- Видео 190
- Просмотров 41 197
The Accommodation Show by iBooked.Online
Австралия
Добавлен 9 мар 2019
How to make get 40-100% of your bookings direct to your accommodation business.
RUclips’s #1 source for Short Term Rental providers with advice/education.
INCLUDED: Free videos and webinars on pricing strategy, maximizing occupancy, design ideas, property management advice AND strategy.
Subscribe for more videos on how to grow your business.
Free resources: ibooked.online/bart/
Listen to us on The Accommodation Show @ theaccommodationshow.com
Message Bart directly at m. ibookedonlinefb
RUclips’s #1 source for Short Term Rental providers with advice/education.
INCLUDED: Free videos and webinars on pricing strategy, maximizing occupancy, design ideas, property management advice AND strategy.
Subscribe for more videos on how to grow your business.
Free resources: ibooked.online/bart/
Listen to us on The Accommodation Show @ theaccommodationshow.com
Message Bart directly at m. ibookedonlinefb
The #1 Pricing Strategy for 2025 (You’re Probably Overlooking This!)
This season, I’ve been on a mission to bring you insights straight from the leaders shaping our industry. Not only do I want their thoughts, these are the people I want you to get to know.
We are into next live mini-episode - The theme? “What’s your #1 tip for accommodation businesses in 2025?” It’s the question I’ve been asking each guest, to help you uncover strategies, fresh perspectives, and actionable advice you can apply to your business.
Last week I had a great chat with Justin Ford about the power of safety in marketing, and this week we are moving onto dynamic pricing and revenue management.
In this episode, I sit down with Oliver Stern from Wheelhouse, recorded live at the Here to...
We are into next live mini-episode - The theme? “What’s your #1 tip for accommodation businesses in 2025?” It’s the question I’ve been asking each guest, to help you uncover strategies, fresh perspectives, and actionable advice you can apply to your business.
Last week I had a great chat with Justin Ford about the power of safety in marketing, and this week we are moving onto dynamic pricing and revenue management.
In this episode, I sit down with Oliver Stern from Wheelhouse, recorded live at the Here to...
Просмотров: 39
Видео
The Secret to Winning More Guests: Safety First! with Justin Ford
Просмотров 53День назад
Welcome back to The Accommodation Show! In this season of The Accommodation Show, I wanted to ask a simple but powerful question to the experts I meet when travelling to conferences around the world: What’s the #1 tip for accommodation businesses in 2025? Their answers might surprise you, challenge you, and most importantly, inspire you to take action and future-proof your business. Over the co...
How to Rank #1 on Airbnb & Booking.com - Insider Tips!
Просмотров 19914 дней назад
🎧 Don't forget to subscribe! Last year, I had the pleasure of once again attending VRMA, the world's largest STR conference. This event is attended by hundreds of people, from tech vendors to property managers, to homeowners and everything in between. This is a place where you get inspired about your own business, where you learn from the best, but most importantly you get to meet the people be...
Top 10 Marketing Trends to Watch in 2025 for Accommodation Businesses
Просмотров 18121 день назад
As we step into 2025, it's more important than ever to stay ahead of the curve in the accommodation industry. Every year, I like to pause, reflect, and anticipate the major shifts that will shape how we do business. This time around, I’ve identified 10 key trends that I believe will have the greatest impact on our industry. Whether you're running a hotel, B&B, or short-term rental, these trends...
Beyond the Hype: Making AI Work for Your Accommodation Business
Просмотров 214Месяц назад
🎧 Don't forget to subscribe! In today’s episode, I’m excited to welcome back Peter Syme, a true thought leader who has kept his finger on the pulse of AI’s evolution. Together, we’ll dive into what lies ahead, exploring the strategies and insights that can help you harness this technology not just now, but for the long term. We cover why AI is more than just a buzzword; it’s a practical tool th...
Top Tips for New Property Managers in 2025
Просмотров 138Месяц назад
I’ve got a real treat for you this week. Have you ever wondered how to take your accommodation business from good to great? Or how to make those initial steps in property management easier, smarter, and more impactful? This week’s episode dives into just that. I sat down with Margot Schmorak, CEO of Hostfully, and trust me, her insights are worth every second. From starting out as a small busin...
