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10 Car Wash Marketing Rules: Rule #6 - There Will Always Be Follow-Up
In Episode 6 of The Cheers to Freedom Podcast miniseries, "The 10 Car Wash Marketing Rules," hosts Josh Taylor and Levi McClendon discuss the importance of follow-up and why it’s critical for your car wash’s success. In this episode, they explain how consistent follow-up helps build trust, keeps you top of mind, and ensures customers come back when they’re ready to buy. Discover actionable strategies to automate your follow-up process and turn prospects into loyal customers. If you want to maximize your marketing efforts, this episode is a must-listen.
Просмотров: 31

Видео

10 Car Wash Marketing Rules: Rule #5 - Only No Cost Brand Building
Просмотров 437 часов назад
In Episode 5 of The Cheers to Freedom Podcast miniseries, "The 10 Car Wash Marketing Rules," hosts Josh Taylor and Levi McClendon dive into the most controversial rule yet: Only No-Cost Brand Building. They discuss why car washes should avoid spending big on brand awareness and focus instead on building their brand organically. From creating memorable customer experiences to engaging with your ...
10 Car Wash Marketing Rules: Rule #4: There Will Be Tracking, Measurement, and Accountability
Просмотров 479 часов назад
In Episode 4 of The Cheers to Freedom Podcast miniseries, "The 10 Car Wash Marketing Rules," Josh Taylor and Levi McClendon tackle the importance of tracking, measurement, and accountability in your marketing efforts. They explain why it's crucial to go beyond likes and clicks, focusing on metrics that truly matter-like conversions and revenue. Discover how to use different keywords for various...
10 Car Wash Marketing Rules: Rule #3 - You Will Give Clear Instructions
Просмотров 5112 часов назад
In Episode 3 of The Cheers to Freedom Podcast miniseries, "The 10 Car Wash Marketing Rules," hosts Josh Taylor and Levi McClendon discuss the third rule: You Will Give Clear Instructions. They explain why clarity is crucial in every aspect of your marketing-from signage to call-to-action buttons-and how confusion can drive customers away. Learn how to eliminate ambiguity, provide straightforwar...
10 Car Wash Marketing Rules: Rule #2 - There Will Be a Reason to Respond Right Now
Просмотров 5914 часов назад
In Episode 2 of The Cheers to Freedom Podcast's miniseries, "The 10 Car Wash Marketing Rules," hosts Josh Taylor and Levi McClendon break down the second essential rule: There Will Be a Reason to Respond Right Now. In this episode, they discuss the importance of creating a sense of urgency in your offers, ensuring your customers take immediate action. Learn why time-sensitive promotions and lim...
10 Car Wash Marketing Rules: Rule #1 - There Will Always Be An Offer
Просмотров 11816 часов назад
Welcome to The Cheers to Freedom Podcast! In this special 10-episode miniseries, host Levi McClendon and Josh Taylor dive into the "10 Car Wash Marketing Rules," inspired by Dan Kennedy's Magnetic Marketing principles, specifically tailored for the car wash industry. In this first episode, "There Will Always Be an Offer," Levi and Josh discuss the importance of always including an irresistible ...
#56 | Boost Car Wash Revenue with Creative Air Freshener Marketing
Просмотров 1722 месяца назад
Join hosts Josh Taylor and Levi McClendon in this episode of the Cheers to Freedom Podcast as they chat with Aden Cesmat from Air Freshener Marketing. Discover how air fresheners can significantly enhance your car wash business's revenue and help build a robust text club. Aden shares innovative strategies and practical tips to transform air fresheners into powerful marketing tools. In this epis...
#55 | What Car Wash Operators Can Learn from Bill Belichick & Nick Saban
Просмотров 893 месяца назад
🎙️ Welcome to the Cheers to Freedom podcast! 🎙️ Join your hosts, Josh Taylor and Levi McClendon, as they dive into an exciting episode recorded live from the stunning Moon Palace, The Grand, in Cancun, Mexico. Levi gives us a sneak peek of the breathtaking venue for the upcoming 2024 Opspot Freedom Summit, happening this November. 🌴 Episode Highlights: Levi explores the luxurious Moon Palace, h...
#54 | Summer Marketing Strategies for Car Washes
Просмотров 1704 месяца назад
Dive into the summer with Josh Taylor and Levi McClendon on the Cheers to Freedom podcast, where they share innovative tactics for car wash owners to boost their business during the summer season. Learn how to capitalize on holidays and transition periods with creative promotions like the 'Summer Survival Kit', and discover how to use a text club to maximize customer engagement and increase mem...
#53 | Cultivating Culture: Secrets to Retaining Top Talent in Your Car Wash
Просмотров 2035 месяцев назад
