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On November 26th, we hosted an online roundtable event sparking discussion about Future Thinking and Future Foresight and how to apply those mindsets in daily life. The roundtable event featured expert speakers George Panopoulos | Solferino Academy: Global Head of Strategic Foresight, Systems Design & Innovation | International Federation of Red Cross and Red Crescent Societies - IFCR Joseph Pr...

Finding & training the innovator

Next up in our Book Series is Daniel Kunz, talking about his book of choice Playing to Win by Alan G. Lafley and Roger Martin. This book takes a detailed look into what strategy actually is and what is it not. It provides a 5-step model for choices that a company can go through when creating a strategy: Winning aspiration, where to play, how to win, core capabilities and lastly, management syst...

In January 2020, together with Baloise Group, we presented several trends on how the future of mobility might look like in 2040. The resulting 65 trends based on experts’ opinions and extreme users’ insights, exhibit how movement of people will evolve over the next 20 years. Four scenarios connect these trends and tell stories about how Roland, Nathalie, Mark and Maya will commute and travel in...

Next on our book series: Monetizing Innovation by Madhavan Ramanujam. This book puts emphasis on understanding the customer needs, values and their willingness to pay, and placing those in the core of the innovation process. Apart from success stories and useful tips for monetising innovation, the book also describes past monetising failures and the reasons leading to them, explaining why so ma...

Next in our book series: "This is Service Design Thinking" by author Marc Stickdorn and editor Jakob Schneider. ‘This is Service Design Thinking’ is of great value for entrepreneurs and innovators. It presents the five main principles of service design thinking: User-centered, co-creative, sequencing, evidencing and holistic. Co-founder Linda Armbruster shares her impressions of the book in thi...

Next in our book series: “Failed it” by Erik Kessels. In today’s world failure is not seen as a good thing. We are mostly aiming for perfection and avoiding mistakes. Kessels’s book on the other side celebrates failure and how to get inspired from it. Lilian was attracted immediately by the cover and now she is presenting it to us in this short video. sparkworks.ch/

Our Business Consultant Daniel presents his favourite book ‘It takes a Tribe’ by the author Will Dean. In 2010 he founded the company “Though Mudder”, where people from around the globe take part in challenging mud races and collaboratively help each other through the journey in order to make it to the finish line. But, the book is not about mud races. It is about the importance of continuous s...

In this exciting new series, we want to show how human-centered innovation has many different faces. We met with smaller and bigger businesses to find out their success stories and how they master to keep their clients at the core of everything they do. As her personal project, our marketing intern Carolina created a podcast series interviewing companies ranging from live-communication to food ...

In this exciting new series, we want to show how human-centered innovation has many different faces. We met with smaller and bigger businesses to find out their success stories and how they master to keep their clients at the core of everything they do. As her personal project, our marketing intern Carolina created a podcast series interviewing companies ranging from live-communication to food ...

In this exciting new series, we want to show how human-centered innovation has many different faces. We met with smaller and bigger businesses to find out their success stories and how they master to keep their clients at the core of everything they do. As her personal project, our marketing intern Carolina created a podcast series interviewing companies ranging from live-communication to food ...

Next on our book series: "Wired to Care" by Dev Patnaik. How can a company prosper by creating widespread empathy? In the business world, everything is driven by revenue. But companies need to interpret data to ensure that their product is in fact, what their customers need. sparkworks.ch/

Next on our book series: "Business Purpose Design" by Monika Smith. In today's world we constantly deal with complexity, ambiguity and uncertainty. Therefore, in order to make good decisions, an orientation with a holistic approach is key. This book identifies and connects six key areas, keeping the human being at the centre. sparkworks.ch/

Book Series: "Sprint" by Jake Knapp

How to define a Problem Statement?

How to conduct a qualitative user interview?

Building on each other to get more out of ideation

How to give feedback?

What is Human-Centered Design?

How to apply the Constraint Brainstorming to your ideation process?

How to capture the human experiences with a Customer Journey?

How to learn more about your customers through Observations?

What is Stakeholder Mapping and why is it important?

Facilitate an open feedback discussion with the World Cafe

Why and how to create a Persona?