VRMA's Software Showdown: Key Insights for Property Managers
Просмотров 762 месяца назад
Technology is revolutionising the way we manage accommodations, but with so many property management systems available, how do you choose the one that’s right for you? This week, I’m diving into the highlights from VRMA’s Property Management Software Showdown, where we explored what’s shaping the future of property management technology. If you’re looking to stay ahead of the curve and run your...
STRive to THRive 2025 - ONE WEEK, TWO EVENTS - Promo Video
Просмотров 1052 месяца назад
🌟 Welcome to STRIVE 2025 - The Ultimate Gathering for Short-Term Rental Hosts, Managers, and Industry Experts! 🌟 Get ready to be inspired, connect with global leaders, and take your business to the next level at STRIVE 2025. This year, we're bringing together an incredible lineup of speakers, workshops, and networking opportunities in Melbourne (March 19-20) and Auckland (March 25-26). 🎤 What t...
Founder Insights: Building the Biggest PMS company in the world with Guesty's Amiad Soto
Просмотров 1162 месяца назад
Four years in the making-this episode is a milestone for me. In this special episode of The Accommodation Show, I sit down with Amiad Soto, co-founder of Guesty, the world’s leading property management software. But this isn’t just about Guesty’s success. I wanted to get personal: What drives Amiad? How does he make decisions as a leader? And what lessons has he learned that can help you grow y...
How to Buy a Property Management Business: A Step-by-Step Guide with Patryk Swietek
Просмотров 1042 месяца назад
In this episode, we talk about the myths around buying a business and arm you with the insights, strategies, and inspiration to take the leap; regardless of your starting point. While acquiring a short-term rental business is no small task, it's a strategic choice that can dramatically accelerate your business growth. Organic expansion often requires significant time and effort to build propert...
Building a Startup from Scratch step by step guide
Просмотров 1522 месяца назад
Starting a business is no small feat, and I think there's so much we can learn from those who've walked the path before us. This week's episode is particularly special because it delves into the real-world journey of building a startup, offering lessons that are highly relevant to the accommodation industry. I had an enlightening discussion with Alex Shapiro, the CEO and co-founder of CanMonkey...
Inside the World of Top Property Managers: Who Comes Out on Top?
Просмотров 443 месяца назад
🎧 Don't forget to subscribe! This week we talk about the top property managers and what makes them stand out. In this episode, we delve into the world of the top property managers. I'm excited to have Brooke Pfautz, an expert in vacation rental growth, join us to discuss Comparent-a platform that's transforming the connection between property managers and homeowners through transparency. Brooke...
Elevate Your Guest Journey: Strategies from Industry Leader Alex Husner
Просмотров 983 месяца назад
I am seeing many new companies and innovations emerging at an unprecedented pace, disrupting traditional models and introducing fresh ideas. At the recent VRMA conference in Phoenix, I was struck by the sheer number of companies, nearly two dozen, that were either new to me or that I hadn't engaged with before. From an abundance of 'book direct' platforms to the surge of businesses integrating ...
Why Short-Term Rental Owners Can’t Miss Here to Stay 2024
Просмотров 644 месяца назад
I’m excited to introduce to share this week's episode where we explore the upcoming Here to Stay Conference 2024. This event is the perfect opportunity to learn from top industry professionals and gain insights that could take your business to the next level. Whether you’re managing a small B&B or growing a property management busines, there’s something here for you. We cover what the event is ...
A Sneak Peek Behind the Curtain at The Best in Tourism Awards & AccomCon
Просмотров 874 месяца назад
I’ve always found that the best opportunities for growth come from learning from others in the industry, and that’s exactly what this episode is all about. I had the chance to sit down with Sam Steele, the co-founder of Resly, to discuss not only the powerful tools his team has built for property managers but also the incredible value of industry events like AccomCon and The Best of Tourism Awa...
How to Build Your Own Technology for Property Management?
Просмотров 1654 месяца назад
How to Build Your Own Technology for Property Management?
