Read the full story here:
www.roi-nj.com/2025/01/27/lifestyle/food-hospitality/ferrero-group-acquires-leading-protein-snack-company-power-crunch/
Ferrero Group has signed an agreement to acquire Power Crunch, a leading maker of protein wafer bars and snacks, expanding its footprint in the better-for-you category. The acquisition includes Power Crunch's Irvine, California office and 50 employees, joining Ferrero North America’s operations based in Parsippany. This move builds on Ferrero’s recent acquisitions of FULFIL, Eat Natural, and iconic U.S. brands like Keebler and Butterfinger, marking continued growth in diverse snack categories.
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