidingTV
    @OpleidingTV 3 года назад

    Cool! On our channel, we also have a lot of informative and cool stuff about web development. Check it out! 😉

  • @thumbsupforgoodmusic
    @thumbsupforgoodmusic 3 года назад

    Thanks for the video man

  • @bhpetra6908
    @bhpetra6908 3 года назад

    FINALLY IT'S A SONG OF JOY COMING OUT OF MY FAMILY BY @DOCTORMKCRYPTOORIGINAL ON TELEGRAM LEGIT?

  • @bhpetra6908
    @bhpetra6908 3 года назад

    FINALLY IT'S A SONG OF JOY COMING OUT OF MY FAMILY BY @DOCTORMKCRYPTOORIGINAL ON TELEGRAM LEGIT?

  • @excelweb8632
    @excelweb8632 3 года назад

    latinaseoagency on Fiverr has a great bulk local city landing page generation service I'd recommend

  • @gregoryosborne1315
    @gregoryosborne1315 3 года назад

    Thank you very much for this c panel 301 redirect video. It save me literally. I subscribed to your channel. Please keep doing great videos like this they do rescue alot of us that are still learning and growing our web knowledge

    • @DigitalElevator
      @DigitalElevator 3 года назад

      Thanks for the kind words, glad it worked for you.

  • @caspervanvliet8853
    @caspervanvliet8853 3 года назад

    My redirects don't work, what could be the reason?

    • @DigitalElevator
      @DigitalElevator 3 года назад

      Tough to determine, try contacting support.

  • @AULIACANTIK2
    @AULIACANTIK2 3 года назад

    Whats the meaning of Individual Services Pages

    • @DigitalElevator
      @DigitalElevator 3 года назад

      See 2:35- create a service page for each city you are trying to target.

  • @joshuakeye7415
    @joshuakeye7415 3 года назад

    hey eddie, its my dream to be a fitness instructor in the military... please help me out

  • @stephendelaney5766
    @stephendelaney5766 3 года назад

    literally made it so easy. so many fools in youtube with fancy videos about nothing. you solved my issue by teaching me how to fish.

  • @anshumanchaudhary7547
    @anshumanchaudhary7547 3 года назад

    nice very helpful for me

  • @BWAGroupage
    @BWAGroupage 4 года назад

    hi there, i have been asked to produce a market target ranked by country,region,cities and also a socio-demo cluster profile with customer share per age.im a drop shipper beginner and have been asked for this. do i produce a graph or documents?no clue about eCommerce help, link or recommend.

    • @DigitalElevator
      @DigitalElevator 4 года назад

      For starters, this question really has nothing to do with local SEO but your task is an interesting one. I'd refer to your site's Google Analytics to breakout this data as it would tell you the regions that used your site most frequently. For the socio-demo cluster, you might want to Google that one for each region you find from analytics.

  • @yusrirabu
    @yusrirabu 4 года назад

    How can i remove redirect again and back to normal?

    • @DigitalElevator
      @DigitalElevator 4 года назад

      You should be able to go back to the location where you added them and then delete them. To remove a redirect, follow these steps: In the Domains section of the cPanel home screen, click Redirects. Under Current Redirects, locate the redirect that you want to remove, and then click Remove. Click Remove Redirect to confirm the deletion.

  • @kayj6755
    @kayj6755 4 года назад

    i don`t sell SEO but got great value from this, many thanks!

  • @ElectronicsUSA
    @ElectronicsUSA 4 года назад

    Good video, well done! This breaks down the moving task very succinctly. We are finally going to convert to HTTPS. I understand changing all internal site links to https, but should we specify our images with https urls as well? Thanks, keep making videos, and good luck with the channel.

    • @DigitalElevator
      @DigitalElevator 4 года назад

      Thanks! Yes, a lot of times we'll run into issues with sites after we do HTTPS switches and the image URLs cause images to break. You also have to consider Google Image Search and the fact that they may favor images with SSL there as well.

  • @AlexChengSpecialEvents
    @AlexChengSpecialEvents 4 года назад

    What is a good tool to use to track the local organic results for my website? I know that SEMrush has the ability, but it's only available in their Guru and higher packages. The rest of the tools that I see is tracking Google Local and not the organic results for my keywords. Please advise and thank you in advance!!

  • @marc-andrechevalier973
    @marc-andrechevalier973 4 года назад

    Good stuff sir. We were actually looking for a clever way to incorporate that type of SEO to our site and this is seem to be a nice way to do so. Of course it's a bit more time consuming to create new content for every single city you serve but its much more effective and professional than some other options. Thanks again for this free tip.