Step Up Your Booking Game with Direct Strategies! Summit Secrets Revealed
Просмотров 445 месяцев назад
Step Up Your Booking Game with Direct Strategies! Summit Secrets Revealed
Unlock the Power of Direct Bookings: Strategies from Industry Leaders
Просмотров 1185 месяцев назад
Unlock the Power of Direct Bookings: Strategies from Industry Leaders
How to start, build and scale a property management business - with Lauren Heys Moxxi Property
Просмотров 2755 месяцев назад
How to start, build and scale a property management business - with Lauren Heys Moxxi Property
Revolutionise the Hotel Industry: Join the Social Enterprise Movement with Andrea Comastri
Просмотров 1135 месяцев назад
Revolutionise the Hotel Industry: Join the Social Enterprise Movement with Andrea Comastri
Finding Your Tribe: From 10k to 50k Female Investors
Просмотров 246 месяцев назад
Finding Your Tribe: From 10k to 50k Female Investors
Mastering Hospitality Tech: Tools of the future with Pierre Hamana - Hospitable
Просмотров 1316 месяцев назад
Mastering Hospitality Tech: Tools of the future with Pierre Hamana - Hospitable
How to Prevent Property Damage with Effective Screening with Leo Walton - Superhog
Просмотров 1006 месяцев назад
How to Prevent Property Damage with Effective Screening with Leo Walton - Superhog
What Every Hotel Needs to Do to Adapt for the Future with Les Morgan
Просмотров 1406 месяцев назад
What Every Hotel Needs to Do to Adapt for the Future with Les Morgan
Lessons in Leadership & Guest Experience from Richard Branson's former EA, Samantha Cox
Просмотров 1147 месяцев назад
Lessons in Leadership & Guest Experience from Richard Branson's former EA, Samantha Cox
The Essential Steps to Prepare Your Airbnb
Просмотров 2367 месяцев назад
The Essential Steps to Prepare Your Airbnb
Why Solving Problems is Your Best Business Strategy with Eric Goldeyer
Просмотров 567 месяцев назад
Why Solving Problems is Your Best Business Strategy with Eric Goldeyer
Evolve or Get Left Behind: Transforming Hospitality in 2024
Просмотров 738 месяцев назад
Evolve or Get Left Behind: Transforming Hospitality in 2024
Entrepreneurship - 'the real deal' - learn from a pro
Просмотров 818 месяцев назад
Entrepreneurship - 'the real deal' - learn from a pro
How to Optimise Your Listing for Airbnb's Algorithm - WORKS WITH OTHER OTA'S AS WELL!
Просмотров 3328 месяцев назад
How to Optimise Your Listing for Airbnb's Algorithm - WORKS WITH OTHER OTA'S AS WELL!
Great episode. Where does Google Business profile search fit into this scenario?
Such an insightful interview with Demi Horvat! Loved hearing about the journey to improve AirDNA's tools for both small and large-scale rental owners. The focus on data-driven solutions and adaptability is inspiring!
Great podcast Bart.
What's the link for the document?
thevacationrentalcollective.com/2024-software-showdown/
10:41 there's over 1000
Great podcast
Glad you enjoyed it!
I admire this type of hotel and service style. It is the start of a new era of accommodation and is certainly cost effective, using technology over personnel costs. However, as someone who has worked in hotel for over 20 years, I have rarely had American guests who pass by the reception who don't have a question to ask. Albeit an easy question to help with and that a Google search could have answered. I am sure there is a wide demographic of guests that this style will not appeal to.
Totally agree, there are definitely guest demographics this style won't appeal to.
This was excellent but I can't find in your show notes where he gives the list of the 10 most important points to look for in a PMS (I think it was around minute 28). Can you please link?
Hope this helps: 1)PMS 2)Website 3)Booking Engine 4)Distribution 5)Operations 6)Revenue Management - Key Data - Pricing Tools 7)CRM 8)Guest Relations/Communications 9)Home Automation 10)Digital Marketing BONUS TIP (11) Owner Acquisition
@theaccommodationshow thank you!
Super excited about the event! Thanks for sharing the info!
Our pleasure!
