- Видео 10
- Просмотров 7 334
Black T-Shirts Podcast
Австралия
Добавлен 29 авг 2024
Thinkerbell founder Adam Ferrier and leading CMO Brent Smart host a show that celebrates creativity in marketing. Each episode they chat with a leading creative or marketer about them and their work and see if a famous piece of creative work passes the focus group test. Black T-Shirts, it’s XXL Creativity for Marketers.
Davo, Dancing & Creative Direction
Join Brent and Adam as they speak to David Hallberg, Artistic Director of The Australian Ballet about his creative process and the role of ballet in Australian culture.
Просмотров: 1 773
Видео
Erin Riley Disruption and Rigour
Просмотров 4,1 тыс.День назад
On this weeks episode of Black T Shirts Adam and Brent are joined by the newly appointed Global CEO of TBWA Worldwide, Erin Riley. We go deep into the ever changing agency landscape as they talk about the disruption mindset that a global company TBWA embodies in their creativity.
Sir Martin Sorrell - Big and Little Thinking
Просмотров 33714 дней назад
Black T - Shirts is back with a bang. Sir Martin Sorrell, a titan of the advertising world, joins us for an unmissable episode. From his early career at Saatchi & Saatchi to founding WPP, to exploring the future of advertising with the Monks, Sir Martin has shaped the industry in ways few others have. Adam tries to sell Thinkerbell, and then we put S4 to the ultimate challenge: the Pub Test.
Not a positive overall response from the pub test!
His new business venture is circling the drain. Gone are the days when an accountant- with little or no knowledge about how to run a business- borrows money, buys a company, leverages the company's earnings to borrow more money, buys another company, etc., etc., in what is politely called a roll-up. More accurately called a sort of legal Ponzi scheme. Like they sang in The Music Man about Professor Harold Hill "He's a fake and he doesn't know the territory." NowReply