    • @DigitalElevator
      @DigitalElevator 4 года назад

      Thanks for tuning in. You can always try with pages with some general info - optimized H1s, URLs, and a map- and see how they do. If you use a CMS like WordPress it is really easy to duplicate pages and update them. Of course, the best approach is the one outlined but I understand how resource-intensive it is.

  • @saltyshocks7780
    @saltyshocks7780 4 года назад

    Great advice on pitching SEO versus other competitive methods and including a realistic time line!

  • @mkshaikh5150
    @mkshaikh5150 5 лет назад

    Its nice sir. I want to SEO for multiple cities I have CAB Service Business to Different Cities, Without any paid Ads Please upload complete tutorial for how to do?

  • @creativemarketing5582
    @creativemarketing5582 5 лет назад

    What if I have a service that comes to the customer. ie, landscaping, how can I rank that in different cities? Would I have to create more pages on the website for those locations?

    • @DigitalElevator
      @DigitalElevator 5 лет назад

      Same rules apply even if you don't have a brick and mortar. You'd still want to create new pages for each city.

  • @khagania788
    @khagania788 5 лет назад

    How to connected two branches which located different cities or countries ? should be used Internet Service provider cables?

  • @bestinjacob5331
    @bestinjacob5331 5 лет назад

    Bitch please.. my client has 28 branches

    • @DigitalElevator
      @DigitalElevator 5 лет назад

      Ha! Better get started on writing those pages son.

  • @JohnYoungPhotographer
    @JohnYoungPhotographer 5 лет назад

    Thank you - can I ask do you put example.com or www.example.com in the Redirects to box or does it not matter as you are selecting the "redirects with or without www"

  • @SebastiaanVaz
    @SebastiaanVaz 5 лет назад

    The first minute literally is useless. Get to the point please. Thanks.

  • @FollowTheSunDown
    @FollowTheSunDown 5 лет назад

    XD the whiskey by the Buddha lolll drunked Buddha

  • @FollowTheSunDown
    @FollowTheSunDown 5 лет назад

    great CONTENT

  • @edwardwalton2599
    @edwardwalton2599 5 лет назад

    how do i create individual service pages for each of cities?

    • @DigitalElevator
      @DigitalElevator 5 лет назад

      I recommend you create a general locations page (ex. example.com/locations) then create individual service pages for each (example.com/miami; example.com/new-york; etc)

  • @genewatkins7525
    @genewatkins7525 5 лет назад

    How do you avoid duplicate content with multiple service pages??

    • @DigitalElevator
      @DigitalElevator 5 лет назад

      Create original content for each service page.

  • @medpub
    @medpub 5 лет назад

    Not working for me - tried many options. Does it take a while to activate or is it immediate? I am using google to try to access a (non specific) sub directory page and want to be taken to the front - log in page

    • @DigitalElevator
      @DigitalElevator 5 лет назад

      It should be immediate. Sorry it is not working for you, cPanel may have changed a bit since this video was created.

  • @mccrarysomoritz3943
    @mccrarysomoritz3943 5 лет назад

    Arе yоu seаrсhіng fоr vіrtuаl assistаnt fоr purроse of sеo ?Simрly Gооgle Sеаrch as "VAguys111" .

  • @farman1122
    @farman1122 6 лет назад

    i am running payment on delivery with 24 hour delivery time in all cities in my country how can add cities that google can understand keyword like " Product Name in City Name"

    • @DigitalElevator
      @DigitalElevator 5 лет назад

      Create unique pages for each city you are trying to target with unique content for each page. So, "product name in city 1," "product name in city 2," etc. Make sure you optimize the title tags and meta descriptions for each city and the headings.

    • @khanyasi
      @khanyasi 5 лет назад

      Adding to Digital Elevator reply you can also create multiple Google local listings for each city if you have a local address there so that way it will be a lot easier to rank for it.

  • @ttvfatmangames
    @ttvfatmangames 6 лет назад

    Hi, I have done the redirect in cPanel. Very easy according to the video. For some reason my website is not re-directing (I get a 'Server not found" error.) Do I have to clear the content of the website firs?