Where is this boutique hotel
I had a company create interactive tours of my properties so you could feel and see every area as if you were walking in through it and both Airbnb and VRBO quickly stopped allowing it. How insane is that? You want your guests to have the ability to preview what they are staying in and I must be ahead of my time because I even told both companies that it is a virtual tour so guests can feel and experience what they are booking prior to booking. My background in Real Estate gave me that idea... all my STR's are custom built for guest experience. I would suggest all hosts have a layout of the home and show where everything from bathrooms to beds are located. It boggles my mind how the STR Platforms don't allow what I spent which was thousands having it a virtual tour at each property, just like someone who was looking to purchase a home and was out of state and not in the area. By the way, I had rented vacation homes before Airbnb and VRBO was a thing and when Airbnb went on the stock exchange, they allowed some of us hosts to purchase their stock, I bought the maximum available to me at the same price as investors who funded the company.
Interesting perspective! I imagine the data might suggest it’s worth it (i.e. I am sure they have thought about it) or maybe it’s tough for them to standardise the experience across all listings. Still, I agree that this could be a neat feature. Maybe your idea is ahead of its time, and the platforms haven’t caught up yet!
❤ thank you Bart for the opportunity to connect with your audience. You really put on a high quality production. Well done! ✨
How can I find a market to sell Hotels?
Yaaaaaas Catherine
Loving that background, John! And, great job guiding a fun/important conversation Bart :)
Thank you!
I doubt she's the level of dim-wit that would incriminate herself willingly but, I just gotta ask. Rose, how long have y'all been defrauding property owners out of their mineral rights? I mean, I realize that your organization has some people in the local courts fudging documents and even a couple scumbags in the state house running static for y'all. But, I'm curious how far up the hierarchy this thing goes. Because your little operation ya got going on out by Zoar is pretty impressive. Batshit stupid, but impressive nonetheless. And how ya spread out into the greater community to blackball and defame the person you're trying to rob is some real deal, next level psychopath shit!!! Lol!!! You people need legitimate help. I'm gonna make sure y'all get it. Have a wonderful day!!! 😂
🌟 *Promosm*
I'm really glad I found this interview.. I'll try to reach out on Linkedin...
Big fan of Tim and Vrbo.
100% agree - he is always giving back to the community.
Nice work guys!
Hi where is the pdf that Brooke mentioned in the beginning?
A great summary of what we all need to do on a regular basis. Thanks Bart.
You're very welcome - thank you!
Great podcast guys.
Glad you enjoyed it!
We are an OwnerRez client and it is an amazing system but it is no Aussie ready. It can not handle GST, no SMS functionality if you reside in Australia
Thanks for the feedback. We have a lot of clients (particularily US) using OwnerRes. I haven't heard much, if any negative feedback which is a real testament to the work they are doing. (Couldn't comment on the GST thing), hopefully they fix it.
What is your recommended process when Facebook suddenly start charging way above budget settings [suspect my account may have been hacked] and charges adding up to $3,000 drawn from my account within as many hours ...
There 100% should be set limits. Would suggest getting in touch with them about it (even retrospectively).
Thanks for the interesting info, is Mike recommending that there is more value in running Google PPC campaigns that point towards a hotel's OTA listing to gain more favourable rankings on those platforms instead of directing traffic to the directing booking? The key focus for the industry is how to target more direct business through PPC campaigns, what would you suggest to focus on driving more direct revenue?
Thank you so much for listening, really it’s a powerful thing when you drive traffic to an OTA, so if you have a presence on the OTA, and your rank for that listing is in top of first page, I recommend sending Better money and doing meta ads (Facebook, Instagram, fb biz network) which has the lowest cost per click- Google ads are very expensive for the return. There is a lot of value in showing the OTA‘s how popular your place is, even with paid advertising and paid traffic, more organic searches will find it if more people are already going to it.
@@STRadvertisingcom Thanks for the feedback. Interesting take on spending your digital marketing budget. Are you recommending that too much budget is required to get your hotel's direct website into a competitive place, therefore spending your budget on redirecting traffic to OTA listing and bypassing your website completely would generate greater revenue results? And this to favourably improve your standing on these OTA channels too? What would your recommendation be for hotels looking to drive more direct business instead of pushing more OTA generated revenue?