In this episode of The Cheers to Freedom Podcast, Levi and Josh polish off the misconceptions and reveal the secrets behind building a workplace environment that attracts and retains the crème de la crème of the workforce. Are you tired of the revolving door of employees coming and going? Do you dream of a team as loyal and lasting as that new car shine? You're in the right place! 🌟 What You'll...
#52 | Unpacking the 2023 OptSpot Freedom Summit - A Journey of Growth and Innovation
Просмотров 1107 месяцев назад
Welcome to Episode 52 of The Cheers to Freedom Podcast, where we dive deep into the heart of innovation, growth, and community within the car wash industry. In this special episode, join your hosts, Levi and Josh, as they revisit some of the most transformative moments from the 2023 OptSpot Freedom Summit held in SanDestin, FL. What's Inside: Inspirational Highlights: We spotlight the summit's ...
OptSpot Freedom Summit 2023 - Digital Ads with Stacie Norton
Просмотров 627 месяцев назад
OptSpot's Digital Marketing Director, Stacie Norton, explains the success behind OptSpot's digital ad strategy for car washes.
#51 | Cultivating Growth: Levi McClendon on Authentic Success and Living Free
Просмотров 1697 месяцев назад
Welcome to episode 51 of The Cheers to Freedom Podcast, where our hosts, Josh Taylor and Levi McClendon, delve into the integral connection between personal growth and business success. Levi, with his rich life experiences and insightful perspectives, shares invaluable lessons that have not only shaped his business acumen but also his personal life. 🌟 In This Episode: ✅ Personal Growth Meets Bu...
#50 | 2023 Review & The 3 Things that Will Grow Your Car Wash in 2024
Просмотров 3368 месяцев назад
🚗💦 Welcome to the 50th episode of The Cheers to Freedom Podcast, your go-to podcast for car wash growth tips and freedom in business! In this special 2023 review episode, join hosts Levi McClendon and Josh Taylor as they look back at the year's greatest achievements and dive into the 3 crucial strategies that can propel your car wash business in the upcoming year. 🌟 🎟️ UPCOMING EVENTS: Stay tun...
#49 | Maximizing Team Productivity with the Culture Index (feat. Spencer Brannon)
Просмотров 1599 месяцев назад
Discover the secrets to team productivity and the power of personality in the latest Cheers to Freedom Podcast episode! Join Levi McClendon, Josh Taylor, and special guest Spencer Brannon as they dive into the art of aligning roles with individuals' unique traits. ✅ The effectiveness of understanding and utilizing employees' personalities in management, notably within the car wash industry. ✅ I...
#48 | Live from the OptSpot Freedom Summit
Просмотров 1139 месяцев назад
#48 | Live from the OptSpot Freedom Summit
OptSpot Golf Tournament
Просмотров 389 месяцев назад
OptSpot Golf Tournament
#47 | Grow Your Business By Doing Less: How the 80/20 Will 10X Your Car Wash's Revenue
Просмотров 16210 месяцев назад
#47 | Grow Your Business By Doing Less: How the 80/20 Will 10X Your Car Wash's Revenue
#46 | Inside Optspot: How a Shift in Mindset Led to Transformational Experiences
Просмотров 13511 месяцев назад
#46 | Inside Optspot: How a Shift in Mindset Led to Transformational Experiences
#45 | How All American Express Car Wash Built Their Text Club to 20,000 People with Just 1 Location
Просмотров 263Год назад
#45 | How All American Express Car Wash Built Their Text Club to 20,000 People with Just 1 Location
#44 | From Basics to Profits: How Lead Generation Fuels Business Growth
Просмотров 271Год назад
#44 | From Basics to Profits: How Lead Generation Fuels Business Growth
#43 | Accelerating Your Car Wash Business with Micro Commitments and Focused Sales Strategies
Просмотров 133Год назад
#43 | Accelerating Your Car Wash Business with Micro Commitments and Focused Sales Strategies
#42 | Car Wash Go-To-Market Strategy that ACTUALLY Works
Просмотров 385Год назад
#42 | Car Wash Go-To-Market Strategy that ACTUALLY Works
#41 | How Car Washes Can Double Their Revenue in 6 Months: Donald Miller Talks with OptSpot
Просмотров 235Год назад
#41 | How Car Washes Can Double Their Revenue in 6 Months: Donald Miller Talks with OptSpot
#40 | The Secret Roadmap: Hacking the Membership Growth Formula
Просмотров 297Год назад
#40 | The Secret Roadmap: Hacking the Membership Growth Formula
Freedom Summit Full Recap
Просмотров 36Год назад
Freedom Summit Full Recap
#39 | The Top 5 Missed Marketing Opportunities for Car Washes
Просмотров 395Год назад
#39 | The Top 5 Missed Marketing Opportunities for Car Washes
#38 | How to get high quality leads for your car wash using digital ads without wasting money
Просмотров 170Год назад
#38 | How to get high quality leads for your car wash using digital ads without wasting money
#37 | Revving Up Revenue: How KPI Stats can take your car wash revenue to the next level
Просмотров 163Год назад
#37 | Revving Up Revenue: How KPI Stats can take your car wash revenue to the next level
#36 | What OptSpot's acquisition of Washmore Media means for OptSpot customers
Просмотров 209Год назад
#36 | What OptSpot's acquisition of Washmore Media means for OptSpot customers