    • @DigitalElevator
      @DigitalElevator 6 лет назад

      No, you don't have to clear the content of the website. Without seeing how you have your setup, it is difficult to provide advice. You may want to check out this resource though: samer-baydoun.com/2011/01/22/fixing-cpanel-problem-in-redirecting-domains-to-a-url-friendly-website/

    • @ttvfatmangames
      @ttvfatmangames 6 лет назад

      Thanks for getting back to me....I see it's a common problem to redirect cPanel to a WordPress Website. So I had to make changes in the .htaccess file....

    • @DigitalElevator
      @DigitalElevator 6 лет назад

      @@ttvfatmangames You're welcome. Yeah, sometimes it takes a little bit more effort to get the redirects to happen. Hopefully, you were able to figure it out.

  • @xizzeewebdesign4951
    @xizzeewebdesign4951 6 лет назад

    You used 2.5 minutes to start telling us what the problem is. We understood the issue from the title. Next time, maybe talk more about what makes a quality "cities I serve" page. How much text do I need? How do I make sure they are not considered duplicate content and red-flagged by Google? Thanks.

    • @DigitalElevator
      @DigitalElevator 5 лет назад

      Thanks for the notes. Will consider it for next video.

  • @Aronmtunjiseo
    @Aronmtunjiseo 6 лет назад

    Lets take the keyword 'NGO Jobs' for example. It must be very popular and very competitive worldwide but when you use Google keyword planner, you realize that it has got a lot of searches per month and very low competition in Cameroon, South Africa and Tanzania. On the other hand, the keywords for the individual countries i.e 'Ngo jobs in Tanzania or Ngo jobs in South Africa' do not have a good search volume at all. So you decide that you would want to target those three countries only with the keyword NGO Jobs. How best would you do that with a '.com' domain without creating several different websites for individual countries knowing well that Google search console only allows you to target one country?

    • @DigitalElevator
      @DigitalElevator 5 лет назад

      This is more along the lines of international SEO than "local SEO" which pertains more to cities than countries. If you did not want separate domains, you could use sub-directories for your site, for example, examplesite.com/tanzania/NGO-jobs or examplesite.com/south-africa/NGO-jobs. Then have unique content to your target keyword on each page. If you see general search volume for a root keyword like you mentioned ("NGO jobs") but don't see a long-tail version ("NGO jobs Cameron), it does not necessarily mean there is not volume and that it is not worth creating a page for SEO. Rather, you should ask yourself if creating that page creates a good user experience and if the answer is yes, it may be worth creating.

  • @jasonwheeler1735
    @jasonwheeler1735 6 лет назад

    So there are certain branches of usps that will let you get a po box that will allow you to use the address of that post office as the location of your business. You could then add that inside of your my business account as another location. This is a thought that I have, just wondering what you think about that?

    • @DigitalElevator
      @DigitalElevator 5 лет назад

      PO boxes don't work for this. Google specifically frowns on it and it is against their terms of service.

  • @tommywitte7160
    @tommywitte7160 6 лет назад

    Only available here!;;; unexpected sales within 60 minut-es by unlimited clicks goo.gl/r4VjRy

  • @dannylotenberg
    @dannylotenberg 6 лет назад

    Hello my question is.. for each “city” page we create how much content and detail should it have? An should be mention that city multiple times ? Second, is it bad to copy multiple Pages an just change city name or will google pick up on that?

    • @DigitalElevator
      @DigitalElevator 6 лет назад

      The amount of detail per each city page greatly depends on how competitive the market is. As a general rule of thumb, you'll want to treat it as you would a typical service page on your website. In this case, the more content and detail the better, probably no less than 400 words and as much as 1,000 words if you are really looking to be robust. The use of sub-headings with your keywords and target city is also encouraged here. And yes to mentioning that target city multiple times (as long as it reads naturally and not keyword stuffed). As far as having multiple pages that are duplicate except for the city name, this is not recommended. All content should be unique and original. If you are still having issues ranking these cities you can always try to run a PPC campaign.

    • @DigitalElevator
      @DigitalElevator 5 лет назад

      For first question, it really depends on how competitive the page is in the local area. Generally, the more the better. I'd shoot or 400 words or more as long is it is valuable content. You'd want to mention the city name and service as well several times. Second question, yes, copying a page and simply changing the city name is unlikely to be beneficial to you from an SEO standpoint.

  • @077di6
    @077di6 6 лет назад

    Thank you but it's not working..i'm using slush and then the page...

    • @DigitalElevator
      @DigitalElevator 6 лет назад

      Hi, sorry it did not work for you. You're using slush and then... Please let me know what your question is so we can help.

    • @077di6
      @077di6 6 лет назад

      gtrjk.com/page1 -------> gtrjk.com/page2