- Видео 8
- Просмотров 1 430
Chip Wilson
Добавлен 3 окт 2023
OPERATING PRINCIPLE #183: Every store has a look & feel that represents the community
Welcome to the Operating Principle Series. As lululemon grew in its early days, I developed my Operating Principles, now encased in a binder in my office. The OP's were 365 principles that clearly dictated everything from merchandising to our cultural values as a brand. With this foundation in place, our growth skyrocketed. As I sometimes said "a refrigerator could have run lululemon with the foundation we had set in place" - when you get clarity on your principles, success follows.
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Want to learn more? Subscribe to my newsletter the Technical Apparel Transformation: subscribe.chipwilson.com
Просмотров: 119
Видео
OPERATING PRINCIPLE #298: We focus on authentic, in-person relationships
Просмотров 12728 дней назад
Welcome to the Operating Principle Series. As lululemon grew in its early days, I developed my Operating Principles, now encased in a binder in my office. The OP's were 365 principles that clearly dictated everything from merchandising to our cultural values as a brand. With this foundation in place, our growth skyrocketed. As I sometimes said "a refrigerator could have run lululemon with the f...
OPERATING PRINCIPLE #130: The 20-60-20 Rule
Просмотров 184Месяц назад
Welcome to the Operating Principle Series. As lululemon grew in its early days, I developed my Operating Principles, now encased in a binder in my office. The OP's were 365 principles that clearly dictated everything from merchandising to our cultural values as a brand. With this foundation in place, our growth skyrocketed. As I sometimes said "a refrigerator could have run lululemon with the f...
OPERATING PRINCIPLE #133: We bring disparate ideas together
Просмотров 174Месяц назад
Welcome to the Operating Principle Series. As lululemon grew in its early days, I developed my Operating Principles, now encased in a binder in my office. The OP's were 365 principles that clearly dictated everything from merchandising to our cultural values as a brand. With this foundation in place, our growth skyrocketed. As I sometimes said "a refrigerator could have run lululemon with the f...
OPERATING PRINCIPLE #323: We are to-the-point
Просмотров 2472 месяца назад
Welcome to the Operating Principle Series. As lululemon grew in its early days, I developed my Operating Principles, now encased in a binder in my office. The OP's were 365 principles that clearly dictated everything from merchandising to our cultural values as a brand. With this foundation in place, our growth skyrocketed. As I sometimes said "a refrigerator could have run lululemon with the f...
OPERATING PRINCIPLE #336: We don't pay influencers to post
Просмотров 1772 месяца назад
Welcome to the Operating Principle Series. As lululemon grew in its early days, I developed my Operating Principles, now encased in a binder in my office. The OP's were 365 principles that clearly dictated everything from merchandising to our cultural values as a brand. With this foundation in place, our growth skyrocketed. As I sometimes said "a refrigerator could have run lululemon with the f...
OPERATING PRINCIPLE #297: Give without expectation of return
Просмотров 1493 месяца назад
Welcome to the Operating Principle Series. As lululemon grew in its early days, I developed my Operating Principles, now encased in a binder in my office. The OP's were 365 principles that clearly dictated everything from merchandising to our cultural values as a brand. With this foundation in place, our growth skyrocketed. As I sometimes said "a refrigerator could have run lululemon with the f...
OPERATING PRINCIPLE #026: We show technical in-store & online
Просмотров 2583 месяца назад
Welcome to the Operating Principle Series. As lululemon grew in its early days, I developed my Operating Principles, now encased in a binder in my office. The OP's were 365 principles that clearly dictated everything from merchandising to our cultural values as a brand. With this foundation in place, our growth skyrocketed. As I sometimes said "a refrigerator could have run lululemon with the f...
Great insight
acquiring new customers is out of this world expensive, too much cost not enough return + everybody demands a discount
Quick note. Should be 20-60-20 on your heading Chip. Sorry for being pedantic, and thanks for this!
Good advice - a helpful reminder. Easy to forget that and use too many words when a few will do.
To the point
Love this chip! Keep them coming. We are a Australia Based Technical Apparel -Street brand
We're big fans of yours Chip! Check us out, a Montreal-based technical apparel brand!
I love the added touch of the unexpected flowers. Brands often forget to focus on the human interactions which, at the end, of the day is everything.
Thanks chip. Looking forward to the next one
A message we can all use, now and forever, as a way of being. In the martial art I have trained for over thirty years we all do 'selfless service' during every test for rank....the humble focus of giving without expectation of return. We also practice the art of 'gotong rojong', or share and share alike, where we all care for the school/dojo with chores after each class. All ranks all ages working together, giving for the greater good. When more businesses become able lead with this type of mindset, we will all be in a better place on so many levels. Thanks for sharing!
This is great - hope to see more content in the future!