Комментарии

  • @jacobpettes335
    @jacobpettes335 Месяц назад

    Im a new salesman at a carwash, just looking for ways to improve my conversion. Im going to incorporate this into my pitch. "Wash whenever you want" instead of "unlimited washes".

  • @BillGough-id3tu
    @BillGough-id3tu 3 месяца назад

    Levi show us that Presidential Suite!!

    • @levimcclendon12
      @levimcclendon12 3 месяца назад

      Haha - they did hook us up with a pretty good room though 👍🏼

  • @user-jk5ng4tr6l
    @user-jk5ng4tr6l 5 месяцев назад

    Great content!

  • @user-df9vx3kw2u
    @user-df9vx3kw2u 5 месяцев назад

    Great stuff! Happy (belated) birthday, Stacey!

    • @OptSpot
      @OptSpot 5 месяцев назад

      Thanks for the feedback! We’ll pass the message along to Stacie!

  • @user-zp6eh9nn5m
    @user-zp6eh9nn5m 5 месяцев назад

    Great info!🤙

  • @kylehandis7448
    @kylehandis7448 5 месяцев назад

    Great stuff guys! 🙌🏼

  • @peteranderson6068
    @peteranderson6068 7 месяцев назад

    Great Guys , thank you . Not in States but have learnt a lot

  • @allamericanexpresscarwash
    @allamericanexpresscarwash 7 месяцев назад

    Awesome episode guys! Levi, I agree with you Ed Mylet has an amazing podcast with some very powerful motivating speaker. Thank you for sharing these great episodes.

    • @levimcclendon12
      @levimcclendon12 7 месяцев назад

      Hey @allamericanexpresscarwash thanks for the comment and positive feedback. We appreciate all you do for the space and for always bringing value!

  • @user-df9vx3kw2u
    @user-df9vx3kw2u 7 месяцев назад

    Appreciate your authenticity and vulnerability. Great episode!

    • @levimcclendon12
      @levimcclendon12 7 месяцев назад

      Thanks for the feedback, we appreciate it!

  • @MaxenHealth
    @MaxenHealth 7 месяцев назад

    My transformational goal: compare myself against my past and not my ideals. Set massive goals, but recognize the successes and lessons from the past. Great episode guys! Excited about Live FIA. Live FREE.

    • @levimcclendon12
      @levimcclendon12 7 месяцев назад

      Hey @maxenhealth, thanks for the comment! I love the 'transformational goal!'. Thanks for joining and committing to Live FIA. Live FREE!

  • @allamericanexpresscarwash
    @allamericanexpresscarwash 8 месяцев назад

    Congratulations on 50 episodes guys. I have found value in this podcast.

  • @patrickfrattaroli6910
    @patrickfrattaroli6910 9 месяцев назад

    GREAT info 40 yr veteran in this business LOVE what you guys PREECH

    • @macpacvids
      @macpacvids 9 месяцев назад

      Thank you for the comment. It helps to know what we are doing is useful 🙌🏼

  • @thomasdepaul2455
    @thomasdepaul2455 10 месяцев назад

    Can't wait to the summit. I listen to all your podcasts as well as some of my staff and love the content and the help you give car wash owners

    • @OptSpot
      @OptSpot 10 месяцев назад

      Thanks Tom! Looking forward to seeing you next week!

