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With Festival Foods coming up on its first decade of practicing the Boomerang Basics, David and Mark Skogen talk about the role that culture has played in the company’s recent history. Mark shares the advice he would give to his 25-year-old self.

In this episode, David sits down with Mark Skogen - CEO and president of the Festival Foods supermarket chain in Wisconsin. Mark is a third-generation grocer, his family having been in the grocery business since 1946. With him at the reins and their Boomerang Basics as their guide, the company has come to be recognized as a leader in innovation, growth, ethics, and of course, culture.

David and Chris Deaver discuss how bravery ties into the co-creative approach. Chris weighs in on the idea that, amidst generational differences and constant disruptions around the world, culture may be a company’s best and most enduring product.

David welcomes to the show Chris Deaver - leadership coach, co-founder of BraveCore, and co-author of Brave Together: Lead by Design, Spark Creativity, and Shape the Future with the Power of Co-Creation. Armed with a background in animation and two decades of experience shaping Fortune 500 companies from the inside, in this episode Chris explains how organizational culture-building in this day ...

David resumes his conversation with Roberta Matuson on what goes into building organizations that inspire employee loyalty. In this second part, Roberta also shares her insights on the evolution of the workforce, and reflects on her early start with corporate leadership.

Roberta Matuson, the Talent Maximizer, was introduced to corporate leadership at the age of 24. In 1997, she went on to found Matuson Consulting - and by the 2010s, she had established herself as a top author on leadership and talent optimization. In this first of a two-part conversation, David and Roberta revisit this decades-long journey, as well as the experiences behind her latest book Sudd...

David resumes his conversation with Peter Kusiak on the Fun First Strategy. In this second episode, Peter shares his experiences working with different variations of the workforce, and reflects on how his signature approach to culture-building has evolved over the years.

In this first of a two-episode conversation, David sits down with Peter Kusiak - creator of the Fun First Strategy, and the author of Drop the F-Bomb in Your Business. Peter brings nuance to the idea of fun, and weighs in on the importance of intentionality when building a culture around workplace fun and happiness.

David resumes his conversation with Crystal Hanlon on the systems with which the ‘orange-blooded culture’ at Home Depot is taught and reinforced. Crystal looks back on the biggest mistakes and milestones of her four-decade relationship with the company.

In this episode, David and Crystal Hanlon go behind the scenes at The Home Depot, the world’s largest home improvement retailer. Crystal is the company’s Culture Officer, who began her journey in 1985 as a part-time cashier at a Houston branch. Over the decades, she steadily rose through the ranks, earning a spot on Fortune Magazine’s list of “Most Powerful Women” multiple times in the process,...

In this episode of the Culture Architects Show, David J. Friedman sits down with Tim Spiker, leadership advisor, founder of Apirio, and author of "The Only Leaders Worth Following." Tim shares the powerful "Who, Not What" principle, explaining why the most successful leaders focus on who they are rather than what they do. Discover why the core of leadership comes down to being inwardly sound an...

David and Robert “Cujo” Teschner discuss how the debrief process is the cornerstone of a culture of accountability, in the military as much as in the business world. Cujo reveals the two organizations that had the biggest impact on who he is today - and the one problem that keeps businesses from learning how to debrief to win.

David is joined by Robert “Cujo” Teschner - the founder and CEO of VMax Group, and author of Debrief to Win: How America’s Top Guns Practice Accountable Leadership... and How You Can, Too! In this episode, Cujo shares how his approach to culture-building has been shaped by his time as an F-22 fighter squadron commander with the US Air Force and instructor at the USAF Weapons School.

David continues his conversation with William Vanderbloemen. In this episode, William goes into what he calls the ‘archaeological dig’ for his company’s culture, and ponders with David on the processes and merits of rewriting one’s organizational culture.

Episode 25 | Part One: William Vanderbloemen

Episode 24 | Part Two: Tim Spiker

Episode 24 | Part One: Tim Spiker

Episode 23 | Part Two: Marc & Brian Blaushild

Episode 23 | Part One: Marc & Brian Blaushild

Episode 22 | Part Two: Martin Harrell

Episode 22 | Part One: Martin Harrell

Episode 21 | Part Two: Jim Derry

Episode 21 | Part One: Jim Derry

Episode 20 | Part Two: Kevin Schnieders

Episode 20 | Part One: Kevin Schnieders

Episode 19 | Part Two: Saul Blinkoff

Episode 19 | Part One: Saul Blinkoff

Episode 18 | Part Two: Adam House

Episode 18 | Part One: Adam House