Видео

Law is a business, much like any other that relies on sales/clients/customers. So why do we leave it until we are looking to make partner, before we even begin to master 'sales' aka business development?

It's important to stay in touch with lost prospects. Why? Because it shows you care, it shows you mean business, and it could land you your next deal.

the FEAR of REJECTION

Price and business development are intrinsically linked. You need to niche and add value in order to price accordingly for your legal services.

Legal Balance Institute Director, Scott Simmons discussing why picking a niche is so important to your business development efforts. Your messaging will become clear and consistent and you will find yourself speaking their language.

Follow up is everything!📞

Cold Outreach Scares Lawyers!

Business Development and Pricing Advice

Scott Simmons provides an introduction to The BD Breakthrough Blueprint™ course and explains what you will expect to find in the course curriculum.

I’ve heard this phrase all my career. And I get it, I really do. We hear the word ‘selling’ and our toes curl. But the reality of selling legal services is very different to the nightmare scenarios we imagine. There are two truths about selling that we have got to comfortable with. In this video, I explain what they are and how ‘consultative selling’ can reframe our thinking and turn us into ra...

The legal industry has always been slow to adopt technology into its practices. But as the film Finch shows us, AI can never replace the human experience and that's where our opportunity for the future lies.

Don't lie to your clients. Ever. It sounds simple enough, but the pressure can be so intense in the legal profession and mistakes are easily made. In this video, I explain why even the smallest of lies can end up ruining your career.

In this video, I demystify business development for lawyers. I explain the difference between marketing and business development, take you through how to get started with cross-selling, and tell you why outbound selling should be a part of your overall strategy.

This short webinar series focuses on business development for lawyers. This video focuses on how to close a sale in the legal industry.

2 - Objection Handling - Legally Yours & Legal Balance

1 - Cross Selling - Legally Yours & Legal Balance

Are you really too busy to call your client?

BD Analogy - Jaws

A Trusted Advisor Knows Their Client

BD Analogy - Lions For Lambs

BD Analogy - Primal Fear

BD Analogy - Krampus

BD Analogy - Field of Dreams

BD Analogy - Free Fire

BD Analogy - Groundhog Day

BD Analogy - The Goonies

BD Analogy - Fatal Attraction

BD Analogy - Se7en

BD Analogy - A League of Their Own