  • @chadmiller7157
    @chadmiller7157 10 месяцев назад

    Great discussion! I found myself thinking about the notion that 80% of our efforts may be tied to our comfort zone. It's incredible how the fear of stepping out of that zone or letting go of the large majority of our things that have become comfortable often holds us back from achieving remarkable success. This episode is a powerful reminder that our fear can prevent us from reaching our full potential. It's a wake-up call to reevaluate what we're holding onto out of habit or insecurity and encourages us to embrace that fear to unlock our true potential. Great stuff, guys!

    • @OptSpot
      @OptSpot 10 месяцев назад

      Thanks for sharing Chad! And you’re 100% right! Our comfort zones can often be our worst enemy!

    • @levimcclendon12
      @levimcclendon12 10 месяцев назад

      Hey Chad, thanks for sharing...great insight. You're 100% right. Many times it's the comfort zone that actually keeps us from achieving our best. It's easy to keep doing the things that got you where you are, but to get to where you want to go, you have to step out of your 'comfort (80%) zone'.

  • @MsAaroman
    @MsAaroman Год назад

    Love your guys' podcasts! Is this easy to integrate with DRB?

    • @OptSpot
      @OptSpot Год назад

      It’s very easy!

  • @iranorth5194
    @iranorth5194 Год назад

    "Promo sm"

  • @peteranderson6068
    @peteranderson6068 Год назад

    Hi what’s process on using optspot in my Wash marketing.

  • @peteranderson6068
    @peteranderson6068 Год назад

    Great advice! Great template!

  • @peteranderson6068
    @peteranderson6068 Год назад

    Great topics .

  • @peteranderson6068
    @peteranderson6068 Год назад

    Brilliant !

  • @peteranderson6068
    @peteranderson6068 Год назад

    Only one opposition doesn’t open Sundays no unlimited program has owned the market basically monopoly ! The market he has one one I BA in poor condition. We will have 3 x 50 feet I BA and SS Bays . Do I go unlimited? Or Wash when u want ! with a Limited number of washes month . I a aggressive being ex sportsman I want to smash the market , my partners don’t like the idea of unlimited.

  • @peteranderson6068
    @peteranderson6068 Год назад

    Great points and podcast . We are opening our first car wash in the Caribbean.

    • @OptSpot
      @OptSpot Год назад

      That’s awesome! Congratulations! Sounds like we might need to come visit your wash 😉

  • @bradray3781
    @bradray3781 Год назад

    It would be nice if you had some pre-built sales funnels and A/B test for results!

  • @bradray3781
    @bradray3781 Год назад

    Nice! A sells funnel that works the customer: 100%, 75%,50%, unlimited! That’s a great idea!

  • @billgough3952
    @billgough3952 Год назад

    Levi, Jeremy, & Josh … Thank you guys for all you do. Great episode. Looking forward to working with you for many years to come.

    • @OptSpot
      @OptSpot Год назад

      Thank you Bill! It’s a pleasure working with like minded teams like yours! Cheers to many years of success together!

  • @antoniatromp2827
    @antoniatromp2827 Год назад

    p̷r̷o̷m̷o̷s̷m̷

  • @laurenceday6124
    @laurenceday6124 Год назад

    Prⓞм𝕠𝕤𝐌

  • @H2GoExpressCarWash
    @H2GoExpressCarWash 2 года назад

    Love this.

  • @peteranderson6068
    @peteranderson6068 2 года назад

    Like founding members ideas . We have a very different market . On a island 71,000 population only one opposition car wash . He doesn’t open Sundays or does unlimited programs in a poor position hard to get into . He has owned the market ! . We have 60,000 cars go passed our new site busiest on island very visible site A+ for the island . Just trying to pick what’s best for our opening in 7 months .more of a European market with mix of American.

    • @OptSpot
      @OptSpot 2 года назад

      Sounds like some great opportunities for you! I would definitely recommend the founders club. Start a monthly wash club and see how the market responds to it. Europeans are just now getting introduced to the express car Wash concept, so make it one that they love!

  • @peteranderson6068
    @peteranderson6068 2 года назад

    Great ideas !

  • @peteranderson6068
    @peteranderson6068 2 года назад

    Great ideas guys .

    • @OptSpot
      @OptSpot 2 года назад

      Thanks Peter! I hope you found something you can implement! Reach out to us if we can help!

    • @peteranderson6068
      @peteranderson6068 2 года назад

      @@OptSpot cheers , we are building a new car wash , not in the States . Just soaking up as much information as I can. We about 7 months from opening so most of the main components, eg equipment and business model are settled . Just planning our marketing branding pricing and ‘Wash when you want’ idea is a good use of words , instead of harsher Unlimited Term , although we will have it in a literature but not as our main push ! Our market is different from States , more of mix of European and US. Our model is not a express wash due to land cost We are doing 3 x IBA 3 x SS bays and Express detailing , Dog Wash. 24/7 . With land cost , staff supply issues and the over cost of express tunnel we believe this the best business model also different from the one opposition offers . Again thank you enjoy your podcast .

