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On Thursday 27 February, we unveiled Scenes in the Square, in partnership with Westminster City Council and most major film studios. Celebrating a century of cinema and Britain’s love of film, Leicester Square has come to life with some of the most iconic characters from our favourite films, from Mary Poppins to Wonder Woman.

The Perspective: Homelessness is everyone's business

Heart of London Business Plan 2020-2025

Our area is one of London's most iconic destinations. With £150 million in business rates, more than 45,000 employees and £4.6 billion GVA, we are continuing to shape a world-class West End.

For eighteen years, Heart of London Business Alliance has been the catalyst for positive change in London’s West End. Our 2020-2025 Property Owners Business Plan sets out how we will continue to do this. From delivering more on-street services within a multi-agency framework to improving the public realm, our Plan lays the foundations for sustained investment in London’s West End.

London Festival of Architecture 2019 Highlights

Hello, is it tea you're looking for? Afternoon tea week would not be the same without a trip to London's West End, the country's most iconic area for delightfully decadent sandwiches, slathered scones and perfectly formed sweet treats. Running from 12 - 18 August 2019, it's the perfect excuse to enjoy a quintessentially British affair or quirky teas with a twist at one of the finest businesses ...

At 8:30pm on Saturday 30 March, the Piccadilly Lights will be darkened in support of Earth Hour.

Our short, festive video gives you an overview of some of the key Heart of London highlights from this year. Thank you to our members and partners for your input and support over the last 12 months, as we work together to enhance the world-class status of the area. We look forward to continue working with you all in 2019, delivering value across our core programme areas: Managing, Promoting and...

The Hart of London located in St James's Church, Piccadilly, is a 2018 Christmas installation. To help raise awareness on plastic waste and encourage people to recycle more this festive season, Heart of London Business Alliance partnered with Veolia and Westminster City Council to create a Christmas sculpture made entirely from recycled plastic. The Hart of London (a life-size stag) is located ...

This is a subtitled video from our powerful Perspective event on Wednesday 24 October, which discussed homelessness and how business can help. Joined by guest speakers, Paul Morrish, LandAid, Petra Salva, St Mungo’s, Cllr Ian Adams, Westminster City Council, Charlotte Talbott, The Connections, Polly Gilbert, TAP London, and Robert White, Westminster City Council.

Our powerful Perspective event on Wednesday 24 October, discussed homelessness and how business can help. Joined by guest speakers, Paul Morrish, LandAid, Petra Salva, St Mungo’s, Cllr Ian Adams, Westminster City Council, Charlotte Talbott, The Connections, Polly Gilbert, TAP London, and Robert White, Westminster City Council.

Heart of London Business Alliance gathered together a panel of experts to discuss the future of sustainability, share insights and providing thought-leadership on this subject and how our West End businesses can better protect the environment for future generations.

We were proud sponsors of the St James Summer Garden Party, a wonderful evening for residents and businesses and their guests at St James’s Square in support of St James’s Conservation Trust.

Business Insights: GDPR Event Highlights - Heart of London Business Alliance

Chubby Hearts Over London: Campaign Finale Compilation Vid - Heart of London Business Alliance

Recruit London: Relaunch Event - Heart of London Business Alliance

Chubby Hearts Over London - Heart of London Business Alliance

Lumiere London 2018 - Heart of London Business Alliance

A Piccadilly Christmas - Heart of London Business Alliance

Reception with Westminster Council Leader, Cllr Nickie Aiken - Heart of London Business Alliance

Lighting Up Leicester Square - Heart of London Business Alliance

Business Insights: Trends Forecast for 2018 - Heart of London Business Alliance

POL LaunchFilm FINAL1080

Recycle Week, October - Heart of London

Heart of London Business Alliance

West End #LondonisOpen

Heart of London Click & Collect scheme

Heart of London: Championing a world-class destination in London's West End