Heya Wade - the direct booking process for hotels starts with the website and brand. Making sure that is on point and then building up trust through different channels (i.e. Instagram, Facebook, Linkedin, etc). This is done through posting regularily, thinking about your avatar, etc. Then once you have those pieces of the puzzle, running PPC campaigns can be effective in supporting more direct bookings. Hope it helps!
Looked up Lightroom on the Adobe site and the starter plan was $14 per month, after a short free trial ... Is there a special link to get the free version?
Some great tips !! Thanks Kate & Bart
Glad you enjoyed it! Any ones stand out?
Was great being on the show 👍
Thanks for coming on Kate!!!
Can I connect with Steve? How?
www.linkedin.com/in/bettertalent/
Fantastic insights, Bart and Natalie
Thanks a lot Josh!!!
I know this is an older video but following the prompts to import from google business profile and bing is requesting permission to "See, edit, create and delete your Google business listings, including your business name, phone number, and hours of operation" "Verify that you own your business listings" AND "Make another Google user the owner of your business listing"..... no thanks. A little too much control for my liking.
Heya - would love to understand - the idea of the listing is to give your business more exposure. Verifying generally happens where they send you a postcard with a code which then helps them know that you are legitimate.
I noticed that as well. Why would a person agree to that unless they think Bing will not actually delete anything. But to give access to Bing, the ability to delete your GBP is too risky for me. Only using GBP for now unless Bing changes their policy.
Depends on requirements of each business, in addition to location. e.g. size of operation, business model, e.g. full service, self catering etc.
this was absolutely amazing!
thank you so much!
Having worked with Dale on a project, I can assure everyone, he is the definition of an entrepreneur!
He is a very impressive man.
Really enjoyed this......we are looking to scale and the info shared was valuable
Thanks! What was your number 1 takeaway?
4 touchpoints
A few more opportunities for you. Which ones do you have, booking, before checkin, and post checkout right?
Very helpful
3 brilliant minds right here!
Thanks Heather!
Looking forward to meeting you both Bart and Julie, can’t wait! Vicky😀
Heather you’re so gorgeous! ❤️
What a robust conversation, as we always have, Bart! Thanks again for having me on the show and for caring so deeply for our industry's success!
You Rock!
Good job Bart.
Thank you! Much appreciated!
Incredible network of people right here! Thanks for sharing your wisdom and experiences you two. 🙏
Thanks a lot!
Thank you for the great information and food for thought
Thanks a lot!
Great content
Very useful. How do i remove unwanted images in my bing listing not posted by me the administrator? I have used the flag option but it does not work. any advice? thanks
Hey Alex - thanks for the feedback - appreciate it. First, head over to your Bing Places dashboard and choose the listing with the unwanted images. Click on the "Show Images" button you'll find in the "Related Images" section. You should see two drop-down menus for each image there. Now, just pick the top one called "Review the image" and select the appropriate flag. Just make sure you don't pick "This is a photo of my business" because that's the only one that won't remove the image. After you've done that, you'll need to give it some time. It usually takes about 5 days for the image collection to update on the "live" listing. So, be patient and hopefully, those pesky images will be gone soon
@@theaccommodationshow thanks but i have already done it for past 4 weeks an nothing..
@@alexherrera3918 Are the photos being pulled through from a service like Yelp? Feel free to share your listing and I can take a quick look - Bart
@@theaccommodationshow no they were added by someone in the search results... remember anybody in the search can add pictures to a bing places listing. I manage today to contact bing places chat support...they told me that a request will be send to delete them. i will have a response in 24hr and if approved in 5 days they will be deleted. thanks for your offer anyway. thanks again
Another great episode, Bart! Very good information regarding photography and how it can benefit the short-term rental industry.
Thank you so much for your kind words! It really means a lot to me that you found the episode helpful.Stay tuned for more episodes, and don't hesitate to share any suggestions or questions you might have. Thanks again for your support, and happy snapping! 📸😊
This has to be one of the best interviews I have seen in ages! So much important information packed into just 40 minutes.
I'm thrilled to hear you enjoyed the interview with Erica Muller. She's an absolute wealth of knowledge when it comes to property investing, and it was such a pleasure having her on the show.Your comment just made my day!
Great refresher with excellent tips, now off to look at my Instagram account to see what I can action!