    • @OptSpot
      @OptSpot 2 года назад

      @@peteranderson6068 we are so glad you’re gaining ideas and knowledge from the podcast. It sounds like you’re really digging into your resources and are going to do a great job with this new wash. You definitely have a mix of offerings, which gives you many revenue streams. We wish you the best and please reach out if there’s anything we can do for you!

    • @peteranderson6068
      @peteranderson6068 Год назад

      Thank you .

  • @lonniefolsom7628
    @lonniefolsom7628 2 года назад

    I have unlimited wash club. I have no customers that wash more than once a day. I have two customers that wash everyday. That's out of 900 memberships. But I LOVE "wash when you want" better than unlimited. Now we teach our associates why they need to change their pitch. We need them to buy into this idea as their bonuses are tied to their sales of memberships.

  • @peteranderson6068
    @peteranderson6068 2 года назад

    We are starting a New Car Wash , this is Great Idea . Makes it more flexible! We are not in the States!

  • @peteranderson6068
    @peteranderson6068 2 года назад

    Excellent ideas .

    • @OptSpot
      @OptSpot 2 года назад

      Thanks Peter!

  • @sammyrivera3532
    @sammyrivera3532 2 года назад

    I love this idea. I am scared my attendants are hell bent in their ways and will not follow through with the idea. It’s bad now. They barely sell anything even out ceramic is a wish

    • @OptSpot
      @OptSpot 2 года назад

      Thanks Sammy! It can be tricky to undo years of training. Start small. Start changing signage around the wash. Let that serve as talking points for your attendants.

  • @suttonsmagicalworld3637
    @suttonsmagicalworld3637 2 года назад

    He is my dad

  • @loriwoodard238
    @loriwoodard238 2 года назад

    p̾r̾o̾m̾o̾s̾m̾ 😃

  • @H2GoExpressCarWash
    @H2GoExpressCarWash 2 года назад

    And who is this Ryan Blanchard character?

  • @H2GoExpressCarWash
    @H2GoExpressCarWash 2 года назад

    Some good dudes talking business. Love it.

    • @OptSpot
      @OptSpot 2 года назад

      Thanks man, glad you're liking it. We're having fun doing it an hopefully it's bringing some value to y'all.

  • @PaCMaNBiN214
    @PaCMaNBiN214 2 года назад

    Great work as usual!! Keep it up!

  • @PaCMaNBiN214
    @PaCMaNBiN214 2 года назад

    Legacy Auto Spa tuning in! Love all that Y’all do! Keep up the great work! Thank yall!

  • @H2GoExpressCarWash
    @H2GoExpressCarWash 2 года назад

    Horst Schulze mention. Nice.

  • @H2GoExpressCarWash
    @H2GoExpressCarWash 2 года назад

    Great job OptSpot Team! More great content.

  • @jennymcclendon3201
    @jennymcclendon3201 2 года назад

    Love the back porch!! ❤️❤️

  • @willybeumer4411
    @willybeumer4411 2 года назад

    Great podcast, love working with Optspot!

    • @macpacvids
      @macpacvids 2 года назад

      Thanks Willy! Appreciate the feedback and of course we love working with you as well!!

  • @ajitbhakta8709
    @ajitbhakta8709 2 года назад

    Levi you guys are great love working with optspot. Looking forward to growing with you guys. I like that everthing you offer is measurable.

    • @OptSpot
      @OptSpot 2 года назад

      Thanks Ajit! We love working with Marvel as well. Looking forward to the on-site strategy session next week! You're doing great things!

  • @H2GoExpressCarWash
    @H2GoExpressCarWash 2 года назад

    Great job Levi and Josh. And thanks for all of your help. We love working with the OptSpot team.

    • @joshtaylor315
      @joshtaylor315 2 года назад

      Thanks Ryan!

    • @OptSpot
      @OptSpot 2 года назад

      Thanks for always being willing to share and try new things! We're super appreciative for clients and friends like yourself!

  • @fishingthewaters101
    @fishingthewaters101 2 года назад

    Tyler has been a great influence on alot of people.He knows how to treat his employees and customers with the utmost respect. Great interview.

  • @jeremesebero4549
    @jeremesebero4549 2 года назад

    Great Interview